Blackbaud Online Express vs. Blackbaud Target Analytics

For 100% tax-deductible donations, I 9.5/10 recommend Blackbaud Online Express. The only thing is that it does not charge debit cards automatically, so I have to do it myself. Using Blackbaud Online Express forms for events gets more complicated. The way events work in Raiser's Edge in general is already complicated, so maybe it's more on Raiser's Edge than it is Blackbaud Online Express.

Incentivized

ResearchPoint is well suited for Prospect Research, especially if the user has Raiser's Edge as their main database given its integration capabilities with qualified data; however, it is not necessary. I used the Target Analytics product that came before ResearchPoint (The Researcher's Edge) as a stand-alone prospect research database for about a year. For small shops that do not have a prospect researcher or prospect research team, it could even be used by gift officers looking for new prospects or for wealth data on their known prospects. Once systems are in place, the content is fairly intuitive and easy to navigate. The product is really a one-stop-shop, find prospects, wealth screen them, verify the data (the product saves you time by verifying a lot for you already), sync your findings to The Raiser's Edge, and if you'd like, export or print a professional-looking profile to a .pdf for your president or gift officer.

Incentivized

• Online donation forms are easy to create and place within our existing website. The donations received are easily transferred into our Raiser's Edge database.
• Creating email communications for our constituents is very simple to achieve in Online Express and the statistics provided are very helpful to see what our constituents are clicking on.

Incentivized

• Address Updates - starting at the basics, the Target Analytics products allow you create a firm foundation for the data in your system.
• Data Hygiene - taking it a step further is creating and updating data on an individualized basis - such as DeceasedRecord Finder, and Email Finder.
• Data Modeling - Once your data has been appended it can be modeled for increased donor interaction, stewardship, and solicitation.

• It does have some "quirks." It can be a little tricky to process the batch until you have done it a few times.
• I had a problem finding a constituent yesterday - he was purchasing a program ad for an event - that I knew was in the database. It turned out that he had been marked inactive, and so apparently wasn't included in the search results.

Incentivized

• Confirmed relationships needs to be a field that can be synced to The Raiser's Edge
• Philanthropic giving, when synced to the Prospect tab, needs to be able to be sorted by dollar value (like in Excel); this is a change that would need to happen in The Raiser's Edge
• With increasing competition from other wealth screening vendors, it would be useful if data sources were updated more frequently (i.e. real estate and giving).

Incentivized

Customer service for all of Blackbaud's products has really lacked over the years. They are starting to get better in the last year but it can very frustrating. The online knowledge base community is the best resource for information. At times it can take hours for a customer sect even rep to help with questions or problems which is not at all ideal in this industry.

Incentivized

While there is always room for improvement, I have always had good luck with TA support. There are so many ways to get help! Sometimes I can answer my own question by just accessing the vast Knowledgebase directory. I have been able to get quick answers by initiating a live Chat without having to navigate the call center voice mail options, which can be a little overwhelming. Sometimes my question or problem is more involved and I'll submit a case online. Between email conversations or a phone call, the representatives I've worked with have always been super helpful, never condescending, and they often follow up days later to make sure everything is working well

Incentivized

Blackbaud Online Express is mainly used strictly because of its integration with Raiser's Edge. If a client uses Salesforce for constituent/lead management, other products can offer more flexibility in designing donation forms, email templates, etc. However, they all have their own negatives in Salesforce integration -- that is a whole other can of worms. While the Raiser's Edge integration of Online Express isn't perfect, it is relatively painless compared to the competition's Salesforce integration. Also, for NFP's, Blackbaud's NFP focused business model is a plus.

Incentivized

Currently there are several prospect research software companies on the market, such as WealthEngine. In my opinion, Target Analytics with the ability of integration between Raiser's Edge and ResearchPoint creates a greater value for an organization.

• Regardless of project or initiative, all fund-raising efforts are managed in one place for the entire organization.
• Donor management is concise, thorough, and systematic - no individual or organization is overlooked.
• Snapshot reporting of successful grant applications and fund-raising are readily available.

Incentivized

• Address Appends - we are saving tons of money on returned mail, NCOA updates, and ensuring donors are receiving timely correspondence.
• Data Appends - ensured that we know who we have in our database and how we need to reach each household. Not only through updating records of deceased constituents but knowing the correct email addresses and phones to reach out and share our mission.
• Prospect Research - allows us to learn more about potential donors, existing donors, and how to create increased donor-centric interactions and solicitations.