TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    CleverTap

    Score7.8 out of 10
    Mid-Size Companies (51-1,000 employees)
    CleverTap is a cloud-based Mobile Marketing and customer engagement platform designed for consumer-facing enterprise brands. The platform unifies real-time customer data, behavioral analytics, and artificial intelligence (AI) predictive models to help marketing teams build personalized, multi-channel engagement strategies across mobile applications, web, email, SMS, and messaging channels. CleverTap acquired mobile marketing and personalization platform Leanplum in May 2022, subsequently…N/A

    Flurry Analytics (discontinued)

    Score9 out of 10
    N/AFlurry Analytics, from Yahoo / Verizon Media, was a mobile app analytics that let users explore usage, engagement, retention, geographic, demographic, audience and technographic metrics. The product was sunsetted in 2024, and is no longer available.N/A
    Pricing
    CleverTapFlurry Analytics (discontinued)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    CleverTapFlurry Analytics (discontinued)
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details—Flurry is completely free with no hidden fees. Flurry also offers support for integration, set-up and analysis.
    More Pricing Information
    Community Pulse
    CleverTapFlurry Analytics (discontinued)
    Considered Both Products
    CleverTap
    No answer on this topic
    Discontinued Products
    No answer on this topic
    Key User Insights
    Would buy again
    71%
    Would buy again
    5 Answers
    No answers on this topic
    Delivers good value for the price
    60%
    Delivers good value for the price
    3 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    7 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    50%
    Implementation went as expected
    3 Answers
    No answers on this topic
    Best Alternatives
    CleverTapFlurry Analytics (discontinued)
    Small Businesses
    EZ Texting
    Score9 out of 10
    Firebase Crashlytics
    Score9.8 out of 10
    Medium-sized Companies
    Attentive
    Score8.5 out of 10
    Firebase Crashlytics
    Score9.8 out of 10
    Enterprises
    Airship
    Score9.2 out of 10
    Firebase Crashlytics
    Score9.8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CleverTapFlurry Analytics (discontinued)
    Likelihood to Recommend
    7.7
    (14 ratings)
    9.0
    (6 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    3.7
    (5 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    CleverTapFlurry Analytics (discontinued)
    Likelihood to Recommend
    CleverTap
    It is quite suited for all the SMS, emails, and other in-game campaigns, but wherein the delivery rate I personally feel it is less, and it has [a] limitation on 5 pins for the day for 1 user, it should be unlimited.
    Incentivized
    Read full review
    Discontinued Products
    I would encourage a colleague to use Flurry Analytics. Incorporating Flurry Analytics in an app is a simple and straightforward task, and will take the average app developer less than 15 minutes to understand and apply. This amount of time is nothing in the grand scheme of the development of the app, and the return on time invested to incorporate it is great. New tracking features can be added at any time.
    Read full review
    Pros
    CleverTap
    • Leanplum handles user data & segmentation very well. There are many different system & custom fields you can segment on. The field type & segment local operator support is really advanced, allowing you to slice your lists or data any way you want.
    • Out of the box, Leanplum provides many types of analysis to understand how events affect customer interaction with your product. If you fully integrate with the SDK and send detailed interaction & product purchase events, Leanplum can give you great user & financial insights.
    • Leanplum's campaign setup process is intuitive and powerful. Setting up the segments and schedule is very easy. The A/B testing capabilities are also very powerful and the split test analysis view is very helpful.
    Incentivized
    Read full review
    Discontinued Products
    • Flurry can track in-depth metrics across your app. This allows us to see every type of interaction our app users are performing.
    Read full review
    Cons
    CleverTap
    • Occasionally the UI can take a while to load after login, I need to refresh every now and then. It might be due to the amount of information - not sure.
    • The search area of the User screen can be a bit confusing, it took some getting used to at first. The area that I wanted to click (Look up User...) is grayed out, maybe two different buttons on this screen would be more clear rather than a toggle.
    Incentivized
    Read full review
    Discontinued Products
    • There is no option to choose a timezone which will allow me to compare their data over other systems in other time zones.
    • Could be nice to have more reporting screening options.
    Incentivized
    Read full review
    Likelihood to Renew
    CleverTap
    No answers on this topic
    Discontinued Products
    Good user acquisition tracking
    Sdk integration is super easy for both iOS and Android
    Need it
    Need to support more customized dashboards / reporting (example - set up a dashboard specifically to see users engaging with a new feature recently launched)
    Read full review
    Support Rating
    CleverTap
    For their expertise and timely resolution to our issues.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Alternatives Considered
    CleverTap
    Edit: Clevertap added attribution tools to its features, making it possible to track your user acquisition sources. CleverTap is as complete as Localytics. It provides us good segmentation, analysis and engagement tools for a good competitive price. T̶h̶e̶ ̶o̶n̶l̶y̶ ̶d̶o̶w̶n̶s̶i̶d̶e̶ ̶i̶s̶ ̶t̶h̶a̶t̶ ̶C̶l̶e̶v̶e̶r̶t̶a̶p̶ ̶d̶o̶e̶s̶ ̶n̶o̶t̶ ̶h̶a̶v̶e̶ ̶a̶t̶t̶r̶i̶b̶u̶t̶i̶o̶n̶ ̶t̶o̶o̶l̶s̶,̶ ̶w̶h̶i̶l̶e̶ ̶L̶o̶c̶a̶l̶y̶t̶i̶c̶s̶ ̶d̶o̶e̶s̶. One other major advantage of Clevertap is its customer service. They are always standing by to promptly respond to any question you might have regarding its usability or its development. This kind of careful attention is really appreciated.
    Incentivized
    Read full review
    Discontinued Products
    For my uses, Flurry is free which makes it way more attractive than the other platforms even on a very big number of monthly events. It also have set reports which are exactly the reports that a marketing person needs without any need of spending a developer time to create them for you, or holding an in-house BI person that works on creating reports.
    Incentivized
    Read full review
    Return on Investment
    CleverTap
    • We are able to message our customers and let them know of an upcoming event in one of our applications and the data has shown that improves our numbers quite a bit more than just hoping the user will find the specific event that has been released.
    • The ability to taylor messaging to high end purchasers of "In App" content raises the amount of purchases by a user group that has proven in the past they will consistently purchase in game content when notified of it going on sale.
    • Internal Testing of Leanplum is a important part of using Leanplum as we had a situation where our application went out with Leanplum recently added to the software and something was causing the application to crash as soon as it was opened. Effectively stopping anyone from using our application. Leanplum was immediately turned off on this application after it was apparent it was affecting all users.
    Incentivized
    Read full review
    Discontinued Products
    • Tracking the number of times a user taps a help button can help to improve the app design. Perhaps the app is not as intuitive as first thought, and improvements based upon where in the help feature a user taps will lead to improvements in the app design to make it more intuitive.
    • Tracking the number of times certain app features are used, or the amount of time spent within a given activity in the app can help to streamline an app - improve upon features that are used more frequently while eliminating less popular activities.
    • Tracking time spent within an app can give an idea as to how popular the app is.
    Read full review
    ScreenShots

    CleverTap Screenshots

    Screenshot of CleverTap Mobile App DashboardScreenshot of CleverTap HomepageScreenshot of CleverTap Cohort AnalysisScreenshot of CleverTap Create New Push NotificationsScreenshot of CleverTap Create SegmentsScreenshot of CleverTap Segmentation Reports