Dubb is a video communication platform that offers business users a platform to send personalized, trackable videos. Based in Los Angeles, the company was founded by technologists with specialties in marketing automation, artificial intelligence, and machine learning. The Dubb platform features a mobile app, Outlook Add-In, website, Slack app, and Chrome Extension (with integrations to LinkedIn, Gmail, and more). The company was built on the premise that everyone should have the ability to share…
$10
per user
Kapost
Score7 out of 10
N/A
Upland Kapost helps you create and distribute meaningful content to support the buyer journey for B2B companies.
Although it is an extremely diverse platform with many use cases, I have found it best suited to creating a message based on a specific marketing strategy and being able to reach people at scale. While it offers adequate CRM functionality in most cases, if you are needing a more robust CRM it might not have the functionality you need.
Kapost has potential to be a great asset in small and large orgs. If you're not producing a great deal of content, or coordinating across a large team, there's still tremendous value, but it scales as your org scales because it makes it easier to coordinate and manage large teams and large content archives.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Very simple to use. When I'm considering a new tool, it has to make my day easier. Not add frustration to my day.
Includes personal branding in multiple places.
I really like the Presets. Before I realized presets were an option, I was spending an additional time adding CTAs. Now I have presets for each category. And I can add specific videos to each preset.
Filtering: If you make the most out of your custom details and custom fields, you can gain newfound access to materials that may have long been lost in the ether. It's really easy for us, for instance, to see all of our videos at once. Or everything targeting a certain buying stage. Or you can keyword search to see everything on one topic.
Workflows: It's really nice to lay out "who sees what when" in a digital way, because everyone involved on an asset can easily see what stage things are at. You can also set deadlines to tasks, which seems a bit more firm than a casual email, because you can visually see how meeting your deadline fits within the whole timeline.
Calendars: The calendar feature is nice for us because we have a blog, so we can see when everything is (supposed) to go live. It's easy to see when I, as a copy editor, should be expecting work, so I can align my day accordingly. Way better than the old-fashioned "mental note" system.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I don't see how we can easily change the order in which videos are displayed on a showcase. It seems to default to the order in which the videos were uploaded, from oldest to most recent. That being said, I have not brought this up to the Dubb team yet; usually if something makes sense and can be done, the Dubb team figures out how to make it happen.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Social media distribution needs improvement. Specifically a calendar for planned Tweets and a better way to schedule multiple shares of the same content.
System performance is somewhat slow.
Should be an easier way to make changes, like adding custom fields or publication destinations, to all content types, rather than one at a time.
It's our favorite tool. It continues to get better. It gives us the opportunity to make a passive income for an outstanding product. It makes marketing fun and much easier since talking is much easier and more enjoyable than writing is. Plus the open rate is through the roof. In a world that has become almost completely virtual, it allows us to give a personal, in-person touch.
We are using some other systems that might have replaced Kapost, but none of them had the workflow functionality we were looking for. So, we're sticking with Kapost for now.
In 1987 I fell 3 stories and was in rehabilitation and surgeries for 2 years. I broke my arm and type with one finger on my right hand. I love that I can do so much with a video quickly than I can with typing. I still type plenty, however, if I can launch DUbb and record a video I will if I have a choice. Easy to use and makes a huge difference in my life. It's the one solution that has made the most impact on my life as far as my business is concerned
The calendar view is a great feature and so are the custom views. It is relatively easy to see a clear view of what content the user is responsible for and then the due dates associated to it. The ability to create and update workflows for the team is easy to navigate and keeps us on track.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
They have three webinars a week for onboarding and Q&A purposes! They have a very active Facebook group, they are very active on email sending quality content for the growth of your initiatives. Only for support, I would get started all over with them
The reputation of the product matches up to its reputation as one of the leaders in the space. I love that you can share and access content at your fingertips from anywhere. The downside is that it does not have the prettiest interface but you can get over this with its functionality.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Dubb - Video Communication Platform's technology works. The other company's built-in video recording capability resulted in a very low-quality output (video), and Dubb - Video Communication Platform is built for business owners and marketers, which is a better fit for me, personally.
Workfront has a lot of great features, but Kapost was the right tool for what we needed at the time. With a team of our size, we had to make sure we weren't biting off more than we could chew and the project never got off the ground. We had to be thoughtful with how we rolled it out.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I've had challenges with screen recording. In my experience, the audio has cut out numerous times, which results in re-watching my video (which takes time) to see where the audio cuts out and then having to re-record (which takes more time too). I now use a different platform for screen recording because of this experience.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
