Dotdigital vs. Emotive.io

DotDigital has a drag-and-drop email builder and many good templates. Using automation, I was able to send out emails with ease. During the onboarding process, you will also be able to speak with real people. We use it to create modern and engaging emails for customers, whether abandoned cart or post-purchase. It has excellent reporting modules, but it lacks a few fundamentals, which can be frustrating. As a whole, the partnership has been a success so far.

Incentivized

After using Emotive.io for the last year, I honestly can't think of anything they helped us with besides cost half the price of our previous SMS provider. But when compared to other brands on the market, I still believe Emotive.io is overpriced and offers poor performance.

• Email Campaigns are simple and easy to crease
• We use the SMS to alert our customers to any technical issues
• Good support from account managers

Incentivized

• Our first account manager was responsive
• Our first account manager was knowledgeable
• At the time, Emotive features were competitive.

Incentivized

• API limits: There is a hardcoded limit on how many API calls you can make per hour, and to raise it, you have to pay.
• The API set is very limited in general.
• The API set is very limited in general

Incentivized

• Price
• New Features
• Estimated Cost Calculator

Incentivized

DotDigital is not difficult to use, however, the user interface could use some optimization. There are certain elements that can be challenging to find, and the menus are not always intuitive. However, the tool makes up for that with easy to use features, like creating segments, and allowing many rules to specify these particular groups.

Incentivized

DotDigital's platform is simple to use for essential email marketing campaigns. Setting up Programs (action-driven automation) is simple. It gives you the ability to design stunning campaigns with a wide range of customizability. To better understand our customer base, it analyzes each email sent out. In every situation, the support team has been responsive and helpful.

Incentivized

Postscript is more expensive, and worked well for a while, but not really worth the cost. Attentive is cheaper than Emotive and Postscript, and they are performing 10x better than both combined

• Maintenance costs due to integration limits.
• API tiers (now formalized in the documentation) were discovered after the initial purchase, so there are more recurring costs.
• In general, a raise of costs in the IT compartment, while it can benefit marketing.

Incentivized

• Starting with 0, we initially benefitted greatly from the boost SMS marketing provided.
• The integration with Gorgias was convenient and reduced support time/resources.

Incentivized