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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Constant Contact

    Score8 out of 10
    N/AConstant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.

    $12

    per month

    LeadMaster

    Score8 out of 10
    N/ALeadMaster is a customer relationship management (CRM) solution focused around an online sales lead management system.

    $10

    per seat

    Pricing
    Constant ContactLeadMaster
    Editions & Modules
    Lite
    Starting at $12.00
    per month
    Standard
    Starting at $35.00
    per month
    Premium
    Starting at $80.00
    per month
    Lead-Xpress
    $10
    per seat
    LeadMaster Standard Edition
    $50
    per seat
    Offerings
    Pricing Offerings
    Constant ContactLeadMaster
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup fee$500 hours required
    Additional DetailsThe SMS Marketing tool can be added to any Standard or Premium Constant Contact account. SMS is only available in the US for Standard and Premium paid plans. SMS can be added when logged in to an account after purchase. Plans start at $10/month for up to 500 messages.There is no additional charge for the mobile version.
    More Pricing Information
    Community Pulse
    Constant ContactLeadMaster
    Considered Both Products
    Constant Contact
    No answer on this topic
    LeadMaster
    No answer on this topic
    Key User Insights
    Would buy again
    85%
    Would buy again
    61 Answers
    No answers on this topic
    Delivers good value for the price
    94%
    Delivers good value for the price
    61 Answers
    No answers on this topic
    Happy with the feature set
    85%
    Happy with the feature set
    61 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    42 Answers
    No answers on this topic
    Implementation went as expected
    90%
    Implementation went as expected
    46 Answers
    No answers on this topic
    Features
    Constant ContactLeadMaster
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Constant Contact and LeadMaster
    Feature
    Constant Contact
    9.0
    120 Ratings
    11% above category average
    LeadMaster
    -
    Ratings
    WYSIWYG email editor9.7102 Ratings00 Ratings
    Dynamic content9.7104 Ratings00 Ratings
    Ability to test dynamic content8.582 Ratings00 Ratings
    Landing pages9.378 Ratings00 Ratings
    A/B testing8.373 Ratings00 Ratings
    Mobile optimization8.686 Ratings00 Ratings
    Email deliverability reporting9.9116 Ratings00 Ratings
    List management9.3118 Ratings00 Ratings
    Triggered drip sequences7.962 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Constant Contact and LeadMaster
    Feature
    Constant Contact
    8.5
    117 Ratings
    10% above category average
    LeadMaster
    -
    Ratings
    Dashboards8.488 Ratings00 Ratings
    Standard reports9.8115 Ratings00 Ratings
    Custom reports7.558 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Constant Contact and LeadMaster
    Feature
    Constant Contact
    8.4
    69 Ratings
    3% above category average
    LeadMaster
    -
    Ratings
    URL Validation8.231 Ratings00 Ratings
    Link Tracking7.934 Ratings00 Ratings
    Image Validation8.932 Ratings00 Ratings
    Inbox Display8.635 Ratings00 Ratings
    Email Accessibility Tools7.928 Ratings00 Ratings
    Spelling and Grammar Check9.856 Ratings00 Ratings
    Spam Testing6.026 Ratings00 Ratings
    Email Previews9.968 Ratings00 Ratings
    Sales Force Automation
    Comparison of Sales Force Automation features of Constant Contact and LeadMaster
    Feature
    Constant Contact
    -
    Ratings
    LeadMaster
    5.9
    1 Ratings
    28% below category average
    Customer data management / contact management00 Ratings7.01 Ratings
    Workflow management00 Ratings7.01 Ratings
    Territory management00 Ratings6.01 Ratings
    Opportunity management00 Ratings5.01 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings7.01 Ratings
    Contract management00 Ratings6.01 Ratings
    Quote & order management00 Ratings3.01 Ratings
    Channel / partner relationship management00 Ratings6.01 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Constant Contact and LeadMaster
    Feature
    Constant Contact
    -
    Ratings
    LeadMaster
    7.0
    1 Ratings
    10% below category average
    Case management00 Ratings6.01 Ratings
    Call center management00 Ratings8.01 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Constant Contact and LeadMaster
    Feature
    Constant Contact
    -
    Ratings
    LeadMaster
    6.0
    1 Ratings
    25% below category average
    Lead management00 Ratings6.01 Ratings
    Email marketing00 Ratings6.01 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Constant Contact and LeadMaster
    Feature
    Constant Contact
    -
    Ratings
    LeadMaster
    6.5
    1 Ratings
    17% below category average
    Task management00 Ratings8.01 Ratings
    Reporting00 Ratings5.01 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Constant Contact and LeadMaster
    Feature
    Constant Contact
    -
    Ratings
    LeadMaster
    6.0
    1 Ratings
    24% below category average
    Forecasting00 Ratings7.01 Ratings
    Pipeline visualization00 Ratings5.01 Ratings
    Customizable reports00 Ratings6.01 Ratings
    Customization
    Comparison of Customization features of Constant Contact and LeadMaster
    Feature
    Constant Contact
    -
    Ratings
    LeadMaster
    6.7
    1 Ratings
    13% below category average
    Custom fields00 Ratings8.01 Ratings
    Scripting environment00 Ratings6.01 Ratings
    API for custom integration00 Ratings6.01 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Constant Contact and LeadMaster
    Feature
    Constant Contact
    -
    Ratings
    LeadMaster
    8.0
    1 Ratings
    6% above category average
    Marketing automation00 Ratings8.01 Ratings
    Platform
    Comparison of Platform features of Constant Contact and LeadMaster
    Feature
    Constant Contact
    -
    Ratings
    LeadMaster
    9.0
    1 Ratings
    17% above category average
    Mobile access00 Ratings9.01 Ratings
    Security
    Comparison of Security features of Constant Contact and LeadMaster
    Feature
    Constant Contact
    -
    Ratings
    LeadMaster
    6.0
    1 Ratings
    33% below category average
    Role-based user permissions00 Ratings6.01 Ratings
    Best Alternatives
    Constant ContactLeadMaster
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Constant ContactLeadMaster
    Likelihood to Recommend
    9.8
    (135 ratings)
    8.0
    (1 ratings)
    Likelihood to Renew
    9.9
    (23 ratings)
    -
    (0 ratings)
    Usability
    10.0
    (12 ratings)
    8.0
    (1 ratings)
    Availability
    9.0
    (2 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (9 ratings)
    8.0
    (1 ratings)
    Online Training
    10.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (5 ratings)
    -
    (0 ratings)
    Configurability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Constant ContactLeadMaster
    Likelihood to Recommend
    Constant Contact
    Constant Contact is an excellent tool for sending out flyers and newsletters. However, I feel the content's appearance is typically all the same. When I receive an email from Constant Contact, I can immediately identify it - the templates usually all look the same. When sending out communications with images, it is easy to use Constant Contact and link webpages. However, the email layout is always vertical and can get very lengthy. I prefer a more flip-book approach with options to flip the page.
    Incentivized
    Read full review
    LeadMaster
    My company works with a client who offers a SaaS solution to
    the beauty sector. We had been using Salesforce for three years but needed a
    system with lead nurturing, workflow automation, and user-friendliness that
    Salesforce lacked without a hefty monthly price tag.

    We are taking use of LeadMaster's eMarketing, automation,
    and workflow management capabilities as well as the streamlined nature of the
    Professional Edition. We've been able to better regulate the sales process and
    boost our conversion rate as a result.

    We have been very pleased with LeadMaster's customer service
    and would suggest their product without reservation.
    Incentivized
    Read full review
    Pros
    Constant Contact
    • Market segmentation is great: my main segmentation is by region because that's how our sales team is divided.
    • Lists: making customized email lists is easy and intuitive; the custom fields allow some flexibility in case our fields don't exactly line up with Constant Contact's.
    • Campaigns: creating campaigns is quick and simple. I especially appreciate the 'resend to non-openers' option. I am constantly using this feature.
    • Subject line generator: I like using the recommended subject lines. I'm able to plug in their recommended ideas, or sometimes, this feature helps me generate my own ideas.
    Read full review
    LeadMaster
    • It has business app
    • Use the cloud based technology
    • No integrations at all
    • no communication gap
    • Software customizations as per your business and working
    • strong customer support
    Incentivized
    Read full review
    Cons
    Constant Contact
    • It would be nice if we had more customizable options for emails - like moving around pictures and text boxes, rather than a set spot for everything to go.
    • I would like it if multiple people could work on a document at one time. So if I'm in charge of graphics, I can get those updated while someone else is entering content, etc.
    Incentivized
    Read full review
    LeadMaster
    • Need to give all features/access to top level designations of the company. (title based access/feature)
    • need to enhance more communication with team with real-time notifications.
    • Need to improve in deep reporting metrics
    Incentivized
    Read full review
    Likelihood to Renew
    Constant Contact
    There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.
    Read full review
    LeadMaster
    No answers on this topic
    Usability
    Constant Contact
    There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
    Read full review
    LeadMaster
    My ability to more effectively manage the workflow in our office has been greatly enhanced by LeadMaster. Each member of my team is aware of the students they are responsible for recruiting and the specific process that should be followed with each and every one of them. The system also enables us to practically eliminate the use of paper in our process, which helps to reduce the number of different types of office errors.
    Incentivized
    Read full review
    Reliability and Availability
    Constant Contact
    No major problems in sending out the email campaigns and accessing the analytics
    Incentivized
    Read full review
    LeadMaster
    No answers on this topic
    Performance
    Constant Contact
    The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours
    Read full review
    LeadMaster
    No answers on this topic
    Support Rating
    Constant Contact
    I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.
    Read full review
    LeadMaster
    The reason to give this rating because of the following.

    1. Assessing the efficiency of campaigns involving
    several agencies and points of contact

    2. True close loop reporting

    3. The capacity to manage a channel through the use
    of features for updating leads and pipelines.

    4. Ensuring that no leads were lost and that they
    were always assigned to someone for follow-up, whether the lead originated
    through e-marketing, the filling out of a form on a website, or even a lead
    from a trade fair

    5. Creating a seamless connection between marketing
    and lead generating
    Incentivized
    Read full review
    Implementation Rating
    Constant Contact
    Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
    Read full review
    LeadMaster
    No answers on this topic
    Alternatives Considered
    Constant Contact
    Constant Contact is much more intuitive for people who are not tech-savvy. Also, while sendgrid offered more options in it's drag and drop interface, it displayed differently across different email clients, which made it very cumbersome to use. It also took much longer to upload contact lists and it was harder to manage existing contacts. Performance in sendgrid was much slower as well, and the Preview feature was quite buggy. Our team initially chose sendgrid because of the integration options that it's API offered, but we ultimately switched to Constant Contact because it was much easier to build campaigns and better suited our requirements.
    Read full review
    LeadMaster
    My client has been using Salesforce for the past two years,
    but they were looking for a system that would provide lead nurturing, workflow
    automation, and overall ease of use – functionality that was just not available
    within Salesforce without incurring a large, monthly fee. I'm using one of my
    clients who has been using Salesforce for the past two years.

    Because of LeadMaster's user-friendliness, robust automation
    and workflow management, and eMarketing capabilities, we have decided to employ
    the Professional Edition. As a result, we are able to better regulate the sales
    process and achieve a higher closure rate.
    Incentivized
    Read full review
    Scalability
    Constant Contact
    Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
    Incentivized
    Read full review
    LeadMaster
    No answers on this topic
    Return on Investment
    Constant Contact
    • I have had nothing but positive impacts from using Constant Contact.
    • The church is large, and there are many subgroups and axillary groups within the church. Setting up specific groups based on responsibility, interest, member goals, and service needs allows me to send information quickly, saving valuable time for other tasks.
    • Constant Contact allows leadership to stay personally engaged with the members I work with, without over-taxing my time. It feels so seamless.
    Incentivized
    Read full review
    LeadMaster
    • To mange the vendor/customer as per services or requirement helps to improve service wise business
    • reporting helps to know the service wise sale
    • a bit communication lag between team that create a delay in closing deal.
    Incentivized
    Read full review
    ScreenShots

    Constant Contact Screenshots

    Screenshot of the AI Content Generator that can be used to create content for emails, social posts, or SMS.Screenshot of an example automation workflow. These help to ensure a business's marketing is always on.Screenshot of some of the available pre-built email templates, that can be edited with the included drag-and-drop email editor.Screenshot of the Social Posting tool, used to plan and post social media messaging across platforms.Screenshot of the SMS Marketing feature.Screenshot of some of Constant Contact's available integrations.

    LeadMaster Screenshots

    Screenshot of LeadMaster Home Page showing Xtreme-Reports Advanced ReportingScreenshot of Page showing the list of accountsScreenshot of Highly customizable page showing contact details.Screenshot of Sample business rule used to assign all new incoming leads via round robin queue.