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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Criteo Commerce Growth

    Score8 out of 10
    N/ACriteo Commerce Growth is a performance marketing platform that helps brands and agencies find new customers, engage high-intent shoppers, and maximize revenue across web, social, video, and CTV. Built on Criteo's commerce dataset, it predicts what shoppers will buy next and dynamically optimizes every stage of the shopper journey from audience targeting and predictive bidding to product recommendations and dynamic creative optimization. With cross-channel activation, deep commerce insights, and…N/A
    Pricing
    Criteo Commerce Growth
    Editions & Modules
    No answers on this topic
    Offerings
    Pricing Offerings
    Criteo Commerce Growth
    Free Trial
    No
    Free/Freemium Version
    No
    Premium Consulting/Integration Services
    No
    Entry-level Setup FeeNo setup fee
    Additional DetailsCriteo Commerce Growth operates on a Cost-per-click (CPC) and Cost-per-mille (CPM) model.
    More Pricing Information
    Community Pulse
    Criteo Commerce Growth
    Considered Both Products
    Criteo
    Chose Criteo Commerce Growth
    Marketing Solutions by Criteo is the best at re-targeting, and you can expect more results than Google Ads. The ads would be placed on more decent websites than on Taboola for sure.
    Incentivized
    Chose Criteo Commerce Growth
    Marketing Solutions by Criteo sometimes deliveries a higher revenue volume than other partners, but we usually run more than one retargeting partner at the same time, as we can have different inventories in which ads are displayed.
    Incentivized
    Chose Criteo Commerce Growth
    I feel Criteo had a much better tech stack and features all in one to do a wide range of things in terms of marketing ad campaigns. Also because it is a dedicated tool with a one-track focus, we found it to be a better fit for our needs at this time.
    Incentivized
    Chose Criteo Commerce Growth
    InMobi and Smaato have more inventory but do not have the technology applied to that inventory. Whereas Marketing Solutions by Criteo puts the focus mainly on the audience and the users, Smaato and InMobi are more focused on the publishers and the placement. For e-commerce …
    Incentivized
    Chose Criteo Commerce Growth
    Terminal One by Mediamath is more like a full-stack marketing solution that works very well for user acquisition and retargeting campaigns. On the other hand, Marketing Solutions by Criteo works more like a specialist for conversion and down the funnel campaigns, and their main …
    Incentivized
    Chose Criteo Commerce Growth
    Marketing Solutions by Criteo is definitely great alternative to its competitors and more efficient
    Incentivized
    Chose Criteo Commerce Growth
    I think Marketing Solutions by Criteo is probably one of the smaller fish in the pond, so it is kind of hard to compare. However, I do believe they have a niche product that not many others offer, therefore they are unique. There are definitely going to be things that they …
    Incentivized
    Chose Criteo Commerce Growth
    I don't actually have experience with another retargeting program like Criteo, though we had considered using one. We liked Criteo for the ad networks they are able to reach.
    Incentivized
    Chose Criteo Commerce Growth
    We were having an ROI of 8 with AdRoll with the website we tried it on. AdRoll could bring us up to 12/14 with other websites. We thought Criteo was going to perform better on that particular website. We have 4 more websites on which we could have applied Criteo! Not happening.
    Incentivized
    Chose Criteo Commerce Growth
    Returns at the same cost.
    Incentivized
    Chose Criteo Commerce Growth
    AdRoll doesn't even come close to stacking up with Criteo Dynamic Retargeting. The customer support is worse, the targeting options are not as clear, and the performance is drastically worse than Criteo. We will not be going back any time soon.
    Incentivized
    Chose Criteo Commerce Growth
    Criteo is dynamic in nature and easy to set up and run the campaign. They have a dedicated account manager who can help as and when required. Though we have used Google Display Network earlier, ROI is great in Criteo.
    Incentivized
    Chose Criteo Commerce Growth
    We've run dynamic retargeting on Google and Facebook, but Criteo offers the strongest and most brand-safe reach across the web, along with better technical support and a much stronger direct return on ad spend.
    Incentivized
    Chose Criteo Commerce Growth
    We selected Criteo because of the good reputation, its flexibility, and the detailed reporting it delivers.
    Incentivized
    Chose Criteo Commerce Growth
    I do not know about other products like Criteo Dynamic Retargeting, therefore I cannot say anything about any differences.
    Incentivized
    Chose Criteo Commerce Growth
    We work with several products to carry out good retargeting. Criteo Dynamic Retargeting is more suitable to generate a direct link to our products.
    Incentivized
    Chose Criteo Commerce Growth
    Criteo is more focused on retargeting which is a great complement in our eshop strategy.
    Incentivized
    Chose Criteo Commerce Growth
    We've tried AdRoll before Criteo. Criteo is much more user-friendly, although offers less control.
    Incentivized
    Chose Criteo Commerce Growth
    Google Ads: it's quite complicated to manage correctly. Criteo is very easy to use.
    Incentivized
    Chose Criteo Commerce Growth
    Criteo can be seen as the European market leader in retargeting but other competitors like Google or Sociomantic offer similar tools and placements. It makes sense to try out different campaigns and see what works best for you. Criteo performed very well on several campaigns we …
    Incentivized
    Chose Criteo Commerce Growth
    We use Google Ads for classic ads but for the display ads, we selected Criteo Dynamic Retargeting. First of all because it's french ! ;) And because we think Criteo is the best tool for retargeting as it invented this technology ! We like the way we are accompanied by the …
    Incentivized
    Chose Criteo Commerce Growth
    When I entered the company, they were are also using Criteo but it wasn't optimized at all. I know from the past working with Criteo in other companies that they deliver good ROI results so that why we decided to optimize the campaigns with Criteo and spend more of our budget …
    Incentivized
    Chose Criteo Commerce Growth
    Criteo has a wider network of publisher and is able to provide better creatives
    Incentivized
    Key User Insights
    Would buy again
    100%
    Would buy again
    12 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    12 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    12 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    11 Answers
    Implementation went as expected
    80%
    Implementation went as expected
    8 Answers
    Features
    Criteo Commerce Growth
    Ad Network Integration
    Comparison of Ad Network Integration features of Criteo Commerce Growth
    Feature
    Criteo Commerce Growth
    6.0
    27 Ratings
    20% below category average
    Data Transfer2.926 Ratings
    DSP integration9.220 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Criteo Commerce Growth
    Feature
    Criteo Commerce Growth
    7.5
    57 Ratings
    5% below category average
    Ad campaign creation7.354 Ratings
    Ad deployment5.653 Ratings
    Display advertising8.955 Ratings
    Ad display and retargeting segmentation8.350 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Criteo Commerce Growth
    Feature
    Criteo Commerce Growth
    7.2
    57 Ratings
    7% below category average
    Ad dashboards8.656 Ratings
    Ad performance reports8.656 Ratings
    Ad conversion tracking4.953 Ratings
    Ad attribution reporting6.614 Ratings
    Cross-channel ad management8.01 Ratings
    Ad forecasting and optimization6.83 Ratings
    Best Alternatives
    Criteo Commerce Growth
    Small Businesses
    AdRoll
    Score3.7 out of 10
    Medium-sized Companies
    Magnite
    Score8 out of 10
    Enterprises
    Adobe Advertising Cloud
    Score7.8 out of 10
    All AlternativesView all alternatives
    User Ratings
    Criteo Commerce Growth
    Likelihood to Recommend
    8.4
    (58 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    Usability
    8.4
    (12 ratings)
    Support Rating
    9.1
    (12 ratings)
    User Testimonials
    Criteo Commerce Growth
    Likelihood to Recommend
    Criteo
    Marketing Solutions by Criteo has a great track record that speaks highly of its reputation, we users of this program are happy with the performance and impact it generates in the cloud, in order to connect with new customers, added to this, This software offers us the appropriate tools to professionally manage all these processes and have total control of electronic commerce. Our case has been the protagonist in the increase in sales, that is why we are always willing to recommend this incredible program.
    Incentivized
    Read full review
    Pros
    Criteo
    • You are able to access to their data pool, to build audiences with just an email list (encrypted and hashed)
    • Easy to use platform and easy way to analyze data from the dashboard. Everyone could manage the dashboard easily enough to surf through the data and understand the performance. Also you have the help of your account manager.
    • The powerful algorithm drives good results for your company, without too much effort. And they are continuously improving with new features (design types, campaigns, platform, mobile / app products ...)
    • Support for testing all of the integration of the events to check if data is well received. Google Chrome extension, testing mode inside the dashboard with error detection and also the help of your account manager + technical stuff.
    Incentivized
    Read full review
    Cons
    Criteo
    • I think if they had a free trial option, we would be able to better evaluate our need before signing up.
    • I wish there were more targeting features other than retargeting. Would love to target based on interests.
    • Video features are limited. Would love to see new products here.
    Incentivized
    Read full review
    Likelihood to Renew
    Criteo
    Criteo is the only remarketing firm worth using for a retailer, in my opinion.
    Incentivized
    Read full review
    Usability
    Criteo
    Criteo's platform is very easy to use from a marketing standpoint if you understand key terms. The frontend is very user-friendly and I personally had no issues. I enjoy being able to see key results and metrics being tracked from the dashboard. It is also easy to filter things as desired to break down data.
    Incentivized
    Read full review
    Support Rating
    Criteo
    I think Marketing Solutions by Criteo offers a very robust solution for an ad tech platform and their support team is very knowledgeable about their product. I would like to see, though, more webinars and training about the technology behind the product to give us more tools to talk to our customers with more information and better visuals.
    Incentivized
    Read full review
    Alternatives Considered
    Criteo
    Criteo Dynamic Retargeting brings different value and possibilities compared to the others. It is a great addition to Google Ads, if you are not doing well with Display Campaigns and/or if you cannot use Dynamic Remarketing on Google cause your products are not "physical". Compared to other Retargeting solutions, its CPC based model and Post click attribution make all the difference. Finally, the account support is great plus it will help you in all aspects or difficulties.
    Incentivized
    Read full review
    Return on Investment
    Criteo
    • More Impressions/Exposure - We wanted additional branding, and Criteo provided plenty of exposure to a relevant audience for us.
    • Benchmark for CPA - We tested several different retargeting providers, and Criteo provided a benchmark amount we should pay per CPA, when compared to other providers.
    Incentivized
    Read full review
    ScreenShots

    Criteo Commerce Growth Screenshots

    Screenshot of where to select a campaign type.Screenshot of the interface to manage ad sets.Screenshot of where to choose display or video.Screenshot of where to configure a plan and run a forecast.Screenshot of the interface to create a custom report.Screenshot of Criteo powered audiences.