Brandle vs. Emplifi

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Brandle
Score 9.0 out of 10
N/A
Brandle is a social media management platform focused on governance, compliance and minimizing the brand risks involved in social media.N/A
Emplifi
Score 8.7 out of 10
Mid-Size Companies (51-1,000 employees)
Emplifi offers a platform that enables brands to manage social marketing, commerce, and care. At the core of this platform is Emplifi Fuel — the outcome and enablement layer that connects all modules across marketing, commerce, and care. Fuel empowers brands to optimize the customer journey, unifying data, automation, and AI-driven insights to ensure every interaction drives meaningful business outcomes. The platform's core capabilities include:…N/A
Pricing
BrandleEmplifi
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
BrandleEmplifi
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
BrandleEmplifi
Features
BrandleEmplifi
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Brandle
8.3
1 Ratings
9% above category average
Emplifi
6.4
7 Ratings
17% below category average
Boolean keyword searches8.01 Ratings6.75 Ratings
Filtering out noise/spam10.01 Ratings6.46 Ratings
Sentiment analysis9.01 Ratings5.55 Ratings
Broad channel coverage6.01 Ratings7.07 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Brandle
9.0
1 Ratings
11% above category average
Emplifi
7.3
8 Ratings
10% below category average
Audience targeting10.01 Ratings7.07 Ratings
Content optimization9.01 Ratings7.38 Ratings
Workflow management8.01 Ratings7.67 Ratings
Content planning and scheduling00 Ratings7.38 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Brandle
8.7
1 Ratings
7% above category average
Emplifi
7.3
7 Ratings
10% below category average
Automated routing and prioritization9.01 Ratings7.37 Ratings
Customer interaction histories8.01 Ratings8.25 Ratings
Bulk actions9.01 Ratings6.46 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Brandle
9.3
1 Ratings
19% above category average
Emplifi
7.6
6 Ratings
1% below category average
Lead generation9.01 Ratings8.01 Ratings
Content marketing9.01 Ratings7.66 Ratings
Paid media management9.01 Ratings7.74 Ratings
Campaigns and promotions10.01 Ratings7.34 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Brandle
10.0
1 Ratings
18% above category average
Emplifi
5.8
8 Ratings
36% below category average
Twitter10.01 Ratings6.18 Ratings
Facebook10.01 Ratings7.98 Ratings
LinkedIn10.01 Ratings4.17 Ratings
Google+10.01 Ratings8.01 Ratings
Instagram10.01 Ratings7.38 Ratings
Pinterest10.01 Ratings3.25 Ratings
YouTube10.01 Ratings3.95 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Brandle
8.7
1 Ratings
12% above category average
Emplifi
6.4
8 Ratings
18% below category average
Campaign success analytics8.01 Ratings7.07 Ratings
Real-time tracking9.01 Ratings6.78 Ratings
Competitor analysis9.01 Ratings5.57 Ratings
Account management
Comparison of Account management features of Product A and Product B
Brandle
9.0
1 Ratings
13% above category average
Emplifi
6.7
8 Ratings
17% below category average
Role-based user permissions & privileges9.01 Ratings7.38 Ratings
Mobile access9.01 Ratings6.15 Ratings
Best Alternatives
BrandleEmplifi
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BrandleEmplifi
Likelihood to Recommend
9.0
(1 ratings)
9.2
(110 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(6 ratings)
Usability
-
(0 ratings)
8.2
(36 ratings)
Support Rating
-
(0 ratings)
8.6
(43 ratings)
Online Training
-
(0 ratings)
6.0
(1 ratings)
Implementation Rating
-
(0 ratings)
9.1
(2 ratings)
User Testimonials
BrandleEmplifi
Likelihood to Recommend
Brandle
Brandle is great for any company that doesn't get a lot of exposure. You are able to use this software as a tool in order to expand your sights on the internet. People are more easily able to access social media, websites, and apps. It also is great to use in scenarios where you want to put your company out there and be more visible to others. It may be less appropriate when companies already have a lot of exposure. It would really just be better for statistical purposes at that point.
Read full review
Emplifi Inc
- Very well suited to grabbing top-level and more in-depth social performance data, across campaigns and BAU activity. - Not as well suited for moments where you need benchmarking or context of your performance compared with a previous time frame. This can be a bit clunky to go back and forth with as it requires multiple dashboards or consistent manual time-frame changes.
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Pros
Brandle
  • Helping to govern what we do for our social media presence.
  • Keeps track of ratings and viewing of our social media, websites, and apps.
Read full review
Emplifi Inc
  • Helps us prioritize requests based on urgency and tone
  • Helps us divide work between several teams
  • Helps us keep an eye on how our posts are being recieved and are performing
  • Helps us stay in contact with customers, and helps us understand particular customers needs
  • Helps us separate the chaff from the wheat
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Cons
Brandle
  • Sometimes it can glitch on you.
  • There aren't many templates.
Read full review
Emplifi Inc
  • Would love more robust search parameters for labels. ex. search for tickets labeled 'Availability' AND 'United States' but excluding any that are only one of those labels
  • Ability to break conversations into multiple tickets; so labels can be more accurate if the same person reaches out again after 3 months with a totally different question
  • The social account quick view doesn't always load the follower count for people reaching out to us. it makes it slower to manager messages from high level creators
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Likelihood to Renew
Brandle
No answers on this topic
Emplifi Inc
the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy
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Usability
Brandle
No answers on this topic
Emplifi Inc
Since the main use of the Live Advisor is on the website that doesn't have e-commerce capabilities, it has been challenging to attach an specific metric to Emplifi's solutions and their usability in our websites. The Live Advisor is helping us to deliver our unique sale proposition in digital channels, which is great, but it is difficult to assign a higher mark in usability due to the limitation just explained.
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Support Rating
Brandle
No answers on this topic
Emplifi Inc
We have a dedicated Customer Success manager, and that is very helpful. Anytime we have questions or need support, they are always there to answer. If thety do not know the solution, they always go around the bend to find one and provide it to us. They are always very kind.
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Online Training
Brandle
No answers on this topic
Emplifi Inc
The online training was fine but, in the end, the best way to learn any product is by actually using it.
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Implementation Rating
Brandle
No answers on this topic
Emplifi Inc
The platform is so easy to understand that no "expensive consulting firm" is necessary to implement it!
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Alternatives Considered
Brandle
Brandle stacks up against other apps and software because it offers many different options. You can choose between different packages and you are able to keep track of the status of your social media websites. Brandle is able to help promote your brand in a multitude of ways and places which is why it stacks up against other brand making apps and software.
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Emplifi Inc
We have used Sprinklr to source UGC content as well, but found the platform to be much more time intensive when searching for the desired images. Additionally, Emplifi's UGC tool has incremental tools the other platforms do not provide, including the ability to share images on digital screens within the property and put carousels on our websites.
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Return on Investment
Brandle
  • It has enabled more traffic to come across our website.
  • It has brought more follows to our social media.
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Emplifi Inc
  • reporting - this has massively reduced the time spent on creating reports for social media activities
  • paid ads - has provided detailed analysis of how our ads are performing
  • community - reduced the time taken to respond to social messages, resulting in more leads
Read full review
ScreenShots

Emplifi Screenshots

Screenshot of Emplifi Fuel Command CenterScreenshot of Emplifi Fuel ObjectivesScreenshot of Emplifi Unified AnalyticsScreenshot of social listening with AI-Powered Spike Alerts.Screenshot of the integrated social care interface.