CleverMaps vs. SpyFu

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CleverMaps
Score 8.0 out of 10
N/A
Czeck company CleverMaps (formerly CleverAnalytics) offers their eponymous location intelligence platform for market research, competitor analysis, and locating business potential.N/A
SpyFu
Score 7.0 out of 10
N/A
SpyFu is the eponymous SEO and PPC research platform from the company in Scottsdale, Arizona focused on "spying" on competitors, or basically using their behaviors to refine your own through keyword and content analysis, and backlink poaching. This positional search engine optimization and paid listings management platform touts the ability to lower costs and raise rankings via a Kombat-oriented approach... basically a cute way of saying "it makes comparisons" of how well your site does in niche…
$39
per month
Pricing
CleverMapsSpyFu
Editions & Modules
No answers on this topic
Basic
$39
per month
Professional
$79
per month
Team
$299
per month
Offerings
Pricing Offerings
CleverMapsSpyFu
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
CleverMapsSpyFu
Features
CleverMapsSpyFu
SEO
Comparison of SEO features of Product A and Product B
CleverMaps
-
Ratings
SpyFu
6.6
52 Ratings
15% below category average
Keyword analysis00 Ratings7.052 Ratings
Backlink management00 Ratings6.040 Ratings
SERP ranking tracking00 Ratings6.044 Ratings
Page grader00 Ratings7.829 Ratings
Competitive analysis00 Ratings7.051 Ratings
Site audit / diagnostics00 Ratings7.232 Ratings
Site recommendations00 Ratings6.031 Ratings
Task management00 Ratings6.120 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
CleverMaps
-
Ratings
SpyFu
5.8
39 Ratings
26% below category average
Local SEO00 Ratings5.033 Ratings
Social SEO00 Ratings5.028 Ratings
Mobile SEO00 Ratings8.029 Ratings
Global SEO00 Ratings5.035 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
CleverMaps
-
Ratings
SpyFu
7.3
28 Ratings
14% below category average
Multi-domain support00 Ratings6.028 Ratings
Integration with web analytics tools00 Ratings8.518 Ratings
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CleverMapsSpyFu
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Score 8.2 out of 10
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Score 10.0 out of 10
Medium-sized Companies
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Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
D&B Hoovers
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Score 8.1 out of 10
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Score 8.5 out of 10
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User Ratings
CleverMapsSpyFu
Likelihood to Recommend
8.0
(1 ratings)
7.0
(62 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(10 ratings)
Usability
-
(0 ratings)
7.0
(1 ratings)
Support Rating
-
(0 ratings)
7.6
(13 ratings)
User Testimonials
CleverMapsSpyFu
Likelihood to Recommend
CleverMaps (formerly CleverAnalytics)
If you need to characterize the loaded data with statistical parameters, it is preferable to do the analysis previously and only load the results for the software to show them. This does not detract from the software, it is simply impossible to "have the best of everything" in a single application.
Read full review
SpyFu
If you have a Google ads PPC campaign and then I would say this is more or less essential if you want to know what your competitors are doing. You can get very useful data out of it even if you subscribe for one month. And the pricing is very reasonable. Even if you don't use Google ads, I would say this is still useful for your SEO/SMO team since it gives you a great idea of what keywords and traffic your competitors are working on.
Read full review
Pros
CleverMaps (formerly CleverAnalytics)
  • The response of the software to the requirements has been consistently fast. Only in extreme cases where the speed of the internet system present in the site where the tool is being used is extremely slow, we have recorded delays in accessing information.
  • The software allows the possibility of several people located in different geographic locations, simultaneously accessing the same information, without interfering with each other.
  • It has made it possible to detect "information gaps" that were thought to be non-existent, and that resulted in expedited decision-making, to try to fill the gap or to find alternative solutions, not initially contemplated.
Read full review
SpyFu
  • Keeping a tab on competitors organic and inorganic activities
  • Helps identify where the competitor is getting the backlinks from.
  • Identify competitors top content and the keywords that's bringing them traffic
  • Get proper information of their current and past ADS run on Google.
Read full review
Cons
CleverMaps (formerly CleverAnalytics)
  • It is not functional if it is intended to be used in small mobile screens, since to achieve an adequate visualization of the maps and the side panel, at least one screen the size of a tablet is needed.
  • There are times when you do not want to show (for reasons of confidentiality or for commercial reasons, for example) all the data that is associated and loaded in the database. So far we have not found a way to load the data in a way that ensures that "sensitive data" is displayed only when desired, and not automatically with the data set in general. The option is possible. Research is continuing on this.
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SpyFu
  • As with any database, their keyword database has limits, so the data returned is relative to their database, not necessarily the full picture.
  • When SpyFu database or scoring chances, the data provided can spike, thus causing confusion among stakeholders, we're reporting to.
Read full review
Likelihood to Renew
CleverMaps (formerly CleverAnalytics)
No answers on this topic
SpyFu
Love this tool but would like insights from all 3 major search engines not just Google. I would also like deeper understanding of the placement for local businesses on Google Places/Maps. Insight into mobile search rankings and best landing pages per industry would also help :) Overall, SpyFu is a necessity for serious search marketers.
Read full review
Usability
CleverMaps (formerly CleverAnalytics)
No answers on this topic
SpyFu
SpyFu is an easy to use tool, and has a self -explanatroy dashborad to generate the data needed to provide insights into any B2B SEO and PPC campaign. It is not comprehensive, but it certainly provides good enough insight to make it a valuable part of any agency tool stack
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Support Rating
CleverMaps (formerly CleverAnalytics)
No answers on this topic
SpyFu
SpyFu comes with a link to tutorial videos. I recommend you watch them. The software is capable of so much you really need to watch the videos and learn how to get the most out of it. When I have a question 90% of the time it's there. When it isn't, and I reach out to them, support is always quick and concise.
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Alternatives Considered
CleverMaps (formerly CleverAnalytics)
With sincerity, the company has not opted in particular for any of these applications. It has evaluated the benefits and weaknesses of the named applications and other additional ones that are not included in the previous list. As it happens with almost everything in life: there are skills and potentialities of a software that are more applicable in certain fields of work, and for certain characteristics inherent to the data that it handles. Within this same company, there are applications that are more useful for a certain type of data and information and less versatile for others.
More important is the knowledge that must have, about the data and processes involved, the person who has the responsibility of selecting a certain software.
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SpyFu
I was surprised to find I preferred Semrush when it comes to keyword research. SpyFu is great (and less expensive than Semrush), but I felt the data Semrush provided was vaster than SpyFu. I was able to get more competitors spending insights in Semrush than SpyFu. Overall, I liked the ability to use both in our keyword research for both paid and organic marketing.
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Return on Investment
CleverMaps (formerly CleverAnalytics)
  • It allowed detecting "information gaps" in places where it was not expected that this scenario could occur.
  • It has made it possible to quickly visualize, locations where, although information existed, this information was relatively old, or of low quality compared to that which can be obtained with the most recent technologies.
  • The detection of these scenarios improved the level of satisfaction that the company routinely asks of its clients, who stated that they are highly satisfied with the level of knowledge that the company has in relation to information, especially the historical records, that in our field of action is of high importance.
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SpyFu
  • Helping us track our ranking.
  • It helps solve the problem of ambiguity when it comes to Google Ads. It makes the strategy more clear.
  • You can sift through lots of different online analytics to find the information, but it takes way too long. SpyFu has it all in one place!
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ScreenShots