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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Canva

    Score9.1 out of 10
    N/ACanva is a popular, simple online graphic design tool. Users can import images, use templates to design banners and logos, or pay to use Canva's premium stock images/paid templates (elements starting at $1).

    $12.95

    per month

    OutboundEngine

    Score10 out of 10
    N/AOutboundEngine provides a hands-off way for small business owners to market and grow their business. The product aims to provide small businesses with what big companies have achieved with marketing automation. The service aims to help users keep in touch with clients and prospects with professionally designed, branded campaigns. Benefits include: driving engagement, surfacing warm leads from current contacts, generating referrals and repeat business from their existing contacts, social…

    $199

    per user

    Pricing
    CanvaOutboundEngine
    Editions & Modules
    Pro
    $12.95
    per month
    Enterprise
    $30.00
    Per Month Per User
    Essential
    $199
    per user
    Value
    $299
    per user
    Premium
    $499
    per user
    Offerings
    Pricing Offerings
    CanvaOutboundEngine
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup fee$99 per user
    Additional Details—More information is available on the vendor's website.
    More Pricing Information
    Community Pulse
    CanvaOutboundEngine
    Considered Both Products
    Canva
    No answer on this topic
    Elm Street Technology
    No answer on this topic
    Key User Insights
    Would buy again
    93%
    Would buy again
    86 Answers
    75%
    Would buy again
    42 Answers
    Delivers good value for the price
    94%
    Delivers good value for the price
    84 Answers
    75%
    Delivers good value for the price
    38 Answers
    Happy with the feature set
    96%
    Happy with the feature set
    88 Answers
    75%
    Happy with the feature set
    42 Answers
    Lived up to sales and marketing promises
    94%
    Lived up to sales and marketing promises
    75 Answers
    67%
    Lived up to sales and marketing promises
    37 Answers
    Implementation went as expected
    92%
    Implementation went as expected
    80 Answers
    84%
    Implementation went as expected
    47 Answers
    Features
    CanvaOutboundEngine
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Canva and OutboundEngine
    Feature
    Canva
    -
    Ratings
    OutboundEngine
    5.9
    50 Ratings
    22% below category average
    Mobile optimization00 Ratings8.643 Ratings
    Email deliverability reporting00 Ratings3.050 Ratings
    List management00 Ratings6.044 Ratings
    Lead Management
    Comparison of Lead Management features of Canva and OutboundEngine
    Feature
    Canva
    -
    Ratings
    OutboundEngine
    5.3
    38 Ratings
    23% below category average
    Automated sales alerts and tasks00 Ratings5.338 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Canva and OutboundEngine
    Feature
    Canva
    -
    Ratings
    OutboundEngine
    10.0
    48 Ratings
    36% above category average
    Social sharing and campaigns00 Ratings10.048 Ratings
    Best Alternatives
    CanvaOutboundEngine
    Small Businesses
    GIMP
    Score8 out of 10
    HighLevel
    Score9.3 out of 10
    Medium-sized Companies
    Adobe Illustrator
    Score9.4 out of 10
    LocaliQ
    Score8.6 out of 10
    Enterprises
    Adobe PhotoShop
    Score9.2 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CanvaOutboundEngine
    Likelihood to Recommend
    9.4
    (176 ratings)
    10.0
    (61 ratings)
    Likelihood to Renew
    8.0
    (7 ratings)
    7.0
    (2 ratings)
    Usability
    9.4
    (16 ratings)
    7.6
    (7 ratings)
    Availability
    10.0
    (1 ratings)
    8.8
    (27 ratings)
    Performance
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    6.9
    (15 ratings)
    7.9
    (24 ratings)
    Implementation Rating
    10.0
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    CanvaOutboundEngine
    Likelihood to Recommend
    Canva
    They are suited to serve the non-profit space, offering premium features at no charge for up to 50 users. They provide tools for non-graphic designers that help to create appealing and attractive pieces. For those who are unsure about where to start with a project, Canva offers templates that can be edited to suit the current need.
    Read full review
    Elm Street Technology
    OutboundEngine does a referral campaign and I've been able to close a couple of deals based on getting in touch with people who engage with this campaign and state they could use my services in the next 6 months. This is a great follow up tool for those you may or may not know are going to be needing your services.
    Incentivized
    Read full review
    Pros
    Canva
    • It helps you find the right design and helps you start with the right template
    • It helps in creating for all platforms, basically you need to create the design only once and Canva takes care of the rest by resizing the design for whichever platform you want to publish it to.
    • It also comes with a content planner which is extremely helpful for obvious reasons. It relieves you from the hassle of posting when the right time hits.
    • There's a Brand feature which is also extremely fascinating as it helps you store all your brand information (even color) at the same place.
    Read full review
    Elm Street Technology
    • The content that they generate to send to our clients is relevant and the clients want to engage with us. It makes us appear more professional and consistent, even though we are a smaller company.
    • It helps us stay in touch with clients and helps us stay top of mind. We are able to generate more new business leads if we are in consistent contact with current, former, and potential clients.
    • Their customer service and support is outstanding. All my questions were answered and I went into the program feeling confident and knowledgeable.
    Read full review
    Cons
    Canva
    • I have a hard time coming up with any improvements, perhaps increase the number of free elements to use in design.
    • Maybe, Canva should check if you start editing a previous document to see if you want to change the current design or create a new one as a clone of the current document (design).
    • I'm sorry, I really can't think of a 3rd. Overall, I really like working in Canva.
    Incentivized
    Read full review
    Elm Street Technology
    • I do not like the use of drawings to attract new customers, and they have ignored my requests to eliminate that for my personal emails.
    • I do not like it when a competitor in my immediate market has the same posts. It cheapens the service or makes it appear that I am simply sharing another's post.
    Incentivized
    Read full review
    Likelihood to Renew
    Canva
    The ease of use makes Canva a powerful tool for manipulating images, creating original content, and testing ideas without requiring the involvement of graphic design or more time-intensive image editing software such as Photoshop. While it doesn't have the full functionality of a mature software, such as Photoshop, The speed and simplicity of Canva makes it a necessity in a business of any size
    Incentivized
    Read full review
    Elm Street Technology
    The biggest issue is poor ROI. The second biggest issue is rigid customer service process, lack of a sense of urgency, and inability to reach out to upper management with issues.
    Read full review
    Usability
    Canva
    It is super easy to use, but it could be limiting if you're on a small device. It is easier on a bigger device because you can resize graphics and text easier than with your fingers on a small device. I do think it's perfect and easy for non-designers who don't have any training. As long as you have a good eye for visuals, Canva is a wonderful substitute for graphics programs on-the-go.
    Incentivized
    Read full review
    Elm Street Technology
    Overall, OutboundEngine is very user friendly. It is simple to set up and explore, and if there are any issues or questions, the customer service team and account managers are always available to help. They are very knowledgeable and were able to explain everything in detail to me. The program is easy to navigate and helps me stay organized, and an uncomplicated and straightforward solution was exactly what I was looking for
    Read full review
    Reliability and Availability
    Canva
    I have yet to encounter Canva being offline in at least 6 years of using it regularly. They also announce well in advance if there may be upgrades to the code and the hours during which there may be issues accessing the service.
    Incentivized
    Read full review
    Elm Street Technology
    I haven't had to contact Outbound Engine because I haven't had any application errors or unplanned outages. I basically have had such a trouble free experience with them that I haven't had to call. Everything is automated and I get a notice to review every isse. I suppose if I personalized the newsletter a bit more and added some of my own articles, I would need to contact them, (which I should really start to do) but so far things have been so on point, I haven't felt the need.
    Incentivized
    Read full review
    Performance
    Canva
    I haven't ever had issues with a slow-loading site and there haven't been any lag issues within the software. There have been maybe a handful of times over the past six years where I have tried to upload a large image and it will slow down as it loads the last megabyte, but I have yet to have the system time out or require any interference by me
    Incentivized
    Read full review
    Elm Street Technology
    No answers on this topic
    Support Rating
    Canva
    Overall, Canva is easy to use, easy to train others to use, allows for creativity with a professional look without enormous associated costs. The mobile apps works almost as easily, but at a minimum allows for easy review and downloading in a pinch. Really, anyone can learn to use Canva quickly and will immediately benefit from the results.
    Read full review
    Elm Street Technology
    The customer service was excellent! Everyone I spoke to was kind and knowledgeable. My account manager was easily reachable. Setup of the OutboundEngine program was explained really thoroughly, and we knew how we could best use the product to meet the needs of our clients and get our online and social media presence off the ground.
    Read full review
    Implementation Rating
    Canva
    Remember to download the mobile app onto your phone for easy image manipulation on the go. Adding company colors, logos, and typefaces to your company account is an easy process. When images are uploaded, these can also be shared between accounts within a company, as can canvases you've created for easy editing among teams.
    Incentivized
    Read full review
    Elm Street Technology
    No answers on this topic
    Alternatives Considered
    Canva
    Canva is faster and easy to use. There aren't complex menus like Adobe products and everything is generally intuitive. Menus are mostly open and visible or relatively small. Small changes to the program add to it's usability rather than detract. I also appreciate that Canva helps the user become more creative through use. By giving you editable examples through templates you can choose to re-design something ir create something from scratch w/ a similar concept or feel. Canva often gives me ideas that I can implement into my design or into the entire project even. I also like how Canva is intuitive in it's approach. The program gives you suggestions when it comes to graphics, etc. without getting in your way if you know what you already want
    Read full review
    Elm Street Technology
    I selected it for the ability to have an automated system do 3 things all at once, social media posts, emails and the instant communication with the chat box. I have never seen a chat come through that lead to a helpful client touchpoint. I have never used another product but have since begun to weigh some of the less expensive options.
    Incentivized
    Read full review
    Scalability
    Canva
    Very easy to add accounts and share content between them. Collaboration is also easy to manage and can be done on a project-by-project basis. The cloud-based software means it is incredibly fast to add a coworker and have them editing images within minutes. A live internet connection is required to access Canva so this is something to consider if expecting to use the software while on journeys without access to wifi etc
    Incentivized
    Read full review
    Elm Street Technology
    No answers on this topic
    Return on Investment
    Canva
    • As far as ROI is concerned, Canva has proven itself time and time again as having a positive impact for business.
    • Just yesterday, I had to prepare an hour-long presentation on the fly; the great reviews of the presentation and the materials (all made in Canva) only served to advertise for Canva and it proves that Canva is a smart investment.
    • I don't think in the time that I have been a Canva pro user that I can say that my ROI has been negatively impacted. Highest recommendation. The software more the casually pays for itself time and time again.
    Incentivized
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    Elm Street Technology
    • One client identified how one article I sent that he read saved him from having to replace his entire AC system.
    • One client actually thought I was sending this to him personally because I valued him
    • One of the above transacted with me twice for over $3M in sales
    Incentivized
    Read full review
    ScreenShots

    OutboundEngine Screenshots

    Screenshot of Automated Social Media MarketingScreenshot of A personalized snapshot of your account activity and warmest leads.Screenshot of Personally designed, tested, and automated emails