DigitalOcean vs. Shopify

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
DigitalOcean
Score 8.4 out of 10
N/A
DigitalOcean is an infrastructure-as-a-service (IaaS) platform from the company of the same name headquartered in New York. It is known for its support of managed Kubernetes clusters and “droplets” feature.
$5
Starting Price Per Month
Shopify
Score 8.9 out of 10
N/A
Shopify is a commerce platform designed for both online stores and retail locations. Shopify offers a professional online storefront, a payment solution to accept credit cards, and the Shopify POS application to power retail sales.
$29
per month
Pricing
DigitalOceanShopify
Editions & Modules
1GB-16GB
$5.00
Starting Price Per Month
8GB-160GB
$60.00
Starting Price Per Month
Shopify Lite
$9
per month
Basic Shopify
$29
per month
Shopify
$79
per month
Advanced Shopify
$299
per month
Shopify Plus
2,000
per month
Offerings
Pricing Offerings
DigitalOceanShopify
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
DigitalOceanShopify
Features
DigitalOceanShopify
Infrastructure-as-a-Service (IaaS)
Comparison of Infrastructure-as-a-Service (IaaS) features of Product A and Product B
DigitalOcean
9.1
35 Ratings
10% above category average
Shopify
-
Ratings
Service-level Agreement (SLA) uptime9.730 Ratings00 Ratings
Dynamic scaling9.731 Ratings00 Ratings
Elastic load balancing9.023 Ratings00 Ratings
Pre-configured templates10.028 Ratings00 Ratings
Monitoring tools9.734 Ratings00 Ratings
Pre-defined machine images9.032 Ratings00 Ratings
Operating system support8.632 Ratings00 Ratings
Security controls9.031 Ratings00 Ratings
Automation7.54 Ratings00 Ratings
Online Storefront
Comparison of Online Storefront features of Product A and Product B
DigitalOcean
-
Ratings
Shopify
8.5
148 Ratings
9% above category average
Product catalog & listings00 Ratings9.0148 Ratings
Product management00 Ratings8.3146 Ratings
Bulk product upload00 Ratings8.5124 Ratings
Branding00 Ratings8.6145 Ratings
Mobile storefront00 Ratings8.9141 Ratings
Product variations00 Ratings8.2138 Ratings
Website integration00 Ratings8.8139 Ratings
Visual customization00 Ratings8.5145 Ratings
CMS00 Ratings7.7117 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
DigitalOcean
-
Ratings
Shopify
8.4
140 Ratings
10% above category average
Abandoned cart recovery00 Ratings8.1130 Ratings
Checkout user experience00 Ratings8.7138 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
DigitalOcean
-
Ratings
Shopify
9.5
142 Ratings
14% above category average
eCommerce security00 Ratings9.5142 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
DigitalOcean
-
Ratings
Shopify
8.4
145 Ratings
10% above category average
Promotions & discounts00 Ratings8.8139 Ratings
Personalized recommendations00 Ratings8.432 Ratings
SEO00 Ratings7.9134 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
DigitalOcean
-
Ratings
Shopify
8.1
146 Ratings
2% above category average
Multi-site management00 Ratings6.719 Ratings
Order processing00 Ratings9.1143 Ratings
Inventory management00 Ratings7.6142 Ratings
Shipping00 Ratings8.2134 Ratings
Custom functionality00 Ratings8.7135 Ratings
Best Alternatives
DigitalOceanShopify
Small Businesses
DigitalOcean Droplets
DigitalOcean Droplets
Score 9.3 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Medium-sized Companies
SAP on IBM Cloud
SAP on IBM Cloud
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Enterprises
SAP on IBM Cloud
SAP on IBM Cloud
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
DigitalOceanShopify
Likelihood to Recommend
9.0
(35 ratings)
8.5
(161 ratings)
Likelihood to Renew
9.0
(2 ratings)
10.0
(16 ratings)
Usability
9.0
(9 ratings)
8.5
(15 ratings)
Availability
10.0
(1 ratings)
10.0
(2 ratings)
Performance
9.0
(1 ratings)
10.0
(1 ratings)
Support Rating
8.8
(9 ratings)
10.0
(3 ratings)
Online Training
-
(0 ratings)
10.0
(1 ratings)
Implementation Rating
-
(0 ratings)
10.0
(2 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
10.0
(1 ratings)
Ease of integration
-
(0 ratings)
10.0
(1 ratings)
Product Scalability
10.0
(1 ratings)
10.0
(1 ratings)
Vendor post-sale
-
(0 ratings)
10.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
DigitalOceanShopify
Likelihood to Recommend
DigitalOcean
DigitalOcean is perfect for hosting client websites, running marketing tools, and managing media storage with Spaces and CDN. The use of Droplets to quickly launch landing pages or WordPress sites for campaigns is a Godsend. It’s great for fast, cheap, and scalable solutions. But for complex microservices or projects needing strict compliance (like HIPAA), DigitalOcean may not always be the best fit, but that depends heavily on your project.
Read full review
Shopify
Shopify allowed us to handle matrix items and combined listings. Both of which we could not do on our previous platform. There was some customization involved but overall, it did what we needed it to. The one downside was that if we want to change anything we would have to reload the entire set of matrix items manually.
Read full review
Pros
DigitalOcean
  • DigitalOcean provides some of the best cost-to-value services available
  • The DigitalOcean cloud console is very intuitive and easy to navigate
  • DigitalOcean has great support for Docker and other dev ops tools like Terraform.
  • DigitalOcean iterates quickly and provides cutting edge features for organizations that want to keep up with the latest and greatest dev ops tooling
  • DigitalOcean has a great developer community and numerous support docs/tutorials
Read full review
Shopify
  • It's base security and integration with trusted security partners (such as NoFraud) is a game-changer when it comes to reliability and a "hands off approach" for our IT department. The up-time is also very good.
  • It offers a wide range of verified plugins that are (for the most part) easy to install and use for any specific scenario you're looking for.
  • It's Analytics area in the admin is actually nice and offers a wide variety of reports that you can run.
Read full review
Cons
DigitalOcean
  • Some products/services available on other Cloud providers aren't available, but they seem to be catching up as they add new products like Managed SQL DBs.
  • While they have FreeBSD droplets (VMs), support for *BSD OSs is limited. I.e. the new monitoring agent only works on Linux.
  • There are no regions available on South America.
  • They don't seem to offer enterprise-level products, even basic ones as Windows Server, MS SQL Server, Oracle products, etc.
Read full review
Shopify
  • I would love it if Shopify built an in house app which helped us post UGCs and social proof from platforms such as Instagram, Youtube etc. more seamlessly on our website. Right now, we are able to do it through third party apps but the look and feel is just okay.
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Likelihood to Renew
DigitalOcean
I've been very happy with it for my purposes and I plan to continue to use DigitalOcean for the foreseeable future!
Read full review
Shopify
Nothing we have used in the past or have seen thus far even comes close to offering what we get with Shopify Plus, especially for the price. You cannot even come close to getting what we are getting at the price we pay. We are beyond thrilled and Shopify Plus meets and exceeds all of our needs and expectations. We love it!
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Usability
DigitalOcean
I honestly can't think of an easier way to set up and maintain your own server. Being able to set up a server in minutes and have fully control is awesome. The UX is incredibly intuitive for first-time users as well so there's no reason to be intimidated when it comes to giving DigitalOcean a shot.
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Shopify
It is fairly easy to use Shopify regardless of what task you are attempting to perform. Most things are customizable to a degree without requiring coding ability. I have very limited coding experience and have still been able to navigate my way around changing features of the website that require edits to the code with the use of AI and trial-and-error. This previously wasn't possible with the WooCommerce platform.
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Reliability and Availability
DigitalOcean
Have not found a single second of down time myself. Superior availability.
Read full review
Shopify
Shopify support is always available when you need them.
Read full review
Performance
DigitalOcean
Very quick response and high performance, you have to fine tune configurations on your machines though.
Read full review
Shopify
Shopify website speed is quite impressive. Even if we integrate couple apps, it does not hamper the site speed.
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Support Rating
DigitalOcean
They have always been fast, and the process has been straight-forward. I haven't had to use it enough to be frustrated with it, to be honest, and when I have an issue they fix it. As with all support, I wish it felt more human, but they are doing aces.
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Shopify
In terms of support I give Shopify a 9 out of 10 because they're always very friendly and thorough, and they personally can't solve my problem for me they always point me in the proper direction with the proper information I need to move forward
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Online Training
DigitalOcean
No answers on this topic
Shopify
Shopify offered us several trainings to setup a Shopify store, how to build a brand, SEO, product photography etc. All this content have been super helpful in our journey.
Read full review
Implementation Rating
DigitalOcean
No answers on this topic
Shopify
Just start now and make the switch, the sooner the better. You will love it and it is really a simple process
Read full review
Alternatives Considered
DigitalOcean
DigitalOcean is an inexpensive product as compared to other products available in the market. The UI is easy and the beginner can also understand the UI with the step by step guide. It provides a lot of custom features and the user needs to pay only for what they are using. Amazon has a complex UI and is on the expensive side. DigitalOcean is simple to use and is easily manageable and the servers can easily be set up without additional cost and such.
Read full review
Shopify
Big Commerce and SAP Hybris are two other platforms we've investigated and Shopify is by far easiest to use and customize. While it doesn't do everything out of the box, the apps do fill in many gaps. The cost however, is probably the biggest selling point against these other two options.
Read full review
Scalability
DigitalOcean
Great scalability, you can start with small plans and move up to premium features at a very good price.
Read full review
Shopify
Shopify has basic to high-end plans. The plans grow with the brand`s growth and I love that about Shopify.
Read full review
Return on Investment
DigitalOcean
  • Positive - Elastic computer instances make it possible to pay for only for what you need.
  • Positive - Competitive pricing - some of the products that DigitalOcean offers are much cheaper than those offered by competitors.
  • Negative - Having to go to other cloud computing platforms for more specific, advanced services like Computer Vision optimized services, GPU cloud compute instances, etc...
Read full review
Shopify
  • It got the store up quickly so the client could start selling. She was previously selling products on Etsy and Facebook and wanted to consolidate everything onto one website, so the main thing Shopify solved was to reduce the store owner's time in managing all her products on multiple sites. Also, we had previously built a website on Wix with all the custom functionality and branding she needed - a truly great, high-end website - but it performed so slowly that it was unusable. So the speed at which Shopify can be set up and then works on the page is appreciable.
  • The website was manageable by the client - she could figure the system out herself after a while so she saved money on costs for hiring developers. She did have to hire developers to customize some of the plug-ins but costs are all relative; it wasn't a high investment compared to building a full e-commerce website. With the complexity and size of her product base and the functionality and branding she wanted to have in a website, and the potential of her business, she would have needed to invest well over $10,000 to get to where she really needs to be. In the end she kept the budget under $5000.00.
  • Costs kept climbing with plug-ins having to be added with everything. My client became more involved in building the website and began to try multiple plugins, and she did not have the skill base to evaluate the plugins functionalities so she chose plugins that did not do everything she needed, and then ended up paying the plugin developers to customize the plugins. So on one hand, it's pretty amazing to be able to bring up an e-commerce website as quickly as a week or so, but on the other hand if you need anything customized or deeper functionality in regards to product searching and filtering on the web page, and management on the backend, it quickly goes beyond the skills of the average person to manage, and above their expected budget as well. In the end my client really did not get anything close to the functionality for the website we had originally envisioned.
  • Shopify was the easiest way we could find to bring the client's products to a global market. We evaluated several other platforms and the functionality simple did not seem to be adequate, so Shopify seemed like the only solution that could do enough of what we needed and still stay within this client's budget. Really the problem in this project was not platform per se but that the budget wasn't large enough. Shopify managed to provide a solution for an ecommerce store with thousands of products on a tiny budget, so in the sense of pure functionality it provided the best value of all the platforms we evaluated. The solution still isn't big enough for this client's business though so, without having insights into this client's post-build sales results, my guess is that because her new website did not make her products easier to sort through, and she likely didn't have much more budget left to invest in SEO and other marketing of the website, her sales probably didn't increase substantially as a result of having built the website. So I think this project all in all did not likely have a high ROI.
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