Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CognitiveSEO
Score 10.0 out of 10
N/A
CognitiveSEO is a relatively new search engine optimization toolkit, launched in 2012 from developer and CEO Razvan Gavrilas of the company of the same name based in Romania. With an emphasis on backlink analysis and link creating, the platform also presents content and site audit analysis, keyword research and tracking, also rank tracking, all presented via a customizable dashboard. For a small group of up to 5 users with no interest in an API, CognitiveSEO can be had for $99 per month…
$129.99
per month
SpyFu
Score 7.0 out of 10
N/A
SpyFu is the eponymous SEO and PPC research platform from the company in Scottsdale, Arizona focused on "spying" on competitors, or basically using their behaviors to refine your own through keyword and content analysis, and backlink poaching. This positional search engine optimization and paid listings management platform touts the ability to lower costs and raise rankings via a Kombat-oriented approach... basically a cute way of saying "it makes comparisons" of how well your site does in niche…
$39
per month
Textmetrics
Score 6.0 out of 10
N/A
Textmetrics (formerly Webtexttool) aims to help content creators create rank-boosting web content. The tools key differentiator is big data Textmetrics creates predictive data, by analyzing the data of users (anonymously). 20.000+ user generated texts are analyzed and compared to real-world outcomes. The best performing outcomes are used to better its real-time optimization tips. Value prop: More website…N/A
Pricing
CognitiveSEOSpyFuTextmetrics
Editions & Modules
Starter
$129.99
per month
Business
Individual Pricing
Custom
Custom Plans Available
Basic
$39
per month
Professional
$79
per month
Team
$299
per month
No answers on this topic
Offerings
Pricing Offerings
CognitiveSEOSpyFuTextmetrics
Free Trial
YesNoYes
Free/Freemium Version
NoNoNo
Premium Consulting/Integration Services
NoNoNo
Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
Additional DetailsBusiness Plan pricing can be customized by the user using the on-site calculator found on the pricing page. Individual tools (Link Analysis, Rank Tracking, etc.) available a la carte.
More Pricing Information
Community Pulse
CognitiveSEOSpyFuTextmetrics
Features
CognitiveSEOSpyFuTextmetrics
SEO
Comparison of SEO features of Product A and Product B
CognitiveSEO
7.1
4 Ratings
7% below category average
SpyFu
6.6
52 Ratings
15% below category average
Textmetrics
9.7
2 Ratings
24% above category average
Keyword analysis7.84 Ratings7.052 Ratings10.02 Ratings
Backlink management8.24 Ratings6.040 Ratings10.01 Ratings
SERP ranking tracking7.54 Ratings6.044 Ratings00 Ratings
Page grader6.83 Ratings7.829 Ratings10.02 Ratings
Competitive analysis6.64 Ratings7.051 Ratings8.01 Ratings
Site audit / diagnostics6.02 Ratings7.232 Ratings10.01 Ratings
Site recommendations5.93 Ratings6.031 Ratings10.01 Ratings
Task management7.82 Ratings6.120 Ratings10.01 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
CognitiveSEO
5.4
3 Ratings
33% below category average
SpyFu
5.8
39 Ratings
26% below category average
Textmetrics
10.0
2 Ratings
28% above category average
Local SEO7.22 Ratings5.033 Ratings10.01 Ratings
Social SEO6.52 Ratings5.028 Ratings00 Ratings
Mobile SEO3.01 Ratings8.029 Ratings00 Ratings
Global SEO5.02 Ratings5.035 Ratings10.02 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
CognitiveSEO
5.6
4 Ratings
40% below category average
SpyFu
7.3
28 Ratings
14% below category average
Textmetrics
-
Ratings
Multi-domain support5.54 Ratings6.028 Ratings00 Ratings
Integration with web analytics tools5.83 Ratings8.518 Ratings00 Ratings
Best Alternatives
CognitiveSEOSpyFuTextmetrics
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
CognitiveSEOSpyFuTextmetrics
Likelihood to Recommend
6.7
(4 ratings)
7.0
(62 ratings)
10.0
(2 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(10 ratings)
-
(0 ratings)
Usability
-
(0 ratings)
7.0
(1 ratings)
-
(0 ratings)
Support Rating
6.1
(2 ratings)
7.6
(13 ratings)
10.0
(1 ratings)
User Testimonials
CognitiveSEOSpyFuTextmetrics
Likelihood to Recommend
CognitiveSEO
CognitiveSEO is a very useful tool for any company looking to boost its marketing effort substantially. While telemarketing is an excellent way to generate new business, online marketing campaigns are crucial in today's society when it comes to prospecting for new business opportunities. Occasionally it can be difficult to reach new audiences who are in fact an appropriate fit for the products you offer. CognitiveSEO helps you target market those audiences and utilize the most out of your marketing efforts.
Read full review
SpyFu
If you have a Google ads PPC campaign and then I would say this is more or less essential if you want to know what your competitors are doing. You can get very useful data out of it even if you subscribe for one month. And the pricing is very reasonable. Even if you don't use Google ads, I would say this is still useful for your SEO/SMO team since it gives you a great idea of what keywords and traffic your competitors are working on.
Read full review
WebTextTool
I honestly can't think of a scenario where WebTextTool (TextMetrics) would not be valuable for anyone writing content intended for publishing either online or in print media. If the intent is for print media, then even if you completely ignore the SEO section of the analysis, all of the other analysis tools intended for content are incredibly insightful and helpful. These days, even print media almost always ends up online in some form or another on the publisher's website or in a digital format of the publication. So the SEO tools can still give a little boost in reworking or rewording some parts to make sure they will be effective not only in print but online as well.
Read full review
Pros
CognitiveSEO
  • New link alerts
  • Competitive analysis
  • Toxic link reports
Read full review
SpyFu
  • Keeping a tab on competitors organic and inorganic activities
  • Helps identify where the competitor is getting the backlinks from.
  • Identify competitors top content and the keywords that's bringing them traffic
  • Get proper information of their current and past ADS run on Google.
Read full review
WebTextTool
  • Tracks the exact page ranking
  • Optimizes SEO on-page in detail and with a number of measures, including a readability metric.
  • Tracking website content with a website ranking system
Read full review
Cons
CognitiveSEO
  • The interface can be clunky
  • It's a bit too all-in-one for me as I use other solutions for features like rank tracking and mentions
  • You are unlikely to use all the features you are paying for
Read full review
SpyFu
  • As with any database, their keyword database has limits, so the data returned is relative to their database, not necessarily the full picture.
  • When SpyFu database or scoring chances, the data provided can spike, thus causing confusion among stakeholders, we're reporting to.
Read full review
WebTextTool
  • WebTextTool (TextMetrics) assumes that each uploaded or typed in the article is intended for online publishing, mostly in a blog type environment. While this is a perfectly understandable assumption in this day and age, it shouldn't be so difficult to ask the question of whether the content is intended for online or print media.
  • The "Credibility" section tends to be a little too harsh for my taste. Depending on the style of writing and the type of content, "too many adjectives" is too subjective a metric to apply to all writing ( still, I do get why they try to do it).
  • This is a little nitpicky, but I'd prefer to see how many projects and credits I have left to use on the dashboard page as opposed to having to click over to my account. A dashboard should show everything that a user needs to see in one shot.
Read full review
Likelihood to Renew
CognitiveSEO
No answers on this topic
SpyFu
Love this tool but would like insights from all 3 major search engines not just Google. I would also like deeper understanding of the placement for local businesses on Google Places/Maps. Insight into mobile search rankings and best landing pages per industry would also help :) Overall, SpyFu is a necessity for serious search marketers.
Read full review
WebTextTool
No answers on this topic
Usability
CognitiveSEO
No answers on this topic
SpyFu
SpyFu is an easy to use tool, and has a self -explanatroy dashborad to generate the data needed to provide insights into any B2B SEO and PPC campaign. It is not comprehensive, but it certainly provides good enough insight to make it a valuable part of any agency tool stack
Read full review
WebTextTool
No answers on this topic
Support Rating
CognitiveSEO
They do not respond quickly to any questions or the one time I had an issue. I had resolved the issue myself before they gave a response
Read full review
SpyFu
SpyFu comes with a link to tutorial videos. I recommend you watch them. The software is capable of so much you really need to watch the videos and learn how to get the most out of it. When I have a question 90% of the time it's there. When it isn't, and I reach out to them, support is always quick and concise.
Read full review
WebTextTool
I only had to reach out to TexMetrics once when initially getting my account setup after signing up. The response was swift, and they addressed my question completely. I've had no other issues since I began using TextMetrics, so based on that one interaction, I have to give them a great score. I assume that it is still the same as when I reached out that one time (at least I hope it is!).
Read full review
Alternatives Considered
CognitiveSEO
CognitiveSEO specializes in target marketing for more efficient marketing campaigns and lead generation. While I am not too familiar with other competing products, I would highly advise using CognitiveSEO above all due to the efficiency, turnaround time, and customization features to attract new leads based on specific criteria that relate to your products and daily procedures.
Read full review
SpyFu
I was surprised to find I preferred Semrush when it comes to keyword research. SpyFu is great (and less expensive than Semrush), but I felt the data Semrush provided was vaster than SpyFu. I was able to get more competitors spending insights in Semrush than SpyFu. Overall, I liked the ability to use both in our keyword research for both paid and organic marketing.
Read full review
WebTextTool
WebTextTool plugin works like a charm, but it should better integrate with Yoast, as it would create a huge benefit.
Read full review
Return on Investment
CognitiveSEO
  • We've cleaned up link profiles which clients have appreciated
  • With the on-going link monitoring we've spent less time re-auditing link profiles
  • Anchor text monitoring also sped up our toxic review
Read full review
SpyFu
  • Helping us track our ranking.
  • It helps solve the problem of ambiguity when it comes to Google Ads. It makes the strategy more clear.
  • You can sift through lots of different online analytics to find the information, but it takes way too long. SpyFu has it all in one place!
Read full review
WebTextTool
  • My organic traffic has improved 11% every month
Read full review
ScreenShots

CognitiveSEO Screenshots

Screenshot of Account DashboardScreenshot of Boost Search Rankings by Fixing Website Errors

Textmetrics Screenshots

Screenshot of Optimize your textScreenshot of Keyword analysisScreenshot of Create effective content