What users are saying about
19 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.3 out of 100
Based on 19 reviews and ratings
12 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 9 out of 100
Based on 12 reviews and ratings
Attribute Ratings
- Insider Growth Management Platform (GMP) is rated higher in 1 area: Likelihood to Recommend
Likelihood to Recommend
8.3
CleverTap
83%
9 Ratings
9.0
Insider Growth Management Platform (GMP)
90%
2 Ratings
Support Rating
10.0
CleverTap
100%
2 Ratings
Insider Growth Management Platform (GMP)
N/A
0 Ratings
Likelihood to Recommend
CleverTap
It is quite suited for all the SMS, emails, and other in-game campaigns, but wherein the delivery rate I personally feel it is less, and it has [a] limitation on 5 pins for the day for 1 user, it should be unlimited.

Verified User
Manager in Customer Service
Consumer Services Company, 51-200 employeesInsider Growth Management Platform (GMP)
Insider Growth Management Platform is great for anyone looking to improve their conversion rates, whether in lead generation or eCommerce. The web push notifications also provide a powerful tool for any organisation looking to reach their website visitors that they may not have in a database. A certain scale is required to realise a return on investment though, the platform is suited to medium to large businesses.

Verified User
Manager in Marketing
Retail Company, 1001-5000 employeesPros
CleverTap
- Web Analytics - understanding of how users are navigating on the website
- Re-engagement - how to engage the users if they drop off from a particular step
- Funnels - How are users navigating from 3-4 page routes predetermined by the business
- Forward Flows - How and where are users moving forward on a particular page
- User Journey - How is a particular user navigating on the website that leads to conversion/ drop off or non-conversion
Head - Business Intelligence & Analytics
ProptigerReal Estate, 1001-5000 employees
Insider Growth Management Platform (GMP)
- Excellent Customer Success Support
- Clear and Understandable Reporting Especially for Digital Marketers
E-Commerce Conversion Optimization Specialist
ModanisaInternet, 501-1000 employees
Cons
CleverTap
- Customer service isn't that great [from my experience], most of the time the team is puzzled or will leave the client puzzled.
- Price is very high with respect to the features available. MAU based pricing with a flawed sense of MAU calculation.
- The way they calculate MAU is morally wrong. If a customer opens my email that I am sending via AWS, and they don't even come on my app, how can you consider them as active user?

Verified User
Manager in Marketing
Automotive Company, 51-200 employeesInsider Growth Management Platform (GMP)
- Attention to detail, checking for errors and bugs.
- Support could be improved.

Verified User
Manager in Marketing
Retail Company, 1001-5000 employeesPricing Details
CleverTap
General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
$0
Starting Price
—Insider Growth Management Platform (GMP)
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Starting Price
—Support Rating
CleverTap
CleverTap 10.0
Based on 2 answers
For their expertise and timely resolution to our issues.

Verified User
Vice-President in Marketing
Internet Company, 51-200 employeesInsider Growth Management Platform (GMP)
No score
No answers yet
No answers on this topic
Alternatives Considered
CleverTap
Mixpanel was costly and had a lot of data discrepancies. No advanced feature for email tracking, which adds to the need for other tools for more detailed marketing campaigns. A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.
Senior Software Quality Assurance Analyst
Ulink Agritech (AgroStar)Computer Software, 1001-5000 employees
Insider Growth Management Platform (GMP)
Insider is a great app growth platform, we’ve seen so many aspects of this product improve our marketing strategy and more importantly our business margins in such a short space of time!
E-Commerce Conversion Optimization Specialist
ModanisaInternet, 501-1000 employees
Return on Investment
CleverTap
- Our additional revenues from additional in-site promotions during a festive sales jumped 40% after using Clevertap pop-ups that targeted people at the product & category level.

Verified User
Team Lead in Other
Computer Software Company, 11-50 employeesInsider Growth Management Platform (GMP)
- Improved conversion rate.
- Increased online sales.
- Increased leads.

Verified User
Manager in Marketing
Retail Company, 1001-5000 employees