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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Capsule CRM

    Score8.8 out of 10
    N/ACapsule is a CRM solution for businesses of up to 1,000 employees. The vendor boasts over 10,000 businesses globally as customers, who choose it as the platform to deliver success across their sales and customer facing teams. Capsule is presented as easy to use and quick to adopt. It also integrates with a growing range of popular apps, including Google G Suite, QuickBooks, MailChimp and Zapier. A free trial is available, and paid plans are available from $18 per user, per month.

    $18

    per month per user

    Twilio

    Score7.7 out of 10
    N/ATwilio offers a CPaaS and CCaaS solution, with the combination of its programmable Voice, Video, and Messaging APIs, as well as the Twilio Flex cloud contact center. Additional capabilities include Twilio's Elastic SIP Trunking, as well as API for WhatsApp.

    $0

    per min per participant

    Pricing
    Capsule CRMTwilio
    Editions & Modules
    Professional
    $18
    per month per user
    Teams
    $36
    per month per user
    Enterprise
    $54
    per month per user
    Programmable Video
    $0.0015
    per min per participant
    WhatsApp Business API
    $0.0042
    Per WhatsApp Template message sent
    WhatsApp Business API
    $0.005
    Per WhatsApp session message
    Elastic SIP Trunking
    $0.007
    Per min for termination
    Programmable Messaging
    $0.0075
    per message sent or received
    Programmable Voice
    $0.0085
    per minute to receive a call
    Programmable Voice
    $0.013
    per min to make a call
    Elastic SIP Trunking
    $0.045
    Per min for origination
    Twilio Conversations
    $0.05
    per active user per month
    Twilio Authy
    $0.09
    per authentication
    Programmable Wireless
    $0.1
    per MB
    Twilio Flex (Contact Center)
    $1
    per active user hour (5000 hours free)
    Programmable Wireless
    $2.00
    per SIM card
    Twilio SendGrid Email API
    $14.95
    per month up to 100k emails. (Up to 40k emails free for 30 days)
    Twilio SendGrid Marketing Campaigns
    $15
    per month for 5,000 contacts and 15,000 emails. Your first 2,000 contacts are free
    Twilio Flex (Contact Center)
    $150
    per named user per month (5000 hours free)
    Offerings
    Pricing Offerings
    Capsule CRMTwilio
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—1. Pay-as-you-go pricing: Simple usage-based pricing without contracts. 2. Volume discounts: Discounts trigger as usage grows. 3. Free trial credit that includes full API access.
    More Pricing Information
    Community Pulse
    Capsule CRMTwilio
    Considered Both Products
    Zestia
    No answer on this topic
    Twilio
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    5 Answers
    92%
    Would buy again
    66 Answers
    Delivers good value for the price
    No answers on this topic
    92%
    Delivers good value for the price
    58 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    5 Answers
    94%
    Happy with the feature set
    68 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    88%
    Lived up to sales and marketing promises
    45 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    5 Answers
    89%
    Implementation went as expected
    56 Answers
    Features
    Capsule CRMTwilio
    Sales Force Automation
    Comparison of Sales Force Automation features of Capsule CRM and Twilio
    Feature
    Capsule CRM
    7.1
    16 Ratings
    10% below category average
    Twilio
    -
    Ratings
    Customer data management / contact management8.016 Ratings00 Ratings
    Workflow management7.014 Ratings00 Ratings
    Territory management6.09 Ratings00 Ratings
    Opportunity management8.016 Ratings00 Ratings
    Integration with email client (e.g., Outlook or Gmail)8.015 Ratings00 Ratings
    Contract management8.013 Ratings00 Ratings
    Quote & order management6.012 Ratings00 Ratings
    Interaction tracking7.014 Ratings00 Ratings
    Channel / partner relationship management6.012 Ratings00 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Capsule CRM and Twilio
    Feature
    Capsule CRM
    8.4
    10 Ratings
    9% above category average
    Twilio
    -
    Ratings
    Case management8.68 Ratings00 Ratings
    Call center management8.17 Ratings00 Ratings
    Help desk management8.58 Ratings00 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Capsule CRM and Twilio
    Feature
    Capsule CRM
    8.5
    12 Ratings
    9% above category average
    Twilio
    -
    Ratings
    Lead management8.011 Ratings00 Ratings
    Email marketing9.010 Ratings00 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Capsule CRM and Twilio
    Feature
    Capsule CRM
    7.7
    15 Ratings
    0% above category average
    Twilio
    -
    Ratings
    Task management9.013 Ratings00 Ratings
    Billing and invoicing management7.011 Ratings00 Ratings
    Reporting7.013 Ratings00 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Capsule CRM and Twilio
    Feature
    Capsule CRM
    7.0
    15 Ratings
    9% below category average
    Twilio
    -
    Ratings
    Forecasting7.013 Ratings00 Ratings
    Pipeline visualization8.015 Ratings00 Ratings
    Customizable reports6.012 Ratings00 Ratings
    Customization
    Comparison of Customization features of Capsule CRM and Twilio
    Feature
    Capsule CRM
    7.4
    14 Ratings
    3% below category average
    Twilio
    -
    Ratings
    Custom fields7.014 Ratings00 Ratings
    Custom objects6.012 Ratings00 Ratings
    Scripting environment8.68 Ratings00 Ratings
    API for custom integration8.010 Ratings00 Ratings
    Security
    Comparison of Security features of Capsule CRM and Twilio
    Feature
    Capsule CRM
    9.0
    12 Ratings
    7% above category average
    Twilio
    -
    Ratings
    Single sign-on capability9.011 Ratings00 Ratings
    Role-based user permissions9.012 Ratings00 Ratings
    Social CRM
    Comparison of Social CRM features of Capsule CRM and Twilio
    Feature
    Capsule CRM
    7.0
    13 Ratings
    7% below category average
    Twilio
    -
    Ratings
    Social data7.013 Ratings00 Ratings
    Social engagement7.012 Ratings00 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Capsule CRM and Twilio
    Feature
    Capsule CRM
    7.5
    12 Ratings
    0% below category average
    Twilio
    -
    Ratings
    Marketing automation8.012 Ratings00 Ratings
    Compensation management7.010 Ratings00 Ratings
    Platform
    Comparison of Platform features of Capsule CRM and Twilio
    Feature
    Capsule CRM
    8.0
    13 Ratings
    5% above category average
    Twilio
    -
    Ratings
    Mobile access8.013 Ratings00 Ratings
    Best Alternatives
    Capsule CRMTwilio
    Small Businesses
    Salesflare
    Score10 out of 10
    Simplify360
    Score7.8 out of 10
    Medium-sized Companies
    Kintone
    Score9.7 out of 10
    Customer.io
    Score9.1 out of 10
    Enterprises
    Oracle Sales
    Score8.9 out of 10
    SAP Service Cloud
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Capsule CRMTwilio
    Likelihood to Recommend
    8.0
    (16 ratings)
    8.1
    (94 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    7.5
    (5 ratings)
    Usability
    8.6
    (4 ratings)
    9.5
    (10 ratings)
    Performance
    -
    (0 ratings)
    8.0
    (38 ratings)
    Support Rating
    8.6
    (4 ratings)
    5.7
    (16 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.5
    (2 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    10.0
    (1 ratings)
    Professional Services
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Capsule CRMTwilio
    Likelihood to Recommend
    Zestia
    It is difficult to beat the simplicity of use and design of Capsule CRM. Add to the fact that they offer the best free plan which is great to sign up our clients with so that they can see how valuable having a CRM is. Getting newbies to use CRM with ease helps us with our CRM projects and to sign up more clients seamlessly. Hence, it is perfect place to start with for a small business. Based on feedback from clients, who already have some premium apps to manage their sales and work orders, it can get tricky to integrate them with Capsule CRM and hence it's not that favourable in the complex IT solution use case for specific clients. Support is through messages only and it can get a bit frustating if one is in a hurry to get the setup done. It's preferred to take your time and raise support tickets as and when necessary.
    Incentivized
    Read full review
    Twilio
    I have tried other competitors. But I always end up going back to Twilio because I feel like it is dependable, easy to use, and, has competitive pricing. The only time I wouldn't recommend Twilio to someone as if they are completely inexperienced about using webhooks or APIs. Because you can't really just sign up and start using Twilio without connecting it to another platform first.
    Incentivized
    Read full review
    Pros
    Zestia
    • Capsule is very easy to use. You can just jump in and learn as you go. There are advantages to really learning the ins and outs, but for those who aren't sold on a CRM to begin with it's good for just getting them started. It is what you make of it--you can use the most basic features or really dive in to the many functionalities.
    • The UI is clean and intuitive. We don't get easily overwhelmed while using it.
    • Capsule has a very robust contact management system. It allows for the generation of very specific lists within existing contacts, which is good if the user has to keep track of thousands of individuals and companies. There is a tagging feature that is great for further organizing contacts.
    • I like that there is a simple workflow option. I encourage the sales guys to make use of this "Tracks" feature, and they often do (but if they don't, it's not the end of the world, which is nice). It provides custom sets of tasks that are created as soon as you start an opportunity or a case.
    • Capsule has a LOT of integrations, which is great if you're looking to expand what you do with your CRM. We got Capsule just to keep track of the sales pipeline, but now that everyone's on board with the concept of a CRM (they weren't sold at first!) we can look into implementing more robust programs that can "talk to" Capsule.
    Read full review
    Twilio
    • Easy to see my team in one place, when they log in and out and what call status they are in.
    • Twilio is a simple, user friendly way to log in and out of work activities.
    • Excellent services and support.
    • The omnichannel feature which allows agents to get request from all channels.
    Incentivized
    Read full review
    Cons
    Zestia
    • Its integration with Mail chimp is not smooth. Also, it does not allow to list contacts alphabetically which is a great downside of this tool. It does not contain some essential marketing features.
    • It needs to improve the user interface and make it more productive especially on the calendar view.
    • The contact sorting is quite disappointing. It would be nice if it allows users to set screen filters.
    Read full review
    Twilio
    • Control panel. Often, navigating through lists is challenging. I want endless scrolling, not pagination.
    • Conversational intelligence service require a Language. I would like it to detect it.
    • We would like to have some credit on clients that chose to use their own Twilio account.
    Incentivized
    Read full review
    Likelihood to Renew
    Zestia
    No answers on this topic
    Twilio
    Unless we can get this handled quickly -- less than 1 week -- we will likely switch to another provider who, in my opinion, we'll have to spend close to $3,000 in development time to build a new integration for texting. Our clients need texting and I feel Twilio has failed us miserably.
    Incentivized
    Read full review
    Usability
    Zestia
    As a well-rounded business tool, Capsule CRM is an excellent choice. It fulfills our requirements and aids in the operation of our business. One of the most effective tools for managing our business solutions and supply chains is adding this tool to our system to see the fantastic results of effective management. Capsule CRM could try and see what they're offering to get the best results.
    Read full review
    Twilio
    Twilio has well documented APIs and examples. There are several tutorials, videos and Q&As regarding their services. So, usability is very good. I must say that advanced knowledge of telephony, API/Programming and error-handling is essential to make good use of Twilio. It's not just plug-and-play unless you are integrated with a system that has all of the programming built for it.
    Incentivized
    Read full review
    Performance
    Zestia
    No answers on this topic
    Twilio
    Twilio executes what it is designed to do: send SMS messages at scale while providing very good deliverability. I believe that Twilio is very good at what we use for adding SMS messages to our comms strategy. We can see those messages get opened and replied to, which is exactly what we are looking to achieve.
    Incentivized
    Read full review
    Support Rating
    Zestia
    Capsule CRM is the best application in allocating the problems and reasons for any project drawback. Your solution will be there within seconds. It controls business empowerment with its authentic approach and we can use this application without any problem. Our employees are on a single platform and we can decide and implement things at once. There is no need to wait for any meeting, as everything is just a click away. Our promotions are technical and easy to understand for clients and they can communicate well to deliver their ideas.
    Incentivized
    Read full review
    Twilio
    I have not had to communicate with Twilio support in the last 3 years but my past experience with them has been very positive. They replied to my previous requests promptly and kept me well informed to resolve my inquiries. With their documentation that's available, I hardly imagine why anyone would need to contact support since it's all there in a concise and easy to understand format. It would probably take you longer to type out a support ticket than to just open their doc websites.
    Incentivized
    Read full review
    Implementation Rating
    Zestia
    No answers on this topic
    Twilio
    The developer APIs and SDKs are super easy to follow.
    Incentivized
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    Alternatives Considered
    Zestia
    We chose Capsule CRM over Zoho CRM due to the various modules that it would take for Zoho CRM to work for our firm. Additional Zoho modules would have been needed (Zoho CRM and Projects) to make it work for us which in turn requires additional management. With Capsule CRM, there was only one app that needed to be integrated within our app ecosystem
    Incentivized
    Read full review
    Twilio
    We evaluated many fundraising-based text-to-give programs and found the subscriptions prohibitively expensive for our small scale and uncertain first few years of development. While we may be willing to invest that kind of money after discovering how things work, we're happy with Twilio now and have no desire to start over.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Zestia
    No answers on this topic
    Twilio
    Being in South Africa, direct local currency support would be nice
    Incentivized
    Read full review
    Return on Investment
    Zestia
    • It's enabled us to have a cloud-based live database, rather than living off spreadsheets or an antiquated Access database
    • It's hard to really quantify ROI on a small startup, but it's been very helpful to have a small scale but powerful CRM as we grow the company.
    • Since we don't use it entirely as it's intended, the terminology and shortcuts are a bit confusing.
    Incentivized
    Read full review
    Twilio
    • We found that associates who had the opportunity to respond to a survey about their assigned job were 37% more likely to return to a job site
    • We were able to reduce the number of resources required to manually respond to associates using Twilio Studio, so those resources could have more time to complete other tasks
    • We were able to scale the number of associates who received survey messages at least by a factor of 8 without increasing our resource demand
    Incentivized
    Read full review
    ScreenShots

    Capsule CRM Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshot

    Twilio Screenshots

    Screenshot of the “Explore Products” section, which is where to build products.Screenshot of the optional drag-and-drop visual editor and code editor.Screenshot of Flex, which is a programmable Contact Center that puts you in control.