<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener noreferrer'>Customer Verified: Read more.</a>
Top Rated
53 Ratings

Chartbeat

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener noreferrer'>Customer Verified: Read more.</a>
Top Rated
53 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 9.1 out of 100
74 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100

Likelihood to Recommend

Chartbeat

It's a great tool for media or market-facing sites that get enough customer traffic to benefit from realtime changes in headlines, design or display. However, small sites that don't get enough traffic to benefit from realtime changes in headlines, design or display probably can't justify the cost of the product.
Kurt Gessler | TrustRadius Reviewer

Google Content Experiments (discontinued)

Do you already have Google Analytics? If so content experiments is a good, free, starting point to dip your toes in A/B testing. Do you need to run Multivariate experiments? If so, Google Content Experiments is not going to fit your needs.
Salvatore Polizzi McDonagh | TrustRadius Reviewer

Feature Rating Comparison

Testing and Experimentation

Chartbeat
Google Content Experiments (discontinued)
9.2
a/b experiment testing
Chartbeat
Google Content Experiments (discontinued)
9.0
Split URL testing
Chartbeat
Google Content Experiments (discontinued)
10.0
Multivariate testing
Chartbeat
Google Content Experiments (discontinued)
10.0
Multi-page/funnel testing
Chartbeat
Google Content Experiments (discontinued)
9.0
Cross-browser testing
Chartbeat
Google Content Experiments (discontinued)
8.0
Mobile app testing
Chartbeat
Google Content Experiments (discontinued)
8.0
Test significance
Chartbeat
Google Content Experiments (discontinued)
9.0
Visual / WYSIWYG editor
Chartbeat
Google Content Experiments (discontinued)
10.0
Advanced code editor
Chartbeat
Google Content Experiments (discontinued)
9.0
Page surveys
Chartbeat
Google Content Experiments (discontinued)
8.0
Visitor recordings
Chartbeat
Google Content Experiments (discontinued)
8.0
Preview mode
Chartbeat
Google Content Experiments (discontinued)
8.0
Test duration calculator
Chartbeat
Google Content Experiments (discontinued)
10.0
Experiment scheduler
Chartbeat
Google Content Experiments (discontinued)
10.0
Experiment workflow and approval
Chartbeat
Google Content Experiments (discontinued)
8.0
Dynamic experiment activation
Chartbeat
Google Content Experiments (discontinued)
10.0
Client-side tests
Chartbeat
Google Content Experiments (discontinued)
10.0
Server-side tests
Chartbeat
Google Content Experiments (discontinued)
10.0
Mutually exclusive tests
Chartbeat
Google Content Experiments (discontinued)
10.0

Audience Segmentation & Targeting

Chartbeat
Google Content Experiments (discontinued)
10.0
Standard visitor segmentation
Chartbeat
Google Content Experiments (discontinued)
10.0
Behavioral visitor segmentation
Chartbeat
Google Content Experiments (discontinued)
10.0
Traffic allocation control
Chartbeat
Google Content Experiments (discontinued)
10.0
Website personalization
Chartbeat
Google Content Experiments (discontinued)
10.0

Results and Analysis

Chartbeat
Google Content Experiments (discontinued)
9.9
Click analytics
Chartbeat
Google Content Experiments (discontinued)
10.0
Form fill analysis
Chartbeat
Google Content Experiments (discontinued)
10.0
Conversion tracking
Chartbeat
Google Content Experiments (discontinued)
10.0
Goal tracking
Chartbeat
Google Content Experiments (discontinued)
10.0
Test reporting
Chartbeat
Google Content Experiments (discontinued)
9.0
Results segmentation
Chartbeat
Google Content Experiments (discontinued)
10.0
CSV export
Chartbeat
Google Content Experiments (discontinued)
10.0
Experiments results dashboard
Chartbeat
Google Content Experiments (discontinued)
10.0

Pros

Chartbeat

  • Instant insight for newsrooms: What are readers reading, on what platform, how long are they staying?
  • Headline testing: Allows us to try multiple versions of the 'sell' for the story to understand what interests different sorts of readers
  • Segmentation of audience: Allows us to understand not only where readers come from (search, social, direct, etc.) but also how loyal they are and how long they stay
  • Proper engagement time: Too often our industry obsesses on dwell time, but Chartbeat's active engaged time gives us a true sense of how long we really engage people for
  • Simple actions: For example, the Chartbeat overlay tells us where people on average leave a story, so it helps us take actions quickly
Anonymous | TrustRadius Reviewer

Google Content Experiments (discontinued)

  • Quick and easy to create and set up experiments
  • Results are presented in a way that is familiar and easy for any Google Analytics user to understand. So is great for beginners to conversion testing
  • Already integrated into Google Analytics and can measure results against your existing conversion goals
  • Allows nine possible variants to be A/B tested
  • Features more than one testing methodology, Bayesian (Multi-Armed Bandit,) and Full Factorial
  • Allows the user to select one of three possible confidence thresholds to ensure that experiment results are robust
  • Great value, it is free!
John Mills | TrustRadius Reviewer

Cons

Chartbeat

  • The service could be broken down to provide page view figures for individual tags on our website metadata
  • The dashboard for each day could offer more detail on performance compared to previous days/last week - how many people viewed articles of the same topic in a similar time period
Andrew Topping | TrustRadius Reviewer

Google Content Experiments (discontinued)

  • Their documentation is not the best and it's quite a steep learning curve.
  • They also don't tell you particularly well what sorts of things you should be testing.
  • Compared to other suppliers of A/B testing tools- it needs a simpler interface. Optimize is starting to answer that - but is still quite Beta-like.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Chartbeat

Chartbeat 10.0
Based on 5 answers
I gave Chartbeat a 5 for a renewal rating, because, while it delivers clear and understandable content, Google Analytics also provides many of the same features for free. For a small to medium website, I believe it would be more cost effective to use Google Analytics. A website with a high amount of traffic, however, could merit spending the money on Chartbeat to maximize their potential.
Anonymous | TrustRadius Reviewer

Google Content Experiments (discontinued)

Google Content Experiments (discontinued) 7.5
Based on 10 answers
Content Experiments just makes it is simple and easy to implement A|B tests. We will be evaluating other tools in search of a more robust system for multivariate and cross-page testing, such as Optimizely or Visual Website Optimizer. However, for basic testing, you can't really beat it.
Jenny DeGraff | TrustRadius Reviewer

Usability

Chartbeat

Chartbeat 8.1
Based on 22 answers
[Charbeat is] really user friendly both on desktop and mobile. In terms of being able to extract live data, it has been transformational. We are able to make live content decisions backed up by research from platforms which is relevant at the time of publication. The app makes it possible for me to stay in touch with performance when I am not working.
Graeme Brown | TrustRadius Reviewer

Google Content Experiments (discontinued)

No score
No answers yet
No answers on this topic

Support Rating

Chartbeat

Chartbeat 7.9
Based on 11 answers
Support seems to be solid although there does not appear to be regional (ie. UK) support. One support enquiry I requested asking for an improvement to the interface was however, dealt with promptly and very helpfully and this surprised me a little as it was a UK request to a US support service
Anonymous | TrustRadius Reviewer

Google Content Experiments (discontinued)

Google Content Experiments (discontinued) 8.0
Based on 2 answers
Using the free tool, overall "live support" is limited. However, there are plenty of online resources to get started. If you need handheld support, it is best to upgrade the service or hire a developer through one of Google's partner agencies. There could be more support for understanding what makes a test useful or not.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Chartbeat

Larger analytics suites like Google Analytics and Omniture simply do not provide the kind of real-time data that Chartbeat does. I have used Parse.ly which has some interesting real-time features as well; I would say Parse.ly is similar in terms of ease of use, though Chartbeat does give you the feeling of using a best-in-class product.
Anonymous | TrustRadius Reviewer

Google Content Experiments (discontinued)

Google Website Optimizer was a better product but has been discontinued. We have also used Test and Target , which has more features but we have been doing fine with Google Content Experiments. Most testing situations can be handled with Google Content Experiments.
Mark Castaldo | TrustRadius Reviewer

Return on Investment

Chartbeat

  • The most positive impact is that it gives us realtime outage emails — faster than our server provider does. So we know within seconds if one of our sites is down. This has proven an invaluable part of Chartbeat
  • Another great feature of Chartbeat is the multiple sites dashboard, so I can see traffic to all my sites at once.
Anonymous | TrustRadius Reviewer

Google Content Experiments (discontinued)

  • CE has made efficient time use easy and fool-proof when it comes to learning the software
  • Because it integrates with other Google programs there is a benefit to track with Google Analytics
  • The learning curve can create initiate time investment that may go beyond what companies are willing to dedicate.
David Jackiewicz | TrustRadius Reviewer

Screenshots

Pricing Details

Chartbeat

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Google Content Experiments (discontinued)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Chartbeat
8.2
Google Content Experiments (discontinued)
9.0

Likelihood to Renew

Chartbeat
10.0
Google Content Experiments (discontinued)
7.5

Usability

Chartbeat
8.1
Google Content Experiments (discontinued)

Support Rating

Chartbeat
7.9
Google Content Experiments (discontinued)
8.0

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