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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ClickFunnels

    Score8.3 out of 10
    N/AClickFunnels offers a web page designer oriented around setting up a sales funnel easily, for those with no coding and design experience.

    $97

    per month

    Magnolia

    Score9.9 out of 10
    Mid-Size Companies (51-1,000 employees)
    Founded in Switzerland in 1997, Magnolia is a CMS used to build composable digital experiences. Magnolia helps create fully integrated customer experiences and speeds up digital delivery of content. Magnolia boasts 480 enterprise customers, thousands of Community Edition deployments, and more than 200 certified Magnolia Partners around the world. They further state that their enterprise customers include Sanofi, Generali, the Atlassian, The New York Times, Harley Davidson, and Union…

    $3,500

    per month

    Pricing
    ClickFunnelsMagnolia
    Editions & Modules
    ClickFunnels
    $97.00
    per month
    ClickFunnels Platinum
    $297.00
    per month
    TwoCommaClubX
    $2497.00
    per month
    DX Core
    $3500
    per month
    DX Cloud
    $6000
    per month
    Offerings
    Pricing Offerings
    ClickFunnelsMagnolia
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    ClickFunnelsMagnolia
    Considered Both Products
    ClickFunnels
    No answer on this topic
    Magnolia
    No answer on this topic
    Key User Insights
    Would buy again
    87%
    Would buy again
    20 Answers
    100%
    Would buy again
    58 Answers
    Delivers good value for the price
    82%
    Delivers good value for the price
    18 Answers
    100%
    Delivers good value for the price
    49 Answers
    Happy with the feature set
    78%
    Happy with the feature set
    18 Answers
    100%
    Happy with the feature set
    58 Answers
    Lived up to sales and marketing promises
    90%
    Lived up to sales and marketing promises
    19 Answers
    98%
    Lived up to sales and marketing promises
    39 Answers
    Implementation went as expected
    82%
    Implementation went as expected
    18 Answers
    98%
    Implementation went as expected
    53 Answers
    Features
    ClickFunnelsMagnolia
    SEO and Conversion Optimization
    Comparison of SEO and Conversion Optimization features of ClickFunnels and Magnolia
    Feature
    ClickFunnels
    1.9
    12 Ratings
    104% below category average
    Magnolia
    -
    Ratings
    Landing page A/B testing:2.111 Ratings00 Ratings
    Dynamic page text replacement1.77 Ratings00 Ratings
    Real-time analytics dashboard2.012 Ratings00 Ratings
    SEO tools1.810 Ratings00 Ratings
    Optimization recommendations1.78 Ratings00 Ratings
    Security
    Comparison of Security features of ClickFunnels and Magnolia
    Feature
    ClickFunnels
    -
    Ratings
    Magnolia
    8.1
    69 Ratings
    2% below category average
    Role-based user permissions00 Ratings8.169 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of ClickFunnels and Magnolia
    Feature
    ClickFunnels
    -
    Ratings
    Magnolia
    8.1
    68 Ratings
    4% above category average
    API00 Ratings8.561 Ratings
    Internationalization / multi-language00 Ratings7.761 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of ClickFunnels and Magnolia
    Feature
    ClickFunnels
    -
    Ratings
    Magnolia
    8.0
    74 Ratings
    2% above category average
    WYSIWYG editor00 Ratings8.565 Ratings
    Code quality / cleanliness00 Ratings8.465 Ratings
    Admin section00 Ratings8.070 Ratings
    Page templates00 Ratings8.972 Ratings
    Library of website themes00 Ratings7.01 Ratings
    Mobile optimization / responsive design00 Ratings8.563 Ratings
    Publishing workflow00 Ratings7.573 Ratings
    Form generator00 Ratings6.958 Ratings
    Web Content Management
    Comparison of Web Content Management features of ClickFunnels and Magnolia
    Feature
    ClickFunnels
    -
    Ratings
    Magnolia
    7.5
    69 Ratings
    0% below category average
    Content taxonomy00 Ratings7.663 Ratings
    SEO support00 Ratings7.263 Ratings
    Bulk management00 Ratings7.657 Ratings
    Availability / breadth of extensions00 Ratings7.962 Ratings
    Community / comment management00 Ratings6.951 Ratings
    Best Alternatives
    ClickFunnelsMagnolia
    Small Businesses
    Instapage
    Score9.8 out of 10
    Umbraco CMS
    Score7 out of 10
    Medium-sized Companies
    Unbounce
    Score8.3 out of 10
    Square Online
    Score7.7 out of 10
    Enterprises
    No answers on this topic
    RWS Tridion Sites
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ClickFunnelsMagnolia
    Likelihood to Recommend
    7.0
    (33 ratings)
    8.1
    (78 ratings)
    Likelihood to Renew
    10.0
    (2 ratings)
    8.1
    (9 ratings)
    Usability
    10.0
    (2 ratings)
    8.0
    (68 ratings)
    Performance
    -
    (0 ratings)
    8.5
    (67 ratings)
    Support Rating
    10.0
    (12 ratings)
    9.1
    (3 ratings)
    Online Training
    -
    (0 ratings)
    8.2
    (1 ratings)
    Implementation Rating
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    ClickFunnelsMagnolia
    Likelihood to Recommend
    ClickFunnels
    Great for an all-in-one marketing package. From the web page to lead and email capture. Running ads to a sales funnel page to capture leads to a sale on a shopping cart page and the ability to up-sell and down-sell products with ease. Whether your business is face-to-face or online ClickFunnels has everything and more that you require to run marketing.
    Incentivized
    Read full review
    Magnolia
    Magnolia is a very capable DXP, that provides client with lots of flexibility in composing its own stack. While the core of the platform is a content management system, the open architecture of Magnolia DXP allows it to connect to any platform, allowing client to extend the capabilities. One scenario would be a centralized content hub - where through a single platform, content authors can choose which channel to distribute what content. For example, long form content for consumers viewing on a laptop, short form content for those using a mobile browser. This allow the client to personalized the experience based on channels. Another scenarios would be leveraging on GenAI - using Magnolia's built-in connector to ChatGPT. If that is not the service that one desire, you can always connect to another AI service such as Google Gemini. With GenAI, connected, content author can use AI as co-pilot to help them scale up their content production.
    Read full review
    Pros
    ClickFunnels
    • The ease of building landing pages is incredible. It's just drag and drop, and still very customizable. It's simple enough that anyone can build a page, not just a designer. They have simple templates to start from and you can make a great branded page easily from there.
    • It's great at generating leads. You can embed simple opt-in forms in webpages at the top of your landing page and integrate with your CRM and it also stores your leads in the system as well. Opting in can trigger a number of different actions, including a thank you page, a second offer, or trigger an automated email.
    • ClickFunnels's biggest strength is sales funnels. Easily create a continuous set of pages that get someone from a visitor to a subscriber, and to a paid customer. You don't have to "glue" a bunch of different systems together like a page builder, shopping cart, eCommerce tool, email marketing tool, or CRM. It's all interconnected so you can churn out sales quickly, all automated.
    Incentivized
    Read full review
    Magnolia
    • Speed of development - time to delivery from zero to MVP was excellent
    • Ease of use - the authoring experience is very easy to build and train
    • PAAS/SAAS - the managed service platform removed the traditional overhead of running in-house technologies, meaning we could focus on value add, with less time spent keeping the lights on.
    Read full review
    Cons
    ClickFunnels
    • End USER EXPERIENCE - OH. MY. GOODNESS. This software needs help in the design department. I don't like critiquing people or products, but in this case, you need to get someone to help you with design to really make your landing page look professional (this is attached to your brand image). A lot of direct response marketers use this platform for younger brands, so typically the designed landing pages on this software don't look great.
    • User navigation - It's not necessarily user intuitive.
    • The software has interior platforms for membership courses - But this is not a great user experience for your course. A micro-course, 7-day trial, or mini-course as an opt-in offer might work here, but COACHES, do not use this as the delivery system of your membership course. Go elsewhere for that, like Teachable, MyKajabi, or Thinkific.
    • They need to make more room for templates. The basic plan of $99 only allows you to have 20 landing pages. According to industry leaders, you should have 40 per offer.
    Incentivized
    Read full review
    Magnolia
    • The documentation provides samples that are often out of context, and difficult to know where the provided example code should be implemented. More tutorials providing the full project or step-by-step instructions on how to implement subject material would help greatly. Baeldung is a resource I would consider the gold standard in how this is done in other spaces.
    • The use of JCR and Nodes makes object serialization/deserialization painful. Jackson compatibility or similar would be a welcome enhancement to the developer experience. Maybe leveraging code-gen from light modules to build model classes when possible could help accomplish this.
    • Modifying the home layout from light modules is frustrating. It seems that any configuration overrides made merge with the default rather than overwriting, which makes for a difficult combination of guess-and-check while referencing the documentation to see what should be in each row/column when making changes.
    • Including "mark all as read" or "delete all" in the notifications app would be a great quality of life improvement. It seems that by default, users have to individually select messages and operate them.
    Incentivized
    Read full review
    Likelihood to Renew
    ClickFunnels
    I use the funnel on a daily basis and spent a significant sum to hire someone to set this up and design the funnel, there's no way I won't renew the funnel. It is easy to maintain, very cost-effective, and doesn't require a lot of my time to manage properly.
    Incentivized
    Read full review
    Magnolia
    We have invested a lot of time and energy into tailoring a solution that works for the company.
    We think the new features in v6.2 will help us get to the next level
    We also don't have the resources to rebuild a website platform from scratch even if we wanted to
    Incentivized
    Read full review
    Usability
    ClickFunnels
    Very easy to use and manage. There have been a few times I have needed to make some edits or change the flow of the funnel, and even though I didn't do the initial setup, I have no problems figuring out how to make the changes on my own without their help.
    Incentivized
    Read full review
    Magnolia
    We've shown it to a number of users both clients and our own team and despite initial apprehensions, they "get it" very quickly. It's intuitive and friendly and quick to perform daily tasks. We once had a client tell us "Using Magnolia makes me smile" which says it all for us.
    Incentivized
    Read full review
    Performance
    ClickFunnels
    No answers on this topic
    Magnolia
    I gave [it] 7/10 only because of the loading time of pages. Otherwise, I think it deserves an 8. Normally this is not an issue per [se] but considering the rating matrix and as I have been asked to honestly write about it. Yes, the page loading times could be improved.
    Read full review
    Support Rating
    ClickFunnels
    I don't think you should have to wait for more than an hour or two to get in touch with someone when you need support. Because they primarily have overseas help, it's typically at least until the next business day until you get help. Then there is the language barrier to deal with. It's not ideal. I have contacted support a few times and have gotten answers. However, I consider myself much savvier than most in terms of understanding all the behind the scenes issues that go on with building a website and online marketing funnels. So if I were a beginner or not as familiar with how to code and create websites, I would think the support is terrible.
    Incentivized
    Read full review
    Magnolia
    You always get an answer based on your SLA. But you always get a solution. That's the successfactor in this case. To often i was frustrated about people in a company without even a clue what there product is about or how to solve a problem. Magnolia's Support Team does a very good job and try to help you in most of the cases
    Read full review
    Implementation Rating
    ClickFunnels
    Yes, I highly recommend you hire an expert for this. While CF claims that anyone can set up a funnel, there's a difference between having a funnel and having a funnel that works. Between the design and the copy you use, unless you have a marketing background, hire an expert.
    Incentivized
    Read full review
    Magnolia
    No answers on this topic
    Alternatives Considered
    ClickFunnels
    I went with ClickFunnels due to recommendation by a digital marketing mentor. WordPress to me had too much maintenance in the background and it was more time consuming to build pages at the time. Mailchimp is an email marketing software with a website builder and landing page builder but the payment integrations where limited. Kajabi was simply out of my budget at the time and it had more features than i needed
    Incentivized
    Read full review
    Magnolia
    I've used several CMSs like AEM and EpiServer, and comparatively, they all excel at different things. Magnolia is the best to develop for/against. Episerver has the best/most fluid UI in terms of content editing, and the overall admin experience AEM is just all around sucks.
    Incentivized
    Read full review
    Return on Investment
    ClickFunnels
    • My clients make more money with it than without it
    • Other builders aren't necessarily better...we've tried and keep coming back to CF
    • If CF 2.0 (which launches around March I'm told) is anywhere near as impressive as Russell Brunson makes it sound, it will be a TOTAL game changer when compared to the current version...(which will still be available as well)
    Incentivized
    Read full review
    Magnolia
    • Magnolia has brought about positive impacts. For instance, we need not outsource web design and marketing services because thanks to this software, we can handle most work inhouse
    • The software is affordable with no compromises on capabilities and therefore it is gives us value for money.
    • The templates makes the whole process easy
    Incentivized
    Read full review
    ScreenShots

    Magnolia Screenshots

    Screenshot of the Magnolia App Launcher, used to switch between workspaces and manage pagesScreenshot of the customer experience. This brings together content and audiovisual digital assets to form more compelling digital experiences.Screenshot of global search that brings relevant content, no matter where it resides.Screenshot of customizing the ecommerce experience.Screenshot of Magnolia Orchestratem where users can manage and track campaignsScreenshot of the WYSIWYG page editor