What users are saying about
19 Ratings
19 Ratings
19 Ratings
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Score 8.3 out of 100
19 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.3 out of 100

Attribute Ratings

  • CleverTap is rated higher in 2 areas: Likelihood to Recommend, Support Rating

Likelihood to Recommend

8.3

CleverTap

83%
9 Ratings
7.4

Kochava

74%
4 Ratings

Usability

CleverTap

N/A
0 Ratings
3.0

Kochava

30%
1 Rating

Support Rating

10.0

CleverTap

100%
2 Ratings
5.2

Kochava

52%
3 Ratings

Likelihood to Recommend

CleverTap

It is quite suited for all the SMS, emails, and other in-game campaigns, but wherein the delivery rate I personally feel it is less, and it has [a] limitation on 5 pins for the day for 1 user, it should be unlimited.
Anonymous | TrustRadius Reviewer

Kochava

Beneficial
for creating a quarterly report of top-quality campaign data sources for the
company's marketing department, integrated with networks and publications.



It
is a marketing solution that is being used to manage and analyze data from
mobile application campaigns.



You're
also helping employees accomplish difficult tasks while keeping company data
protected.
Pierre Rharib Lamo | TrustRadius Reviewer

Pros

CleverTap

  • Web Analytics - understanding of how users are navigating on the website
  • Re-engagement - how to engage the users if they drop off from a particular step
  • Funnels - How are users navigating from 3-4 page routes predetermined by the business
  • Forward Flows - How and where are users moving forward on a particular page
  • User Journey - How is a particular user navigating on the website that leads to conversion/ drop off or non-conversion
Rajat Khatri | TrustRadius Reviewer

Kochava

  • Kochava is a full attribution tracking system that includes the ability to track mobile apps and browser versions. It has a well-organized dashboard that provides us with useful information.
Mark Belliard Cheong | TrustRadius Reviewer

Cons

CleverTap

  • Customer service isn't that great [from my experience], most of the time the team is puzzled or will leave the client puzzled.
  • Price is very high with respect to the features available. MAU based pricing with a flawed sense of MAU calculation.
  • The way they calculate MAU is morally wrong. If a customer opens my email that I am sending via AWS, and they don't even come on my app, how can you consider them as active user?
Anonymous | TrustRadius Reviewer

Kochava

  • Hard to pull reporting
  • often tracking issues, and advertisers seem to have a hard time integrating
  • lack of visibility on many events, and poor fraud detection
Anonymous | TrustRadius Reviewer

Pricing Details

CleverTap

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
$0

Starting Price

Kochava

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

Usability

CleverTap

No score
No answers yet
No answers on this topic

Kochava

Kochava 3.0
Based on 1 answer
Not user friendly, poor reporting.
Anonymous | TrustRadius Reviewer

Support Rating

CleverTap

CleverTap 10.0
Based on 2 answers
For their expertise and timely resolution to our issues.
Anonymous | TrustRadius Reviewer

Kochava

Kochava 5.2
Based on 3 answers
They have been a bit slow in responding, that's the only reason for the low rating. Otherwise, they are smart and helpful.
Anonymous | TrustRadius Reviewer

Alternatives Considered

CleverTap

Mixpanel was costly and had a lot of data discrepancies. No advanced feature for email tracking, which adds to the need for other tools for more detailed marketing campaigns. A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.
Vishal Pamnani | TrustRadius Reviewer

Kochava

It is a wonderful option
with favorable virtues to be applied in the company's marketing process, it
allows us to obtain information through consultation and analysis, they are attentive
and friendly when offering their service and support, it also includes
functions such as a fraud tool for the management of push consent, very useful
for additional reports in analysis teams, is also competitive because it is
providing adequate payment alternatives.
Pierre Rharib Lamo | TrustRadius Reviewer

Return on Investment

CleverTap

  • Our additional revenues from additional in-site promotions during a festive sales jumped 40% after using Clevertap pop-ups that targeted people at the product & category level.
Anonymous | TrustRadius Reviewer

Kochava

  • Kochava is important because it helps us to study and track smart connections useful for evaluating the success of the marketing process.
  • Kochava provides us with several benefits, including the ability to collect all campaign performance data, as well as the ability to measure how much money we spend on our campaigns.
  • We can also use Kochava's app links and QR codes to boost our conversion.
  • Kochava's BI and third-party solutions provide real-time analytics and excellent reporting.
Mark Belliard Cheong | TrustRadius Reviewer

Screenshots

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