Contently is a SaaS content marketing platform from the company of the same name headquartered in New York, containing features a collaboration space, calendar, and workflow controls, engagement metrics, and rapid access to a high volume of original content from freelance creative talent, researchers, and journalists.
Contently has received approximately $12.3 million in funding since its founding in 2010.
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Semrush
Score 8.6 out of 10
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Semrush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC campaigning and locate low-cost / high-yield keywords, analysis of competitors who co-occupy desired ad and listing spaces, domain vs. domain analysis, as well as site audit and domain tracking.
Semrush can…
$139.95
per month
Pricing
Contently
Semrush
Editions & Modules
No answers on this topic
Pro
$139.95
per month
Guru
$249.95
per month
Business
$499.95
per month
Offerings
Pricing Offerings
Contently
Semrush
Free Trial
No
Yes
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
Optional
Additional Details
—
17% discount for annual pricing.
More Pricing Information
Community Pulse
Contently
Semrush
Features
Contently
Semrush
Content Creation
Comparison of Content Creation features of Product A and Product B
Contently
9.6
9 Ratings
20% above category average
Semrush
-
Ratings
Ideation
10.09 Ratings
00 Ratings
Approval workflows
9.59 Ratings
00 Ratings
Content collaboration
10.08 Ratings
00 Ratings
Content calendar
8.58 Ratings
00 Ratings
Network for content licensing/production
10.07 Ratings
00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Contently
9.6
9 Ratings
20% above category average
Semrush
-
Ratings
Content hub
10.09 Ratings
00 Ratings
Forms / Gated content
9.06 Ratings
00 Ratings
Embedded CTAs
10.05 Ratings
00 Ratings
Content distribution
9.57 Ratings
00 Ratings
Content promotion
10.07 Ratings
00 Ratings
Content automation
9.06 Ratings
00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Contently
9.6
4 Ratings
25% above category average
Semrush
-
Ratings
Audience profiling and targeting
10.04 Ratings
00 Ratings
Closed-loop tracking and reporting
9.04 Ratings
00 Ratings
Content performance analytics
10.04 Ratings
00 Ratings
Campaign optimization dashboard
9.04 Ratings
00 Ratings
Competitive analytics
10.04 Ratings
00 Ratings
SEO
Comparison of SEO features of Product A and Product B
Contently
-
Ratings
Semrush
7.9
154 Ratings
3% above category average
Keyword analysis
00 Ratings
8.6154 Ratings
Backlink management
00 Ratings
8.3147 Ratings
SERP ranking tracking
00 Ratings
8.3150 Ratings
Page grader
00 Ratings
7.7129 Ratings
Competitive analysis
00 Ratings
8.5149 Ratings
Site audit / diagnostics
00 Ratings
8.0150 Ratings
Site recommendations
00 Ratings
7.6139 Ratings
Task management
00 Ratings
6.691 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Contently
-
Ratings
Semrush
8.2
140 Ratings
9% above category average
Local SEO
00 Ratings
8.1128 Ratings
Social SEO
00 Ratings
8.0106 Ratings
Mobile SEO
00 Ratings
8.4113 Ratings
Global SEO
00 Ratings
8.2114 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
It's helpful for top of marketing funnel writing that we can sometimes lose sight of because we are so ingrained in the product day to day. Contently is also helpful for long written pieces and ebooks that will take a significant amount of employee time to put together. I avoid using Contently for mid to bottom funnel marketing writing because my team will often have greater insight into the product function or use-case or product release, making them more adroit to the tone of the written piece and able to produce the content quickly.
This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results.
Consolidating my work in one place to make my work life easier
Contently is unique from other content marketing organizational tools in one key way. It hands you a network of freelance professionals eager for delegated work.
You can search through a database of professionals to find the perfect person for your given project. Find individuals in your budget offering the exact skills and experience you need.
The interface is a little less intuitive than it could be. The data is often available but filtering and manipulating the data can be a little difficult at times. Expanded comparisons would be helpful since most of the time seeing more than a few competitors at a time allows for a better sense of how to forecast.
I'm giving them a 10, but honestly, I've never reached out to them. I do see them putting out regular content on social media, so they might be responsive to questions there as well as regular customer support. In their posts and communication, they do seem to value their community, so hopefully, they have good customer support. And I've seen them asking for pitches from their community to publish well-paid articles during this stressful coronavirus time, and I really appreciate that.
I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!
I also opened an account with Skyword in 2019, which is a similar service. The person that recommended it was a travel writer, and since I've done that as well, I thought it might be a better fit. To this point, I've received no work from it either, and don't hold out a lot of hope. As previously mentioned, where I think Contently does well is by giving you an online portfolio, additional resources like a blog for learning, and a rates database for publications.
We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space.
Contently contributors have produced some great inbound marking posts and creative materials saving our marketing team significant time allowing them to focus on more strategic plans for the business.
The amount of time Contently has saved our internal creative writing staff has more than paid for itself!
Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries.
The site checks available with Semrush have helped us to pitch and sell our services, securing new clients.