Benchmark Email vs. ConvertPlug

Their free option has no time limit and accepts an email list of 2,000 contacts. That's generous considering that some similar software have free trials limited to a month or less and will allow only about 1,000 contact lists, if not less. With that 2,000 contact space available for free on Benchmark email, I can gather 2,000 leads or buyers into my email program without paying. Thus, Benchmark Email is suited for profitability, especially for a start-up business.

Very well suited for ANY serious website operator - be it services, info-products or e-commerce. It's not just list marketing but pop-ups. Basis our usage experience, we never found any restrictive-case use situations

Incentivized

• They have the option to incorporate email automation.
• HTML is available if you want to use your own templates.
• They give you the ability to edit some HTML on their drag and drop version.

Incentivized

• Integrates well with Wordpress, Studiopress (genesis) and all major email marketing software
• Impressive variety of pop-ups and ability to customize those
• "light loading" (less page load time) and mobile friendly for sure
• Impressive "pop-up behaviour" customization ....right from "When and where on website" to "Which specific country" and much more
• Adaptable to subscription or e-commerce website architecture as well

Incentivized

• Glitchy editor - powerful drag and drop features, but precise formatting can have issues.
• Stagnant platform - few notable features or fixes over the past two years.
• Delivery Success - anecdotal customer reports suggest high percent of emails are diverted by spam filters.

Incentivized

• Look and feel of templates could use greater westernization. Colors tend to be more oriental/Bright oriented - However color pallets can be changed easily
• Covert Plus: PLEASE also bring in a content locker!

Incentivized

1 business day response email support. Plenty of videos as well but if you need "human emails", got to wait

Incentivized

At the time of the decision, we anticipated a larger audience and a high potential cost of MailChimp. We also believed that Benchmark Email would be less complex and therefore quicker to implement and learn. Given the current needs and pricing, I believe MailChimp may be competitive and provide a more refined UI

Incentivized

The above and various other plugins/software were either not compatible with some of our software OR were too expensive (often with recurring costs vs. one-time) OR offered too many add-on features that weren't needed. It took us nearly 40 expensive man-hours to test and narrow down on this particular plugin that met all requirements in a go

Incentivized

• We were able to reduce recurring costs by 20% per year by buying an extended contract plan.
• Benchmark is more robust than our previous software, and we've been able to increase newsletter sales by about 10% per year.
• We were able to introduce split a/b testing into our newsletter mix, as it's a native feature of Benchmark.

Incentivized

• Immediate ROI, Highly positive case use
• Customer support could be faster

Incentivized