Brand Embassy (discontinued) vs. NiCE CXone Mpower

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Brand Embassy (discontinued)
Score 7.9 out of 10
N/A
Brand Embassy is now part of NICE inContact CXone (acquired May 2019). Brand Embassy is social customer service software designed to help companies with high volume social customer service prioritize and automate the customer experience. Incoming requests and mentions from social media, blogs and website forms are unified in one dashboard and routed to the most relevant customer service agent. Customers…
$39
per month
NiCE CXone Mpower
Score 8.6 out of 10
N/A
NICE CXone Mpower is a cloud-based contact center platform that manages customer interactions across multiple communication channels. It includes features such as automatic call distribution (ACD), interactive voice response (IVR), omnichannel routing, workforce optimization, feedback management, and interaction analytics.
$71
per month per user
Pricing
Brand Embassy (discontinued)NiCE CXone Mpower
Editions & Modules
No answers on this topic
CXone Mpower Digital Agent
$71
per month per user
CXone Mpower Voice Agent
$94
per month per user
CXone Mpower Omnichannel Agent
$110
per month per user
CXone Mpower Essential Suite
$135
per month per user
Cxone Mpower Core Suite
$169
per month per user
CXone Mpower Complete Suite
$209
per month per user
CXone Mpower Ultimate Suite
$249
per month per user
Offerings
Pricing Offerings
Brand Embassy (discontinued)NiCE CXone Mpower
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Brand Embassy (discontinued)NiCE CXone Mpower
Features
Brand Embassy (discontinued)NiCE CXone Mpower
Contact Center Software
Comparison of Contact Center Software features of Product A and Product B
Brand Embassy (discontinued)
-
Ratings
NiCE CXone Mpower
9.4
581 Ratings
12% above category average
Agent dashboard00 Ratings9.4559 Ratings
Validate callers00 Ratings9.6471 Ratings
Outbound response00 Ratings9.5490 Ratings
Call forwarding00 Ratings9.5443 Ratings
Click-to-call (CTC)00 Ratings8.9403 Ratings
Warm transfer00 Ratings9.8531 Ratings
Predictive dialing00 Ratings9.6317 Ratings
Interactive voice response00 Ratings9.6376 Ratings
REST APIs00 Ratings9.2301 Ratings
Call scripts00 Ratings9.2322 Ratings
Call tracking00 Ratings9.5510 Ratings
Multichannel integration00 Ratings9.5364 Ratings
CRM software integration00 Ratings9.0365 Ratings
Workforce Optimization (WFO)
Comparison of Workforce Optimization (WFO) features of Product A and Product B
Brand Embassy (discontinued)
-
Ratings
NiCE CXone Mpower
9.4
556 Ratings
13% above category average
Inbound call routing00 Ratings9.4511 Ratings
Omnichannel inbound routing00 Ratings9.2373 Ratings
Recording00 Ratings9.6495 Ratings
Quality management00 Ratings9.2480 Ratings
Call analytics00 Ratings8.9486 Ratings
Historical reporting00 Ratings9.4479 Ratings
Live reporting00 Ratings9.4465 Ratings
Customer surveys00 Ratings9.5299 Ratings
Customer interaction analytics00 Ratings9.8319 Ratings
Best Alternatives
Brand Embassy (discontinued)NiCE CXone Mpower
Small Businesses
Simplify360
Simplify360
Score 7.8 out of 10
CloudTalk
CloudTalk
Score 7.6 out of 10
Medium-sized Companies
Front
Front
Score 9.0 out of 10
CloudTalk
CloudTalk
Score 7.6 out of 10
Enterprises
Front
Front
Score 9.0 out of 10
Bright Pattern Contact Center
Bright Pattern Contact Center
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Brand Embassy (discontinued)NiCE CXone Mpower
Likelihood to Recommend
2.0
(12 ratings)
9.6
(613 ratings)
Likelihood to Renew
7.7
(5 ratings)
10.0
(28 ratings)
Usability
1.0
(1 ratings)
9.3
(587 ratings)
Availability
8.2
(1 ratings)
8.2
(9 ratings)
Performance
-
(0 ratings)
7.7
(9 ratings)
Support Rating
3.0
(4 ratings)
9.0
(6 ratings)
In-Person Training
-
(0 ratings)
8.1
(5 ratings)
Online Training
-
(0 ratings)
8.1
(7 ratings)
Implementation Rating
-
(0 ratings)
7.6
(11 ratings)
Configurability
-
(0 ratings)
8.2
(6 ratings)
Ease of integration
-
(0 ratings)
6.8
(6 ratings)
Product Scalability
-
(0 ratings)
7.3
(9 ratings)
Vendor post-sale
-
(0 ratings)
7.6
(8 ratings)
Vendor pre-sale
-
(0 ratings)
7.6
(8 ratings)
User Testimonials
Brand Embassy (discontinued)NiCE CXone Mpower
Likelihood to Recommend
Discontinued Products
Though the strengths I listed in the prior question are really hopeful, the negatives outweigh the positives so much that at this time I could not in good conscience recommend this product. I really hope those issues improve - if they do, this would be a really strong tool for a customer service-based company like ours. Particularly one with so many people working remotely. For now, I'm honestly thankful I was able to take a different position here in which I never plan to touch NICE again.
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NICE Systems
NICE CXone Mpower offers a great suite of products and tools appropriate for contact centers. It is a one stop shop for all of the monitoring, scheduling, reporting, and quality tools a large or small contact center may need. It is very feature rich and has many components, some of which we haven't even grown to adopt yet but may in the near future.
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Pros
Discontinued Products
  • Easy to understand and use interface with detailed perks for responding, evaluating and tracking user feedback.
  • Excellent and easy to generate reports with lots of relevant data for day-to-day operations.
  • Agent performance and team management.
  • Easily measurable KPIs thanks to detailed reporting.
  • Use of tags and sentiment help make analysis of customer behavior easier.
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NICE Systems
  • Organizes everyone's interactions within the platform
  • Shows interactions real time with productivity stats
  • Makes Chat/Call quality a breeze with customizable quality forms
  • Easy to share an interaction within the company for others to review
  • Keeps everyone on track with scheduled lunches/breaks/meetings so you don't have to remember yourself and never miss another event again!
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Cons
Discontinued Products
  • In terms of reports that we get from Brand Embassy, it would be great to have information about the number of cases, or conversations that we have with our customers. At the moment, we have just info about number of interactions and the total workload.
  • There are options to tag every conversation, in order to track why our customers contact us. Their tag menu is a bit too small, it would be great if it was larger.
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NICE Systems
  • There can be changes in interface of the app, however it's still very good
  • I would appreciete detailed web page with all necessary information, but when I need anything, the customer support is very quick and provide all the information
  • Hardly to find any other :)
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Likelihood to Renew
Discontinued Products
I still use the platform: - its use is customer friendly - improves and speed up customer care on SM - improves speed and quality of internal processes/communication - monitor/measure all valuable metrics
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NICE Systems
Nice made it possible for employees to work from anywhere with access to the internet, it made it possible to extract data from contacts in a very thorough way. In addition, the meticaes can be fully customized and the day-to-day monitoring of the operation is more visible.With nice, contacts with clients abroad became easier.
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Usability
Discontinued Products
Please see all other details from previous answers in this survey.
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NICE Systems
The lack of written SOPs makes some features (WFM / Performance management) very difficult to use. The training provided by NICE is extensive, but it's hard to remember everything shared in the hour. We spend so much time on the platform just trying to figure out how to use the features; it would be much easier with written instructions and screenshots.
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Reliability and Availability
Discontinued Products
No answers on this topic
NICE Systems
NICE inContact CXone is available when you need it. I have been using it for about a year and I have never suffered any issues that caused my not to have access to the product. If there are updates, they must be downloaded and install in the background because I do not see them
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Performance
Discontinued Products
No answers on this topic
NICE Systems
NICE inContact CXone performs very well even on old computers that are limited in resources. I use a older computer with limited memory and it seems to handle NICE inContact CXone very well in most cases. There will be times when it acts up for whatever reason bust over ninety percent of the time.
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Support Rating
Discontinued Products
It is difficult to describe just how awesome the support guys and gals at Brand Embassy are. Ever-present and eager to help, with kind and helpful attitude and you can really feel they are doing this to help you make results
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NICE Systems
inContact only allows specific users to contact them for support. Even though I use the product daily and it accounts for a large amount of my workload, I still have to contact an authorized user to create an incident. These users are managers and their schedules are very busy. This can result in delays in incidents being opened and resolved.
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In-Person Training
Discontinued Products
No answers on this topic
NICE Systems
The In-person training was fine for a general overview. I think it would have been really helpful to have a review of pre-built reports and how to use them as tools.
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Online Training
Discontinued Products
No answers on this topic
NICE Systems
I would rate 10, since the explanations were far enough to catch all the usabilities.I would rate 10, since the explanations were far enough to catch all the usabilities.I would rate 10, since the explanations were far enough to catch all the usabilities.I would rate 10, since the explanations were far enough to catch all the usabilities.
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Implementation Rating
Discontinued Products
No answers on this topic
NICE Systems
We love the use of our new tools. However, NICE staff turnover was frustrating. We lost ground each time a new team took over. Some people were good some were not as much. Some people did great training while others were not as helpful
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Alternatives Considered
Discontinued Products
Generally I don't see huge differences between social CRM tools - it's mainly in the details of how well it's implemented and connected to your channels. For example other tools cannot easily process non-standard channels like custom made forums or have a e-mail based ticketing for private follow ups. Brand Embassy shines in this area.
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NICE Systems
When it comes to this specific situation (cell centers) NICE definitely has an ADP beat. The analytics, scheduling, and forecasts are extremely well-tailored for this situation. ADP has a more comprehensive solution in my opinion - I feel their UI and mobile app are also more user-friendly. But in terms of performance management functionality, NICE has a more robust system and is able to create additional metrics if we need them When I used ADP there were no custom options available.
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Scalability
Discontinued Products
No answers on this topic
NICE Systems
I rated 10, because Nice CX one is very much functional. You can simply acess it by website Nice, in any navigator, desktop, notebook or mobile, so you can in a fast way run on every departament of the company.
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Return on Investment
Discontinued Products
  • The first year when we started to focus on social care, we received 736 mentions. 4 years later we are dealing with 725, 942 mentions per year without the necessity to hire more people into our social care team. The seven of them are still able to respond to our customers very quickly and with high quality. And we believe that Brand Embassy is the key to our success in social care. Thanks to this tool we can simply manage such a big amount of mentions and questions.
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NICE Systems
  • NICE CXone has allowed us the ability to, on specific teams, not have to back fill positions due to attrition.
  • NICE CXone has provided us insight into data metrics that we did not have before.
  • NICE CXone provides us with visibility into the productivity of our offshore agents which we did NOT have prior to our partnership.
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ScreenShots

Brand Embassy (discontinued) Screenshots

Screenshot of

NiCE CXone Mpower Screenshots

Screenshot of a holistic view of omnichannel call center metrics, with insights for everyone in the contact center. The CXone Mpower Dashboard aggregates both real-time and historical cross-domain data.Screenshot of CXone Mpower Copilot for Agent, which empowers agents with smarter interactions, personalized coaching, and automation opportunities.Screenshot of the CXone Mpower AgentScreenshot of CXone Mpower Orchestrator, a tool that does not require programming skills, but instead empowers everyone—from business user to routing flow programmer—to build and manage routing flows for all channels.Screenshot of CXone Mpower Interaction Analytics, used to get actionable insights from every voice, digital, and self-service customer interaction.Screenshot of CXone Mpower Performance Management, which aligns employee performance, contact center goals, and customer expectations with continuous improvement.