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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Contentsquare

    Score7.5 out of 10
    N/AContentsquare is an enterprise experience intelligence and Digital Analytics platform designed to track, visualize, and optimize user journeys across websites and mobile applications. The platform captures digital interaction telemetry—such as clicks, scrolls, hovers, and page drop-offs—without manual event tagging to power Web Analytics, session replays, funnel visualization, and experience monitoring.N/A

    PitchBook

    Score8.5 out of 10
    Small Businesses (1-50 employees)
    PitchBook is a resource for data, research, and insights spanning the global capital markets. Founded in 2007 and acquired by Morningstar in 2016, PitchBook's data on the private and public markets helps business professionals discover and execute opportunities.N/A
    Pricing
    ContentsquarePitchBook
    Editions & Modules
    No answers on this topic
    Enterprise
    Custom Pricing
    Offerings
    Pricing Offerings
    ContentsquarePitchBook
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    ContentsquarePitchBook
    Considered Both Products
    Contentsquare
    No answer on this topic
    PitchBook
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    53 Answers
    98%
    Would buy again
    88 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    50 Answers
    92%
    Delivers good value for the price
    59 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    53 Answers
    96%
    Happy with the feature set
    86 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    44 Answers
    98%
    Lived up to sales and marketing promises
    51 Answers
    Implementation went as expected
    95%
    Implementation went as expected
    42 Answers
    100%
    Implementation went as expected
    57 Answers
    Features
    ContentsquarePitchBook
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Contentsquare, now with Hotjar and PitchBook
    Feature
    Contentsquare, now with Hotjar
    8.0
    1 Ratings
    5% above category average
    PitchBook
    -
    Ratings
    Responsive Design for Web Access8.01 Ratings00 Ratings
    Mobile Application8.01 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile8.01 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Contentsquare, now with Hotjar and PitchBook
    Feature
    Contentsquare, now with Hotjar
    9.7
    1 Ratings
    3% above category average
    PitchBook
    -
    Ratings
    Heatmap tool8.01 Ratings00 Ratings
    Click analytics10.01 Ratings00 Ratings
    Scroll maps10.01 Ratings00 Ratings
    Conversion tracking10.01 Ratings00 Ratings
    Goal tracking10.01 Ratings00 Ratings
    Session Recording and Replay10.01 Ratings00 Ratings
    User Segmentation10.01 Ratings00 Ratings
    Financial Research
    Comparison of Financial Research features of Contentsquare, now with Hotjar and PitchBook
    Feature
    Contentsquare, now with Hotjar
    -
    Ratings
    PitchBook
    6.5
    85 Ratings
    12% below category average
    Private Company Data00 Ratings7.284 Ratings
    Industry-Specific Information00 Ratings6.680 Ratings
    Independent Research Access00 Ratings6.371 Ratings
    M&A Analysis00 Ratings7.277 Ratings
    Supply Chain Data00 Ratings6.237 Ratings
    ESG Data00 Ratings5.841 Ratings
    Credit Ratings Reports00 Ratings5.440 Ratings
    Macroeconomic News00 Ratings6.455 Ratings
    Search Tools00 Ratings7.173 Ratings
    Best Alternatives
    ContentsquarePitchBook
    Small Businesses
    Fullstory
    Score9 out of 10
    No answers on this topic
    Medium-sized Companies
    Quantum Metric
    Score7.5 out of 10
    S&P Capital IQ
    Score7.5 out of 10
    Enterprises
    Glassbox
    Score6.3 out of 10
    S&P Capital IQ
    Score7.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ContentsquarePitchBook
    Likelihood to Recommend
    8.2
    (118 ratings)
    8.5
    (93 ratings)
    Likelihood to Renew
    5.1
    (13 ratings)
    10.0
    (1 ratings)
    Usability
    9.5
    (8 ratings)
    8.3
    (84 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    10.0
    (5 ratings)
    10.0
    (2 ratings)
    Configurability
    -
    (0 ratings)
    7.0
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    5.0
    (1 ratings)
    Ease of integration
    9.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Professional Services
    -
    (0 ratings)
    5.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    5.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    5.0
    (1 ratings)
    User Testimonials
    ContentsquarePitchBook
    Likelihood to Recommend
    Contentsquare
    Hotjar is good for a first pass at understanding user sentiment or locating potential usability issues. There are features such as "rage clicked" which shows recordings or instances when a user rage clicked or had an issue with your site. Hotjar has also been helpful to launch intercept surveys on mobile, desktop, and app, which not all competitor software allow. Hotjar recordings are fun to watch. "Watching Hotjar like Netflix" is a favorite pastime at work.
    Incentivized
    Read full review
    PitchBook
    PitchBook is excellent for building a rolodex of contacts, especially for firms which may be newer and lacking an established reputation within their given industry. I have used it as a tool to identify groups which may be interested in equity investments in one-off real estate deals, though the platform more prominently features groups which are more interested in programmatic/JV fund structures. PitchBook can also be useful as a tool for identifying industry trends, as it tends to capture creation of new funds and their investment appetites at any given time.
    Read full review
    Pros
    Contentsquare
    • Heat mapping is great on Hotjar. It is a good place to start when you are looking at the UX & CRO on your website. You can see the % of people clicking on elements on a page, how far they scroll, and mouse movements.
    • Hotjar is great for session recordings. These record the mouse movements, clicks, pages and scrolls of a user in video format. You can watch these to investigate what works well on a site and identify potential roadblocks and bugs.
    • Hotjar is great as it ensures that users details are anonymous; for instance, if you are watching a session recording, you cannot see what a user types in a form field, as Hotjar blanks this out.
    • Hotjar has a poll function, so you can have polls on your website.
    Incentivized
    Read full review
    PitchBook
    • Historical deal dynamics detailing pricing and financing as well as which parties worked on the transaction
    • Initial screenign on public and private comparables
    • Breadth of private companie details including descriptions, financials, etc.
    • Ability to filter / sort and eventually export details on private companies
    Incentivized
    Read full review
    Cons
    Contentsquare
    • Hotjar is primarily used for web-based experiences. Not that easy to use on mobile apps.
    • I'd love to see Hotjar integrated with Google Analytics for an even deeper view.
    • Hotjar is primarily used by smaller organizations...pricing can get steep quickly for larger organizations.
    Incentivized
    Read full review
    PitchBook
    • It would be nice to have the best parts of the deal tab merged into the general information tab for a company.
    • If possible, gather more information on certain executives. There are use cases where our clients want us to research candidates who may not have much information on LinkedIn or RocketReach.
    Incentivized
    Read full review
    Likelihood to Renew
    Contentsquare
    For small companies with limited user testing budgets, ClickTale serves as a useful user testing tool. When I cannot get the funds for in depth user testing, I always know that I have a baseline of information I can rely on
    Read full review
    PitchBook
    No answers on this topic
    Usability
    Contentsquare
    It is fairly easy to use, easy to explain, and easy to learn even for a non-techie like me. I admit I was a little intimidated when it was recommended by my developers, but I learned afterwards that there really was nothing to worry about. My experience has been awesome so far!
    Incentivized
    Read full review
    PitchBook
    I think its a great platform as is. Its usable and we get most of the information as and when we need. I don't like the landing page after login, so I don't like to go to PitchBook every day to review daily updates on the industry. It's way too cluttered and requires MFA every time
    Incentivized
    Read full review
    Support Rating
    Contentsquare
    Hotjar is a SaaS-based company, and as such has a good support service. Users can quickly submit support tickets through Hotjar's online portal. Enterprise customers get access to additional support members and have SLAs to support their larger, more complex needs. Overall, Hotjar is extremely reliable and I've never had to reach out to customer support.
    Incentivized
    Read full review
    PitchBook
    The overall support for PitchBook is about average. It is not excellent for two primary reasons. First, PitchBook can run slow from time to time, and I cannot copy and paste from the Chrome extension. I have found neither of those issues to be a function of the computer I am using. However, the PitchBook support team has proved helpful on several occasions.
    Incentivized
    Read full review
    Implementation Rating
    Contentsquare
    No answers on this topic
    PitchBook
    did not participate
    Incentivized
    Read full review
    Alternatives Considered
    Contentsquare
    ContentSquare [(Clicktale)] is going deeper on UX understanding than traditional web analytics tools. You can truly understand how a page is used (where users click or even miss click, on which part of the page they are spending most of their time, if some links are clicked but bad positioned on the page...), and that's a thing you can't really measure trough a traditional web analytics tool.
    Incentivized
    Read full review
    PitchBook
    I also use SignalNFX, but it doesn't exist in the dropbox. Signal is a much more practical tool when it comes to a preliminary search, and when it comes to connecting with the right person. It scrapes your gmail history and linkedin to find who you're really connected to and figures out how to leverage that to get an intro. Sales NAVIGATOR is better for massive outbound, but not very relevant otherwise. PitchBook's real value is in the database. It won't help you reach out, but it sure will find you every single VC firm that could ever invest in your company.
    Incentivized
    Read full review
    Scalability
    Contentsquare
    No answers on this topic
    PitchBook
    we can give access to anyone interested
    Incentivized
    Read full review
    Return on Investment
    Contentsquare
    • Our UX team can now use hard data to back up and validate design decisions that we make. Our role as usability experts is becoming more respected and integral to business objectives because we now have data that can back up our field of study and prove that our roles are demonstrably useful and necessary.
    • HotJar allows our small team of 3 UX designers to get research data as if we were a much larger team. Instead of painstakingly using our time to do guerrilla research, endless user observations, and other types of manual testing, we can now get a significant portion of our data from HotJar.
    • Using HotJar is actually giving our team a sense of excitement and enjoyment in our day-to-day usability work. Instead of seeing UX as a chore, HotJar is making data gathering and analyzing more fun, because we can see tangible results from a much larger pool of user/user-data than we could in the past.
    Incentivized
    Read full review
    PitchBook
    • It has allowed us to be more targeted in our sales campaigns.
    • Great headhunting and market mapping data.
    • We have been in a very difficult hiring market so it hasn't given me the ROI I would have hoped, but that isn't PitchBook's fault!
    Incentivized
    Read full review
    ScreenShots

    PitchBook Screenshots

    Screenshot of where PitchBook provides the critical insights needed to navigate complex decisions, from small asset allocation adjustments to multi-billion-dollar investments. PitchBook lets users stay informed on private and public market trends as well as company and deal updates specific to any focus.Screenshot of where to customize and visualize PitchBook data. Through the iOS or Android PitchBook app, users have the breadth and depth of private market data at their fingertips.