TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Contentsquare

    Score7.5 out of 10
    N/AContentsquare is an enterprise experience intelligence and Digital Analytics platform designed to track, visualize, and optimize user journeys across websites and mobile applications. The platform captures digital interaction telemetry—such as clicks, scrolls, hovers, and page drop-offs—without manual event tagging to power Web Analytics, session replays, funnel visualization, and experience monitoring.N/A

    Tango Card

    Score9.8 out of 10
    Enterprise companies (1,001+ employees)
    Tango Card provides digital rewards and incentives. Users can access a global catalog that includes popular e-gift cards, digital Visa and Mastercard rewards, non-profit donations and bitcoin e-gift cards. Tango Card backs their catalog with technology and expert support. Incentives can be delivered in bulk, on-the-spot, or by API integration. The vendor’s value proposition that this provides convenience for their customers and guarantees that rewards arrive exactly at the right time to…

    $0

    You only pay for the incentives

    Pricing
    ContentsquareTango Card
    Editions & Modules
    No answers on this topic
    Only One Edition
    $0
    You only pay for the incentives
    Only One Edition
    $0
    You only pay for the incentives
    Delivery to an Individual
    $2.00
    Per Card
    Delivery to a Corporate Addtess
    $2.00
    Per Card
    Offerings
    Pricing Offerings
    ContentsquareTango Card
    Free Trial
    NoYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—We provide all of our services at no additional cost. The only cost is the face value of all e-gift cards or other rewards and incentives send via our API.
    More Pricing Information
    Community Pulse
    ContentsquareTango Card
    Considered Both Products
    Contentsquare
    No answer on this topic
    Blackhawk Network
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    53 Answers
    88%
    Would buy again
    14 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    50 Answers
    87%
    Delivers good value for the price
    13 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    53 Answers
    81%
    Happy with the feature set
    13 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    44 Answers
    92%
    Lived up to sales and marketing promises
    12 Answers
    Implementation went as expected
    95%
    Implementation went as expected
    42 Answers
    93%
    Implementation went as expected
    13 Answers
    Features
    ContentsquareTango Card
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Contentsquare, now with Hotjar and Tango Card
    Feature
    Contentsquare, now with Hotjar
    8.0
    1 Ratings
    5% above category average
    Tango Card
    -
    Ratings
    Responsive Design for Web Access8.01 Ratings00 Ratings
    Mobile Application8.01 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile8.01 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Contentsquare, now with Hotjar and Tango Card
    Feature
    Contentsquare, now with Hotjar
    9.7
    1 Ratings
    3% above category average
    Tango Card
    -
    Ratings
    Heatmap tool8.01 Ratings00 Ratings
    Click analytics10.01 Ratings00 Ratings
    Scroll maps10.01 Ratings00 Ratings
    Conversion tracking10.01 Ratings00 Ratings
    Goal tracking10.01 Ratings00 Ratings
    Session Recording and Replay10.01 Ratings00 Ratings
    User Segmentation10.01 Ratings00 Ratings
    Best Alternatives
    ContentsquareTango Card
    Small Businesses
    Fullstory
    Score8.9 out of 10
    No answers on this topic
    Medium-sized Companies
    Quantum Metric
    Score7.5 out of 10
    No answers on this topic
    Enterprises
    Glassbox
    Score6.3 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ContentsquareTango Card
    Likelihood to Recommend
    8.2
    (118 ratings)
    10.0
    (16 ratings)
    Likelihood to Renew
    5.1
    (13 ratings)
    10.0
    (1 ratings)
    Usability
    9.5
    (8 ratings)
    9.8
    (7 ratings)
    Support Rating
    10.0
    (5 ratings)
    9.0
    (1 ratings)
    Ease of integration
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    ContentsquareTango Card
    Likelihood to Recommend
    Contentsquare
    Hotjar is good for a first pass at understanding user sentiment or locating potential usability issues. There are features such as "rage clicked" which shows recordings or instances when a user rage clicked or had an issue with your site. Hotjar has also been helpful to launch intercept surveys on mobile, desktop, and app, which not all competitor software allow. Hotjar recordings are fun to watch. "Watching Hotjar like Netflix" is a favorite pastime at work.
    Incentivized
    Read full review
    Blackhawk Network
    Tango Card is great for bulk purchases - if you need to send a large number of people they have easy templates to have it as simple as possible. The one offs become cumbersome - I have never used the API connections so I am unsure if that makes it better but the one at a time sales take a lot of time compared to the uploads.
    Read full review
    Pros
    Contentsquare
    • Heat mapping is great on Hotjar. It is a good place to start when you are looking at the UX & CRO on your website. You can see the % of people clicking on elements on a page, how far they scroll, and mouse movements.
    • Hotjar is great for session recordings. These record the mouse movements, clicks, pages and scrolls of a user in video format. You can watch these to investigate what works well on a site and identify potential roadblocks and bugs.
    • Hotjar is great as it ensures that users details are anonymous; for instance, if you are watching a session recording, you cannot see what a user types in a form field, as Hotjar blanks this out.
    • Hotjar has a poll function, so you can have polls on your website.
    Incentivized
    Read full review
    Blackhawk Network
    • Tango Card is very easy to use and set-up
    • Tango Card makes it easy to allow for multiple gift card options
    • Tango Card allows for excel imports of respondents, which keeps things nice and simple
    Incentivized
    Read full review
    Cons
    Contentsquare
    • Hotjar is primarily used for web-based experiences. Not that easy to use on mobile apps.
    • I'd love to see Hotjar integrated with Google Analytics for an even deeper view.
    • Hotjar is primarily used by smaller organizations...pricing can get steep quickly for larger organizations.
    Incentivized
    Read full review
    Blackhawk Network
    • The initial setup of the API with all the ACH info was a bit complicated.
    • The only speedbump (not big concern) is the branding of a Tango Card - when saying that to recipients, they don't "get it" immediately and some quick-to-judgement folks can say they don't want it.
    Incentivized
    Read full review
    Likelihood to Renew
    Contentsquare
    For small companies with limited user testing budgets, ClickTale serves as a useful user testing tool. When I cannot get the funds for in depth user testing, I always know that I have a baseline of information I can rely on
    Read full review
    Blackhawk Network
    We like the product/service.
    Incentivized
    Read full review
    Usability
    Contentsquare
    It is fairly easy to use, easy to explain, and easy to learn even for a non-techie like me. I admit I was a little intimidated when it was recommended by my developers, but I learned afterwards that there really was nothing to worry about. My experience has been awesome so far!
    Incentivized
    Read full review
    Blackhawk Network
    Good platform. Only feedback is sometimes when you have no funds in your account you have to “fill” the bank and that is a minor pain to fill out CC information each time. But overall, it’s a relatively easy system to use for the team
    Incentivized
    Read full review
    Support Rating
    Contentsquare
    Hotjar is a SaaS-based company, and as such has a good support service. Users can quickly submit support tickets through Hotjar's online portal. Enterprise customers get access to additional support members and have SLAs to support their larger, more complex needs. Overall, Hotjar is extremely reliable and I've never had to reach out to customer support.
    Incentivized
    Read full review
    Blackhawk Network
    Giving it a 9 only because I haven't been using it for more than 6 months but that said, I've had enough projects and redemptions to get a full understanding of its performance. TANGO CARD just works better than the rest for the redemption experience for the end recipient.
    Incentivized
    Read full review
    Alternatives Considered
    Contentsquare
    ContentSquare [(Clicktale)] is going deeper on UX understanding than traditional web analytics tools. You can truly understand how a page is used (where users click or even miss click, on which part of the page they are spending most of their time, if some links are clicked but bad positioned on the page...), and that's a thing you can't really measure trough a traditional web analytics tool.
    Incentivized
    Read full review
    Blackhawk Network
    We liked Tango Card much more as it was easier to use and had more flexibility within our company. It allowed us to be more creative as well. The scale of cards and ease of use, both front and back end were huge decision points for us. Everything about Tango Card appeared to be much better than Tremendous and we are happy with our choice.
    Incentivized
    Read full review
    Return on Investment
    Contentsquare
    • Our UX team can now use hard data to back up and validate design decisions that we make. Our role as usability experts is becoming more respected and integral to business objectives because we now have data that can back up our field of study and prove that our roles are demonstrably useful and necessary.
    • HotJar allows our small team of 3 UX designers to get research data as if we were a much larger team. Instead of painstakingly using our time to do guerrilla research, endless user observations, and other types of manual testing, we can now get a significant portion of our data from HotJar.
    • Using HotJar is actually giving our team a sense of excitement and enjoyment in our day-to-day usability work. Instead of seeing UX as a chore, HotJar is making data gathering and analyzing more fun, because we can see tangible results from a much larger pool of user/user-data than we could in the past.
    Incentivized
    Read full review
    Blackhawk Network
    • We used Tango Card as an incentive to attend training, and this increased the number of attendees by over 50% when it was not used.
    • We were able to bring in more attendees as a focus group and gain valuable insight to a product we were creating.
    Incentivized
    Read full review
    ScreenShots

    Tango Card Screenshots

    Screenshot of Send popular incentives via API.