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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Contentsquare

    Score7.5 out of 10
    N/AContentsquare is an enterprise experience intelligence and Digital Analytics platform designed to track, visualize, and optimize user journeys across websites and mobile applications. The platform captures digital interaction telemetry—such as clicks, scrolls, hovers, and page drop-offs—without manual event tagging to power Web Analytics, session replays, funnel visualization, and experience monitoring.N/A

    WideOrbit

    Score6 out of 10
    N/AWideOrbit offers sell-side ad management solutions for media companies, including programmatic capabilities for TV, radio and the web.N/A
    Pricing
    ContentsquareWideOrbit
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    ContentsquareWideOrbit
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    ContentsquareWideOrbit
    Considered Both Products
    Contentsquare
    No answer on this topic
    WideOrbit
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    53 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    50 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    53 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    44 Answers
    No answers on this topic
    Implementation went as expected
    95%
    Implementation went as expected
    42 Answers
    No answers on this topic
    Features
    ContentsquareWideOrbit
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Contentsquare, now with Hotjar and WideOrbit
    Feature
    Contentsquare, now with Hotjar
    8.0
    1 Ratings
    0% below category average
    WideOrbit
    -
    Ratings
    Responsive Design for Web Access8.01 Ratings00 Ratings
    Mobile Application8.01 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile8.01 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Contentsquare, now with Hotjar and WideOrbit
    Feature
    Contentsquare, now with Hotjar
    9.7
    1 Ratings
    3% above category average
    WideOrbit
    -
    Ratings
    Heatmap tool8.01 Ratings00 Ratings
    Click analytics10.01 Ratings00 Ratings
    Scroll maps10.01 Ratings00 Ratings
    Conversion tracking10.01 Ratings00 Ratings
    Goal tracking10.01 Ratings00 Ratings
    Session Recording and Replay10.01 Ratings00 Ratings
    User Segmentation10.01 Ratings00 Ratings
    Ad Network Integration
    Comparison of Ad Network Integration features of Contentsquare, now with Hotjar and WideOrbit
    Feature
    Contentsquare, now with Hotjar
    -
    Ratings
    WideOrbit
    7.0
    1 Ratings
    5% below category average
    Data Transfer00 Ratings7.01 Ratings
    DSP integration00 Ratings7.01 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Contentsquare, now with Hotjar and WideOrbit
    Feature
    Contentsquare, now with Hotjar
    -
    Ratings
    WideOrbit
    7.8
    2 Ratings
    1% below category average
    Ad deployment00 Ratings7.02 Ratings
    Display advertising00 Ratings8.01 Ratings
    Ad display and retargeting segmentation00 Ratings8.01 Ratings
    Sequence targeting00 Ratings8.01 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Contentsquare, now with Hotjar and WideOrbit
    Feature
    Contentsquare, now with Hotjar
    -
    Ratings
    WideOrbit
    7.8
    2 Ratings
    1% above category average
    Ad dashboards00 Ratings8.01 Ratings
    Ad performance reports00 Ratings10.02 Ratings
    Ad conversion tracking00 Ratings6.01 Ratings
    Ad attribution reporting00 Ratings7.01 Ratings
    Cross-channel ad management00 Ratings6.02 Ratings
    Ad forecasting and optimization00 Ratings10.02 Ratings
    Best Alternatives
    ContentsquareWideOrbit
    Small Businesses
    Fullstory
    Score8.9 out of 10
    AdRoll
    Score3.7 out of 10
    Medium-sized Companies
    Quantum Metric
    Score7.5 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    Enterprises
    Glassbox
    Score6.3 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ContentsquareWideOrbit
    Likelihood to Recommend
    8.2
    (118 ratings)
    10.0
    (3 ratings)
    Likelihood to Renew
    5.1
    (13 ratings)
    -
    (0 ratings)
    Usability
    9.5
    (8 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (5 ratings)
    -
    (0 ratings)
    Ease of integration
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    ContentsquareWideOrbit
    Likelihood to Recommend
    Contentsquare
    Hotjar is good for a first pass at understanding user sentiment or locating potential usability issues. There are features such as "rage clicked" which shows recordings or instances when a user rage clicked or had an issue with your site. Hotjar has also been helpful to launch intercept surveys on mobile, desktop, and app, which not all competitor software allow. Hotjar recordings are fun to watch. "Watching Hotjar like Netflix" is a favorite pastime at work.
    Incentivized
    Read full review
    WideOrbit
    I think for the purpose of our business, WideOrbit is one of the better systems I have worked on. No system is every perfect, but WideOrbit seems to be a lot better than the system we've worked on in the past. The fact that it is able to integrate other third-party systems into it is also very helpful. We have recently moved to a new avail system for our sales executives, and the fact that they can easily transfer avails and schedules into the order system in WideOrbit is very helpful.
    Incentivized
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    Pros
    Contentsquare
    • Heat mapping is great on Hotjar. It is a good place to start when you are looking at the UX & CRO on your website. You can see the % of people clicking on elements on a page, how far they scroll, and mouse movements.
    • Hotjar is great for session recordings. These record the mouse movements, clicks, pages and scrolls of a user in video format. You can watch these to investigate what works well on a site and identify potential roadblocks and bugs.
    • Hotjar is great as it ensures that users details are anonymous; for instance, if you are watching a session recording, you cannot see what a user types in a form field, as Hotjar blanks this out.
    • Hotjar has a poll function, so you can have polls on your website.
    Incentivized
    Read full review
    WideOrbit
    • Wide Orbit offers a wide variety of reports, as a user- you are able to maximize these to your advantage and include as much or as little information as necessary for internal use or for your clients.
    • It's fantastic to be able to reference all of our orders in one place and track completion process from order entry to approvals and actual air time/run dates
    • Very user friendly and efficient to use.
    • The Revenue Reports are especially wonderful, and can be sorted according to whatever perimeters you desire.
    Incentivized
    Read full review
    Cons
    Contentsquare
    • Hotjar is primarily used for web-based experiences. Not that easy to use on mobile apps.
    • I'd love to see Hotjar integrated with Google Analytics for an even deeper view.
    • Hotjar is primarily used by smaller organizations...pricing can get steep quickly for larger organizations.
    Incentivized
    Read full review
    WideOrbit
    • Would love to see the inventory codes in the drop-down menu stick like breaks and weeks..and not have to re-select each time for a report
    • would like to have better functionality when exporting to XL or to PDF. Formatting could use improvement with output
    • offer a monthly calendar of training opportunities like Nielsen offers
    Incentivized
    Read full review
    Likelihood to Renew
    Contentsquare
    For small companies with limited user testing budgets, ClickTale serves as a useful user testing tool. When I cannot get the funds for in depth user testing, I always know that I have a baseline of information I can rely on
    Read full review
    WideOrbit
    No answers on this topic
    Usability
    Contentsquare
    It is fairly easy to use, easy to explain, and easy to learn even for a non-techie like me. I admit I was a little intimidated when it was recommended by my developers, but I learned afterwards that there really was nothing to worry about. My experience has been awesome so far!
    Incentivized
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    WideOrbit
    No answers on this topic
    Support Rating
    Contentsquare
    Hotjar is a SaaS-based company, and as such has a good support service. Users can quickly submit support tickets through Hotjar's online portal. Enterprise customers get access to additional support members and have SLAs to support their larger, more complex needs. Overall, Hotjar is extremely reliable and I've never had to reach out to customer support.
    Incentivized
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    WideOrbit
    No answers on this topic
    Alternatives Considered
    Contentsquare
    ContentSquare [(Clicktale)] is going deeper on UX understanding than traditional web analytics tools. You can truly understand how a page is used (where users click or even miss click, on which part of the page they are spending most of their time, if some links are clicked but bad positioned on the page...), and that's a thing you can't really measure trough a traditional web analytics tool.
    Incentivized
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    WideOrbit
    I would say that WideOrbit is much better than Pilat in terms of its ease of use. One major factor was that WideOrbits customer support is stateside and easily reachable if help is needed. Pilat was located in Europe I believe and getting assistance was very hard. As far as just the overall day to day usage, WideOrbit is leaps and bounds better in the area of functionality
    Incentivized
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    Return on Investment
    Contentsquare
    • Our UX team can now use hard data to back up and validate design decisions that we make. Our role as usability experts is becoming more respected and integral to business objectives because we now have data that can back up our field of study and prove that our roles are demonstrably useful and necessary.
    • HotJar allows our small team of 3 UX designers to get research data as if we were a much larger team. Instead of painstakingly using our time to do guerrilla research, endless user observations, and other types of manual testing, we can now get a significant portion of our data from HotJar.
    • Using HotJar is actually giving our team a sense of excitement and enjoyment in our day-to-day usability work. Instead of seeing UX as a chore, HotJar is making data gathering and analyzing more fun, because we can see tangible results from a much larger pool of user/user-data than we could in the past.
    Incentivized
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    WideOrbit
    • The system doesn't seem to work well with any of our digital platforms. For example, we can input an order and track an approval process through our finance system and see the invoice, but actual execution of any digital assets are NOT done through Wide Orbit
    Incentivized
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    ScreenShots