TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Demandbase One

    Score7.7 out of 10
    Small Businesses (1-50 employees)
    Demandbase is presented as a pipeline AI platform used by GTM teams to automate growth. It creates a unified view of data, insights, actions, and outcomes, so B2B enterprises can align and execute their account-based GTM strategies.N/A

    Thomson Reuters ONESOURCE

    Score6.8 out of 10
    N/AThomson Reuters ONESOURCE is a portfolio of tax and accounting technology for corporations designed to help users boost collaboration with departments and partners and ensure seamless tax compliance no matter where a company does business.N/A
    Pricing
    Demandbase OneThomson Reuters ONESOURCE
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Demandbase OneThomson Reuters ONESOURCE
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsThe Demandbase One for Sales and Marketing platform fee covers the essential software and services. In addition, there’s a flat fee per user.—
    More Pricing Information
    Community Pulse
    Demandbase OneThomson Reuters ONESOURCE
    Considered Both Products
    Demandbase
    No answer on this topic
    Thomson Reuters
    No answer on this topic
    Key User Insights
    Would buy again
    93%
    Would buy again
    115 Answers
    80%
    Would buy again
    4 Answers
    Delivers good value for the price
    97%
    Delivers good value for the price
    83 Answers
    80%
    Delivers good value for the price
    4 Answers
    Happy with the feature set
    96%
    Happy with the feature set
    118 Answers
    80%
    Happy with the feature set
    4 Answers
    Lived up to sales and marketing promises
    99%
    Lived up to sales and marketing promises
    74 Answers
    No answers on this topic
    Implementation went as expected
    91%
    Implementation went as expected
    69 Answers
    No answers on this topic
    Features
    Demandbase OneThomson Reuters ONESOURCE
    Engagement
    Comparison of Engagement features of Demandbase One and Thomson Reuters ONESOURCE
    Feature
    Demandbase One
    6.0
    47 Ratings
    19% below category average
    Thomson Reuters ONESOURCE
    -
    Ratings
    Automated routing and prioritization6.439 Ratings00 Ratings
    Customer interaction histories6.443 Ratings00 Ratings
    Syndicated content4.03 Ratings00 Ratings
    Personalization6.240 Ratings00 Ratings
    Engagement data tracking6.847 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Demandbase One and Thomson Reuters ONESOURCE
    Feature
    Demandbase One
    6.5
    34 Ratings
    10% below category average
    Thomson Reuters ONESOURCE
    -
    Ratings
    Ad campaign creation6.732 Ratings00 Ratings
    Display advertising7.132 Ratings00 Ratings
    Contextual advertising6.525 Ratings00 Ratings
    Social advertising5.726 Ratings00 Ratings
    Ad reporting and analytics6.433 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Demandbase One and Thomson Reuters ONESOURCE
    Feature
    Demandbase One
    6.7
    50 Ratings
    6% below category average
    Thomson Reuters ONESOURCE
    -
    Ratings
    Standard visitor segmentation6.949 Ratings00 Ratings
    Behavioral visitor segmentation6.746 Ratings00 Ratings
    ABM sales intelligence6.548 Ratings00 Ratings
    Intent Data
    Comparison of Intent Data features of Demandbase One and Thomson Reuters ONESOURCE
    Feature
    Demandbase One
    6.6
    51 Ratings
    5% below category average
    Thomson Reuters ONESOURCE
    -
    Ratings
    3rd party intent signals6.547 Ratings00 Ratings
    Downstream intent signals6.546 Ratings00 Ratings
    Account identification6.851 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Demandbase One and Thomson Reuters ONESOURCE
    Feature
    Demandbase One
    6.9
    44 Ratings
    8% below category average
    Thomson Reuters ONESOURCE
    -
    Ratings
    Automated workflow & orchestration6.944 Ratings00 Ratings
    Type of tax
    Comparison of Type of tax features of Demandbase One and Thomson Reuters ONESOURCE
    Feature
    Demandbase One
    -
    Ratings
    Thomson Reuters ONESOURCE
    7.7
    2 Ratings
    1% above category average
    Sales and Use Taxes00 Ratings8.02 Ratings
    Cross-border Taxes00 Ratings8.01 Ratings
    VAT / GST Taxes00 Ratings8.01 Ratings
    Energy and Fuel Taxes00 Ratings7.01 Ratings
    Tax Reporting & Compliance
    Comparison of Tax Reporting & Compliance features of Demandbase One and Thomson Reuters ONESOURCE
    Feature
    Demandbase One
    -
    Ratings
    Thomson Reuters ONESOURCE
    7.8
    3 Ratings
    0% above category average
    Geolocation for Tax Assessment00 Ratings8.02 Ratings
    3rd-Party Software Integrations00 Ratings8.02 Ratings
    Tax Data Reporting00 Ratings9.03 Ratings
    Compliance Administration Management00 Ratings7.03 Ratings
    Tax Exemption Processing00 Ratings8.02 Ratings
    Tax Document Management00 Ratings8.02 Ratings
    Complex Tax Scenario Management00 Ratings7.02 Ratings
    Best Alternatives
    Demandbase OneThomson Reuters ONESOURCE
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    Intuit Lacerte
    Score9.4 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    Lappa
    Score8.8 out of 10
    Enterprises
    6sense
    Score8.3 out of 10
    Vertex
    Score8.8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Demandbase OneThomson Reuters ONESOURCE
    Likelihood to Recommend
    6.7
    (225 ratings)
    5.0
    (8 ratings)
    Likelihood to Renew
    4.7
    (30 ratings)
    8.0
    (1 ratings)
    Usability
    6.6
    (94 ratings)
    -
    (0 ratings)
    Availability
    7.0
    (2 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (50 ratings)
    5.9
    (2 ratings)
    In-Person Training
    6.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    9.9
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (11 ratings)
    -
    (0 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Demandbase OneThomson Reuters ONESOURCE
    Likelihood to Recommend
    Demandbase
    Demandbase One is well-suited for ABM Marketing, providing intent-based account details, account scoring methods, and understanding account intent. It also enables creating a list of accounts and individuals for retargeting based on specific filters. Easy to integrate with Salesforce, LinkedIn, Google Ads, and multiple other channels. Advertising through the Demandbase channel is more effective for advertisers who use retargeting with the intent list.
    Incentivized
    Read full review
    Thomson Reuters
    We use [Thomson Reuters ONESOURCE] to prepare federal and state income tax returns which allows us to complete the work assigned very quickly and allow senior members of the team to review the work before submitting in a very fluid state. While not in the tax or busy season, the program is not as used as much.
    Incentivized
    Read full review
    Pros
    Demandbase
    • The Demandbase UI is user-friendly, easy to navigate and super intuitive.
    • Ad Targeting and budgeting is very concise, the platform tells you how much reach and spend you can expect for each campaign.
    • Person-based ad targeting, they are one of the only platforms that offers this which is a game changer.
    Read full review
    Thomson Reuters
    • ONESOURCE is excellent for providing a holistic suite of products that are specifically geared toward tax compliance.
    • ONESOURCE also does an excellent job of maintaining a fresh look and appearance to their products, but doesn't change the base functionality just to sell more or improve the look of the product.
    • ONESOURCE also does an excellent job of maintaining current tax information. In an ever changing tax world, this is the most important thing for a piece of tax software to provide.
    Incentivized
    Read full review
    Cons
    Demandbase
    • Under the "highlighted" section there are only 6 accounts to see. It would be nice to have more than 6.
    • The engagement is rated in "minutes" while that's not really what is being scored. It's a little confusing as to how their engagement is scored.
    • It would be nice to be able to mute or hide of some contacts that we have already spoken to so that it opens space for other prospects.
    • Overall happy with the product
    Incentivized
    Read full review
    Thomson Reuters
    • ONESOURCE absolutely needs to restore their TIN Matching feature. Not having a TIN Matching feature is huge and needs to be addressed immediately.
    • The software interface itself is outdated and clunky. It is way behind in terms of user-friendliness and convenience. Additionally, it is only compatible with Internet Explorer. ONESOURCE is literally the only reason I would ever access Internet Explorer which is notably slower and more prone to freezing than Google Chrome or Safari. A good portion of our business uses Macs which means they are SOL on accessing ONESOURCE.
    • The ability to look at multiple tax years for a single recipient would be huge. Currently, if a recipient asks us to pull three years of data, this means three different searches within each year's ONESOURCE instance. It's tedious and could be improved.
    Incentivized
    Read full review
    Likelihood to Renew
    Demandbase
    Relatively inexpensive service for a decent current awareness service. They have added little in sales functionality in the past year as they focused on building a marketing version of the product. Except for the addition of broader European coverage last spring (thin Equifax records), the database was static over the past year.
    Read full review
    Thomson Reuters
    To reiterate - a very useful tool for private company information, otherwise not forthcoming on the public domain. It is very crucial in Company analyses for various lenses, slices and dices of Company information. Also useful in industry analysis and in list building. Overall a great research and analytics tool.
    Read full review
    Usability
    Demandbase
    InsideView was extremely user-friendly. I was able to quickly understand how to efficiently use the software and get the most out of the service. I only had a short time to quickly learn how to use the functions offered by InsideView, and I felt confident within the first day of my understanding and ability to successfully use this tool.
    Read full review
    Thomson Reuters
    No answers on this topic
    Reliability and Availability
    Demandbase
    Seems to always work.
    Read full review
    Thomson Reuters
    No answers on this topic
    Performance
    Demandbase
    It's pretty fast.
    Read full review
    Thomson Reuters
    No answers on this topic
    Support Rating
    Demandbase
    We had an intro session with a customer success rep and were given a rundown of the platform and it was absolutely perfect. The rep was able to show us advanced search options and shortcuts that cut our search time.
    Read full review
    Thomson Reuters
    The ONESOURCE support has improved significantly over the years. Support sends out emails with the answer provided which helps in the future when the same issue occurs. This reduces the amount of calls to ONESOURCE Support as you can better document the calls and rely on previous answers if the same issue occurs. ONESOURCE support has also implemented a callback feature that reduces the amount of time spent on hold.
    Incentivized
    Read full review
    In-Person Training
    Demandbase
    She was fine, but we only had one session
    Read full review
    Thomson Reuters
    No answers on this topic
    Online Training
    Demandbase
    Seeing the demo during the sales cycle, not much training was needed due to this application being plug and play.
    Read full review
    Thomson Reuters
    No answers on this topic
    Implementation Rating
    Demandbase
    We had to work with InsideView for some custom configurations example we have a custom field in Salesforce called ha location that needed let's say NJ to spell out New Jersey and make certain fields mandatory. They were easy to work with though.
    Incentivized
    Read full review
    Thomson Reuters
    No answers on this topic
    Alternatives Considered
    Demandbase
    We selected Demandbase based on their premium B2B DSP, their integrations with third party ad sites and our CRM and tech stack. Their intent signals and ability to integrate the data we have in Demandbase to GCP through their DataStream product to build our own models and leverage in our own dashboards has been extremely beneficial
    Incentivized
    Read full review
    Thomson Reuters
    As I said it is an easy-to-use platform and saved us time and money. They have great customer service and have helped our company get new hires checked and in-service faster than our old company. By combining the two services in one place it has made it easier for the new hire and the HR staff to track results. I am a fan!
    Incentivized
    Read full review
    Return on Investment
    Demandbase
    • Save me time doing company research from an average of 25 mins to an average of 7 mins for large ICP accounts.
    • Save me time by integrating the contact research without jumping out of InsideView to do it in a separate app.
    • A morning 10 mins scan of the target company news feed gave me a high level view of the most important news that I need to know regarding my prospect accounts and their respective industries.
    Read full review
    Thomson Reuters
    • Leaves sales tax off invoices from time to time.
    • Reduces the amount of manual work needed to calculate sales tax and to update tax rates.
    Incentivized
    Read full review
    ScreenShots

    Demandbase One Screenshots

    Screenshot of Demandbase's B2B DSP, used to optimize for B2B outcomes with Self-Serve and Managed options that allow for complete control over who, how, and where ad impressions are targeted and delivered to accounts.Screenshot of Demandbase One™'s account-based GTM command center, powering the revenue stack. Its AI-driven engine unifies first and third-party data, streamlines cross-channel execution, and connects all marketing tools with the same data, insights, and workflows.Screenshot of the sales intelligence interface. Account executives and SDRs/BDRs can be more timely and more relevant with sales intelligence, engagement insights, and accurate company and contact data.Product screenshotScreenshot of where AI can be used to find and prioritize accounts looking to buy products and solutions. The AI helps to identify accounts that fit an ideal customer profile (ICP) with a Qualification Score. It then displays which accounts are showing patterns of buying behavior with a Pipeline Predictive Score. And lastly, it displays accounts showing interest in products and competitors using intent data derived from more than 1 trillion B2B signals a month.Product screenshot