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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Cordial

    Score9.9 out of 10
    Mid-Size Companies (51-1,000 employees)
    Cordial Intelligent Messaging is an email marketing solution built around features such as triggered messaging, real-time data segmentation, and robust integrations.N/A

    Mail250

    Score1 out of 10
    N/AMail250 is an e-mail marketing delivery platform.

    $20

    per month

    Pricing
    CordialMail250
    Editions & Modules
    No answers on this topic
    Starter
    $20
    month
    Plus
    $30
    month
    Plus Pro
    $50
    month
    Dedicated
    $150
    month
    Offerings
    Pricing Offerings
    CordialMail250
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    CordialMail250
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Cordial and Mail250
    Feature
    Cordial
    7.4
    5 Ratings
    8% below category average
    Mail250
    6.3
    1 Ratings
    24% below category average
    WYSIWYG email editor4.04 Ratings5.01 Ratings
    Dynamic content6.35 Ratings00 Ratings
    Ability to test dynamic content6.85 Ratings00 Ratings
    Landing pages10.01 Ratings00 Ratings
    A/B testing7.04 Ratings00 Ratings
    Mobile optimization7.55 Ratings00 Ratings
    Email deliverability reporting8.44 Ratings8.01 Ratings
    List management7.55 Ratings6.01 Ratings
    Triggered drip sequences9.34 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Cordial and Mail250
    Feature
    Cordial
    7.0
    5 Ratings
    8% below category average
    Mail250
    6.0
    1 Ratings
    24% below category average
    Dashboards8.55 Ratings6.01 Ratings
    Standard reports6.55 Ratings6.01 Ratings
    Custom reports6.05 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Cordial and Mail250
    Feature
    Cordial
    -
    Ratings
    Mail250
    6.5
    1 Ratings
    23% below category average
    Link Tracking00 Ratings5.01 Ratings
    Email Previews00 Ratings8.01 Ratings
    Best Alternatives
    CordialMail250
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CordialMail250
    Likelihood to Recommend
    6.0
    (5 ratings)
    1.0
    (1 ratings)
    User Testimonials
    CordialMail250
    Likelihood to Recommend
    Cordial
    Cordial has multiple options to create a message: single campaign, automation, orchestration and sculpt templates, which are drag-and-drop type functionalities but each of these blocks are based on HTML content so a user needs to be technically savvy. I would avoid using HTML includes as it is not possible to see which include a customer received. The team is fabulous, they know the tool and are dedicated to the success of the business. They are quick to respond and provide feedback. Reporting and analytics are very manual if you are combining multiple days in a test.
    Incentivized
    Read full review
    Mail250
    I don't think it's well-suited for anyone. In my opinion, the low cost is not worth the extremely poor deliverability.
    Read full review
    Pros
    Cordial
    • Provides helpful desktop and mobile previews.
    • Sends emails reliably.
    • Allows for pretty robust audience rules.
    Incentivized
    Read full review
    Mail250
    • Affordable
    • Relatively easy to use
    • Support was fine
    • Has some attractive features like email verification
    Read full review
    Cons
    Cordial
    • Some of the tasks on the platform are still technical in nature and often requires the help of a developer or technical marketer. But I've witnessed great strides towards accessibility and ease of use for non-technical marketers over the past three years.
    • A lot of the templating must be built from scratch.
    • Deliverability insights (out of the box) could be expanded further.
    Incentivized
    Read full review
    Mail250
    • In my experience, deliverability is terrible
    • UI feels old and limited
    • Did not follow up to refund request
    • Due to my poor overall experience, I'm very doubtful in the reliability of their features like email verification
    Read full review
    Alternatives Considered
    Cordial
    Cordial by far has the best UI for simple navigation
    Incentivized
    Read full review
    Mail250
    I picked Mail250 because they seem designed for sending 1-time bulk mail for an affordable price.
    Open rates for MailerLite, GetResponse,
    ConvertKit, and SendPulse were all over 50%. Sender.net was extremely low at under 10%. Mail250 was around 10%, but also had an extremely high bounce rate of 10%.
    Read full review
    Return on Investment
    Cordial
    • Best to manage your clients' business.
    • Not ideal for freelancers.
    Incentivized
    Read full review
    Mail250
    • Unable to use it due to poor deliverability
    Read full review
    ScreenShots

    Cordial Screenshots

    Screenshot of Testing Powered by Machine-Learning: Never wait for an answer again. Test multiple message variations in real-time.Screenshot of Testing Powered by Machine Learning: Never wait for an answer again. Test multiple message variations in real-time.Screenshot of Native Drag-and-drop Email Builder: Build completely custom 1:1 personalized messages in seconds.Screenshot of Effortless Campaign Orchestration: Create sophisticated cross-channel message streams based on simple if/then statements.Screenshot of Up-to-the-Second Analytics and Reporting: Track customer behavior across all of your digital properties.Screenshot of Native Drag-and-Drop Editor: Build completely custom 1:1 personalized messages in seconds.