Articulate 360 vs. HubSpot Academy

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Articulate 360
Score 9.2 out of 10
N/A
Articulate 360 is an e-learning course development subscription offering. It includes every Articulate authoring tool, including the latest version of Storyline and Rise, a web-based app for creating inherently responsive courses. The vendor offers a 30-day free trial.
$549
per year
HubSpot Academy
Score 8.9 out of 10
N/A
HubSpot Academy is a free online training for inbound marketing, sales, and customer service professionals. This eLearning platform, that is available in four languages, specializes in comprehensive certifications, singular topic courses, and bite-sized lessons for professionals looking to grow their career and business.N/A
Pricing
Articulate 360HubSpot Academy
Editions & Modules
Academic - Personal
$549.00
per year
Academic - Teams
$699.00
per year
Freelancer - Personal
$1,099.00
per year
Teams
$1,399.00
per year
No answers on this topic
Offerings
Pricing Offerings
Articulate 360HubSpot Academy
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsArticulate 360 is available on the Articulate website and through Articulate Authorized Resellers. The Articulate 360 Teams plan is available for $1,399 per user, per year, and individual subscriptions perfect for freelancers are available for $1,099 per user, per year (all prices USD). Eligible educational customers receive a 50% discount on list prices.
More Pricing Information
Community Pulse
Articulate 360HubSpot Academy
Top Pros
Top Cons
Features
Articulate 360HubSpot Academy
Learning Management
Comparison of Learning Management features of Product A and Product B
Articulate 360
-
Ratings
HubSpot Academy
7.1
3 Ratings
17% below category average
Course authoring00 Ratings7.02 Ratings
Course catalog or library00 Ratings7.03 Ratings
Player/Portal00 Ratings6.33 Ratings
Learning content00 Ratings6.73 Ratings
Progress tracking & certifications00 Ratings8.73 Ratings
Learning reporting & analytics00 Ratings8.52 Ratings
Social learning00 Ratings7.01 Ratings
Gamification00 Ratings6.01 Ratings
eLearning Content
Comparison of eLearning Content features of Product A and Product B
Articulate 360
-
Ratings
HubSpot Academy
7.0
3 Ratings
17% below category average
Multi-Lingual Support00 Ratings6.52 Ratings
Structured Learning00 Ratings7.02 Ratings
Course Searches00 Ratings7.03 Ratings
Historical Metrics00 Ratings6.52 Ratings
Cloud-Based Content00 Ratings7.33 Ratings
Automation & Integration00 Ratings7.73 Ratings
Best Alternatives
Articulate 360HubSpot Academy
Small Businesses
iSpring Suite
iSpring Suite
Score 9.4 out of 10
iSpring Suite
iSpring Suite
Score 9.4 out of 10
Medium-sized Companies
iSpring Suite
iSpring Suite
Score 9.4 out of 10
Infosec Skills
Infosec Skills
Score 9.9 out of 10
Enterprises
iSpring Suite
iSpring Suite
Score 9.4 out of 10
Infosec Skills
Infosec Skills
Score 9.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Articulate 360HubSpot Academy
Likelihood to Recommend
9.4
(77 ratings)
8.5
(8 ratings)
Likelihood to Renew
9.7
(4 ratings)
-
(0 ratings)
Usability
9.1
(9 ratings)
-
(0 ratings)
Support Rating
8.6
(16 ratings)
-
(0 ratings)
Implementation Rating
9.1
(2 ratings)
-
(0 ratings)
User Testimonials
Articulate 360HubSpot Academy
Likelihood to Recommend
Articulate Global, Inc.
I am not a fully trained instructional designer, but I found the user experience to be enjoyable. I have crafted my own revision of a course using Articulate 360 and while the process was lengthy, I found edits and changes to be relatively easy to implement. I also had a great deal of fun making tweaks, organizing and adding imagery. I think with regard to creating online courses/products for students to utilize, this is a great program and serves several levels of instructional design well (from me being brand new to this, to my supervisor who is newly certified, up to a longtime LD). I don't know that this is wholly relevant to courses that are live, be they in-person or virtual (Zoom webinars for example). Most of the material created in Articulate 360 tends to sit on the side of an on-demand, at-your-own-pace as far as coursework is concerned. A live course with an instructor, while it could be utilized in a live setting, the way it would be used I am unsure would be as dynamic or worthwhile as other more traditional options.
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HubSpot
[HubSpot Academy is] just a great tool for everyone who wants to grow at their Marketing, Sales, or customer success career. Their courses are very detailed in information, their teachers are the best in the industry, and it's just easy to take some time and learn. I have enjoyed it a lot.
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Pros
Articulate Global, Inc.
  • Rise is clean and professional. It looks polished to users and is easy for learners to follow.
  • They have outstanding support.
  • Storyline allows you to create some very engaging intricate interactive learning.
  • Generally, their products are user friendly.
  • They are considered the Gold standard in elearning authoring.
  • Their courses can be read on phones, tablets computers. etc.
  • They also have a powerpoint add in for making really nice slides.
  • Their review tool, allows you to easily send the courses to reviewers who can update in course.
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HubSpot
  • Marketing and sales tips that can be implemented right away
  • Virtual learning environment that offers flexibility
  • Certified training respected in the sales vertical
  • Free to those who use HubSpot CRM
  • Clear, concise courses
  • Expanded library of sales and marketing courses
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Cons
Articulate Global, Inc.
  • I'd like to see more variety in the types of interactions available. The ones that exist now (hot spot, drag n' drop, flip cards, etc.) are useful, but it would be nice to have more options without having to build something custom in Storyline to pull over. For example, I'd like a more elaborate sorting activity, customizable drag and drop activity, game options such as crosswords, options that allow user response, and more variety in the quizzing and assessment.
  • The built-in branching scenario feature requires a bit of trial and error. I'd like to see a snapshot, at-a-glance view of the scenario so it easier to see where the branching is, or where its missing.
  • The built-in assessment features are pretty limited - the Knowledge Check block has only multiple choice, multiple response, fill in the blank and basic matching. There is the option to pull in a test bank which is great, but it would be great to have more options built-in without having to develop something more elaborate in Storyline.
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HubSpot
  • [I feel] they could expand the lessons to more real-world examples and ideas to take the learning further
  • [I believe] the ability to go back on a question in the exam would be nice
  • New courses that go more in depth on a certain topic, with homework and ideas to try
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Likelihood to Renew
Articulate Global, Inc.
Articulate 360 is an essential tool in our organisation's workflow. The money that we make through its use, far outweighs the cost of renewing our licenses. Articulate 360 has exposed us to new clients that we may not have otherwise encountered if we did not subscribe to the Articulate services.
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HubSpot
No answers on this topic
Usability
Articulate Global, Inc.
I rate the overall usability of Articulate 360 ​​with an 8, because of the many possibilities the software offers me. The software ensures that almost anyone without knowledge of coding can develop an interactive online course in a fairly simple and pleasant way.
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HubSpot
No answers on this topic
Support Rating
Articulate Global, Inc.
It took forever to get someone to respond--either by email or by phone--directly to a pricing and licensing question. It is unfortunate that a company that has such potential as a streamlined course building/authoring tool not only missed the boat with service but also proves itself to be all fluff and no substance.
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HubSpot
No answers on this topic
Implementation Rating
Articulate Global, Inc.
It is pretty straight forward and easy to implement is you are already creating eLearning. If you have old courses created in other versions of Articulate I recommend you update them to the new version even though it is not necessary (especially From Storyline3 to 360) but if you don't you may find difficulty opening and keeping things straight
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HubSpot
No answers on this topic
Alternatives Considered
Articulate Global, Inc.
Adobe Captivate has a ton of incredible functionality. You're able to fully customize user experiences through interactive elements, buttons, transitions, hiding and activating various elements, and so on. But overall Captivate is insanely difficult for someone new to the tool to learn. Most of what I learned about Captivate, I had to do by trial and error or by watching Paul Wilson's YouTube videos. I find Articulate 360 to be far more intuitive
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HubSpot
HubSpot CRM is a better fit for us than Ontraport. Ontraport was OK when we just started implementing email marketing. Now that we want to tie together sales and marketing and also our ticketing, HubSpot has simplified the workflow for us. It's very convenient to log into just one portal to do everything.
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Return on Investment
Articulate Global, Inc.
  • I am an independent user so far so no ROI; however it has clearly made a positive impact on my course as my students love the clear navigation interface and know exactly where to find content.
  • On point to consider is that it has no forum option on its lesson option so this hinders some asynchronous users from interacting with others on the course.
  • Users have expressed many positive feedback from using Articulate 360 which increases productivity and engagement.
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HubSpot
  • Removed the training burden from managers to allow them to use the time elsewhere (2-8 hours)
  • Provided more standard and robust training to new hires, allowing for more consistent customer experience
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ScreenShots

Articulate 360 Screenshots

Screenshot of Creating a course in RiseScreenshot of Articulate 360Screenshot of Storyline 360Screenshot of Rise 360Screenshot of Content Library 360Screenshot of Review 360