Clear Analytics vs. Contentsquare

Clear Analytics has almost all the features which are mostly required by the organizations for their data analytics and transformation activities. Clear Analytics is built on the support of a parallel query engine which makes it handle large volume requests and also provides optimized results. However, every solution has some limitations, Clear Analytics lacks advanced features such as Predictive Analytics which is a very demanding feature in the market as most organizations are adopting AI/ML automation for their businesses. Also, it needs to add a lot of advanced visualizations so that the user has the choice of selection. Overall a good solution to be recommended.

Incentivized

ContentSquare [(Clicktale)] is best suited to deep dive understanding of how web users truly consume your web pages. For example, when a traditional analytics software informs you on exit rates, ContentSquare [(Clicktale)] helps you to understand if users left without interacting with their last page or if they in fact spent time reading, scrolling, clicking it.

Incentivized

• Quick management of the data through Excel thanks to the tools Clear Analytics provides such as filtering different information for an easier view.
• Ability to add new KPIs to measure different areas of our business.
• Drag and drop tool which makes an easier usage of Excel.
• Cost-effective. I find Clear Analytics to be affordable considering the number of features added and the unlimited sharing and editing it provides.

Incentivized

• Heat Maps - we used and liked CrazyEgg in the past, and it was a cheaper tool that was easy to use. ClickTale gives us additional capabilities with better data about scroll reach, mouse movements, clicks and a summary report that shows what parts of our pages are getting attention. A product manager asked us yesterday for insights on how his product page was performing, and we were easily able to send him the reports in the heat map section.
• Visitor recordings - We get good data on our website using analytics tools like GA, HubSpot and ClickTale, but it is very helpful to watch actual visitor recordings for certain visitor segments. If we add a new page or new feature to our website and notice a trend, we can easily drill down and watch visitors and see how they are interacting with the page.
• Conversion funnels - We do a lot of our analysis in Google Analytics and you can set up conversion funnels in GA if you know how to do it. The problem is you can't segment the data and the aggregated data is not as helpful. ClickTale makes it very simple to do conversion funnels, and you can segment them with just a few clicks.

• For Charts and Graphs , getting the Power Point Deck would be helpful. As of now we use the data from Excel Reports

Incentivized

• It's a bit difficult to navigate form heatmaps of one page on my sites to those of another.
• It would be useful to have data on what percentage of clicks for each link are bounces. If this is available already, it is not very easy to find.
• I have slight doubts about the accuracy of ClickTale's data based on some industry related articles I've read (i.e. http://redant.com.au/tool-reviews/clicktale-review-technology/). For the most part I feel like the data I'm getting is accurate, because it roughly corresponds to what I'm able to see on Google Analytics. It would be nice to see ClickTale address some of these issues.

At my former company I was able to upgrade our initial subscription level from bronze to gold without any problems after the first year. Unfortunately, the company I am presently with doesn't have a Clicktale subscription. I would have absolutely no hesitation in strongly recommending Clicktale to my current company if I ever get even a remote chance to do so. Clicktale is used in some of the statistics I use on my resume in an effort to quantify my results as a certified usability analyst. Clicktale has made a significant difference in my value to any team I work with.

I have really enjoyed working with Clear Analytics. This platform has contributed to increased production and reliable data control processes. It has flexible user interface that can be operated by any organization member. Reports are shared on simple and transparent way in the dashboard for easy access. Data analytics from all departments have created manageable working environment that have increased production.

Incentivized

I had some issues interacting with viewing recordings of a specific page by many users but my impression was that this was going to be fixed.

I have had multiple scenarios where I had to reach out to the support team of Clear Analytics, be it access-related, general queries, during initial implementation, etc. My overall experience has always been good. I got the needed support every time without any delay. I can definitely recommend Clear Analytics simply on the basis of its excellent support team.

Incentivized

There are other great tools that are out there but Clear Analytics is reasonable for our business and provides a lot of features that we specifically needed

Incentivized

ClickTale is now a step ahead of the competition since it delivers insights based on pre-defined business KPIs and customer journeys that we have set up. We can also segment our traffic and easily sift through the many recordings finding the ones that match our lookup criteria. This paired with a good and reliable PII masking helps us with insight collection and drive business decisions which other solutions don't have. The new non-Flash interface is clean and simple to use and has all the functionalities centralized.

Incentivized

• Super useful to get started immediately
• Didn't have to rely on migrating data
• Easy to add members
• Easy to learn and build charts

Incentivized

• Rarely was actionable insight taken from the ClickTale tool that resulted in a better user experience on our website. We made small changes on different aspects of our webpages that typically did not show an improvement over the previous versions.
• The dedicated time and resources in the ClickTale tool did not justify the investment. The heat maps can be helpful but they are based on mouse clicks (Google Analytics can help with that). Watching recordings can get time consuming and don't always provide enough data for an actionable takeaway.
• If you take the approach of identifying a potential problem on your website first, then using the ClickTale tool to dig deeper in the issue, you might find the tool helpful. However, make sure you gather enough data on the potential issue before making changes to your site (and monitor the changes afterward).