ClickDimensions vs. WhatCounts

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ClickDimensions
Score 6.8 out of 10
N/A
ClickDimensions is an email marketing and marketing automation platform for Microsoft Dynamics CRM. Features include email marketing, web tracking, lead scoring, social discovery, campaign tracking, and form capture.N/A
WhatCounts
Score 9.0 out of 10
N/A
WhatCounts is a popularly-used, global enterprise level suite of email marketing tools from the company of the same name founded in 2000 and headquartered in Atlanta, GA. Their customers range from Costco, FoxNews.com, the Seattle Times, Red Lion Hotels, and number over a thousand. Central to the platform is... email. From that it handles advanced segmentation, customer lifecycle building and automation, and personalization. WhatCounts bills itself as a full service marketing agency with…N/A
Pricing
ClickDimensionsWhatCounts
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
ClickDimensionsWhatCounts
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Features
ClickDimensionsWhatCounts
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
ClickDimensions
3.9
10 Ratings
66% below category average
WhatCounts
9.0
2 Ratings
10% above category average
WYSIWYG email editor5.38 Ratings9.02 Ratings
Dynamic content4.010 Ratings10.01 Ratings
Ability to test dynamic content1.410 Ratings9.01 Ratings
Landing pages1.710 Ratings9.02 Ratings
A/B testing3.710 Ratings9.02 Ratings
Mobile optimization1.710 Ratings10.02 Ratings
Email deliverability reporting4.610 Ratings9.02 Ratings
List management6.09 Ratings9.02 Ratings
Triggered drip sequences6.39 Ratings7.01 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
ClickDimensions
4.7
10 Ratings
49% below category average
WhatCounts
-
Ratings
Lead nurturing automation7.09 Ratings00 Ratings
Lead scoring and grading5.09 Ratings00 Ratings
Data quality management3.08 Ratings00 Ratings
Automated sales alerts and tasks4.07 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
ClickDimensions
2.5
7 Ratings
101% below category average
WhatCounts
-
Ratings
Calendaring4.05 Ratings00 Ratings
Event/webinar marketing1.06 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
ClickDimensions
5.5
3 Ratings
31% below category average
WhatCounts
-
Ratings
Social sharing and campaigns8.03 Ratings00 Ratings
Social profile integration3.13 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
ClickDimensions
2.6
9 Ratings
97% below category average
WhatCounts
10.0
2 Ratings
26% above category average
Dashboards2.09 Ratings10.02 Ratings
Standard reports2.09 Ratings10.02 Ratings
Custom reports3.87 Ratings10.01 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
ClickDimensions
4.4
10 Ratings
53% below category average
WhatCounts
-
Ratings
API1.05 Ratings00 Ratings
Role-based workflow & approvals1.05 Ratings00 Ratings
Customizability2.07 Ratings00 Ratings
Integration with Salesforce.com7.02 Ratings00 Ratings
Integration with Microsoft Dynamics CRM7.310 Ratings00 Ratings
Integration with SugarCRM8.02 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
ClickDimensions
-
Ratings
WhatCounts
8.8
1 Ratings
3% above category average
URL Validation00 Ratings9.01 Ratings
Link Tracking00 Ratings9.01 Ratings
Image Validation00 Ratings8.01 Ratings
Inbox Display00 Ratings10.01 Ratings
Email Accessibility Tools00 Ratings9.01 Ratings
Spelling and Grammar Check00 Ratings10.01 Ratings
Spam Testing00 Ratings7.01 Ratings
Email Previews00 Ratings8.01 Ratings
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ClickDimensionsWhatCounts
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User Ratings
ClickDimensionsWhatCounts
Likelihood to Recommend
2.0
(10 ratings)
9.0
(2 ratings)
Likelihood to Renew
9.0
(1 ratings)
-
(0 ratings)
Usability
5.0
(3 ratings)
-
(0 ratings)
Support Rating
1.0
(2 ratings)
10.0
(1 ratings)
User Testimonials
ClickDimensionsWhatCounts
Likelihood to Recommend
ClickDimensions
ClickDimensions is great for SMB companies looking for an easy to use, robust platform especially in situations where there are only a few people within the Marketing Department.
Read full review
Whatcounts
How big is your email list? For the money WhatCounts allows us to manage a large list and gives us great tools. If you have a small list this product might be more than you need. How many emails do you want to send? WhatCounts charges by the email and of course you get a better price per email the more emails you send. If you will not be sending many emails or are sending to a small list WhatCounts might not be the right tool for you.
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Pros
ClickDimensions
  • The nurture campaign builder was great. Easy to use and to follow along with.
  • The drop and drag editor was easy to use and you could start using it with no training.
  • I always like when a service offers a certification for their product. ClickDimensions training was easy to follow, gave good content/tips/tricks and really helped me learn the platform.
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Whatcounts
  • Email marketing with customized templates
  • Sending Catchy SMS to the existing customer base
  • Integrating with company's CRM to manage data
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Cons
ClickDimensions
  • Creating lists based on customer email behaviour was technically possible, but in practise nearly impossible
  • Managing customer preferences and subscriptions felt extremely convoluted
  • Interfaces generally not intuitive
  • Reporting was not in the class of competitors
  • Deliverability - seems like in onboarding basic things weren't checked off. We really needed a platform expert to implement.
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Whatcounts
  • Some of the list management tools were hard to find at first but now I use them every month. If I could change one thing I would allow the account details filter window to show all the available slots with no scrolling and I would add a feature to set / reset all selections on the dropdowns.
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Likelihood to Renew
ClickDimensions
I see no reason for us to deprecate use at this point. It is important for us as a business to maintain our partnership with them and keep on the pulse of leading technology. ClickDimensions is a marketplace leader for the world of marketing automation, and in coordination with CRM, it's all the more relevant.
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Whatcounts
No answers on this topic
Usability
ClickDimensions
I want to stay neutral. It's not that this product doesn't have appealing features or capabilities, it's that they aren't consistent and stable. So you lose data or your data is not accurate. Or some connection fails and the workflow doesn't trigger as it is supposed to, or the visits or clicks or other metrics contain bad data one month, then the next they're back to normal. This company needs to focus on getting their core product right and not on new features.
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Whatcounts
No answers on this topic
Support Rating
ClickDimensions
You submit a ticket and they will always come back asking for more information. So the next time you try to be proactive and add that information to the original ticket, but then they come back and ask for something else. It gets to the point where you have to believe it is a stall tactic. You ask for more detail into their processes and you get the runaround. 9 times out of ten they will point the finger at Dynamics 365 as the culprit. It is like pulling teeth to get to Tier 2 support and then the questions start all over again, even if you send screenshots.
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Whatcounts
We have a great representative. She schedules regular calls with our team and helps us learn new ways to use the tool. We get great personal support. I know she has many other clients but I always feel like she has time for me and genuinely enjoys working with our team.
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Alternatives Considered
ClickDimensions
Clickdimensions is severely impeded by its integration into Dynamics CRM. Consequently it lacks the Intuitiveness of HubSpot, and the straightforward usability of MailChimp. It is a perfect system if you want to exist entirely within Dynamics, but it requires a high degree of expertise in Dynamics to get maximum value out of it. We're currently migrating to HubSpot, and while the initial integration is proving challenging, I already sense we will be able to deliver a lot more of our marketing goals much more easily, and see an ROI.
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Whatcounts
Whatscount have always provided data to evaluate about the campaigns and its responses. More customization are present to add create campaigns that resonates customer needs. The reports provided us insights about the effectiveness of our promotional campaigns and decide the areas to improve customer attraction.
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Return on Investment
ClickDimensions
  • Tracking Email Engagement by customer is much easier. Real Time Stats/Email Engagement Report already built in.
  • Lead scoring helps develop more qualified leads.
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Whatcounts
  • Customer reach was increased and that generated more responses
  • The ratio of Emails opened and sign-ups through hyperlink on Email gave us an idea about the effectiveness of the campaigns
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ScreenShots

ClickDimensions Screenshots

Screenshot of Create email templates inside Dynamics CRM with our drag and drop email editorScreenshot of Collect contact and lead data through web forms and landing pagesScreenshot of Build multi-channel, automated campaigns using an easy drag and drop interfaceScreenshot of View your marketing performance at a glance right inside DynamicsScreenshot of Use reporting to accurately measure your sales and marketing campaigns