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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Cheetah Digital

    Score8 out of 10
    N/ADesigned for high-volume, cross-channel campaigns, Cheetah Digital is used by marketers to deliver highly personalized, contextual communications across various channels including email, SMS, push, mobile wallet, direct mail, and social.N/A

    Freshdesk

    Score8.5 out of 10
    N/AFreshdesk (a product of Freshworks Inc.) is a customer service solution with enterprise capability. Freshdesk unifies channels, conversations, AI capabilities, customer insights, and advanced ticketing into the Freshdesk Command Center so agents are ready to resolve. With Freddy, People-first AI, customer service teams can take AI agents live in minutes to fully resolve complex and simple queries, get response and resolution assistance from AI copilot, and stay ahead with AI insights.…

    $18

    per month per user

    Pricing
    Cheetah DigitalFreshdesk
    Editions & Modules
    No answers on this topic
    Growth
    $18
    per month per agent
    Pro
    $59
    per month per agent
    Enterprise
    $95
    per month per agent
    Offerings
    Pricing Offerings
    Cheetah DigitalFreshdesk
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Cheetah DigitalFreshdesk
    Considered Both Products
    Zeta Global
    No answer on this topic
    Freshworks Inc
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    93%
    Would buy again
    213 Answers
    Delivers good value for the price
    No answers on this topic
    98%
    Delivers good value for the price
    207 Answers
    Happy with the feature set
    No answers on this topic
    93%
    Happy with the feature set
    213 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    95%
    Lived up to sales and marketing promises
    147 Answers
    Implementation went as expected
    No answers on this topic
    94%
    Implementation went as expected
    174 Answers
    Features
    Cheetah DigitalFreshdesk
    Incident and problem management
    Comparison of Incident and problem management features of Cheetah Digital and Freshdesk
    Feature
    Cheetah Digital
    -
    Ratings
    Freshdesk
    8.6
    210 Ratings
    5% above category average
    Organize and prioritize service tickets00 Ratings9.3206 Ratings
    Expert directory00 Ratings7.9140 Ratings
    Subscription-based notifications00 Ratings7.812 Ratings
    ITSM collaboration and documentation00 Ratings8.115 Ratings
    Ticket creation and submission00 Ratings9.0207 Ratings
    Ticket response00 Ratings9.1207 Ratings
    Self Help Community
    Comparison of Self Help Community features of Cheetah Digital and Freshdesk
    Feature
    Cheetah Digital
    -
    Ratings
    Freshdesk
    8.0
    185 Ratings
    0% below category average
    External knowledge base00 Ratings8.0169 Ratings
    Internal knowledge base00 Ratings8.0173 Ratings
    Multi-Channel Help
    Comparison of Multi-Channel Help features of Cheetah Digital and Freshdesk
    Feature
    Cheetah Digital
    -
    Ratings
    Freshdesk
    8.3
    197 Ratings
    3% above category average
    Customer portal00 Ratings8.3169 Ratings
    IVR00 Ratings8.563 Ratings
    Social integration00 Ratings8.2105 Ratings
    Email support00 Ratings8.6197 Ratings
    Help Desk CRM integration00 Ratings7.7126 Ratings
    Best Alternatives
    Cheetah DigitalFreshdesk
    Small Businesses
    Listrak
    Score10 out of 10
    Help Scout
    Score9.3 out of 10
    Medium-sized Companies
    Sailthru
    Score5.3 out of 10
    LiveAgent
    Score8.8 out of 10
    Enterprises
    Listrak
    Score10 out of 10
    Front
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Cheetah DigitalFreshdesk
    Likelihood to Recommend
    8.0
    (13 ratings)
    8.6
    (277 ratings)
    Likelihood to Renew
    7.6
    (3 ratings)
    8.5
    (25 ratings)
    Usability
    4.0
    (1 ratings)
    9.0
    (42 ratings)
    Availability
    -
    (0 ratings)
    7.5
    (6 ratings)
    Performance
    -
    (0 ratings)
    7.6
    (6 ratings)
    Support Rating
    6.8
    (3 ratings)
    8.4
    (41 ratings)
    In-Person Training
    -
    (0 ratings)
    8.2
    (1 ratings)
    Online Training
    -
    (0 ratings)
    7.0
    (3 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.7
    (207 ratings)
    Configurability
    -
    (0 ratings)
    6.5
    (7 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    8.5
    (5 ratings)
    Ease of integration
    -
    (0 ratings)
    7.9
    (6 ratings)
    Product Scalability
    -
    (0 ratings)
    6.8
    (6 ratings)
    Professional Services
    -
    (0 ratings)
    8.7
    (2 ratings)
    Vendor post-sale
    3.0
    (1 ratings)
    7.6
    (5 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    7.7
    (5 ratings)
    User Testimonials
    Cheetah DigitalFreshdesk
    Likelihood to Recommend
    Zeta Global
    I think CheetahMail, being one of the main ESPs in the market, is a quality choice. However, I would suggest that it's really only valuable for a bit larger of an organization, generally having staff of 100+ and revenues in tens of millions -- this is mainly to justify the amount of investment required, so may be cost-prohibitive to some. You also need to make sure that you understand the entire "level of support" you will gain through your specific contract.... the key is understanding what types of resources are within your organization (who's doing the coding? who comes up with the next campaign? What's the overall strategy?) Depending on these questions and resources, may help determine your final needs from a services point of view. CheetahMail can provide a wealth of various services specific to needs (and changes over time as your business changes), but a clear understanding of what you have before you bring them on will really help getting up and running quickly. Also be sure to truly understand the costs for the initial integrations, setups, IP senders, etc.
    Read full review
    Freshworks Inc
    I believe Freshdesk is well-suited for companies that manage multiple accounts, such as those in the Business Process Outsourcing industry. It has all the necessary capabilities, such as ticket management that uses omnichannel to receive ticket requests from service requests (managed internally) in the system, emails, etc. There are also several workflow automations that can be built within the platform/system. What is lacking is the API documentation, which limits the possibilities for further automations. Overall, it is a highly recommended tool for managing employee productivity and timeliness.
    Incentivized
    Read full review
    Pros
    Zeta Global
    • Internal management - This is a great web-based tool that allows our users to see what emails go to whom.
    • Organization - Many layers of organization for templates since there are many types of remarketing emails that we send out.
    • Historical Records - CheetahMail sends us the raw text files of all email actions so we can upload them to our database.
    Incentivized
    Read full review
    Freshworks Inc
    • No prior experience with similar platforms is required to use Freshdesk. I found its interface to be quite intuitive, at least for the end user.
    • It's easy to connect with other platforms, so you can sync and manage data from other platforms because the integrations work correctly.
    • Freshdesk's technical support is quite responsive, with short and effective response times. They have easily handled my questions and issues.
    • It has tools for customizing automated chats, answering frequently asked questions before transferring to an agent. Its configuration is extensive and highly customizable.
    Incentivized
    Read full review
    Cons
    Zeta Global
    • The organization of CheetahMail could at times be better, as you create more and more mailings, they just pile up in a long list. It would be useful to be able to create folders to store specific mailings in. (ex. editorial, newsletters, marketing, etc.)
    Incentivized
    Read full review
    Freshworks Inc
    • Freshdesk is buggy, full stop. I don't know how many support tickets I submitted related to user login.
    • There can be a language barrier with support and sales.
    • There were a couple of hours-long outages that significantly impacted my company's customer experience.
    Incentivized
    Read full review
    Likelihood to Renew
    Zeta Global
    As I have begun exploring competitors, I've come to realize that every competitor offers so much more functionality and integration than CheetahMail does. When we first signed our contract, CheetahMail was much more innovative and at the forefront of email. Since being bought out by Experian, we've seen a huge decline in service and innovation. They have laid off much of their staff and moved their account representatives to Costa Rica. They also heavily rely on on third parties which you will have to pay large amounts of money for while other Email Service Providers have integrated new technologies into their platform. You will get more for your money going to a different email service such as Responsys, Silverpop, Listrak and the like,
    Read full review
    Freshworks Inc
    New support agents can learn the system quickly, minimizing training time and maximizing productivity from day one. Agents are more willing to use a system that is simple, reducing resistance to change and ensuring all interactions are logged (a common problem with complex systems). The platform is known for being easy to set up and customize, allowing teams (especially smaller ones) to get started with minimal technical expertise.The platform makes it easy to set and monitor Service Level Agreements (SLAs), ensuring customers get timely responses and helping managers enforce performance standards.
    Incentivized
    Read full review
    Usability
    Zeta Global
    CheetahMail has a high learning curve to master and requires a lot of backend work with tech teams to set up. Navigation is not the best and everything that should be automated is still extremely manual.
    Read full review
    Freshworks Inc
    Freshdesk is extremely easy to use as implemented it on our own with average technical skills. A lot of the options are straightforward and Freshdesk provides easy-to-understand explanations for some of the more complex-sounding ones. We recently onboarded new specialists and they were able to learn Freshdesk with minimal training.
    Incentivized
    Read full review
    Reliability and Availability
    Zeta Global
    No answers on this topic
    Freshworks Inc
    I have encountered a lot of errors in the Freshdesk, however, they tend to resolve it on priority or at least they will share the timeline by when this can be resolved. Most of the time the issue has been from the other partner's end. They take time to resolve their vendor issues and they don't have any timelines in case of developed app errors.
    Incentivized
    Read full review
    Performance
    Zeta Global
    No answers on this topic
    Freshworks Inc
    The reports take a lot of time to download if the time period is large. Also, the tickets take their sweet time to open and load. It is not fast as Zendesk. Only 30 tickets are visible in a single go and there isn't any option to select all. If we need to change the pages and dashboards it takes a lot of time to open.
    Incentivized
    Read full review
    Support Rating
    Zeta Global
    I've been very satisfied with the support given by Cheetah, they are always asking and looking for areas where they can help you improve upon your business. They are very knowledgeable and are able to quickly find any answer you are looking for.
    Incentivized
    Read full review
    Freshworks Inc
    Because I never worked with a company that responds so quickly to their customer! They are always fast at responding and very open to new ideas and quickly turning them around to include them in future releases. They walk us through when we need assistance and are very good at communicating. Overall top notch support
    Incentivized
    Read full review
    In-Person Training
    Zeta Global
    No answers on this topic
    Freshworks Inc
    In-person training is provided to all the agents and it is very easy to learn the basics of the Freshdesk interface. Solving tickets via dashboards, replying to the guest queries in bulk via Freshdesk. The training which is a bit hard is creating the logic according to the ticket flow and intergeration.
    Incentivized
    Read full review
    Online Training
    Zeta Global
    No answers on this topic
    Freshworks Inc
    This tool is no doubt easy to learn but in-person training is a lot better than online training. It takes time to grasp things in the online training, however, in pandemic we have done all the training online. Apart from a bit more time we haven't faced any issues with online training.
    Incentivized
    Read full review
    Implementation Rating
    Zeta Global
    No answers on this topic
    Freshworks Inc
    Was a fairly quick implementation for us. However, we are only doing email integration and not some of the more complex integrations that are possible. One clarification on an earlier question. I selected that Freshdesk doesn't have a given feature, but this is not true. I selected this because there wasn't a selection for I don't use the feature. This is a weakness in the survey.
    Incentivized
    Read full review
    Alternatives Considered
    Zeta Global
    I believe Cheetah DMS is a bit more complete and a lot more complex to use than Mailchimp. Mailchimp was born as a mail marketing service while Cheetah has always worked across the whole online advertising spectrum making it a better solution for clients that need a certain level of service and sophistication.
    Incentivized
    Read full review
    Freshworks Inc
    Compared to Crisp, Freshdesk offers much more organization and is just much more helpful when it comes to having more than one region/team. Not that Crisp is bad, but with Freshdesk, internal communication and collaboration are much easier, which was quite important for our team to grow.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Zeta Global
    No answers on this topic
    Freshworks Inc
    I was not very involved with the purchase/contract (my company purchased Fresjdesk before I was brought on), but I will say that pricing per agent made it difficult to grow our support team. Additionally, we were kind of disappointed after our upgrade because it didn't solve our pain points as much as we expected.
    Incentivized
    Read full review
    Scalability
    Zeta Global
    No answers on this topic
    Freshworks Inc
    My company had Freshdesk agents from support and success. It's generally difficult to customize permissions for different agent "roles." We were a fully distributed company, so "multiple sites" doesn't apply to us. We found Freshdesk features lacking as we grew our customer base, and adding agents wasn't easy because price steeply increases with number of agents.
    Incentivized
    Read full review
    Professional Services
    Zeta Global
    No answers on this topic
    Freshworks Inc
    - good customer support
    - personal contact
    - usage limited to basic product features, individually designed solutions seem unlikely
    Incentivized
    Read full review
    Return on Investment
    Zeta Global
    • Our efficiency has decreased with CheetaMail actually. Too many service calls to find out why something isn't working as expected, account setup questions, issues with PiP, takes too long to get a simple form built, customer service response time, etc...
    • Reporting is not very streamlined. This has caused us to take our reporting offline and use a method with better visibility.
    Incentivized
    Read full review
    Freshworks Inc
    • Increased response times - Client Success maintains at 98% SLA for resolution
    • Categorization of feedback and issues - custom ticket fields make it easier for us to review why clients contact us on a high level
    • Standardization of internal procedures via templates, canned responses and automations
    Incentivized
    Read full review
    ScreenShots