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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Carta

    Score9 out of 10
    N/ACarta is an equity management platform that helps private companies manage their cap tables and issue securities electronically. Carta's tools help companies with valuations, tax filings, and equity compliance. Most recently, Carta launched Total Comp—a compensation management suite that offers benchmarking, leveling, scorecards, total rewards statements, and other tools used to forecast, hire, and retain…N/A

    Square POS

    Score9 out of 10
    N/ASquare POS is a point-of-sale software solution for restaurants, retail, or appointment-based businesses. It features numerous inventory (or menu) management and control features, and options that allow customers to pay in any way they want or can.

    $10

    per each additional reader; first reader free

    Pricing
    CartaSquare POS
    Editions & Modules
    No answers on this topic
    Each Transaction
    2.6% + $0.10
    per transaction
    Square Reader for magstripe
    $10
    per each additional reader; first reader free
    Square Stand for contactless and chip
    $16
    per month
    Square Terminal
    $27
    per month
    Square Register
    $39
    per 24 months
    Square Reader for contactless and chip
    $49
    per reader
    Square Point of Sale
    Free
    Offerings
    Pricing Offerings
    CartaSquare POS
    Free Trial
    NoYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    CartaSquare POS
    Considered Both Products
    Carta
    No answer on this topic
    Block, Inc (Square)
    No answer on this topic
    Key User Insights
    Would buy again
    83%
    Would buy again
    5 Answers
    98%
    Would buy again
    39 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    5 Answers
    100%
    Delivers good value for the price
    39 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    6 Answers
    95%
    Happy with the feature set
    38 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    94%
    Lived up to sales and marketing promises
    32 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    37 Answers
    Best Alternatives
    CartaSquare POS
    Small Businesses
    No answers on this topic
    Clover
    Score8.9 out of 10
    Medium-sized Companies
    No answers on this topic
    No answers on this topic
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CartaSquare POS
    Likelihood to Recommend
    9.5
    (10 ratings)
    9.0
    (61 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (2 ratings)
    Usability
    9.5
    (2 ratings)
    9.0
    (11 ratings)
    Support Rating
    9.6
    (2 ratings)
    8.7
    (18 ratings)
    User Testimonials
    CartaSquare POS
    Likelihood to Recommend
    Carta
    Carta is perfect for any sized organization when shares and stock options are in the picture for new/seasoned employees alike. If a company does not provide these benefits to employees, it may not be the best fit for them unless there are other value-adds the tool can provide in other areas.
    Incentivized
    Read full review
    Block, Inc (Square)
    Square POS is by far the easiest POS software to use at events and train additional team members on - even with temporary or first-time employees. It's easy to see how each event is doing in live time. It gives the event manager a real-time view of revenue earned. Its really easy to create/manage/delete users to keep the platform secure.
    Incentivized
    Read full review
    Pros
    Carta
    • Expense Reporting - GAAP compliant and easy to manage, a report is run monthly and provides all the details needed to book the expense.
    • Equity Manageent - All stock certificates for our investors are held in Carta making Equity easy to manage.
    • Stock Option Issuance - Options are issued in Carta and the entire option life cycle from issuance, approval, and exercising is handled in Carta.
    • User Interface is very easy to follow.
    • Support is very responsive and helpful.
    • Numerous education articles available to all users.
    Incentivized
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    Block, Inc (Square)
    • Mobile transactions (not like from a phone, but in terms of the ability to physically relocate rapidly).
    • Simple setup.
    • Generally uncomplicated pricing.
    • Widespread customer familiarity: because it's so regularly in use in our industry (musicians/entertainment professionals), people know and trust it in a way that you might not with a different provider.
    Incentivized
    Read full review
    Cons
    Carta
    • Still some issues with the auto-generated Excel file for stock calculations that required correction by technical support.
    • Could offer integration into accounting platforms or HR/payroll platforms to further cut down on manual input.
    • It should allow for custom user creation to allow for varying levels of access based on role in the company; currently, all security roles in the platform are out of the box without any modification allowed.
    Incentivized
    Read full review
    Block, Inc (Square)
    • Too much going on for simple users. There are so many different apps and pages now that I get lost almost every time I log onto Square
    • The high percentage of fees taken from sales
    • The difficulty in changing default settings
    • The layout of the “website” you can create is truly a nightmare
    Incentivized
    Read full review
    Likelihood to Renew
    Carta
    No answers on this topic
    Block, Inc (Square)
    I don't really foresee anything being able to dislodge Square from our organization—we're not evangelists or anything like that—it's just the best solution we've found for our use case. Being able to quickly handle transactions from customers and then track all of those sales for analysis/bookkeeping later on.
    Incentivized
    Read full review
    Usability
    Carta
    Because it is simple to use, I have never experienced any issues or bugs while using it and I have not heard anyone else having issues with it either. It simply works.
    Incentivized
    Read full review
    Block, Inc (Square)
    We find Square POS is very user friendly. Its interface is customizable to our needs and very easy to use. Before we adopted Square POS, we used a combination of solutions from different manufacturer to try and achieve a portion of the functionality that Square POS provides under only 1 login
    Incentivized
    Read full review
    Support Rating
    Carta
    Every time I have sent a message to Carta's support team, they've responded within 2 business days. The support team is very helpful and always has answered my questions competently and professionally. Many of my questions have also been answered through their extensive support articles. Carta makes available a lot of information that has helped reduce te administrative work of answering questions for our employees as they are able to get most of the information they need through Carta's website.
    Incentivized
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    Block, Inc (Square)
    An admission - I have NEVER had to use Square POS support. The system is seamless, it just works! I have never had any queries about how the system worked as everything is so clearly laid out. I have never had any problems with payments. If their support systems are anywhere near as good as their software, I think we'll be in good hands.
    Incentivized
    Read full review
    Alternatives Considered
    Carta
    I was not personally involved in choosing Carta over any other platforms. However, I can say I'm very happy with Carta. Carta allows for a central place to manage stock options from multiple companies and is extremely user-friendly and intuitive. With Carta being a market leader, it's nice to find new employers already using it as well.
    Incentivized
    Read full review
    Block, Inc (Square)
    We only used Square POS while we were getting set up with Authorize.Net. It isn't as flashy or recognized by the general public, but in our industry, that isn't a priority. We do very large transactions so the higher rates and fees from Square add up insanely quickly making the lower rates and fees from Authorize.Net the nail in Square's coffin for us.
    Incentivized
    Read full review
    Return on Investment
    Carta
    • If a company's cap table is wrong that is legally considered fraud ( yes, a capital F fraud ), as in there could be criminal repercussions, and almost assuredly whatever transaction that requires it to be accurate will be canceled.
    • Compliance is a major factor when it comes to having a stock option plan. Carta is the best I've seen at keeping a company in compliance.
    Read full review
    Block, Inc (Square)
    • The opportunity cost of waiting for payments and manually bringing them to a bank means that we don't have to visit our bank branch. That alone saves us several hours each month.
    • We can use ordinary computers and mobile devices with Square instead of paying for expensive software or terminals.
    • Our clients appreciate not having to process payments to us, and anything that helps our clients and makes them happy carries more import than I can explain in this space.
    Incentivized
    Read full review
    ScreenShots

    Carta Screenshots

    Screenshot of the company dashboard that provides a comprehensive view of tasks and recommended next steps.Screenshot of a company's detailed cap table breakdown by share class, providing vital insights into authorized shares, ownership percentages, dilution effects, and funds raised, accessible at a glance.Screenshot of the equity awards management interface featuring visibility into options holders, exercise prices, vesting schedules, and remaining allocation from an equity plan.Screenshot of the shareholder information and certificate interface where edits are incorporated into the cap table automatically.Screenshot of Carta's interface to create, track, and receive funding.