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Coremetrics / IBM Digital Analytics (discontinued) vs. TestComplete

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Coremetrics / IBM Digital Analytics (discontinued)

    Score9.1 out of 10
    N/ABased on the former Coremetrics, IBM Digital Analytics is a discontinued analytics product. IBM acquired Coremetrics in 2010, and re-branded the platform to the IBM Digital Marketing Optimization Solution. Product support was ultimately provided by Acoustic, but the product is not a part of the company's plans going forward.N/A

    TestComplete

    Score8 out of 10
    N/ATestComplete is a GUI test automation tool that enables users of all skill levels to test the UI of every desktop, web, and mobile application. TestComplete is best suited for testers, automation engineers, and QA teams in any industry.

    $2,256

    per license

    Pricing
    Coremetrics / IBM Digital Analytics (discontinued)TestComplete
    Editions & Modules
    No answers on this topic
    Node-Locked Base
    2,256
    per license
    Node-Locked Pro
    3,950
    per license
    Float - Base
    5,077
    per license
    Float - Pro
    7,901
    per license
    Offerings
    Pricing Offerings
    Coremetrics / IBM Digital Analytics (discontinued)TestComplete
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Pay for only the modules needed. TestComplete Pro includes all three modules: desktop, web, and mobile, at a bundled price point, as well as access to the parallel testing engine, TestExecute. TestComplete has additional add-ons, including TestExecute and the Intelligent Quality Add-On.
    More Pricing Information
    Community Pulse
    Coremetrics / IBM Digital Analytics (discontinued)TestComplete
    Considered Both Products
    Discontinued Products
    No answer on this topic
    SmartBear
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    93%
    Would buy again
    25 Answers
    Delivers good value for the price
    No answers on this topic
    88%
    Delivers good value for the price
    22 Answers
    Happy with the feature set
    No answers on this topic
    93%
    Happy with the feature set
    25 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    85%
    Lived up to sales and marketing promises
    22 Answers
    Implementation went as expected
    No answers on this topic
    85%
    Implementation went as expected
    22 Answers
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    User Ratings
    Coremetrics / IBM Digital Analytics (discontinued)TestComplete
    Likelihood to Recommend
    7.0
    (24 ratings)
    7.0
    (88 ratings)
    Likelihood to Renew
    5.8
    (18 ratings)
    8.1
    (6 ratings)
    Usability
    9.0
    (1 ratings)
    7.8
    (7 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    8.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    2.3
    (4 ratings)
    6.6
    (7 ratings)
    Online Training
    7.1
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.9
    (2 ratings)
    6.7
    (4 ratings)
    Configurability
    8.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Coremetrics / IBM Digital Analytics (discontinued)TestComplete
    Likelihood to Recommend
    Discontinued Products
    IBM analytics has continued to improve upon the days of being the original core metrics. After using the updated version for quite some time, it has been great at providing the needed analytics to measure ROI and goal performance for our quarterly KPI's. It has resulted in a great increase in web engagements although we are a midsize company, smaller outfits may not need such an expensive option.
    Incentivized
    Read full review
    SmartBear
    Best suited to smaller unit test or tests broken up, couple of forms at a time Not suited - larger regressions test involving multiple systems. - my main regression involving payments has been unsuccessful for the last 3 years despite all working fine separately and while being watched
    Read full review
    Pros
    Discontinued Products
    • IBM CXA comprises an acquisition called Tealeaf. This tool has deep heritage and this is evident in its present-day capabilities.
    • The Universal Behaviour Exchange or UBX puts the concept of personalisation at the forefront. The ability to combine physical (analog) and digital transactions to create the complete picture of a customer journey, is a stand out benefit.
    • The solution does not have to involve the purchase of software. IBM CXA can be sold as a service bundled with analytics as a service. This not only lowers the cost of ownership, it gets around one of the principal issues. Strong staff with design and analytical capability to drive the solution and deliver tangible benefits.
    • The seamless integration of Watson AI services to help with the heavy lifiting. Watson reinforces the analytical focus this solution has and can learn to recognise situations specific to a company.
    Incentivized
    Read full review
    SmartBear
    • Identifying UI objects and application structure
    • Expandability of tests through scripts and script extensions/plugins
    • low barrier of entry (you can get started quickly, and other's don't need much explanation to contribute on a basic level)
    • Possibility of Jira integration for reporting
    • Relatively few (and usually easy to solve) git conflicts when working simultaneously
    • easy handling of test data, also for iterative tests
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • The user interface is in Flash, which can be very frustrating and slow at times. Apparently, this is to be transitioned in a future release.
    • Can only segment the last 93 days of data. Any historical segmentation beyond the 93 days must be run in Explore (which is credit based, and has its own limitations with the number of credits per month, based on the initial contract with IBM).
    • Reports can only display 93 days of data at a given time for custom date ranges. There are pre-programmed date ranges setup with IBM during implementation (last week, last month, last quarter etc.), but are not flexible enough to answer more specific questions.
    • Certain reports cannot have segments applied, making answering some simple questions a bit more tricky. For example, I can create a segment around mobile devices and apply it to the marketing channels report, but I can't create a marketing channel segment and apply it to the mobile reports.
    • Built in API calls allows for nice report design and automation.
    Read full review
    SmartBear
    • TestComplete could stand to have a simplified view for different types of users. For instance, as a manager/architecture guy, I'm not so interested in getting into the code and am more interested in file-based interactions.
    • TestComplete could use more integration with reporting for things like TeamCity to improve test status visibility.
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    IBM Digital Analytics is a great solution for our clients and I believe they offer the best solution for the retail space. We have access to IBM support via email or live chat and they can answer many of the reporting questions that come up. IBM is receptive to our feedback of the product so I am confident they will continue making improvements
    Read full review
    SmartBear
    We have bigger test automation pack using test complete at the same time we also think this is not good performing tool for large number of test automation scripts.
    Incentivized
    Read full review
    Usability
    Discontinued Products
    Very easy to implement and use.
    Read full review
    SmartBear
    It is usable when you become accustomed to its quirks. Not using it for two months and then you need to re-learn the quirks for some features (but some quirks are so awful that they will never fade from your memory). So, when using it regularly, it is possible to be quite productive, if no big correction in name mapping is needed.
    Incentivized
    Read full review
    Reliability and Availability
    Discontinued Products
    Never had any issues
    Read full review
    SmartBear
    No answers on this topic
    Performance
    Discontinued Products
    As reports are templated, the system is pretty quick. Sometimes you have to wait a bit for a report to render. Or you might have to re-load the page. But there is no real issue here and the system is on par with other similar systems.
    Read full review
    SmartBear
    No answers on this topic
    Support Rating
    Discontinued Products
    Overall, the level of support is very good and I would say it is a strong asset of the solution. However, you can sometimes feel that there is a difference of level among the support team.
    Read full review
    SmartBear
    Some bugs were quickly resolved, but most UX quirks of the tool are just marked "as designed". No follow up for enhancement request.
    Incentivized
    Read full review
    Online Training
    Discontinued Products
    Online training is really great. One of the best assets that they have. Lots of great videos, pop quizzes at the end of each module. Fantastic. Other tools have similar features, but not as good.
    Read full review
    SmartBear
    No answers on this topic
    Implementation Rating
    Discontinued Products
    See previous comment: reading and understanding the encyclopedic implementation guide is a must.
    Read full review
    SmartBear
    If you develop a mobile application and your testing process goes in cloud, probably you will face a problem - how to implement a stable connection between your mobile devices and testing servers
    Incentivized
    Read full review
    Alternatives Considered
    Discontinued Products
    Much of the work we did in IBM Digital Analytics could have been answered through Google Analytics, a much simpler, agile and FREE solution set. Not mention, given the vast number of Google Analytics USERS, free and actionable support is simply a click away ... this compared to IBM Digital Analytics fractured and often absent support service.
    Read full review
    SmartBear
    TestComplete stacks up against them in terms of GUI and seamless performance. It records each and every step and action been performed in the application and produces a detailed report in a well-structured manner. It can connect and access seamlessly among various databases directly to speed up the testing process.
    Incentivized
    Read full review
    Scalability
    Discontinued Products
    This solution can support large amount of data and transaction. The way that user management features are built, it shows it is meant for large organizations.
    Read full review
    SmartBear
    No answers on this topic
    Return on Investment
    Discontinued Products
    • We spend too much time trying to work around bugs on the new UI.
    • We spend too much time trying to figure out how to make certain segments work because support and the knowledge center are lackluster.
    • Our sales rep is very unresponsive and leaves us searching for a lot of answers on our own, including what other products we may benefit from that IBM offers.
    Incentivized
    Read full review
    SmartBear
    • Saves hundreds of man-hours with either QA testing or data entry
    • With the small cost of the product, it has saved the company money with both employee costs as well as the cost of mistakes made by human error or software bugs
    Incentivized
    Read full review
    ScreenShots