What users are saying about
5 Ratings
7 Ratings
5 Ratings
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Score 7.3 out of 100
7 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 3.5 out of 100

Likelihood to Recommend

Blueshift

Blueshift is a great AI-based platform for travel companies that would like to retarget users as the platform is able to look at last searched dates, location, and hotel/ room type.
Divya Mulanjur | TrustRadius Reviewer

Maropost

Maropost is a little more expensive than its competitors. I'd say Maropost is well suited for medium and larger businesses, not small businesses unless they're really good at utilizing e-mail and monetizing it.
Nicholas Kouvatsos | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Blueshift
Maropost
4.6
WYSIWYG email editor
Blueshift
Maropost
3.8
Dynamic content
Blueshift
Maropost
7.6
Ability to test dynamic content
Blueshift
Maropost
5.4
Landing pages
Blueshift
Maropost
1.0
A/B testing
Blueshift
Maropost
5.2
Mobile optimization
Blueshift
Maropost
5.2
Email deliverability reporting
Blueshift
Maropost
4.3
List management
Blueshift
Maropost
4.8
Triggered drip sequences
Blueshift
Maropost
4.2

Reporting & Analytics

Blueshift
Maropost
5.5
Dashboards
Blueshift
Maropost
4.6
Standard reports
Blueshift
Maropost
6.8
Custom reports
Blueshift
Maropost
5.1

Pros

Blueshift

  • Recommendation
  • Segment, event, and recurring campaigns offer a wide range of possibilities to smartly email people
  • Use of AI to build predictive scoring
Anonymous | TrustRadius Reviewer

Maropost

  • Support: we were given a go to support person who is basically an account executive who oversaw our progress and was there to assist us with whatever we may need.
  • Email open rates and testing abilities: Maropost supplies an array of different ways you can test to make sure you are getting the best opens and CTR's you can.
Anonymous | TrustRadius Reviewer

Cons

Blueshift

  • Not the best UX
  • Support is often needed to understand how the tool works
  • Reporting could be improved (UI)
Gwen Rivet | TrustRadius Reviewer

Maropost

  • The Sales Department shouldn't promise the customer what support can't deliver on.
  • They should also brush up on some ethics courses. It's appalling to me how they conduct business. Buyer beware.
Michael Rozbruch | TrustRadius Reviewer

Support Rating

Blueshift

No score
No answers yet
No answers on this topic

Maropost

Maropost 2.0
Based on 1 answer
Though relatively responsive, the responses were always utterly unhelpful and sometime not even relevant to the questions we asked. It quickly became apparent that it was outsourced copy/paste support.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Blueshift

  • Very precise segmenting/excluding conditions
  • Predictive score
  • Recommendation of product to users based on their behavior
Anonymous | TrustRadius Reviewer

Maropost

Maropost had everything we needed and more. We loved that fact that one price covered everything. As we move forward we don't have to go back and purchase modules that we are now ready for. No one wants to go back to management and ask for more money
Amy Kelly | TrustRadius Reviewer

Return on Investment

Blueshift

  • Blueshift has had a tremendous impact on our email marketing KPIs. The AI-based approach and Recommendations tool has led to increased engagement.
Divya Mulanjur | TrustRadius Reviewer

Maropost

  • Lack of data and information about our users that we can use to get smarter in our segmentation hurts us in that we lose branded deals or partnerships.
  • Takes too much time to export reports and gain attrition reporting information, manually preparing reports is not a good use of time for anyone on our team.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Blueshift

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Maropost

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Blueshift
9.0
Maropost
3.5

Support Rating

Blueshift
Maropost
2.0

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