AWeber vs. Lasso CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AWeber
Score 8.1 out of 10
N/A
AWeber is an email marketing and automation solution. It provides support for mobile-friendly HTML email newsletters, autoresponder campaigns, subscriber segmentation and management, RSS-to-email features, signup forms for websites or blogs, and more.
$15
per month
Lasso CRM
Score 2.0 out of 10
N/A
The Lasso CRM is a cloud-based option for property sales, that provides lead management and sales process automation, email campaign management, and other features. Lasso CRM is now an ECi Software Solutions company since the late 2018 acquisition.N/A
Pricing
AWeberLasso CRM
Editions & Modules
AWeber Lite
$15
per month Starting at
AWeber Plus
$30
per month Starting at
Done For You Email
$30
per month Starting at
Unlimited
$899
per month
No answers on this topic
Offerings
Pricing Offerings
AWeberLasso CRM
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup Fee$79 one-time feeNo setup fee
Additional DetailsAWeber offers usage-based pricing starting at $15/month. Plans scale based on the number of subscribers and features needed. Options include: Lite Plan – Core tools like email automation, landing pages, sign-up forms, and AI Writing Assistant. Plus Plan – Advanced features including split automation paths, behavioral triggers, analytics, A/B testing, ecommerce, and custom branding. Done For You – A fully built email marketing system (emails, landing pages, and automations) delivered in 7 days, with 30 days of unlimited edits. All plans include 24/7 support. 14-day free trial available.
More Pricing Information
Community Pulse
AWeberLasso CRM
Features
AWeberLasso CRM
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
AWeber
7.7
31 Ratings
4% below category average
Lasso CRM
-
Ratings
WYSIWYG email editor8.930 Ratings00 Ratings
Dynamic content7.03 Ratings00 Ratings
Landing pages6.04 Ratings00 Ratings
A/B testing8.07 Ratings00 Ratings
Mobile optimization7.026 Ratings00 Ratings
Email deliverability reporting8.031 Ratings00 Ratings
List management8.031 Ratings00 Ratings
Triggered drip sequences8.927 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
AWeber
8.6
31 Ratings
11% above category average
Lasso CRM
-
Ratings
Dashboards8.927 Ratings00 Ratings
Standard reports8.931 Ratings00 Ratings
Custom reports7.926 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
AWeber
7.6
3 Ratings
7% below category average
Lasso CRM
-
Ratings
URL Validation7.73 Ratings00 Ratings
Link Tracking8.43 Ratings00 Ratings
Image Validation7.13 Ratings00 Ratings
Inbox Display7.13 Ratings00 Ratings
Spam Testing7.13 Ratings00 Ratings
Email Previews8.43 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
AWeber
-
Ratings
Lasso CRM
8.9
2 Ratings
13% above category average
Customer data management / contact management00 Ratings8.12 Ratings
Workflow management00 Ratings6.22 Ratings
Opportunity management00 Ratings10.01 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings10.01 Ratings
Interaction tracking00 Ratings10.01 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
AWeber
-
Ratings
Lasso CRM
5.0
1 Ratings
43% below category average
Help desk management00 Ratings5.01 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
AWeber
-
Ratings
Lasso CRM
9.9
2 Ratings
24% above category average
Lead management00 Ratings10.02 Ratings
Email marketing00 Ratings9.92 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
AWeber
-
Ratings
Lasso CRM
8.1
2 Ratings
5% above category average
Task management00 Ratings8.12 Ratings
Reporting00 Ratings8.12 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
AWeber
-
Ratings
Lasso CRM
6.6
2 Ratings
15% below category average
Pipeline visualization00 Ratings8.01 Ratings
Customizable reports00 Ratings5.22 Ratings
Customization
Comparison of Customization features of Product A and Product B
AWeber
-
Ratings
Lasso CRM
5.0
1 Ratings
42% below category average
Custom fields00 Ratings5.01 Ratings
Custom objects00 Ratings5.01 Ratings
Security
Comparison of Security features of Product A and Product B
AWeber
-
Ratings
Lasso CRM
8.1
2 Ratings
4% below category average
Single sign-on capability00 Ratings8.01 Ratings
Role-based user permissions00 Ratings8.12 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
AWeber
-
Ratings
Lasso CRM
8.0
1 Ratings
6% above category average
Marketing automation00 Ratings8.01 Ratings
Platform
Comparison of Platform features of Product A and Product B
AWeber
-
Ratings
Lasso CRM
5.0
1 Ratings
42% below category average
Mobile access00 Ratings5.01 Ratings
Best Alternatives
AWeberLasso CRM
Small Businesses
Sitecore Send
Sitecore Send
Score 8.7 out of 10
Salesflare
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Score 10.0 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Kintone
Kintone
Score 9.7 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
Creatio
Creatio
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AWeberLasso CRM
Likelihood to Recommend
8.0
(37 ratings)
9.9
(2 ratings)
Likelihood to Renew
6.8
(6 ratings)
-
(0 ratings)
Usability
8.0
(3 ratings)
-
(0 ratings)
Support Rating
10.0
(3 ratings)
-
(0 ratings)
User Testimonials
AWeberLasso CRM
Likelihood to Recommend
AWeber
AWeber is an excellent email marketing solution for small to mid-sized businesses, especially those that are just starting with email marketing campaigns. AWeber is also good for bloggers. But it's not perfect for an affiliate marketer who wants to make a landing page on AWeber. Businesses that require advanced segmentation options may need to consider other email marketing platforms.
Read full review
ECI Software Solutions
Lasso is a simple and easy-to-use CRM, above and beyond the daily tasks that the sales team or sales assistant complete, it allows our accounting department to generate reports and prepare invoices accordingly for commissions generated based on sales of condos.
Read full review
Pros
AWeber
  • List building: AWeber makes it easy to grow opt-in subscribers through customizable signup forms as well an integration with tools like Sumo and Hustle Pro.
  • List segmentation: with a little more information about each subscriber, it's easy to create custom segmented lists based on different criteria.
  • Deliverability: AWeber enforces opt-in rules to keep spammers out of its system and improve deliverability rates for reputable users. We rarely have issues with our messages from AWeber being routed to spam folders.
  • Double opt-in: AWeber makes it easy to set up double opt-in to make extra certain you have a high-quality mailing list.
Read full review
ECI Software Solutions
  • Easy capture of eleads from multiple sources. Lasso automatically captures potential buyers who submit for more information across multiple sources, including on social media, BDX, our website, and others.
  • Lasso helps keep everything organized, from dividing the sales efforts of multiple sales people across multiple neighborhoods, to allowing us to track which floorplans and lots our potential buyers are interested in.
  • Setting up a robust prospect nurturing plan is easy, allowing our sales team to effortlessly follow pre-determined templates for follow up.
Read full review
Cons
AWeber
  • Aweber would be even better if it had the ability to host landing pages. I have to use a tool like landingpages.net to do this if I don't want to create the landing pages as part of my client's website. If I manage their site, it isn't a problem, but it keeps me from using Aweber for clients who manage their own sites or dont' have one.
  • Aweber would greatly benefit from a more robust reseller program. Firms like mine have multiple clients and, with each client needing an individual Aweber account, it would be nice to have access to margin so that we could resell the services.
  • Along the lines of a reseller program, it would be great of Aweber allowed resellers to white label the interface and administrate multiple accounts from one agency account.
Read full review
ECI Software Solutions
  • Connection between inventory and sales modules.
  • Calculation of commissions of representatives using the tool (not outside realtors).
  • Price revisions.
Read full review
Likelihood to Renew
AWeber
AWeber is easy and intuitive for me use. I really like the simplicity and the structure of the work flow as it saves me time. AWeber also integrates with all the other programs, systems and gateways that I use on a daily basis (WordPress, Paypal, LeadPages, Facebook and more) and if I have any questions or have trouble the AWeber customer service technicians are very helpful.
Read full review
ECI Software Solutions
No answers on this topic
Usability
AWeber
See previous answers ... the design / customization interface could be more intuitive and elegant .. for example, for me it has been difficult to easily figure out how to place pictures / images to the right, left or center of text.
Read full review
ECI Software Solutions
No answers on this topic
Support Rating
AWeber
I have always received prompt phone or live chat support that has resolved my issues on the first call in a competent, knowledgeable and friendly manner. By contrast MailChimp offers no live chat or phone support; they only offer email support and the response time for MailChimp is slow by comparison to AWeber.
Read full review
ECI Software Solutions
No answers on this topic
Alternatives Considered
AWeber
We often use Canva to design our content and then export it as an image to upload into Aweber, as Aweber designs and limitations are too much of a hindrance to our needs. Canva is a brilliant tool for marketing and saves you a lot of time being able to adapt or change an existing template you create.
Read full review
ECI Software Solutions
No answers on this topic
Return on Investment
AWeber
  • Aweber delivers my email fast and reliably, never had a problem tech support could not handle (by the way, their support is great!)
  • Since I have been with Aweber for so many years, I have an unlimited plan for a very affordable rate
  • Aweber may not be a sexy as some of the new kids on the block, but it is a solid offering you should consider when choosing an autoresponder
Read full review
ECI Software Solutions
  • Lasso has given us a cost-effective way to manage and nurture our clients, with extra homebuilding-related features to make our efforts more successful.
  • We have an easy way to track the client prospecting and nurturing efforts of sales staff, even those located across the country from the corporate office.
  • Lasso has lead to more effective sales efforts, as client nurturing processes are built right in to the platform for them to follow.
Read full review
ScreenShots

AWeber Screenshots

Screenshot of an example of email sequences triggered by actions like purchases or sign-ups to nurture leads, re-engage customers, or onboarding new subscribers. Use tags and behavior-based logic to send the right message at the right time, in the subscriber’s time zone.Screenshot of AWeber's interface for building on-brand email graphics and social content. Built-in Canva access lets users create custom visuals for headers, announcements, and promotions in just a few clicks.Screenshot of where to create and send professional emails used to promote products and drive more sales. Built-in tools like content blocks, saved templates, and branded elements make it easy to stay consistent and launch campaigns faster.Screenshot of where to launch product pages, event signups, or lead capture forms in minutes. Every landing page includes built-in forms, payment collection, and automated follow-ups.Screenshot of the editor used to sell digital products directly from an email or landing page. The checkout experience can be customized with pricing and real-time purchase tracking, while automating confirmation emails and follow-ups to boost customer satisfaction.Screenshot of the editor to write emails faster using built-in AI. This offers help brainstorming content, refining text tone, or generating subject lines to improve open rates, ideal for creators and small teams looking to save time without sacrificing quality.