Cision PRWeb vs PRunderground.com | TrustRadius

What users are saying about

Score 7.9 out of 10

Based on 37 reviews and ratings

Score 8.4 out of 10

Based on 6 reviews and ratings

Attribute Ratings

PRunderground.com is rated higher in 2 areas: Likelihood to Recommend, Support Rating

Likelihood to Recommend

7.9

Cision PRWeb

79%

11 Ratings

8.4

PRunderground.com

84%

6 Ratings

Likelihood to Renew

1.0

Cision PRWeb

10%

1 Rating

PRunderground.com

N/A

0 Ratings

Usability

10.0

Cision PRWeb

100%

1 Rating

PRunderground.com

N/A

0 Ratings

Support Rating

1.0

Cision PRWeb

10%

3 Ratings

9.1

PRunderground.com

91%

2 Ratings

Implementation Rating

10.0

Cision PRWeb

100%

2 Ratings

PRunderground.com

N/A

0 Ratings

Pros

It provides a newswire option at a very reasonable price.
The pricing is in a sweet spot for many startups who would want to use it.
It hits up all of the key media outlets that you would expect a wire service to be connected to.

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Scott Rosenblum

President/Founder

LEVEL PRPublic Relations & Communications, 1-10 employees

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PRUnderground offers exceptional customer service. When I e-mail their team with a question or concern, I always receive a response within a few hours.
PRUnderground offers an unbeatable value. I've researched various distribution platforms, and this one offers the best of both worlds: effectiveness and affordability.
PRUnderground is a white-label distribution service with proven reach. My clients enjoy receiving 12-page placement reports with live links.

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Heather Hawkins

Freelance Copywriter

FiverrInternet, 201-500 employees

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Cons

One issue we ran into with media tracking was that when it came to smaller or more niche media, it had a hard time tracking hits from those outlets for our clients.
Building larger media lists was time consuming and cumbersome.

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Verified User

Director in Marketing

Public Relations & Communications Company, 1-10 employees

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PRUnderground has always been very responsive when I have had an issue with their platform. They constantly endeavor to streamline the process.

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Freelance Copywriter - Public Relations & Advertising Content Writer/Editor

Be Gracious Daily CopywritingPublic Relations and Communications, 1-10 employees

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Pricing Details

General

Free Trial

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Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Starting Price

—

Cision PRWeb Editions & Modules

—

Additional Pricing Details

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General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Starting Price

$309 Per press release distribution

PRunderground.com Editions & Modules

Edition

Starter	49.99¹
PRuMax	$309¹

Per press release distribution

Additional Pricing Details

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Likelihood to Renew

Cision PRWeb 1.0

Based on 1 answer

We are unlikely to renew PRWeb because I feel that the costs outweigh the benefits of the service. For a company like ours (small business with about 60 employees) we don't have enough press that warrants monthly coverage. We may look at using PRWeb on an as needed basis, 3-4 times a year for single submissions, but that would be the extent of it. I could see PRWeb being much more beneficial for large companies that are constantly needing to issue press.

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Nicholas Zgorski

Marketing Coordinator

The Strouse CorporationIndustrial Automation, 51-200 employees

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No score

No answers yet

No answers on this topic

Usability

Cision PRWeb 10.0

Based on 1 answer

It is a very simple program to use. They walk you step by step on what is necessary to complete a PR.

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Nicholas Zgorski

Marketing Coordinator

The Strouse CorporationIndustrial Automation, 51-200 employees

View all 1 answers on this topic

No score

No answers yet

No answers on this topic

Support Rating

Cision PRWeb 1.0

Based on 3 answers

I have only required support from PRWeb on two separate occasions and they handled my issues without any problems. I was a bit confused at first not sure if they had received my requests but shortly after I received responses and was able to move forward with my press release.

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Nicholas Zgorski

Marketing Coordinator

The Strouse CorporationIndustrial Automation, 51-200 employees

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PRunderground.com 9.1

Based on 2 answers

They go beyond what is expected and resolve issues quickly.

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Co-Founder

Skill DistilleryInformation Technology and Services, 11-50 employees

View all 2 answers on this topic

Implementation Rating

Cision PRWeb 10.0

Based on 2 answers

Implementation of PRWeb required very little of Strouse. It was a quick process and we were almost immediately ready to use the platform.

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Nicholas Zgorski

Marketing Coordinator

The Strouse CorporationIndustrial Automation, 51-200 employees

View all 2 answers on this topic

No score

No answers yet

No answers on this topic

Alternatives Considered

I've used all these services. Which one to choose depends on the situation. It's good to have knowledge of all the options. Of course, there are many other services as well, and even free services that a very small business or nonprofit can use that do similar things. I find PRWeb is a good fit for many of my clients because of the pricing. Photos are increasingly important in getting news picked up and PRWeb doesn't charge you an arm and a leg like some services do to include a photo

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Michelle Messenger Garrett

Writer/Content Creator/Public Relations Consultant

Garrett Public RelationsPublic Relations and Communications, 1-10 employees

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I've used some of the big names in the business, but their price tag isn't within sight for many of my clients. PRUnderground is the best solution I've found for SMB's and professionals who want a budget-friendly yet effective distribution.

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Heather Hawkins

Freelance Copywriter

FiverrInternet, 201-500 employees

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Return on Investment

It was definitely a cost decision for us, but the ability to have access to their media database was by far the most useful and needed tool for us.
For tracking media hits, it saved us time tracking the majority of hits. Where it didn't save us time was with smaller, more niche media.

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Verified User

Director in Marketing

Public Relations & Communications Company, 1-10 employees

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We are a training company and the press releases have increased enrollments in our classes.
They have increased our website traffic.

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Co-Founder

Skill DistilleryInformation Technology and Services, 11-50 employees

View all 6 answers on this topic

Screenshots

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