What users are saying about
22 Ratings
5 Ratings
22 Ratings
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Score 9.2 out of 100
5 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 6.5 out of 100

Likelihood to Recommend

Crunchbase

Crunchbase is well suited for doing a preliminary analysis of a private company. As a result of the user interface being easy to navigate, analysis can be completed in a quick and efficient manner. The web and mobile app data is also likely to be useful for sales personnel to gauge consumer traffic and interest in companies.
Anonymous | TrustRadius Reviewer

D&B Optimizer

NetProspex is particularly well suited to help your organization keep up an accurate database. It helps to use the NetProspex tools at least once a quarter to help maintain accuracy. It also helps to fill in any incomplete records that could slow down your business process, and it eliminates barriers during the sales funnel.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

Crunchbase
8.7
D&B Optimizer
5.7
Advanced search
Crunchbase
8.8
D&B Optimizer
3.5
Identification of new leads
Crunchbase
8.7
D&B Optimizer
5.1
List quality
Crunchbase
8.5
D&B Optimizer
5.1
List upload/download
Crunchbase
8.4
D&B Optimizer
8.0
Ideal customer targeting
Crunchbase
8.0
D&B Optimizer
4.4
Load time/data access
Crunchbase
9.8
D&B Optimizer
8.0

Sales Intelligence Data Standards

Crunchbase
8.8
D&B Optimizer
6.8
Contact information
Crunchbase
8.0
D&B Optimizer
6.9
Company information
Crunchbase
9.2
D&B Optimizer
6.2
Industry information
Crunchbase
9.4
D&B Optimizer
7.1

Data Augmentation & Lead Qualification

Crunchbase
8.4
D&B Optimizer
6.9
Lead qualification process
Crunchbase
7.7
D&B Optimizer
6.0
Smart lists and recommendations
Crunchbase
8.0
D&B Optimizer
6.0
Salesforce integration
Crunchbase
9.5
D&B Optimizer
9.0
Company/business profiles
Crunchbase
9.2
D&B Optimizer
4.3
Alerts and reminders
Crunchbase
7.7
D&B Optimizer
Data hygiene
Crunchbase
8.5
D&B Optimizer
8.8
Automatic data refresh
Crunchbase
7.0
D&B Optimizer
6.2
Tags
Crunchbase
8.9
D&B Optimizer
Filters and segmentation
Crunchbase
8.7
D&B Optimizer
8.2

Sales Intelligence Email Features

Crunchbase
8.4
D&B Optimizer
7.3
Sales email templates
Crunchbase
8.4
D&B Optimizer
Append emails to records
Crunchbase
8.4
D&B Optimizer
7.3

Pros

Crunchbase

  • Funding news - Huge strength to know immediately when a funding round is available.
  • UX/UI super easy to navigate making it a simple tool to use for early sales reps.
Anonymous | TrustRadius Reviewer

D&B Optimizer

  • Update and correct data.
  • Integrate with your sales and marketing automation systems.
  • Help maintain updated records.
Susan Zaney | TrustRadius Reviewer

Cons

Crunchbase

  • Timely data. We also use Owler for company funding alerts. Since Owler scans the web for press releases from the set of companies you follow, it is often more "on time" when it comes to major funding rounds. Crunchbase usually catches up within the month.
  • There are data discrepancies sometimes between a company profile on Crunchbase vs that company's profile on LinkedIn. It could be that Crunchbase is more accurate, but we just don't know.
Parker O'Very | TrustRadius Reviewer

D&B Optimizer

  • Sometimes missing records
Anonymous | TrustRadius Reviewer

Alternatives Considered

Crunchbase

Crunchbase is the best resource for prospecting startups hands down. TechTarget has a lot of useful info, but I found it to be inaccurate where it mattered most. Crunchbase's data seems more accurate, and is also easier to use. Not the most exact comparison, but they offer similar background information.
Anonymous | TrustRadius Reviewer

D&B Optimizer

We used Zoominfo before to help search for new leads, or leads similar to ones that were already in our database. We've found that Zoominfo may have had more records overall, but their data was not as accurate. We were also looking for a tool that could help evaluate our current leads on a more regular basis, something which Zoominfo could not provide.
Anonymous | TrustRadius Reviewer

Return on Investment

Crunchbase

  • Crunchbase has been great and given us a lot of new companies to go after that have received funding and turned into great meetings. We do not pay a ton, so the ROI is great.
  • We have nothing but positive results using Crunchbase and rely on it heavily for prospecting.
  • It might add more value if we get a more expensive or advanced version.
Lindsey Schultz | TrustRadius Reviewer

D&B Optimizer

  • We save time and money having sales people trying to complete and update records.
Susan Zaney | TrustRadius Reviewer

Pricing Details

Crunchbase

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

D&B Optimizer

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Crunchbase
9.6
D&B Optimizer
8.0

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