TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Birdeye

    Score8.7 out of 10
    N/ABirdeye is a reputation management and digital customer experience platform for local brands and multi-location businesses. Birdeye’s AI-powered platform is used by brands to engage with customers, drive loyalty, and excel in local markets.

    $299

    per month

    PLANOLY

    Score7.4 out of 10
    N/APLANOLY is a social marketing platform boasting over 5 million users to visually plan, schedule, and measure performance across Instagram and Pinterest.

    $16

    per month

    Pricing
    BirdeyePLANOLY
    Editions & Modules
    Standard
    $299.00
    per month
    Professional
    $399.00
    per month
    Premium
    Custom Pricing
    Social Planner Starter
    $16
    per month up to 1 user
    Creator Pro
    $20
    per month
    Social Planner Growth
    $28
    per month up to 3 users
    Social Planner Pro
    $43
    per month up to 6 users
    Creator Pro Plus
    $54
    per month
    Offerings
    Pricing Offerings
    BirdeyePLANOLY
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Discount offered for annual billing.
    More Pricing Information
    Community Pulse
    BirdeyePLANOLY
    Considered Both Products
    Birdeye
    No answer on this topic
    PLANOLY
    No answer on this topic
    Key User Insights
    Would buy again
    94%
    Would buy again
    137 Answers
    No answers on this topic
    Delivers good value for the price
    93%
    Delivers good value for the price
    120 Answers
    No answers on this topic
    Happy with the feature set
    95%
    Happy with the feature set
    139 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    92%
    Lived up to sales and marketing promises
    107 Answers
    No answers on this topic
    Implementation went as expected
    91%
    Implementation went as expected
    118 Answers
    No answers on this topic
    Features
    BirdeyePLANOLY
    Listening/monitoring
    Comparison of Listening/monitoring features of Birdeye and PLANOLY
    Feature
    Birdeye
    -
    Ratings
    PLANOLY
    10.0
    1 Ratings
    26% above category average
    Boolean keyword searches00 Ratings10.01 Ratings
    Sentiment analysis00 Ratings10.01 Ratings
    Broad channel coverage00 Ratings10.01 Ratings
    Publishing
    Comparison of Publishing features of Birdeye and PLANOLY
    Feature
    Birdeye
    -
    Ratings
    PLANOLY
    10.0
    2 Ratings
    20% above category average
    Content planning and scheduling00 Ratings10.02 Ratings
    Audience targeting00 Ratings10.01 Ratings
    Content optimization00 Ratings10.01 Ratings
    Workflow management00 Ratings10.01 Ratings
    Engagement
    Comparison of Engagement features of Birdeye and PLANOLY
    Feature
    Birdeye
    -
    Ratings
    PLANOLY
    8.0
    2 Ratings
    2% below category average
    Automated routing and prioritization00 Ratings10.01 Ratings
    Customer interaction histories00 Ratings7.12 Ratings
    Bulk actions00 Ratings7.12 Ratings
    Marketing
    Comparison of Marketing features of Birdeye and PLANOLY
    Feature
    Birdeye
    -
    Ratings
    PLANOLY
    8.0
    2 Ratings
    3% above category average
    Lead generation00 Ratings7.01 Ratings
    Content marketing00 Ratings7.12 Ratings
    Paid media management00 Ratings10.01 Ratings
    Campaigns and promotions00 Ratings8.02 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Birdeye and PLANOLY
    Feature
    Birdeye
    -
    Ratings
    PLANOLY
    10.0
    2 Ratings
    18% above category average
    Twitter00 Ratings10.01 Ratings
    Facebook00 Ratings10.02 Ratings
    LinkedIn00 Ratings10.01 Ratings
    Instagram00 Ratings10.02 Ratings
    Pinterest00 Ratings10.02 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Birdeye and PLANOLY
    Feature
    Birdeye
    -
    Ratings
    PLANOLY
    8.0
    2 Ratings
    3% above category average
    Campaign success analytics00 Ratings8.02 Ratings
    Real-time tracking00 Ratings8.02 Ratings
    Account management
    Comparison of Account management features of Birdeye and PLANOLY
    Feature
    Birdeye
    -
    Ratings
    PLANOLY
    9.0
    2 Ratings
    13% above category average
    Role-based user permissions & privileges00 Ratings10.01 Ratings
    Mobile access00 Ratings8.02 Ratings
    Best Alternatives
    BirdeyePLANOLY
    Small Businesses
    Brand24
    Score9.7 out of 10
    Sendible
    Score6.8 out of 10
    Medium-sized Companies
    Brand24
    Score9.7 out of 10
    CoSchedule
    Score10 out of 10
    Enterprises
    No answers on this topic
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    BirdeyePLANOLY
    Likelihood to Recommend
    9.4
    (179 ratings)
    8.0
    (2 ratings)
    Likelihood to Renew
    8.4
    (3 ratings)
    -
    (0 ratings)
    Usability
    9.5
    (91 ratings)
    9.0
    (2 ratings)
    Support Rating
    7.5
    (69 ratings)
    10.0
    (1 ratings)
    Implementation Rating
    9.1
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    BirdeyePLANOLY
    Likelihood to Recommend
    Birdeye
    For businesses that have customers or clients or patients with several different locations, Birdeye is essential to help with the reviews and messages received through Google and other platforms. For businesses with only 1 single location, Birdeye could still be useful but wouldn't be as essential as it would be for other businesses.
    Read full review
    PLANOLY
    Planoly is perfect for managing social media accounts for business or public figures. It would work great for personal use as well but maybe wouldn't be as necessary. For business purposes, it changes the game! Having something that is easy to teach colleagues to use is one of the most important features I looked for when choosing a social media management platform
    Incentivized
    Read full review
    Pros
    Birdeye
    • Their customer service is always very helpful and ready to give you the personal attention that you require.
    • They connect many different sources and funnel them straight to you so you can easily capitalize on multiple platforms and information streams.
    • They are constantly innovating and improving their systems with real-time feedback from their customers.
    Incentivized
    Read full review
    PLANOLY
    • Grid view
    • AI Caption generator
    • Auto post feature
    Incentivized
    Read full review
    Cons
    Birdeye
    • The sentiment feature is just okay. It requires custom adjustments and time to understand where it is working well and where it is not in order to get the most out of it, while other features require very little user input.
    • Social listening needs work. I often receive notifications for unrelated terms because of their similarity in spelling to my organization's name, so I don't use this feature.
    • Birdeye could have more built-in features to create digital content from the reviews.
    • Birdeye could also have additional reputation tools to strengthen GMB listings and to combat negative press. Review listings and rich snippets in search are great, but having a tool that measures and helps to improve overall brand health/search results would be amazing. My CEO isn’t looking at what is going right. He looks at what is going wrong. We may have thousands of positive reviews on Google, but the bad article with false information is still showing up on page one of search results. That makes for an unhappy CEO.
    Incentivized
    Read full review
    PLANOLY
    • overall not very many points I would add for improvement
    Incentivized
    Read full review
    Likelihood to Renew
    Birdeye
    I think it is a good tool overall, there are some hiccups but what program doesn't have them. I think we should be notified of more things, specifically broken integrations. There have been instances where I don't notice for MONTHS a client it's having requests sent out because they are organically still getting reviews.
    Incentivized
    Read full review
    PLANOLY
    No answers on this topic
    Usability
    Birdeye
    I think it is very easy to figure out very quickly by just playing around in the dashboard. If you have a question you can reach out to our contacts and they do a very good job of figuring out if or what is the problem and getting back to us fast.
    Read full review
    PLANOLY
    PLANOLY is super easy to use. We just need to connect our Instagram account and start working in just a few clicks
    Incentivized
    Read full review
    Support Rating
    Birdeye
    Support is really responsive for the most part. I don't feel like they explain it the best for people who aren't as tech-savvy. I have recently had trouble with a more difficult integration and it is hard to pinpoint who I need to reach out to.
    Incentivized
    Read full review
    PLANOLY
    The support team was instantly responsive and were always happy to answer even the simplest software question. I knew that my clients would be in good hands should I not be available for any scheduling question through the support team. Everything was always impeccably handled in a timely manner! 100% satisfaction.
    Incentivized
    Read full review
    Implementation Rating
    Birdeye
    Let Birdeye do what they do
    Incentivized
    Read full review
    PLANOLY
    No answers on this topic
    Alternatives Considered
    Birdeye
    Our choice of reputation management platform came down to two contenders, Birdeye and Listen360. Ultimately we chose Birdeye because of their ethical review gathering process. Listen360 had review-gating built in as part of their process, which is against Google's terms of service. We wanted to be very careful to gather reviews in an ethical way, and Birdeye was better for our needs.
    Incentivized
    Read full review
    PLANOLY
    I have tried an AI tool called Vocable and used Google Sheets to plan my content. PLANOLY is better because of the visual grid feature. However, vocable is better in terms of the variety of content. With Vocable, we can create text content for Instagram, YouTube, and Linkedin, Product pages, SEO meta titles, descriptions, email newsletters, Blog posts etc. However, PLANOLY is only limited to Instagram and Pinterest.
    Incentivized
    Read full review
    Return on Investment
    Birdeye
    • SEO has increased due to online rep increasing
    • Review count has come up significantly due to having a platform that helps
    • The system puts reviews and where they are coming from into perspective to try and obtain more in other ways
    Incentivized
    Read full review
    PLANOLY
    • It allowed us to engage with potential customers for clients in an easy way
    • Our follower count went up by a steady 100 followers per week
    • Our numbers for viewers on videos and IG Lives doubled
    Incentivized
    Read full review
    ScreenShots

    Birdeye Screenshots

    Screenshot of Birdeye’s local business listing management tool, used to show up everywhere customers search for improved SEO and a better rank.Screenshot of a visualization of the customer experience. This helps to understand the performance of every customer interaction and touch point with actionable reports.Screenshot of Birdeye Insights AI, part of the BirdAI platform, which uses generative AI to analyze reviews, surveys, and listings data, providing actionable recommendations for business growth.Screenshot of Birdeye’s AI-powered review generation, management, and reporting platform.Screenshot of Birdeye Social, which is designed from the ground up for multi-location businesses. Generate social posts, monitor engagement, and track performance from a single dashboard.