Likelihood to Recommend It is quite suited for all the SMS, emails, and other in-game campaigns, but wherein the delivery rate I personally feel it is less, and it has [a] limitation on 5 pins for the day for 1 user, it should be unlimited.
Read full review Beneficial for creating a quarterly report of top-quality campaign data sources for the company's marketing department, integrated with networks and publications. It is a marketing solution that is being used to manage and analyze data from mobile application campaigns. You're also helping employees accomplish difficult tasks while keeping company data protected.
Read full review Pros User communication: it provides a single dashboard to help us reach out to our users via email, push, web push, SMS, in-app and now even WhatsApp. Not just that, we can set up various types of targeting, such as one-time, recurring, date/time based, etc. Analytics: it offers various views and cuts to analyze the user data, be it in the form of trends, funnels, recency-frequency, user cohorts and segments, etc. Tracking: it helps us track the impact of various paid and organic marketing channels, through which we can adjust spends and focus on the channels that make an impact. Read full review Kochava is a full attribution tracking system that includes the ability to track mobile apps and browser versions. It has a well-organized dashboard that provides us with useful information. Read full review Cons Customer service isn't that great [from my experience], most of the time the team is puzzled or will leave the client puzzled. Price is very high with respect to the features available. MAU based pricing with a flawed sense of MAU calculation. The way they calculate MAU is morally wrong. If a customer opens my email that I am sending via AWS, and they don't even come on my app, how can you consider them as active user? Read full review Hard to pull reporting often tracking issues, and advertisers seem to have a hard time integrating lack of visibility on many events, and poor fraud detection Read full review Usability Not user friendly, poor reporting.
Read full review Support Rating For their expertise and timely resolution to our issues.
Read full review They have been a bit slow in responding, that's the only reason for the low rating. Otherwise, they are smart and helpful.
Read full review Alternatives Considered Edit: Clevertap added attribution tools to its features, making it possible to track your user acquisition sources. CleverTap is as complete as
Localytics . It provides us good segmentation, analysis and engagement tools for a good competitive price. T̶h̶e̶ ̶o̶n̶l̶y̶ ̶d̶o̶w̶n̶s̶i̶d̶e̶ ̶i̶s̶ ̶t̶h̶a̶t̶ ̶C̶l̶e̶v̶e̶r̶t̶a̶p̶ ̶d̶o̶e̶s̶ ̶n̶o̶t̶ ̶h̶a̶v̶e̶ ̶a̶t̶t̶r̶i̶b̶u̶t̶i̶o̶n̶ ̶t̶o̶o̶l̶s̶,̶ ̶w̶h̶i̶l̶e̶ ̶L̶o̶c̶a̶l̶y̶t̶i̶c̶s̶ ̶d̶o̶e̶s̶. One other major advantage of Clevertap is its customer service. They are always standing by to promptly respond to any question you might have regarding its usability or its development. This kind of careful attention is really appreciated.
Read full review It is a wonderful option with favorable virtues to be applied in the company's marketing process, it allows us to obtain information through consultation and analysis, they are attentive and friendly when offering their service and support, it also includes functions such as a fraud tool for the management of push consent, very useful for additional reports in analysis teams, is also competitive because it is providing adequate payment alternatives.
Read full review Return on Investment Our additional revenues from additional in-site promotions during a festive sales jumped 40% after using Clevertap pop-ups that targeted people at the product & category level. Read full review Kochava is important because it helps us to study and track smart connections useful for evaluating the success of the marketing process. Kochava provides us with several benefits, including the ability to collect all campaign performance data, as well as the ability to measure how much money we spend on our campaigns. We can also use Kochava's app links and QR codes to boost our conversion. Kochava's BI and third-party solutions provide real-time analytics and excellent reporting. Read full review ScreenShots