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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Dynamic Yield

    Score8.9 out of 10
    N/ADynamic Yield is presented as an AI-powered Experience Optimization platform that delivers individualized experiences at every customer touchpoint: web, apps, email, kiosks, IoT, and call centers. The platform’s data management capabilities provide for a unified view of the customer, to allow the rapid and scalable creation of highly targeted digital interactions. Marketers, product managers, and engineers use Dynamic Yield for: Launching new personalization…N/A

    Joomla

    Score8.3 out of 10
    N/AJoomla! is a free and open source content management system used to publish web content. Included features are page caching, RSS feeds, printable versions of pages, news flashes, blogs, polls, a search function, and support for language internationalization.N/A
    Pricing
    Dynamic YieldJoomla
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Dynamic YieldJoomla
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Dynamic YieldJoomla
    Considered Both Products
    Dynamic Yield by Mastercard
    No answer on this topic
    The Joomla Project
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    74 Answers
    93%
    Would buy again
    14 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    67 Answers
    93%
    Delivers good value for the price
    13 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    74 Answers
    87%
    Happy with the feature set
    13 Answers
    Lived up to sales and marketing promises
    98%
    Lived up to sales and marketing promises
    53 Answers
    100%
    Lived up to sales and marketing promises
    10 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    47 Answers
    100%
    Implementation went as expected
    14 Answers
    Features
    Dynamic YieldJoomla
    Security
    Comparison of Security features of Dynamic Yield and Joomla!
    Feature
    Dynamic Yield
    -
    Ratings
    Joomla!
    8.3
    51 Ratings
    1% above category average
    Role-based user permissions00 Ratings8.351 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Dynamic Yield and Joomla!
    Feature
    Dynamic Yield
    -
    Ratings
    Joomla!
    6.6
    48 Ratings
    17% below category average
    API00 Ratings7.246 Ratings
    Internationalization / multi-language00 Ratings6.047 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of Dynamic Yield and Joomla!
    Feature
    Dynamic Yield
    -
    Ratings
    Joomla!
    7.7
    54 Ratings
    2% below category average
    WYSIWYG editor00 Ratings8.353 Ratings
    Code quality / cleanliness00 Ratings8.551 Ratings
    Admin section00 Ratings8.249 Ratings
    Page templates00 Ratings7.052 Ratings
    Library of website themes00 Ratings6.350 Ratings
    Mobile optimization / responsive design00 Ratings7.550 Ratings
    Publishing workflow00 Ratings8.450 Ratings
    Form generator00 Ratings7.446 Ratings
    Web Content Management
    Comparison of Web Content Management features of Dynamic Yield and Joomla!
    Feature
    Dynamic Yield
    -
    Ratings
    Joomla!
    7.6
    52 Ratings
    1% above category average
    Content taxonomy00 Ratings7.951 Ratings
    SEO support00 Ratings7.650 Ratings
    Bulk management00 Ratings8.049 Ratings
    Availability / breadth of extensions00 Ratings7.052 Ratings
    Community / comment management00 Ratings7.150 Ratings
    Best Alternatives
    Dynamic YieldJoomla
    Small Businesses
    No answers on this topic
    Umbraco CMS
    Score7 out of 10
    Medium-sized Companies
    Monetate
    Score8.3 out of 10
    Square Online
    Score7.7 out of 10
    Enterprises
    Monetate
    Score8.3 out of 10
    RWS Tridion Sites
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Dynamic YieldJoomla
    Likelihood to Recommend
    9.4
    (107 ratings)
    8.2
    (75 ratings)
    Likelihood to Renew
    10.0
    (5 ratings)
    10.0
    (28 ratings)
    Usability
    9.0
    (26 ratings)
    8.0
    (14 ratings)
    Availability
    -
    (0 ratings)
    9.9
    (2 ratings)
    Performance
    -
    (0 ratings)
    7.8
    (2 ratings)
    Support Rating
    10.0
    (47 ratings)
    10.0
    (4 ratings)
    Online Training
    -
    (0 ratings)
    8.0
    (2 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.7
    (3 ratings)
    Product Scalability
    -
    (0 ratings)
    9.9
    (3 ratings)
    User Testimonials
    Dynamic YieldJoomla
    Likelihood to Recommend
    Dynamic Yield by Mastercard
    For us, it is well suited for personalization. Since we are hospitality brand, we have different rooms sales inclusion based on different segmentation like Mem or Non-mem, Global or UAE, we have to personalize our landing pages accordingly so that we show the relevant information to relevant audience. The inactivity pop up box and newsletter signup popups work good for us. It does not work well in some scenario like Dynamic Yield offers built-in analytics focused on campaign and test performance, but it’s not a replacement for tools like GA4, Adobe Analytics. It lacks deep funnel tracking or complex reporting capabilities.
    Incentivized
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    The Joomla Project
    If your developers want to have some fun, Joomla offers the stability and friendliness to do custom coding. Certain marketing initiatives require us to get "cute" with the interface, and Joomla allows for that a bit easier than WordPress (and definitely easier than sites like Squarespace). The security of Joomla is also always a plus.
    Incentivized
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    Pros
    Dynamic Yield by Mastercard
    • Provide fantastic support, both in relation to strategy/best practice and troubleshooting.
    • An easy to use interface, as a user who is relatively new to Dynamic Yield I find that it is an intuitive platform to use.
    • The ability to segment and drill down on data allows for really specific insights which, whilst not necessarily being leveraged on a testing basis, can be super valuable from a greater marketing perspective.
    Incentivized
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    The Joomla Project
    • Security. Its got many new features in the new Joomla! 4 which make the already good security even better. I like the ability to use my Yubi keys to log in with the new webauth standard, I don't think any other CMS has that built in
    • W3C Accessibility Guidelines (WCAG) 2.1 (with AA compliance)
    • Really good SEO that gets our sites to the top of the search engines again without the need for any extra things
    • Speed, it gets a really good score (100%) in the google lighthouse on our server, can't beat that
    Read full review
    Cons
    Dynamic Yield by Mastercard
    • Brand templates could need complex CSS/custom code.
    • We'd like to see a little "i" next to specific labels, which elaborates on what is meant. For example, when I hover over "Dynamic allocation," I get something like "An advanced form of A/B testing where the best-performing variations receive higher traffic."
    • Jargon (for example, for audience targeting) can be overwhelming for new users; therefore, clearer, user-friendly explanations are needed.
    Incentivized
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    The Joomla Project
    • Because Joomla's user community is smaller than WP, it lacks as many choices from 3rd party developers, meaning it can be a little more difficult to find the right extension for what you need to accomplish
    • Along the same vein, most of the best 3rd-party software for Joomla! is paid
    • Simple features such as Add to Menu and Cache cleaners should be adopted as part of the Joomla! core, though they are available as extensions
    • Joomla! could use a simpler and easier URL rewriting process
    Incentivized
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    Likelihood to Renew
    Dynamic Yield by Mastercard
    implementation took a long time but also, DY has really proven that they are transforming and adapting their platform to be more user friendly and the right technology choice for their brand or company
    Incentivized
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    The Joomla Project
    I gave it a rating of 10 because I just love how Joomla! works, how it is set up and how it handles many users. Also it is very fast, and there is no overload on the MySQL database or servers ever.
    Incentivized
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    Usability
    Dynamic Yield by Mastercard
    Setting up strategies, audiences, and experiences is simple and fast. It is incredibly easy to modify the appearance of your site and optimize every aspect with the Dynamic Yield Personalizations. However, while the data visualization on an experience level is easy to modify and analyze, exporting the data in meaningful ways is time consuming.
    Incentivized
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    The Joomla Project
    Joomla! 3.x is easily installed either manually or via a script provided by your host. It contains most of the tools needed to begin creating websites right from the start. Those features that it doesn't have are easily installed via links and buttons from the thousands of extensions available in the community
    Read full review
    Performance
    Dynamic Yield by Mastercard
    No answers on this topic
    The Joomla Project
    Today's Modern Joomla performs very well and is robust and durable. The pages load faster than they ever did in the past and Modern Joomla's integration into other software or systems has become seamless. Modern Joomla sites will last long and will stay running forever.
    Incentivized
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    Support Rating
    Dynamic Yield by Mastercard
    Overall, the support is very good. If you are a partner (my case), they assign you a customer success manager, that helps a lot. Also, there is a technical person to provide support to the partners, again a great help.
    My only "complain" is that with some complex issues, the support may delay in providing you with a solution. Sometimes that can cause some tension with your client.
    Incentivized
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    The Joomla Project
    Between the core Joomla developers who are excellent at answering questions and providing support, you have a whole community of developers who work with Joomla and are happy to help fellow developers out answering questions and supporting the Joomla project. Out of the many communities I am involved in for open-source software, Joomla's community is by far the best.
    Incentivized
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    Online Training
    Dynamic Yield by Mastercard
    No answers on this topic
    The Joomla Project
    It is good if you know Joomla! if not it can get a bit confusing
    Read full review
    Implementation Rating
    Dynamic Yield by Mastercard
    No answers on this topic
    The Joomla Project
    Joomla has gone through tremendous growing pains. It is now better than ever. But before, when it was going from 1.5-2.5, the templates and plugins would break over and over again. If you don't understand what Joomla was trying to do back then, you might have a bad attitude toward it. Today, those pains are over and things don't break like they used to during that time period.
    Incentivized
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    Alternatives Considered
    Dynamic Yield by Mastercard
    Dynamic Yield provides far more capability and ready-to-go templates for small-medium sized businesses, as well as decent API implementation for businesses who want to have a deeper integration. The ease of implementation and faster time-to-market is why we chose Dynamic Yield.
    Read full review
    The Joomla Project
    We tested other platforms like WordPress, Magento and some local CMS. 
    But Joomla offered us better resources for generating content.
    Joomla is a CMS suitable for many types of projects, especially if you have several people editing content at the same time.
    It allows you to maintain visual standardization and offers many options for working with images.
    With its ability to control access to different articles, categories or even different components, it is a great tool, even if they are managed by different people.
    Incentivized
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    Return on Investment
    Dynamic Yield by Mastercard
    • Most tests have had a positive impact on either revenue or conversion rate - quite often in double digits.
    • Dynamic Yield has also helped us to stop some particular initiatives through direct interaction with the customer base via questionnaires or by a test proving negative quicker than rolling out a permanent feature.
    Incentivized
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    The Joomla Project
    • Joomla has reduced our costs of rolling out a new website because it uses less developer time and can be rolled out by individual users as needed.
    • Joomla has a lot of extensions and add-ons that make it easy to create and implement advanced solutions quickly.
    Incentivized
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    ScreenShots

    Dynamic Yield Screenshots

    Screenshot of The Dynamic Yield Dashboard, which offers a high-level overview of personalization campaigns, site performance, audiences, product updates, and more. With customers building and managing dozens, sometimes even hundreds of concurrent campaigns, the Dynamic Yield dashboard provides a snapshot of key information and surfaces items for potential optimization from campaigns that require action.Screenshot of Dynamic Yield's customer segmentation engine, used to unify customer data across digital and offline touchpoints. Data can be onboarded from multiple sources to create one cohesive dataset from which to power experiences. Users can collect, store, categorize, and synchronize data from a CRM, ESP, DMP, APIs, or POS.Screenshot of The interface to create cross-touchpoint personalization campaigns and experiments at scale. Users can coordinate independent personalization experiences to deliver a cohesive, consistent customer journey from start-to-finish.Screenshot of Dynamic Yield's Predictive Targeting capabilities, which provides machine-learning optimization. Dynamic Yield’s Predictive Targeting engine will continuously analyze and identify opportunities to serve the most relevant content for each audience segment.