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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Contentsquare

    Score7.5 out of 10
    N/AContentsquare is an enterprise experience intelligence and Digital Analytics platform designed to track, visualize, and optimize user journeys across websites and mobile applications. The platform captures digital interaction telemetry—such as clicks, scrolls, hovers, and page drop-offs—without manual event tagging to power Web Analytics, session replays, funnel visualization, and experience monitoring.N/A

    SAP Engagement Cloud

    Score6.6 out of 10
    N/ASAP Engagement Cloud (formerly SAP Emarsys) helps organizations power unique customer engagement experiences by connecting real-time customer insights with the operational signals that run the business.N/A
    Pricing
    ContentsquareSAP Engagement Cloud
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    ContentsquareSAP Engagement Cloud
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeRequired
    Additional Details
    More Pricing Information
    Community Pulse
    ContentsquareSAP Engagement Cloud
    Considered Both Products
    Contentsquare
    No answer on this topic
    SAP
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    53 Answers
    100%
    Would buy again
    5 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    50 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    53 Answers
    100%
    Happy with the feature set
    5 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    44 Answers
    No answers on this topic
    Implementation went as expected
    95%
    Implementation went as expected
    42 Answers
    No answers on this topic
    Features
    ContentsquareSAP Engagement Cloud
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Contentsquare, now with Hotjar and SAP Engagement Cloud
    Feature
    Contentsquare, now with Hotjar
    8.0
    1 Ratings
    0% below category average
    SAP Engagement Cloud
    -
    Ratings
    Responsive Design for Web Access8.01 Ratings00 Ratings
    Mobile Application8.01 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile8.01 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Contentsquare, now with Hotjar and SAP Engagement Cloud
    Feature
    Contentsquare, now with Hotjar
    9.7
    1 Ratings
    3% above category average
    SAP Engagement Cloud
    -
    Ratings
    Heatmap tool8.01 Ratings00 Ratings
    Click analytics10.01 Ratings00 Ratings
    Scroll maps10.01 Ratings00 Ratings
    Conversion tracking10.01 Ratings00 Ratings
    Goal tracking10.01 Ratings00 Ratings
    Session Recording and Replay10.01 Ratings00 Ratings
    User Segmentation10.01 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Contentsquare, now with Hotjar and SAP Engagement Cloud
    Feature
    Contentsquare, now with Hotjar
    -
    Ratings
    SAP Engagement Cloud
    6.5
    8 Ratings
    17% below category average
    WYSIWYG email editor00 Ratings7.36 Ratings
    Dynamic content00 Ratings8.06 Ratings
    Ability to test dynamic content00 Ratings4.07 Ratings
    Landing pages00 Ratings8.03 Ratings
    A/B testing00 Ratings7.07 Ratings
    Mobile optimization00 Ratings6.07 Ratings
    Email deliverability reporting00 Ratings6.38 Ratings
    List management00 Ratings4.38 Ratings
    Triggered drip sequences00 Ratings7.75 Ratings
    Lead Management
    Comparison of Lead Management features of Contentsquare, now with Hotjar and SAP Engagement Cloud
    Feature
    Contentsquare, now with Hotjar
    -
    Ratings
    SAP Engagement Cloud
    6.5
    5 Ratings
    18% below category average
    Lead nurturing automation00 Ratings6.05 Ratings
    Lead scoring and grading00 Ratings7.04 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Contentsquare, now with Hotjar and SAP Engagement Cloud
    Feature
    Contentsquare, now with Hotjar
    -
    Ratings
    SAP Engagement Cloud
    6.9
    8 Ratings
    7% below category average
    Dashboards00 Ratings7.78 Ratings
    Standard reports00 Ratings7.08 Ratings
    Custom reports00 Ratings6.07 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Contentsquare, now with Hotjar and SAP Engagement Cloud
    Feature
    Contentsquare, now with Hotjar
    -
    Ratings
    SAP Engagement Cloud
    7.0
    7 Ratings
    7% below category average
    API00 Ratings7.07 Ratings
    Role-based workflow & approvals00 Ratings6.04 Ratings
    Customizability00 Ratings6.07 Ratings
    Integration with Salesforce.com00 Ratings7.04 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings9.02 Ratings
    Best Alternatives
    ContentsquareSAP Engagement Cloud
    Small Businesses
    Fullstory
    Score8.9 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Quantum Metric
    Score7.5 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Glassbox
    Score6.3 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ContentsquareSAP Engagement Cloud
    Likelihood to Recommend
    8.3
    (118 ratings)
    7.7
    (10 ratings)
    Likelihood to Renew
    5.1
    (13 ratings)
    9.9
    (2 ratings)
    Usability
    9.5
    (8 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (5 ratings)
    -
    (0 ratings)
    Ease of integration
    9.0
    (1 ratings)
    5.0
    (1 ratings)
    User Testimonials
    ContentsquareSAP Engagement Cloud
    Likelihood to Recommend
    Contentsquare
    Hotjar is good for a first pass at understanding user sentiment or locating potential usability issues. There are features such as "rage clicked" which shows recordings or instances when a user rage clicked or had an issue with your site. Hotjar has also been helpful to launch intercept surveys on mobile, desktop, and app, which not all competitor software allow. Hotjar recordings are fun to watch. "Watching Hotjar like Netflix" is a favorite pastime at work.
    Incentivized
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    SAP
    Emarsys is well suited for any company with an established list of contacts and an interest in email marketing. It's easy to manage, scalable, and has plenty of customization features to make your emails your own. If you're ever stuck, the responsive customer service team will help you out. I recommend Emarsys for medium to large size companies.
    Incentivized
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    Pros
    Contentsquare
    • Heat mapping is great on Hotjar. It is a good place to start when you are looking at the UX & CRO on your website. You can see the % of people clicking on elements on a page, how far they scroll, and mouse movements.
    • Hotjar is great for session recordings. These record the mouse movements, clicks, pages and scrolls of a user in video format. You can watch these to investigate what works well on a site and identify potential roadblocks and bugs.
    • Hotjar is great as it ensures that users details are anonymous; for instance, if you are watching a session recording, you cannot see what a user types in a form field, as Hotjar blanks this out.
    • Hotjar has a poll function, so you can have polls on your website.
    Incentivized
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    SAP
    • It has the ability to reach maximum market chains.
    • It helps to keep our customer’s data confidential in any means.
    • It encourages one-to-one customer engagement which has helped us developing more trust in our customers.
    • It is targeting the required and interested audience for the organization.
    Incentivized
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    Cons
    Contentsquare
    • Hotjar is primarily used for web-based experiences. Not that easy to use on mobile apps.
    • I'd love to see Hotjar integrated with Google Analytics for an even deeper view.
    • Hotjar is primarily used by smaller organizations...pricing can get steep quickly for larger organizations.
    Incentivized
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    SAP
    • The email and content builder is significantly worse than other email marketing platforms I've used
    • Emails campaigns cannot be used in more than one automation flow
    • Amount of emails collected and being sent for smart insight are inaccurate
    • I've rarely completed a task without some type of user interface error
    • Customer service mostly directs you to help center on website
    • You have to pay extra for training
    • You have to pay extra for reporting in which the system cannot provide
    • Lengthy contract with a high price tag
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    Likelihood to Renew
    Contentsquare
    For small companies with limited user testing budgets, ClickTale serves as a useful user testing tool. When I cannot get the funds for in depth user testing, I always know that I have a baseline of information I can rely on
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    SAP
    We have no intention of changing Emarsys
    Incentivized
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    Usability
    Contentsquare
    It is fairly easy to use, easy to explain, and easy to learn even for a non-techie like me. I admit I was a little intimidated when it was recommended by my developers, but I learned afterwards that there really was nothing to worry about. My experience has been awesome so far!
    Incentivized
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    SAP
    No answers on this topic
    Support Rating
    Contentsquare
    Hotjar is a SaaS-based company, and as such has a good support service. Users can quickly submit support tickets through Hotjar's online portal. Enterprise customers get access to additional support members and have SLAs to support their larger, more complex needs. Overall, Hotjar is extremely reliable and I've never had to reach out to customer support.
    Incentivized
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    SAP
    No answers on this topic
    Alternatives Considered
    Contentsquare
    ContentSquare [(Clicktale)] is going deeper on UX understanding than traditional web analytics tools. You can truly understand how a page is used (where users click or even miss click, on which part of the page they are spending most of their time, if some links are clicked but bad positioned on the page...), and that's a thing you can't really measure trough a traditional web analytics tool.
    Incentivized
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    SAP
    Emarsys is the email specialist service giver for our whole association. We use it to send custom and mass messages to our clients across three distinct business divisions. Email advertising is one of our greatest income driving channels due to focusing on limitations from deals regions. We can arrive at our clients through email with pertinent data and advancements, all driving income for the business. I have not used any other product marketing automation services.
    Incentivized
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    Return on Investment
    Contentsquare
    • Our UX team can now use hard data to back up and validate design decisions that we make. Our role as usability experts is becoming more respected and integral to business objectives because we now have data that can back up our field of study and prove that our roles are demonstrably useful and necessary.
    • HotJar allows our small team of 3 UX designers to get research data as if we were a much larger team. Instead of painstakingly using our time to do guerrilla research, endless user observations, and other types of manual testing, we can now get a significant portion of our data from HotJar.
    • Using HotJar is actually giving our team a sense of excitement and enjoyment in our day-to-day usability work. Instead of seeing UX as a chore, HotJar is making data gathering and analyzing more fun, because we can see tangible results from a much larger pool of user/user-data than we could in the past.
    Incentivized
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    SAP
    • From proficient and fast information assortment and converging to changing crude data into significant experiences, Emarsys gives you an answer that allows you to associate with your clients at an extremely close to home level and utilize that to additionally develop your business.
    • Reliable and giving cost effective services.
    Incentivized
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