Bloomerang vs Kindful, a Bloomerang product

• Reporting: Once I understood the logic behind Bloomerang's reporting tools, I could not believe I'd ever worked a different way. Some of our funders request very complicated reports and getting the relevant data out of Bloomerang is SO much easier than it was with our previous CRM tools.
• Website integration: I love the tracking functionality that Bloomerang offers, as well as how easy it is to integrate event ticket, volunteer, and other forms into our existing website.
• Intuitive design: I've introduced total novices to Bloomerang and been very impressed with how quickly they've been able to figure out all the top level navigation as well as deeper functionality.

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• We particularly love the flexibility of Kindful's donation pages and donation plug-ins. They make it possible for us to accept donations on our website, without having donors have to leave the website.
• Kindful effectively streamlines back-office functions including acknowledgements for gifts - which saves our small 2-person team vital hours each week.
• Kindful integrates to a variety of valuable platforms, allowing us to manage all of our data in one place. Currently, we integrate with MailChimp [so all email recipients are segmented in Kindful, emails are sent from MailChimp], Fundraising Report Card, and several custom integrations through Kindful's open API [including one that tracks volunteer events and another that connects to CauseVox].
• Kindful's basic metrics and "dashboard" give us instant access to live fundraising results that are shown against historical information - giving us the ability to see how we're doing at all times.

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• Some of the searches did not bring up the expected results. It would be good to see the logic be a little more "fuzzy".
• More pre-set reports would be helpful for small organizations who do not understand the logic behind how to get the results they are seeking.
• An ability to just page through donor records would be nice. Sometimes you just want to browse the data to get inspired.

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• Detailed custom email campaigns and reports can be confusing to navigate. However, Kindful provides excellent customer support and training to make it as easy as possible.
• The price can be a turn off for many people, but if you have an aggressive plan to increase funding, Kindful pricing is scalable based on the size of your database.

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• Because my organization has been using Bloomerang for only one year, we haven't yet studied what impact it has had on our ROI. We have, however, noted that we are able to more efficiently and more rapidly communicate with constituents now than we were able to before we had Bloomerang. We can quickly and efficiently generate acknowledgements and tax receipts - and do so - better than we ever did before.

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• It is great to be able to quickly tell a prospective sponsor how we are doing financially in each fundraiser along with repeat donors that are helping to keep us going.
• I love that it sends a receipt to the donor immediately (if the email address is included in the profile) without me having to do anything! I am sure our donors love it too.

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