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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Canto

    Score6.5 out of 10
    N/ACanto delivers digital asset management capabilities while offering an intuitive experience for teams. Canto's AI Visual Search enables users to search their brand libraries using natural language.N/A

    Panopto

    Score7.5 out of 10
    N/APanopto is a video management platform for businesses and universities from the company of the same name in Seattle, supporting the recording, sharing, live streaming, and (after recording) sharing via LMS or internal video site, video search, and virtual classroom.

    $14.99

    per month

    Pricing
    CantoPanopto
    Editions & Modules
    No answers on this topic
    Pro
    $14.99
    per month
    Offerings
    Pricing Offerings
    CantoPanopto
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsCanto's platform, supported by a flexible and transparent pricing structure, caters to a diverse array of industries. It empowers companies ranging from teams of 50 employees to global enterprises to fuel their content delivery, maximizing their ROI.—
    More Pricing Information
    Community Pulse
    CantoPanopto
    Considered Both Products
    Canto
    No answer on this topic
    Panopto
    No answer on this topic
    Key User Insights
    Would buy again
    94%
    Would buy again
    237 Answers
    100%
    Would buy again
    5 Answers
    Delivers good value for the price
    96%
    Delivers good value for the price
    213 Answers
    No answers on this topic
    Happy with the feature set
    98%
    Happy with the feature set
    245 Answers
    80%
    Happy with the feature set
    4 Answers
    Lived up to sales and marketing promises
    96%
    Lived up to sales and marketing promises
    196 Answers
    No answers on this topic
    Implementation went as expected
    87%
    Implementation went as expected
    188 Answers
    No answers on this topic
    Features
    CantoPanopto
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Canto and Panopto
    Feature
    Canto
    6.7
    10 Ratings
    6% below category average
    Panopto
    -
    Ratings
    Dashboards6.810 Ratings00 Ratings
    Standard reports6.69 Ratings00 Ratings
    Content analytics6.59 Ratings00 Ratings
    DAM Features
    Comparison of DAM Features features of Canto and Panopto
    Feature
    Canto
    7.2
    24 Ratings
    13% below category average
    Panopto
    -
    Ratings
    Uploading assets7.623 Ratings00 Ratings
    Downloading assets8.424 Ratings00 Ratings
    Categories7.423 Ratings00 Ratings
    Asset storage8.223 Ratings00 Ratings
    Asset sharing8.024 Ratings00 Ratings
    Asset search7.724 Ratings00 Ratings
    Tagging system7.323 Ratings00 Ratings
    Content editing6.416 Ratings00 Ratings
    Embed codes7.210 Ratings00 Ratings
    Metadata6.820 Ratings00 Ratings
    Collections7.621 Ratings00 Ratings
    User access6.823 Ratings00 Ratings
    DAM Integrations6.813 Ratings00 Ratings
    DAM API7.08 Ratings00 Ratings
    Workflow automations5.99 Ratings00 Ratings
    Related asset discovery6.713 Ratings00 Ratings
    Video Marketing
    Comparison of Video Marketing features of Canto and Panopto
    Feature
    Canto
    -
    Ratings
    Panopto
    7.0
    6 Ratings
    8% below category average
    Video personalization00 Ratings7.06 Ratings
    eCommerce00 Ratings6.01 Ratings
    Support for advertisements00 Ratings7.01 Ratings
    Video SEO00 Ratings8.02 Ratings
    Video Platform Integrations
    Comparison of Video Platform Integrations features of Canto and Panopto
    Feature
    Canto
    -
    Ratings
    Panopto
    9.4
    7 Ratings
    41% above category average
    Integration to LMS00 Ratings9.47 Ratings
    Video Security
    Comparison of Video Security features of Canto and Panopto
    Feature
    Canto
    -
    Ratings
    Panopto
    8.8
    10 Ratings
    3% above category average
    Video access controls00 Ratings9.09 Ratings
    User management00 Ratings9.010 Ratings
    Video link sharing00 Ratings10.010 Ratings
    Internal video00 Ratings8.010 Ratings
    External video00 Ratings8.09 Ratings
    Video Player
    Comparison of Video Player features of Canto and Panopto
    Feature
    Canto
    -
    Ratings
    Panopto
    8.5
    10 Ratings
    4% above category average
    Player customization00 Ratings7.08 Ratings
    Embedded videos00 Ratings9.08 Ratings
    Video quality / Bandwidth controls00 Ratings8.89 Ratings
    Mobile compatibility00 Ratings9.08 Ratings
    Video Analytics
    Comparison of Video Analytics features of Canto and Panopto
    Feature
    Canto
    -
    Ratings
    Panopto
    7.5
    10 Ratings
    5% below category average
    A/B testing00 Ratings9.04 Ratings
    Streaming quality reports00 Ratings6.04 Ratings
    Per viewer tracking00 Ratings8.010 Ratings
    Per video tracking00 Ratings8.010 Ratings
    Video analytics dashboard00 Ratings6.38 Ratings
    Video Hosting, Management & Storage
    Comparison of Video Hosting, Management & Storage features of Canto and Panopto
    Feature
    Canto
    -
    Ratings
    Panopto
    8.1
    9 Ratings
    6% below category average
    On-Demand video00 Ratings7.68 Ratings
    Live streaming00 Ratings7.28 Ratings
    Impact of streaming on network00 Ratings8.04 Ratings
    Video upload & format support00 Ratings9.08 Ratings
    Video library / File management00 Ratings9.29 Ratings
    Video portal00 Ratings7.88 Ratings
    Video Engagement
    Comparison of Video Engagement features of Canto and Panopto
    Feature
    Canto
    -
    Ratings
    Panopto
    8.8
    7 Ratings
    10% above category average
    Audience polling00 Ratings10.05 Ratings
    Audience Q&A / Live chat00 Ratings7.25 Ratings
    Video comments00 Ratings9.27 Ratings
    Best Alternatives
    CantoPanopto
    Small Businesses
    Adobe Bridge
    Score8.5 out of 10
    Vidyard
    Score8.3 out of 10
    Medium-sized Companies
    Cloudinary
    Score9 out of 10
    Vidyard
    Score8.3 out of 10
    Enterprises
    Acquia DAM (Widen)
    Score8 out of 10
    Ensemble Video
    Score9.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CantoPanopto
    Likelihood to Recommend
    8.1
    (253 ratings)
    8.0
    (12 ratings)
    Likelihood to Renew
    9.9
    (18 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (95 ratings)
    8.0
    (1 ratings)
    Availability
    6.4
    (1 ratings)
    -
    (0 ratings)
    Performance
    6.4
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    7.6
    (157 ratings)
    7.0
    (2 ratings)
    Online Training
    9.1
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (12 ratings)
    -
    (0 ratings)
    Configurability
    3.6
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    6.4
    (1 ratings)
    7.0
    (1 ratings)
    Product Scalability
    6.4
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    7.3
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.3
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    CantoPanopto
    Likelihood to Recommend
    Canto
    Canto is an excellent tool for organizing assets and searching for them in one location. I also really enjoy using the mobile version of Canto on my smartphone when I am on the go. Canto is robust and fast and it has been a major advancement in the way that my organization stores and shares assets.
    Incentivized
    Read full review
    Panopto
    Panopto is great if you have a lot of video content that you need to put in a central repository. It makes it easy to manage who sees it and how it is categorized. The captioning features are also really good too. For folks to view the video, they don't need a Panopto account. You can send them a direct link. If you want to upload videos, however, they will need a Panopto account. If you only have a few videos or care less about usage statistics, SharePoint may be a better file repository option
    Incentivized
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    Pros
    Canto
    • Ability to manage several portals and allow different users access to each.
    • Ability to customize each Canto platform or portal to suit all needs.
    • The platform is very easy to use, and while there are more complex components to the platform, users are able to use only the basics and remain very successful.
    Incentivized
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    Panopto
    • Simple to use - It really is a click-and-go system. Log in, click on record, and you're set.
    • Flexible - It allows multiple information-rich inputs to be recorded simultaneously (for example, the screen, webcams, microphones, etc.). For some demonstrations, having multiple perspectives/views can be beneficial. The ability to add multiple webcams enhanced the value of some of my recordings.
    • Reliable - This is critical when an unforeseen opportunity arises and you want to capture it visually and with audio. I had multiple experiences where a unique person was available briefly and due to Panopto's reliability, I was able to capture content that would otherwise have been seen by only those physically present at the time.
    Incentivized
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    Cons
    Canto
    • The brand templates add-on is very difficult to use. It sounds great on paper, but when you actually try to use it you find out it's very clunky and limited.
    • Adding fonts to style guides is difficult. Would love to see some sort of integration with Adobe and Google fonts.
    • Duplicate finder only finds exact duplicates, so if a file has been run through processing of any sort it doesn't find it (ie Photoshop, Lightroom). Would be great if it could have some sort of optical duplicate finder.
    Incentivized
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    Panopto
    • Panopto doesn't fully support Ultra courses in Blackboard - we can do quizzing, which is very helpful, but we can't do video submissions like an Original course.
    • There is no built-in certificate option for completing a video and its quiz questions, which requires us to use additional systems for tracking and awarding.
    • Analytics are mediocre. The reporting tools are challenging to use and to get clear information on a consistent basis.
    • Quizzing is limited to multiple choice or T/F -- there is no reflection point or open-ended question format.
    Incentivized
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    Likelihood to Renew
    Canto
    It's a fantastic product and we get a lot of mileage out of Canto. I would 100% say that we plan to renew our subscription and have not explored any other digital asset management tools. It has all the tools we need, seamlessly connects with Adobe products (out primary design tool) and continues to innovate.
    Incentivized
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    Panopto
    No answers on this topic
    Usability
    Canto
    Canto is about as easy to use as it gets. I have personally trained a handful of employees who are unfamiliar with DAM/marketing SaaS technology on how to use the platform for their needs. These trainings only take about half an hour (given they are using a very limited set of Canto's features), and afterward, they are pretty well-equipped to use the platform.
    Incentivized
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    Panopto
    Needs some work, but I'm sure improvements will come over time
    Incentivized
    Read full review
    Reliability and Availability
    Canto
    Canto is usually available, though sometimes goes down for 30 min - 1 hr. Usually resolved quickly
    Incentivized
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    Panopto
    No answers on this topic
    Performance
    Canto
    I've satisfied with the performance
    Incentivized
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    Panopto
    No answers on this topic
    Support Rating
    Canto
    I think Canto's onboarding process was really helpful. Our employees were able to utilize the system without excess training sessions which isn't always the case with some software. I also think that their customer support has proven to be super helpful when minor issues arise
    Incentivized
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    Panopto
    Panopto has been quick to answer any questions, but their rollouts and updates have caused issues where we felt a little blindsided by unexpected changes. Their development cycle is slow and often their promises for future updates have been extremely slow or never come.
    Incentivized
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    Online Training
    Canto
    Very knowledgable and accommodating trainers who listen to what you're asking and provide detailed yet simple instructions.
    Incentivized
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    Panopto
    No answers on this topic
    Implementation Rating
    Canto
    We didn't have a thorough enough plan for ownership of uploading and tagging and some of our tags were inconsistent which led to some regression in our usage. We tightened up that plan on our end and spoke with support team on Canto's end to establish some best practices and have a much better workflow now.
    Incentivized
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    Panopto
    No answers on this topic
    Alternatives Considered
    Canto
    Dropbox is not as organized as Canto is. This is very impactful to help us stay consistent and to stay proper when managing our digital assets. Moreover, the ease of navigation is a lot better than Dropbox ever was, this is a big reason why our company has been using Canto for SEVERAL years.We do not want to leave Canto!
    Incentivized
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    Panopto
    Cost wise, unless you have a huge audience, Panopto is better. Both Zoom Meeting and Kaltura and for more expensive and a smaller program/company may not have the demand to justify them. Kaltura - is a far superior tool, the UI is much more modern and easier for a novice user to understand, and it makes sharing videos amongst faculty much easier. The LMS integration if far smoother and the recording is much easier and faster (from within the LMS). The analytics are also present in a much cleaner and digestible way. Lastly, the quizzing feature is far more robust. Zoom - Smoother at streaming and live interactions. Stronger chat feature and supports larger audiences, it can handle over 100 HD webcams at once if needed. It does basic desktop capture and supporting audio-only formats that can easily be converted to Podcast or Soundcloud. Google Loom - This one is not listed above as it's rather new but its a FREE tool for fast video/desktop/PPT recordings and it's extremely fast and easy to share. That said it's pretty basic as far as any additional features are concerned. Post-production editing is limited to basic timeline trimming.
    Incentivized
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    Scalability
    Canto
    Canto is based on the West coast, so occasionally patches and planned outages happen during East coast working hours
    Incentivized
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    Panopto
    No answers on this topic
    Return on Investment
    Canto
    • Covid: We all worked from home. It was a major impact for us to stop using a sketchy VPN that is slow and painful. We all became so much more efficient in our work.
    • Sharing assets: Our company has grown substantially in the past 3 years. Having Canto means that we can easily share assets with our worldwide divisions. We are leading the way on this as the companies we acquired are using archaic servers. We will bring everyone in the Canto world to better manage our assets.
    • Control: Prior to Canto, people were misusing images - not using the right ones, not using watermarks. Now it's all preventable and we are seeing better quality images used appropriately.
    Incentivized
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    Panopto
    • Panopto integrates with our LMS, D2L quite well. It makes the process very simple for our instructors and students to record and watch videos.
    • It does not require any plugins or software to watch videos, as they load up in a web browser.
    • The videos work on mobile and embed easily in courses or on websites.
    • We also enjoy the easy sharing of videos and simplified management in the web portal.
    Read full review
    ScreenShots

    Canto Screenshots

    Screenshot of the Canto AI Visual Search to discover digital assets faster.Screenshot of asset discovery with AI Visual Search, using natural language to instantly find the most relevant images and videos in Canto.Screenshot of Canto's integrations, including Adobe Creative Suite, Hootsuite, Canva, and monday.com.Screenshot of sharing tools to push on-brand digital content to teams, channels, and platforms while maintaining control with access controls and digital rights management.Screenshot of the organized, searchable content hub, where everyone can always find what they need, when they need it.