Likelihood to Recommend Contentstack has flexible functionality which opens up a lot of possibilities for businesses with proactive web development teams to create their own website builder app to compete with 3rd party agencies. This is especially useful in a large enterprise where non-technical teams often turn to expensive outside agencies which cost more in the long run than an up-front investment into an in-house application.
Read full review It is well suited for heavy-duty A/B testing where management would like to see and quantitatively determine the effect of a change. It is not so efficient to try for a single page simple form, except when the form is part of a larger workflow. The security model is not very well understood, including RBAC and protection against injection attacks.
Read full review Pros Enables us to build and architect content through the use of their easy to use software and user interface. Customer service has been by far the most reliable and responsive in any vendor i've dealt with. Listens to feedback and builds features and technical improvements that helps customers usability and experience. Read full review Provides quicker release cycle for the way the product cards should be displayed. Provides feedback for new product introduction and how it'll be perceived. Allows rapid blackout from user experience changes that alters traffic flow. Read full review Cons In my opinion it's not very intuitive. I've found its difficult to understand how to best structure entries, especially if they are related In my experience, entries can get difficult to understand if weren't the creator. It would be helpful to have some meta data around the entry itself and the fields within them in my opinion. Integration with an A/B testing platform would be nice. Read full review Can use better interface for managing test, including scheduling and notification. Feels too heavy for simple projects, though this isn't a factor once past the PoC stage. Notification on various aspects can be made more powerful and granular if such a need arise. Read full review Support Rating They have an in-app chat with their support team, who is always quick to respond and provide helpful answers. I've never walked away from an interaction without my issue being solved quickly and easily. They're also very communicative over email and are sure to follow up after any changes are made to ensure we're seeing the desired result. They are always very professional and easy to work with.
Read full review Alternatives Considered Contentstack has better international hosting support then
Contentful and we found the presales and sales support people were MUCH more responsive than
Contentful . The Sitecore sales process was very very slow and overly complex. We felt Sitecore had many features that were not valuable and the cost to benefit ratio was much lower compared to ContentStack
Read full review There is a big difference between the two:
Google Optimize uses Bayesian analysis while Optimizely uses Frequenting. There is a risk of counting multiple visits.
Google Optimize data isn't available instantly (if I remember correctly). Optimizely's analyses dashboard is a lot richer and offers a better experience, though it may get intimidating.
Read full review Return on Investment Saved significant amounts of money that would previously been spent on 3rd party agencies to build websites Empowered Comms teams to create and edit the design and content of their own websites on demand rather than relying on the Dev team Allowed the Development team to concentrate on building functionality rather than websites, so we can focus on improvement rather than BAU work. Read full review Almost immediate payoff in terms of the benefit. Easy to justify the TTM benefits to upper management. Still somewhat hard to justify ROI, though this is not my expertise. Read full review ScreenShots Optimizely One Screenshots