Apify is a platform for web data extraction and automation. The core component is the Apify Store, a marketplace where developers can publish and monetize serverless cloud programs called Actors. Key Capabilities Serverless Automation Programs: Developers author Actors using JavaScript or Python. The Apify Store provides pre-built programs for tasks such as e-commerce data extraction, map scraping, price monitoring, and social media content aggregation. Web…
$29
per month
BrightEdge
Score7.7 out of 10
N/A
BrightEdge is an enterprise-level SEO (Search Engine Optimization) platform from the company of the same name in San Mateo, California. It includes customizable dashboards, reporting, forecasting, SEO recommendations, backlink management and competitive analysis. It covers local, global, mobile, social and content centric SEO.
Presently BrightEdge's platform supports the marketing efforts of many well-brands, like Nike, Microsoft, and Netflix.
$0
per month
Pricing
Apify
BrightEdge
Editions & Modules
Starter Plan
$29
per month
Scale Plan
$199
per month
Business Plan
$999
per month
Apify for Enterprise
Custom
Fully-customized web scraping and automation solution for any scale.
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Offerings
Pricing Offerings
Apify
BrightEdge
Free Trial
No
No
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
Yes
No
Entry-level Setup Fee
Optional
No setup fee
Additional Details
The lowest-priced plan that has all the features needed and is recommended as a starting point. If users exceed the platform usage credits for a plan, a notification is sent, and the excess usage will be added to the next invoice or the user can upgrade to a higher plan.
Apify is a good fit when a website is secured and you need resident proxies plus a real browser, but setting up all that software into a working configuration is difficult or you don’t want to spend time on it. Pre-built actors are suitable for regular, scheduled monitoring and comparing data changes between runs; you can also use external webhooks. It’s suitable for selling a parser as a product because payment and the product listing are handled through the store. The platform doesn’t provide detailed statistics on how end users are using my actors: you can see the statuses of runs, but there are no detailed logs. For static pages that can be handled by a short script run on a schedule, using actors may be overkill.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
BrightEdge is great for large companies and large SEO teams since it's pricey but worth it if you have a large team or organization using it. For small businesses, I would use a different tool like Semrush because of the price and the variety of tools it offers.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Instant - Keyword research tool is by far our team's favorite item on the platform
DataCube - We are able to uncover competitive gaps and hone in on specific sets of pages using filters containing our business product assortment attribute.
Professional services have been attentive when asking for changes
I think monetization part needs some improvement. Sometimes it stops working.
Second issue is that when you run actor locally on your device using Apify run command, it runs fine and does not show errors. However, when you run on Apify platform, it starts showing error that this python based library is not supported etc. I think, error logging needs to be improved.
Issue support is very slow. If you create an issue it takes a lot of time that somebody reply.
Automated testing also needs to be improved. Testers run simple tests and if extra keys are used or something else, test is failed.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The storybuilder feature isn't anything outstanding. I feel like I can get the same type of data and format from Google Data Studio.
I feel like the Hyperlocal feature is still very junior compared to other features. It provides you good insights, but you have to set all the data fields before you can get a picture as well as it doesn't really give you an idea of how you can improve.
The mobile SEO solution is a good concept, but it needs some tweaks to be better, especially when building out a mobile story builder. Some of the data isn't simple to read and the mobile keywords functions don't also account for voice searches.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It's the best because you can just load in a limited amount of money and limit your financial exposure to using a tool like this. so renewing isn't a big consideration... i know that i'm going to need the tool in the future and i'll load it with money accordingly when im ready.
I would renew, as I don't feel there is a product out there that would have the impact on our SEO efforts as effectively as BrightEdge. It provides the information I need and integrates with other tools like Google Webmaster Tools, to truly have the depth of information that makes their suggestions for SEO changes so valued.
Extremely easy when connected via MCP with Claude Co-Work. I do not really understand the Apify website itself. It's a bit confusing, but when I use Claude as an operator and translator, it is absolutely a game-changer. Whenever I have an issue, I ask Claude to connect to Apify and ask what the best way for me to do things is. Should I use the Google Maps scraper in this area or this area? Which one has the highest chance of giving me the best results that I need? Claude's code can completely simplify the whole process, which makes the whole thing a lot easier for me to make faster and better decisions. I do not know what I would do now without Apify. My business cannot even be a business without it.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Because it depends on the feature, it's either easier or not to use. Some of them, not being particularly friendly, I no longer use, and I focus on the ones where insights are easy to understand and data seems well-elaborated.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We never needed to contact support directly because the platform was always clear and easy to use. The documentation is thorough, there are plenty of how-to guides, and YouTube.
This is a area where the BrightEdge team really shines. Their commitment to training and product support is unmatched not only for SEO platforms, but life in general. I often find myself wishing my internet provide and similar would go to BrightEdge for training on support and attitude. I would rank them an 11 if I could.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Apify has a cleaner interface, better documentation, and a lower learning curve for building and scheduling scraping workflows than Bright Data. The Apify Store has thousands of prebuilt Actors that can often be used immediately or customized with minimal effort. I also didn't need the extremely strong anti-bot measures from Bright Data at the time given the purpose.
While relatively expensive, Brightedge really does offer the best quality product but just as importantly (if not more so) the level of client/agency support. We have biweekly training with the entire team to continually stay up to date on Brightedge's offerings and strategies. They also offer the ability to do ad hoc reporting using some of their tools that can help us win new business and recommend Brightedge to additional clients, expanding our business as well.
We have only started with BE a few months ago and so I don't have any hard numbers from an ROI perspective, but i can say that what we spent on BE is a fraction of what we were spending with agencies and we are actually getting results by doing this ourselves. From that perspective we have seen a cost savings.
With focused SEO campaigns and projects we have been able to move the needle on our SEO rankings for specific products and services. This is going to have a great impact for us in 2019 as we have some specific product goals and campaigns for 2019 that we have been working to build up over the last couple months of 2018.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info