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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    amoCRM

    Score7.1 out of 10
    Small Businesses (1-50 employees)
    amoCRM is a cloud-based sales management solution designed for small to medium sized businesses. Some key features include: Webform Integration, Pipeline Management and Tasks Management.

    $15

    /user/month

    Insightly

    Score7.8 out of 10
    N/AInsightly is presented as a modern, affordable CRM that is easy to use, simple to customize, and that scales with companies as they grow, designed to solve common pain points that legacy CRMs can't. Available in any vertical, Insightly CRM customers can add companion products for marketing automation, customer service, and integrations in the same platform. Insightly has more than a million users worldwide.

    $348

    per year per user

    Pricing
    amoCRMInsightly
    Editions & Modules
    Basic
    $15
    /user/month
    Advanced
    $25.00
    /user/month
    Enterprise
    $45
    /user/month
    Plus
    $29
    per month (billed annually) per user
    Professional
    $49
    per month (billed annually) per user
    Enterprise
    $99
    per month (billed annually) per user
    Offerings
    Pricing Offerings
    amoCRMInsightly
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsNo minimum amount of users. Free set-up assistance with your own personal amoCRM expert.—
    More Pricing Information
    Community Pulse
    amoCRMInsightly
    Considered Both Products
    amoCRM, LLC
    No answer on this topic
    Unbounce
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    88%
    Would buy again
    117 Answers
    Delivers good value for the price
    No answers on this topic
    94%
    Delivers good value for the price
    103 Answers
    Happy with the feature set
    No answers on this topic
    88%
    Happy with the feature set
    117 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    88%
    Lived up to sales and marketing promises
    72 Answers
    Implementation went as expected
    No answers on this topic
    90%
    Implementation went as expected
    86 Answers
    Features
    amoCRMInsightly
    Sales Force Automation
    Comparison of Sales Force Automation features of amoCRM and Insightly
    Feature
    amoCRM
    8.8
    2 Ratings
    12% above category average
    Insightly
    7.4
    423 Ratings
    6% below category average
    Customer data management / contact management10.02 Ratings8.2405 Ratings
    Workflow management8.42 Ratings7.2372 Ratings
    Opportunity management8.02 Ratings8.2368 Ratings
    Integration with email client (e.g., Outlook or Gmail)8.42 Ratings7.3379 Ratings
    Interaction tracking9.01 Ratings7.2333 Ratings
    Territory management00 Ratings7.390 Ratings
    Contract management00 Ratings6.521 Ratings
    Quote & order management00 Ratings7.275 Ratings
    Channel / partner relationship management00 Ratings7.724 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of amoCRM and Insightly
    Feature
    amoCRM
    8.4
    2 Ratings
    9% above category average
    Insightly
    7.1
    13 Ratings
    8% below category average
    Call center management8.42 Ratings7.28 Ratings
    Case management00 Ratings7.011 Ratings
    Help desk management00 Ratings7.19 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of amoCRM and Insightly
    Feature
    amoCRM
    8.8
    2 Ratings
    13% above category average
    Insightly
    7.2
    330 Ratings
    7% below category average
    Lead management10.02 Ratings6.8314 Ratings
    Email marketing7.72 Ratings7.7263 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of amoCRM and Insightly
    Feature
    amoCRM
    6.3
    2 Ratings
    20% below category average
    Insightly
    6.8
    406 Ratings
    12% below category average
    Task management8.22 Ratings7.1392 Ratings
    Billing and invoicing management5.01 Ratings6.039 Ratings
    Reporting5.72 Ratings7.3342 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of amoCRM and Insightly
    Feature
    amoCRM
    7.5
    2 Ratings
    2% below category average
    Insightly
    7.6
    367 Ratings
    1% below category average
    Forecasting7.22 Ratings7.092 Ratings
    Pipeline visualization10.02 Ratings7.9344 Ratings
    Customizable reports5.12 Ratings7.8331 Ratings
    Customization
    Comparison of Customization features of amoCRM and Insightly
    Feature
    amoCRM
    8.5
    2 Ratings
    11% above category average
    Insightly
    7.5
    369 Ratings
    2% below category average
    Custom fields10.02 Ratings8.4368 Ratings
    Scripting environment7.01 Ratings6.86 Ratings
    API for custom integration8.42 Ratings7.3195 Ratings
    Custom objects00 Ratings7.7126 Ratings
    Security
    Comparison of Security features of amoCRM and Insightly
    Feature
    amoCRM
    9.2
    2 Ratings
    9% above category average
    Insightly
    7.6
    316 Ratings
    10% below category average
    Single sign-on capability10.01 Ratings7.8282 Ratings
    Role-based user permissions8.42 Ratings7.4217 Ratings
    Social CRM
    Comparison of Social CRM features of amoCRM and Insightly
    Feature
    amoCRM
    10.0
    1 Ratings
    28% above category average
    Insightly
    7.4
    90 Ratings
    1% below category average
    Social data10.01 Ratings6.825 Ratings
    Social engagement10.01 Ratings8.078 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of amoCRM and Insightly
    Feature
    amoCRM
    8.4
    2 Ratings
    11% above category average
    Insightly
    6.4
    159 Ratings
    16% below category average
    Marketing automation8.42 Ratings7.7159 Ratings
    Compensation management00 Ratings5.14 Ratings
    Platform
    Comparison of Platform features of amoCRM and Insightly
    Feature
    amoCRM
    8.4
    2 Ratings
    10% above category average
    Insightly
    5.9
    328 Ratings
    25% below category average
    Mobile access8.42 Ratings5.9328 Ratings
    Best Alternatives
    amoCRMInsightly
    Small Businesses
    Salesflare
    Score10 out of 10
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    Kintone
    Score9.7 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    Oracle Sales
    Score8.9 out of 10
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    amoCRMInsightly
    Likelihood to Recommend
    8.2
    (2 ratings)
    7.8
    (444 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.7
    (36 ratings)
    Usability
    -
    (0 ratings)
    7.5
    (180 ratings)
    Availability
    -
    (0 ratings)
    9.0
    (6 ratings)
    Performance
    -
    (0 ratings)
    7.9
    (25 ratings)
    Support Rating
    -
    (0 ratings)
    8.9
    (34 ratings)
    In-Person Training
    -
    (0 ratings)
    9.1
    (1 ratings)
    Online Training
    -
    (0 ratings)
    9.0
    (8 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.2
    (26 ratings)
    Configurability
    -
    (0 ratings)
    9.9
    (18 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    8.4
    (3 ratings)
    Ease of integration
    -
    (0 ratings)
    9.0
    (10 ratings)
    Product Scalability
    -
    (0 ratings)
    9.0
    (9 ratings)
    Professional Services
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.1
    (3 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    7.8
    (3 ratings)
    User Testimonials
    amoCRMInsightly
    Likelihood to Recommend
    amoCRM, LLC
    Where amoCRM is extremely beneficial is with sales teams needing to find a cloud platform that can be easily learned and implemented. At the high school, college and small business level it is fairly priced and easy to work with. The automated pipeline to track calls, sites visits and online chats makes it fast and quick to connect with potential customers. In a day like today where it is crucial to make sales as fast as possible, because any hesitate could result in a loss of a sale, this platform makes it pretty simple. Web forms implemented on our website really helps to connect all of our communication. I would highly recommend it as a means for small businesses to track sales, clients and data. I think as the business grows there may be software that does the sales, marketing tracking side, as well as payroll and HR services as well to not need multiple providers.
    Incentivized
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    Unbounce
    There are a lot of things Insightly is great with for Career Services but much of my job is updating things manually because Insightly doesn't have a way to help me manage the database the way we need to. We have multiple academic records per students but needed to have fields that are multiselect on our contacts. These are all manually updated which are very tedious and not the best for what we need it to be able to do
    Incentivized
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    Pros
    amoCRM, LLC
    • Easy to use interface. You can customize your lead's view to show the most important information for amoCRM users.
    • Ready to use Integrations. You can integrate amoCRM with your virtual PBX service, end-to-end analytics service, mailing services.
    • Rich API. You can easily export all leads from amoCRM to different services and work with this data.
    • Customization. You can add your own fields to lead card to fit your needs.
    • Access management. You can set up different rights for different users, so only several users can, for example, delete leads or export data.
    Incentivized
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    • The ability to set up filters to generate lists based on just the categories I am interested in.
    • It's integration with our sales data so we can see customer spending trends across multiple years and seasons.
    • The ability to circle back to previous email correspondence to refresh on past conversations with individual clients.
    Incentivized
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    Cons
    amoCRM, LLC
    • Room for improvement would be that you need to manually integrate some of the apps for use.
    • Adding information to different fields is timely, and having an auto-fill would be very useful for a lot of the text fields. Perhaps using AI platforms could help identify what content should flow where on the platform.
    • Allow for Twitter integration. Grabbing leads from twitter is very important, using it for FB Messenger is great, but what about other platforms?
    Incentivized
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    • Once you are immersed in the platform, for all of its integration kudos, the platform became "intuitive" if that is the right word for it. There was some push back from staff on deployment.
    • The service and support team at Insightly was very responsive, but it seemed as if they had fielded similar complaints, and slower learning curves than we expected.
    • Unfortunately, while all has worked out nicely now and we are very happy with the platform, we had to have additional instruction time for all the staff during onboarding as workflows, dashboards, and pipelines were more time intensive than expected on the demo.
    Incentivized
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    Likelihood to Renew
    amoCRM, LLC
    No answers on this topic
    Unbounce
    Insightly offers a great product; it's the right fit for our company at this time. We were, however, considering moving to Contactually due to their cost effective automation features. However, they lacked the project management capabilities of Insightly. As our company grows, we would love to stay with Insightly - and if they can nail the automation and add the ability to customize a little bit more, it would be the perfect solution for us. For a larger company with a more involved sales team, you might find the metrics/reporting to be a bit basic. Insightly offers great customer service even to free customers
    Read full review
    Usability
    amoCRM, LLC
    No answers on this topic
    Unbounce
    Anyone with any experience with a working knowledge of Facebook or using a Windows computer will be able to quickly adapt to Insightly and use it to suit their needs. It can become more difficult to use as a company might have custom workflows or Insightly customer service might need to customize the program to better suit a company's need. A slow introduction to the system is better than having to learn the program quickly. Parts and knowledge build on each other so it hard to grasp all at once. The learning curve for Insightly is 2-3 weeks while mastery comes with time and exposure to the program
    Incentivized
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    Reliability and Availability
    amoCRM, LLC
    No answers on this topic
    Unbounce
    The provider is 100% available, with no downtime, maintenance, or unexpected outages. We have been able to perform solid continuous services for 12 months without any interruptions. We have backups as well, unlike the in-house backup that they keep on their end. I believe they have a very good redundancy and backup infrastructure in case they get any outages.
    Incentivized
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    Performance
    amoCRM, LLC
    No answers on this topic
    Unbounce
    Pages normally load quickly, but every now and then, as entering updates to fields, it take a while to update. Sometimes even after refreshing the screen, we have to exit and go back in to get the fields or queries to update.
    Incentivized
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    Support Rating
    amoCRM, LLC
    No answers on this topic
    Unbounce
    We have used Insightly for almost 2 years now. We have always been able to get in touch with support for a variety of reasons and they have never disappointed us. The support staff have always been very understanding. They have assisted with answers to our questions and have provided great tech support. We would highly recommend them.
    Incentivized
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    In-Person Training
    amoCRM, LLC
    No answers on this topic
    Unbounce
    Well, we didn’t get the chance to do this in-person training but rather one-on-one online training with HR in-house. There were PowerPoints to discuss as well as video instructions on how to use the app, so it was okay. We were able to play around with it during the training or onboarding session.
    Incentivized
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    Online Training
    amoCRM, LLC
    No answers on this topic
    Unbounce
    I've used Insightly's online training &/ or learned as I went. I've found the blogs and online written material helpful. I've also attended a few webinars, which can be useful if you use a J-I-T approach so as not to overwhelm you (or your staff) with functionality that you are using just yet. The fact that it's all available on their website and you can learn at your own pace is invaluable
    Incentivized
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    Implementation Rating
    amoCRM, LLC
    No answers on this topic
    Unbounce
    did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product
    Incentivized
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    Alternatives Considered
    amoCRM, LLC
    Reasons why we chose amoCRM: 1. It's customizable, we can add custom fields and processes. 2. It has a lot of ready integrations with services we use. 3. Rich API that allows building completely custom analytics based on data from CRM. 4. UI can be customized too. We show our internal users all the data they need to work with the client.
    Incentivized
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    Unbounce
    Insightly is significantly better than Zendesk. It is easy to use, pleasant to look at, and makes sense. However, I don't think Insightly is fair now compared to Salesforce. Insightly can do many of the same things as Salesforce, but I've only started on some of these features. Insightly has excellent potential, and its support team drives me to make it what I believe it can be. For the price, I believe Insightly is worth it.
    Incentivized
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    Contract Terms and Pricing Model
    amoCRM, LLC
    No answers on this topic
    Unbounce
    I don’t have the exact answers for this, but our accounting or finance department negotiates this. They always handle this kind of stuff and negotiate yearly licenses. Usually, they purchase 10 licenses in bulk and ask for a discount in bulk. Other than that, if there are any issues encountered on the app, they account for that. If it’s broken, that’s also taken into consideration when renewing the contract.
    Incentivized
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    Scalability
    amoCRM, LLC
    No answers on this topic
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    (+) Being able to download my LinkedIn connections was a huge benefit. (+) I use the task function to stay on top of my follow-up activity which is another positive feature. (+) The sorting capabilities also help me pinpoint the contacts that I need to stay on top of. (-) When I add a new lead from an existing organization, I would like the organization's information to automatically populate the fields like address, website, description. I enter all that information manually. (-) My mass mailing experience has been tedious due to the email function being interrupted and crashing due to bad email addresses in some of my records. (-) Many of my leads do not have current email addresses. I wish Insightly offered a tool to help find email addresses. I spend too much time researching to find email addresses.
    Incentivized
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    Professional Services
    amoCRM, LLC
    No answers on this topic
    Unbounce
    Our Customer Success Manager was great. A real professional and knowledgeable about the features and how they worked with our requirements
    Incentivized
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    Return on Investment
    amoCRM, LLC
    • Positive impact is on time, the mobile app makes it easy to implement on all devices. For students, it helps to improve their communication skills.
    • Positive, the leads you can gather all in one place makes it much more of an efficient process to track communication, so it saves time, and as a result, saves money.
    • Negative, it seems to take up a lot of data on our mobile devices. Overall it does not have a major impact on the business, but on a mobile device it does drain the battery more than other apps do.
    Incentivized
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    • Positive Impact>Visibility is critical when it comes to taking proactive measures within the organization. The Insightly Tool has helped use with that which minimizes costs when it comes to rework. We can proactively plan for upcoming growth and identify areas of improvement.
    Incentivized
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    ScreenShots

    amoCRM Screenshots

    Screenshot of Digital Pipeline (Automated lead warming and follow-up)Screenshot of Customizable pipeline is easy to learn and navigate. It's refreshed in live time, so you're always up-to-date.Screenshot of Quick and intuitive Salesbot builder will help you in getting your own chatbot in no time. Save time and effort by getting rid of repetitive tasks and providing 24/7 communication line with your business.Screenshot of Take your business with you wherever you go. Our mobile app is capable of lead tracking, calls, sending emails and much more.Screenshot of Tons of integrations with different services, as well as the most popular communication channels can be connected to amoCRM for free.Screenshot of Lead profile with click to call, email, and chat

    Insightly Screenshots

    Screenshot of Insightly's lead status and activity tracking, available so that nothing falls through the cracks.Screenshot of the reporting feature, which provides insight into sales and productivity performance.Screenshot of the Insightly Opportunities dashboard.Screenshot of Insightly on mobile.Product screenshotProduct screenshot