Coremetrics / IBM Digital Analytics (discontinued) vs. PyCharm

IBM analytics has continued to improve upon the days of being the original core metrics. After using the updated version for quite some time, it has been great at providing the needed analytics to measure ROI and goal performance for our quarterly KPI's. It has resulted in a great increase in web engagements although we are a midsize company, smaller outfits may not need such an expensive option.

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PyCharm is well suited to developing and deploying Python applications in the cloud using Kubernetes or serverless pipelines. The integration with GitLab is great; merges and rebates are easily done and help the developer move quickly. The search engine that allows you to search inside your code is also great. It is less appropriate for other languages.

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• IBM CXA comprises an acquisition called Tealeaf. This tool has deep heritage and this is evident in its present-day capabilities.
• The Universal Behaviour Exchange or UBX puts the concept of personalisation at the forefront. The ability to combine physical (analog) and digital transactions to create the complete picture of a customer journey, is a stand out benefit.
• The solution does not have to involve the purchase of software. IBM CXA can be sold as a service bundled with analytics as a service. This not only lowers the cost of ownership, it gets around one of the principal issues. Strong staff with design and analytical capability to drive the solution and deliver tangible benefits.
• The seamless integration of Watson AI services to help with the heavy lifiting. Watson reinforces the analytical focus this solution has and can learn to recognise situations specific to a company.

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• Git integration is really essential as it allows anyone to visually see the local and remote changes, compare revisions without the need for complex commands.
• Complex debugging tools are basked into the IDE. Controls like break on exception are sometimes very helpful to identify errors quickly.
• Multiple runtimes - Python, Flask, Django, Docker are native the to IDE. This makes development and debugging and even more seamless.
• Integrates with Jupyter and Markdown files as well. Side by side rendering and editing makes it simple to develop such files.

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• The user interface is in Flash, which can be very frustrating and slow at times. Apparently, this is to be transitioned in a future release.
• Can only segment the last 93 days of data. Any historical segmentation beyond the 93 days must be run in Explore (which is credit based, and has its own limitations with the number of credits per month, based on the initial contract with IBM).
• Reports can only display 93 days of data at a given time for custom date ranges. There are pre-programmed date ranges setup with IBM during implementation (last week, last month, last quarter etc.), but are not flexible enough to answer more specific questions.
• Certain reports cannot have segments applied, making answering some simple questions a bit more tricky. For example, I can create a segment around mobile devices and apply it to the marketing channels report, but I can't create a marketing channel segment and apply it to the mobile reports.
• Built in API calls allows for nice report design and automation.

• The biggest complaint I have about PyCharm is that it can use a lot of RAM which slows down the computer / IDE. I use the paid version, and have otherwise found nothing to complain about the interface, utility, and capabilities.

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IBM Digital Analytics is a great solution for our clients and I believe they offer the best solution for the retail space. We have access to IBM support via email or live chat and they can answer many of the reporting questions that come up. IBM is receptive to our feedback of the product so I am confident they will continue making improvements

It's perfect for our needs, cuts development time, is really helpful for newbies to understand projects structure

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Very easy to implement and use.

It's pretty easy to use, but if it's your first time using it, you need time to adapt. Nevertheless, it has a lot of options, and everything is pretty easy to find. The console has a lot of advantages and lets you accelerate your development from the first day.

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Never had any issues

As reports are templated, the system is pretty quick. Sometimes you have to wait a bit for a report to render. Or you might have to re-load the page. But there is no real issue here and the system is on par with other similar systems.

Overall, the level of support is very good and I would say it is a strong asset of the solution. However, you can sometimes feel that there is a difference of level among the support team.

I rate 10/10 because I have never needed a direct customer support from the JetBrains so far. Whenever and for whatever kind of problems I came across, I have been able to resolve it within the internet community, simply by Googling because turns out most of the time, it was me who lacked the proper information to use the IDE or simply make the proper configuration. I have never came across a bug in PyCharm either so it deserves 10/10 for overall support

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Online training is really great. One of the best assets that they have. Lots of great videos, pop quizzes at the end of each module. Fantastic. Other tools have similar features, but not as good.

See previous comment: reading and understanding the encyclopedic implementation guide is a must.

Much of the work we did in IBM Digital Analytics could have been answered through Google Analytics, a much simpler, agile and FREE solution set. Not mention, given the vast number of Google Analytics USERS, free and actionable support is simply a click away ... this compared to IBM Digital Analytics fractured and often absent support service.

When it comes to development and debugging PyCharm is better than Spyder as it provides good debugging support and top-quality code completion suggestions. Compared to Jupiter notebook it's easy to install required packages in PyCharm, also PyChram is a good option when we want to write production-grade code because it provides required suggestions.

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This solution can support large amount of data and transaction. The way that user management features are built, it shows it is meant for large organizations.

• We spend too much time trying to work around bugs on the new UI.
• We spend too much time trying to figure out how to make certain segments work because support and the knowledge center are lackluster.
• Our sales rep is very unresponsive and leaves us searching for a lot of answers on our own, including what other products we may benefit from that IBM offers.

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• PyCharm has a very positive ROI for our BU. It has increased developer productivity exponentially.
• Software quality has significantly improved. We are able to refactor/test/debug the code quicker/faster/better.
• Our business unit is able to deliver faster. Customers are happier than ever.

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