5 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 10 out of 100
Based on 5 reviews and ratings
Semrush
<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener'>Customer Verified: Read more.</a>
Top Rated
567 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 9 out of 100
Based on 567 reviews and ratings
Feature Set Ratings
SEO
Coosto
Feature Set Not Supported
N/A
8.3
Semrush
83%
Semrush ranks higher in 8/8 features
Semrush ranks higher in 8/8 features
Keyword analysis
N/A
0 Ratings
9.1
91%
142 Ratings
Backlink management
N/A
0 Ratings
8.0
80%
135 Ratings
SERP ranking tracking
N/A
0 Ratings
8.8
88%
138 Ratings
Page grader
N/A
0 Ratings
7.9
79%
118 Ratings
Competitive analysis
N/A
0 Ratings
8.9
89%
138 Ratings
Site audit / diagnostics
N/A
0 Ratings
8.7
87%
138 Ratings
Site recommendations
N/A
0 Ratings
8.1
81%
128 Ratings
Task management
N/A
0 Ratings
7.0
70%
83 Ratings
SEO Channels
Coosto
Feature Set Not Supported
N/A
8.1
Semrush
81%
Semrush ranks higher in 4/4 features
Semrush ranks higher in 4/4 features
Local SEO
N/A
0 Ratings
7.9
79%
118 Ratings
Social SEO
N/A
0 Ratings
7.4
74%
97 Ratings
Mobile SEO
N/A
0 Ratings
8.1
81%
104 Ratings
Global SEO
N/A
0 Ratings
8.9
89%
104 Ratings
SEO Platform & Account Management
Coosto
Feature Set Not Supported
N/A
8.5
Semrush
85%
Semrush ranks higher in 2/2 features
Semrush ranks higher in 2/2 features
Multi-domain support
N/A
0 Ratings
8.5
85%
106 Ratings
Integration with web analytics tools
N/A
0 Ratings
8.5
85%
111 Ratings
Attribute Ratings
- Coosto is rated higher in 1 area: Likelihood to Recommend
Likelihood to Recommend
10.0
Coosto
100%
3 Ratings
9.2
Semrush
92%
142 Ratings
Likelihood to Renew
Coosto
N/A
0 Ratings
9.1
Semrush
91%
3 Ratings
Usability
Coosto
N/A
0 Ratings
7.3
Semrush
73%
4 Ratings
Availability
Coosto
N/A
0 Ratings
9.1
Semrush
91%
1 Rating
Performance
Coosto
N/A
0 Ratings
7.3
Semrush
73%
1 Rating
Support Rating
Coosto
N/A
0 Ratings
9.5
Semrush
95%
30 Ratings
Implementation Rating
Coosto
N/A
0 Ratings
7.3
Semrush
73%
1 Rating
Product Scalability
Coosto
N/A
0 Ratings
9.1
Semrush
91%
1 Rating
Likelihood to Recommend
Coosto
Coosto is an excellent all platform social media management tool, in which you can do (almost) everything.
Senior Social Media Manager
WebmasteryOnline Media, 11-50 employees
Semrush
Semrush is not perfect, but in my experience, it's the one-size-fits-most SEO tool I would recommend to almost anyone (who works on a team/does not mind upgrading to a paid version). It's great for diverse teams - there are features that are basically plug and play, like the Content Marketing tools, that may be good for some team members, while more experienced SEOs can find a lot of value as well from research tools like the Domain Overview tool to take a deep dive into competitors. I'd say research and tracking functions are where Semrush shines. The reporting features will get the job done, but a lot of the data views are much more restricted in the generated reports than they are in-app, which I found annoying. I got a lot of questions in meetings about what some reporting data meant because the options were limited - ie, a "competitor organic performance" metric that was only month-over-month, and super vague, whereas in the app you could look at week-over-week, drill down on metrics, etc. The free version is just okay. I recommend this more for someone whose team is willing to pay for at least the Business level. A lot of the better, more unique functions, like Position Tracking for more than 10 keywords, costs more.
SEO Copywriter
DrivewayAutomotive, 201-500 employees
Pros
Coosto
- Quick, easy to use SQL based search functionality.
- Simple interface with useful predesigned measures.

Verified User
Professional in Corporate
Government Administration Company, 10,001+ employeesSemrush
- Keyword Research Tool – Large and ever-growing keyword database which covers many countries
- Website Auditing Tool – In-depth and accurate website audits which identify everything that needs to be addressed to improve website health including easy to apply solutions
- Content Marketing Tool – Endless amount of content topic ideas generated within their content marketing tools
SEO Manager
StudioHawkMarketing & Advertising, 11-50 employees
Cons
Coosto
- The dashboard is only useable in full screen, not in compartments
- Rather expensive
Marketeer
Wensink AutomotiveAutomotive, 501-1000 employees
Semrush
- Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating
- Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT)
- Tracking multiple keywords, across multiple clients can be costly
Head of Digital Marketing
morphsitesMarketing & Advertising, 11-50 employees
Pricing Details
Coosto
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Starting Price
—Coosto Editions & Modules
—
Additional Pricing Details
Custom Pricing. We look at main application, number of users, etc. API integration, inclusion of offline media, inclusion of geographical data and optional consulting require a small additional fee.Semrush
General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
—Entry-level set up fee?
Optional
Starting Price
$11,995 per month
Semrush Editions & Modules
Edition
Pro | 119.951 |
---|---|
Guru | 229.951 |
Business | 449.951 |
- per month
Additional Pricing Details
—Likelihood to Renew
Coosto
No score
No answers yet
No answers on this topic
Semrush
Semrush 9.1
Based on 3 answers
I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use.
Online marketing assistant
ShopixFurniture, 201-500 employees
Usability
Coosto
No score
No answers yet
No answers on this topic
Semrush
Semrush 7.3
Based on 4 answers
SEMRush has a slight learning curve, but everything is organized really well. Once you learn where everything is, using the software and running reports is incredibly easy. You can easily add new projects, get help for improving on-page SEO, and there are even video tutorials that walk you through the whole system if you still feel uncomfortable with it.
Web Developer Search Engine Optimization
Preferred Care at HomeHospital & Health Care, 51-200 employees
Reliability and Availability
Coosto
No score
No answers yet
No answers on this topic
Semrush
Semrush 9.1
Based on 1 answer
Semrush available when you need it!
I am a CPA Specializing in IRS Tax Resolution and Small Business Accounting Automation & Tax Plannin
Keith L. Jones, CPAAccounting, 1-10 employees
Performance
Coosto
No score
No answers yet
No answers on this topic
Semrush
Semrush 7.3
Based on 1 answer
SemRush performs well with few errors!
I am a CPA Specializing in IRS Tax Resolution and Small Business Accounting Automation & Tax Plannin
Keith L. Jones, CPAAccounting, 1-10 employees
Support Rating
Coosto
No score
No answers yet
No answers on this topic
Semrush
Semrush 9.5
Based on 30 answers
I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!

Verified User
Project Manager in Social Media
Marketing & Advertising Company, 1-10 employeesImplementation Rating
Coosto
No score
No answers yet
No answers on this topic
Semrush
Semrush 7.3
Based on 1 answer
I did it by myself and do not have a comment!
I am a CPA Specializing in IRS Tax Resolution and Small Business Accounting Automation & Tax Plannin
Keith L. Jones, CPAAccounting, 1-10 employees
Alternatives Considered
Coosto
Coosto is more powerful than the version of Hootsuite we used.
Senior Social Media Manager
WebmasteryOnline Media, 11-50 employees
Semrush
I have some experience using Ahrefs and Moz, but I find the interface to be more user-friendly in Semrush.This is particularly useful when we show clients the tool or take screenshots directly from Semrush for client-facing documents. Once again, the Google Docs add-on for the SEO Writing Assistant is what really makes Semrush stand out over and above other tools for me.
Content Marketing Lead
CTI DigitalMarketing & Advertising, 51-200 employees
Scalability
Coosto
No score
No answers yet
No answers on this topic
Semrush
Semrush 9.1
Based on 1 answer
Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed.
I am a CPA Specializing in IRS Tax Resolution and Small Business Accounting Automation & Tax Plannin
Keith L. Jones, CPAAccounting, 1-10 employees
Return on Investment
Coosto
- Positive impact on communications strategies.
- Negative impact as product is often used for collecting metrics. Most of Coosto's metrics shouldn't be used for strategic or design decisions.

Verified User
Professional in Corporate
Government Administration Company, 10,001+ employeesSemrush
- We have seen our ranking goes up due to the keywords we have discovered.
- We have seen our domain authority grow as we have discovered new backlinks.
- We have seen less visitor errors since using the technical auditing tool to resolve problems.
Digital Strategist
JMoriarty MarketingMarketing & Advertising, 11-50 employees