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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    EngageBay

    Score7 out of 10
    N/AEngageBay is presented by the vendor as a powerful, simple, affordable, and integrated all-in-one marketing, sales, and service automation platform with a free CRM, designed for small businesses and startups to grow their business to the next level. It comprises a marketing automation suite to help businesses save time, nurture audiences and automate routines, manual tasks; free CRM and sales automation designed to keep users organized by storing and categorizing all email contacts, track deals,…

    $12.74

    per month per user

    MailerLite

    Score8.9 out of 10
    Small Businesses (1-50 employees)
    MailerLite is an email marketing platform for small businesses, creators, and ecommerce brands, used to automate the customer journey and grow a customer list. Pricing starts at $12/month. MailerLite enables users to: Grow and engage their audience - Build newsletters, forms, pop-ups, landing pages, and even full websites with a Drag and drop builder that offers total creative control over designs. 150 customizable templates are available to get…

    $12

    per month

    Pricing
    EngageBayMailerLite
    Editions & Modules
    FREE
    $0
    per month per user
    BASIC
    $12.74
    per month per user
    GROWTH
    $42.49
    per month per user
    PRO
    $84.99
    per month per user
    Free
    $0
    per month 2 users
    Comfort
    $12
    per month 3 users
    Power
    $25
    per month Unlimited users
    Enterprise
    Custom pricing
    per month
    Offerings
    Pricing Offerings
    EngageBayMailerLite
    Free Trial
    NoYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—Additional 30% discount available to Non-profit organizations. Up to a 10% for paying yearly.
    More Pricing Information
    Community Pulse
    EngageBayMailerLite
    Considered Both Products
    EngageBay Inc.
    No answer on this topic
    Mailerlite
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    95%
    Would buy again
    79 Answers
    Delivers good value for the price
    No answers on this topic
    96%
    Delivers good value for the price
    78 Answers
    Happy with the feature set
    No answers on this topic
    95%
    Happy with the feature set
    79 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    93%
    Lived up to sales and marketing promises
    69 Answers
    Implementation went as expected
    No answers on this topic
    90%
    Implementation went as expected
    71 Answers
    Features
    EngageBayMailerLite
    Sales Force Automation
    Comparison of Sales Force Automation features of EngageBay and MailerLite
    Feature
    EngageBay
    8.2
    1 Ratings
    5% above category average
    MailerLite
    -
    Ratings
    Customer data management / contact management10.01 Ratings00 Ratings
    Workflow management10.01 Ratings00 Ratings
    Opportunity management8.01 Ratings00 Ratings
    Integration with email client (e.g., Outlook or Gmail)5.01 Ratings00 Ratings
    Contract management8.01 Ratings00 Ratings
    Interaction tracking8.01 Ratings00 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of EngageBay and MailerLite
    Feature
    EngageBay
    8.5
    1 Ratings
    10% above category average
    MailerLite
    -
    Ratings
    Case management7.01 Ratings00 Ratings
    Help desk management10.01 Ratings00 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of EngageBay and MailerLite
    Feature
    EngageBay
    10.0
    1 Ratings
    26% above category average
    MailerLite
    -
    Ratings
    Lead management10.01 Ratings00 Ratings
    Email marketing10.01 Ratings00 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of EngageBay and MailerLite
    Feature
    EngageBay
    9.0
    1 Ratings
    16% above category average
    MailerLite
    -
    Ratings
    Task management10.01 Ratings00 Ratings
    Billing and invoicing management8.01 Ratings00 Ratings
    Reporting9.01 Ratings00 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of EngageBay and MailerLite
    Feature
    EngageBay
    7.5
    1 Ratings
    2% below category average
    MailerLite
    -
    Ratings
    Pipeline visualization8.01 Ratings00 Ratings
    Customizable reports7.01 Ratings00 Ratings
    Customization
    Comparison of Customization features of EngageBay and MailerLite
    Feature
    EngageBay
    7.5
    1 Ratings
    2% below category average
    MailerLite
    -
    Ratings
    Custom fields10.01 Ratings00 Ratings
    Scripting environment5.01 Ratings00 Ratings
    Security
    Comparison of Security features of EngageBay and MailerLite
    Feature
    EngageBay
    10.0
    1 Ratings
    17% above category average
    MailerLite
    -
    Ratings
    Single sign-on capability10.01 Ratings00 Ratings
    Role-based user permissions10.01 Ratings00 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of EngageBay and MailerLite
    Feature
    EngageBay
    9.0
    1 Ratings
    18% above category average
    MailerLite
    -
    Ratings
    Marketing automation10.01 Ratings00 Ratings
    Compensation management8.01 Ratings00 Ratings
    Platform
    Comparison of Platform features of EngageBay and MailerLite
    Feature
    EngageBay
    5.0
    1 Ratings
    42% below category average
    MailerLite
    -
    Ratings
    Mobile access5.01 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of EngageBay and MailerLite
    Feature
    EngageBay
    -
    Ratings
    MailerLite
    8.9
    88 Ratings
    11% above category average
    WYSIWYG email editor00 Ratings9.577 Ratings
    Dynamic content00 Ratings9.169 Ratings
    Ability to test dynamic content00 Ratings7.863 Ratings
    Landing pages00 Ratings8.666 Ratings
    A/B testing00 Ratings8.854 Ratings
    Mobile optimization00 Ratings8.569 Ratings
    Email deliverability reporting00 Ratings9.377 Ratings
    List management00 Ratings9.376 Ratings
    Triggered drip sequences00 Ratings9.151 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of EngageBay and MailerLite
    Feature
    EngageBay
    -
    Ratings
    MailerLite
    7.0
    76 Ratings
    8% below category average
    Dashboards00 Ratings6.01 Ratings
    Standard reports00 Ratings8.976 Ratings
    Custom reports00 Ratings6.01 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of EngageBay and MailerLite
    Feature
    EngageBay
    -
    Ratings
    MailerLite
    9.5
    69 Ratings
    15% above category average
    Email Previews00 Ratings9.569 Ratings
    Best Alternatives
    EngageBayMailerLite
    Small Businesses
    Salesflare
    Score10 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Kintone
    Score9.7 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Oracle Sales
    Score8.9 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    EngageBayMailerLite
    Likelihood to Recommend
    10.0
    (1 ratings)
    9.4
    (93 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.1
    (2 ratings)
    Usability
    10.0
    (1 ratings)
    9.4
    (30 ratings)
    Support Rating
    10.0
    (1 ratings)
    9.1
    (5 ratings)
    User Testimonials
    EngageBayMailerLite
    Likelihood to Recommend
    EngageBay Inc.
    I would absolutely recommend EngageBay to any customer looking to switch from Marketo or Salesforce that wanted a cheaper solution while still highly effective. Those platforms require hands-on integration consultants and full-time employees that know how to handle those CRMs. This CRM is easy to use for any beginner marketer.
    Incentivized
    Read full review
    Mailerlite
    I didn't have much luck when testing other similar tools and since we tested with free plan, we couldn't commit to something else if we couldn't get basic stuff fixed. That's when we switched to MailerLite, and their support was great and super helpful all the way (during our free plan, especially). Plus, they're super budget-friendly for startups, so I highly recommend.
    Incentivized
    Read full review
    Pros
    EngageBay Inc.
    • Lead / customer tracking
    • Automated emails
    • Automations
    Incentivized
    Read full review
    Mailerlite
    • Offers a user-friendly interface, making it simple to create beautiful forms, group subscribers, and automate emails.
    • Includes email automation workflows in their free plan - the only provider I know of that doesn't charge you after one month or hit you with "transaction fees".
    • Excellent video tutorial library so you can learn email marketing as a beginner without feeling overwhelmed.
    Read full review
    Cons
    EngageBay Inc.
    • Landing pages
    • Livechat feature
    • Lead/customer integration
    Incentivized
    Read full review
    Mailerlite
    • EVERYONE should be allowed to at least use the AI bot chat feature. This doesn't take a person and is such basic customer service that it should be offered at all levels.
    • It would be nice if MailerLite worked better with AddEvent icons
    • When emailing support it took days to get a response (after an agent escalated the issue). Some concerns are more urgent and email support shouldn't mean bad support.
    Read full review
    Likelihood to Renew
    EngageBay Inc.
    No answers on this topic
    Mailerlite
    Mailerlite is awesome and it does everything I need and then some. They're always innovating and adding new features, and their team is flippin' amazing. Can't see myself ever switching. They may not have everything, but looking at how well their team works, they'll get there for sure and I'm willing to wait.
    Incentivized
    Read full review
    Usability
    EngageBay Inc.
    EngageBay's incredibly easy to use. I was able to pick up the CRM and start using right away with little issues. Anyone with basic CRM knowledge should be able to get started on EngageBay easy. Their customer service team also makes onboarding very easy and will work with you on any issue.
    Incentivized
    Read full review
    Mailerlite
    I find it very easy to use, intuitive with a clean interface and drag and drop functionality where that adds value. It's quite configurable for our brand and the template and duplication options are very useful as we reuse a lot of content.
    Read full review
    Support Rating
    EngageBay Inc.
    Their support team is incredibly response, with a livechat option anytime during business hours. I was able to work with them on a variet of issues and they were extremely hands-on. The same reps are always there and friendly and ready to work with. There isn't a CRM that has better customer service.
    Incentivized
    Read full review
    Mailerlite
    Whenever I contact Support, either via email or through online chat, I always get a speedy response that gives me the answer I need. The AI Agent on the online chat is excellent and has helped me so much on numerous occasions.
    Read full review
    Alternatives Considered
    EngageBay Inc.
    Salesforce and Marketo are the strongest CRM products out there in the space. The drawback they have is that they are immensely expensive and complex to set-up / use. Salesforce is extremely complex, especially when using in conjunction with Pardot. EngageBay is simple, easy to use, and easy to build from. And their customer service is far more responsive than those platforms.
    Incentivized
    Read full review
    Mailerlite
    MailerLite has similar features to the tools mentioned above. The main advantage is that it is very complete in its free version. This is ideal for those who are starting out and want to try a complete email marketing platform.
    Incentivized
    Read full review
    Return on Investment
    EngageBay Inc.
    • Improved lead management and helped build lead data by 4-5x in size
    • Helped improve investor base with 100-150% growth in investors by year 1
    • Generated dozens of calendar invites to call potential investors in first year
    Incentivized
    Read full review
    Mailerlite
    • Gives us the ability to track the popularity of content in our email as well as who has read the content.
    • The customizable layout gives us the opportunity to be creative and have our culture shine through our company communication.
    • The ability to see who has un-subscribed helps our HR department to see who isn't receiving important company information so we can ask them to re-subscribe.
    • Helps our company to be more transparent and communicate more effectively.
    Incentivized
    Read full review
    ScreenShots

    MailerLite Screenshots

    Screenshot of reports, that can include unsubscribe count, spam complaints, bounces, link activity and other metrics that are critical to measuring success.Screenshot of automations for every subscriber journeyScreenshot of the MailerLite landing page builderScreenshot of an example newsletterScreenshot of some of the over 150 templates availableScreenshot of where to find MailerLite's integrations