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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    E*TRADE

    Score1.2 out of 10
    N/AE*TRADE is a financial services company and pioneer in the online brokerage industry. Having executed the first-ever electronic trade by an individual investor more than 30 years ago, the Company focused on delivering complete and easy-to-use solutions for traders, investors and stock plan participants.N/A

    Lead411

    Score8.3 out of 10
    Mid-Size Companies (51-1,000 employees)
    Lead411 is a sales intelligence solution that provides provides news-driven sales leads, IT intelligence and unlimited company contacts within a simple UI. Key differentiators are unlimited downloads, fresh daily leads based on territory, and a no commitment monthly offer.

    $99

    per month per user

    Pricing
    E*TRADELead411
    Editions & Modules
    No answers on this topic
    Basic Plus Unlimited
    $99
    per month per user
    Enterprise Limited
    Contact Sales
    Offerings
    Pricing Offerings
    E*TRADELead411
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details$0--Stocks, options, and ETFs/ $0.65 50¢ with 30+ trades per quarter--Options contracts/ $1.50--Futures contracts/ $1.00 per bond, (minimum $10, maximum $250)--Bonds (online secondary trades)Pricing reflected may not include certain add-ons like Bombora Intent Data or extra seats. Contact Sales for customization of the service.
    More Pricing Information
    Features
    E*TRADELead411
    Prospecting
    Comparison of Prospecting features of E*TRADE and Lead411
    Feature
    E*TRADE
    -
    Ratings
    Lead411
    8.1
    53 Ratings
    5% above category average
    Advanced search00 Ratings8.152 Ratings
    Identification of new leads00 Ratings8.047 Ratings
    List quality00 Ratings7.752 Ratings
    List upload/download00 Ratings8.349 Ratings
    Ideal customer targeting00 Ratings8.247 Ratings
    Load time/data access00 Ratings8.150 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of E*TRADE and Lead411
    Feature
    E*TRADE
    -
    Ratings
    Lead411
    7.8
    53 Ratings
    1% above category average
    Contact information00 Ratings7.753 Ratings
    Company information00 Ratings8.353 Ratings
    Industry information00 Ratings7.653 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of E*TRADE and Lead411
    Feature
    E*TRADE
    -
    Ratings
    Lead411
    7.6
    49 Ratings
    2% above category average
    Lead qualification process00 Ratings7.840 Ratings
    Smart lists and recommendations00 Ratings7.434 Ratings
    Salesforce integration00 Ratings7.422 Ratings
    Company/business profiles00 Ratings7.743 Ratings
    Alerts and reminders00 Ratings6.830 Ratings
    Data hygiene00 Ratings7.017 Ratings
    Automatic data refresh00 Ratings7.537 Ratings
    Tags00 Ratings9.34 Ratings
    Filters and segmentation00 Ratings7.744 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of E*TRADE and Lead411
    Feature
    E*TRADE
    -
    Ratings
    Lead411
    8.6
    16 Ratings
    14% above category average
    Sales email templates00 Ratings8.216 Ratings
    Append emails to records00 Ratings9.01 Ratings
    Best Alternatives
    E*TRADELead411
    Small Businesses
    Coinbase
    Score7.3 out of 10
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    Coinbase
    Score7.3 out of 10
    Clay
    Score9.3 out of 10
    Enterprises
    No answers on this topic
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    E*TRADELead411
    Likelihood to Recommend
    1.2
    (5 ratings)
    8.4
    (58 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.0
    (7 ratings)
    Usability
    -
    (0 ratings)
    8.4
    (12 ratings)
    Performance
    -
    (0 ratings)
    7.3
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.1
    (4 ratings)
    User Testimonials
    E*TRADELead411
    Likelihood to Recommend
    E*TRADE
    During the COVID pandemic, the airline companies were taking a big hit on travel and I saw this as a great opportunity to invest in airline stock because its value in the market had dropped tremendously. I used this opportunity to invest in multiple airline stocks through e-trade by buying the stock at an all-time low for airline stock. It was a great investment for me in the long term.
    Incentivized
    Read full review
    Lead411
    It is well suited for reaching prospects across a vast array of industries; lead generation, planning for meetings (let's me know who might be attending from the client side and allows me to view their LinkedIn account ahead of time. I wouldn't use it for B2C sales or inexperienced sales support people. One still needs to determine which contacts to download.
    Incentivized
    Read full review
    Pros
    E*TRADE
    • I like their sell orders that allow you to set a price or percentage as a stop loss.
    • Their dashboard is easy to use and gives you some quick info.
    • I also like E*TRADE's reports for gains and losses.
    • Moving funds into and out of your accounts is pretty simple with E*TRADE.
    Incentivized
    Read full review
    Lead411
    • Most importantly --- The DATA is accurate and the platform is straight-forward and simple to use. The native connection to our CRM environment "completes the requirement" from our standpoint. A "10 out of 10"...
    • From my experiences and interactions, the culture of the organization is exceptionally focused on customer satisfaction! We've been more than pleased with EVERY SINGLE interaction with Lead411....they go out of their way to be of assistance. A "10 out of 10"...
    Read full review
    Cons
    E*TRADE
    • summary page needs to have more details like it doesn't show current market price for an option purchased
    • purchase or sell needs to be user friendly so it takes less time.
    Incentivized
    Read full review
    Lead411
    • Ability to search contacts and companies by actual street and physical address is not there yet. This is extremely helpful when trying to strategically work a particular neighborhood where you're trying to build up your own individual name and brand recognition. It's also a way of keeping others in the sales force from stepping on the toes or duplicating efforts of another sales rep.
    Read full review
    Likelihood to Renew
    E*TRADE
    No answers on this topic
    Lead411
    Lead411 is utilized by our team and as they improve their functionality for company look ups in batches, we are interested in testing it
    Read full review
    Usability
    E*TRADE
    No answers on this topic
    Lead411
    I would rate Lead411’s overall usability a 9 out of 10. The platform is intuitive, easy to navigate, and provides quick access to accurate data. Features like advanced search filters and integrations make it seamless for sales teams. Minor improvements could be made in global data coverage, but overall, it’s highly efficient and user-friendly.
    Read full review
    Support Rating
    E*TRADE
    No answers on this topic
    Lead411
    They are very good at responding to my questions.
    Incentivized
    Read full review
    Alternatives Considered
    E*TRADE
    robinhood is similar to e-trade but they are geared more to bitcoin and companies that may not be offered on E*TRADE because they are off-market companies.
    Incentivized
    Read full review
    Lead411
    ZoomInfo certainly is class when it comes to its capabilities. That said, if you're in a heavy outbound role and you just want to get down to the nitty gritty Lead411 is a cost effective measure to get you the information you need to be as successful as you can possibly be.
    Incentivized
    Read full review
    Return on Investment
    E*TRADE
    • Limit how much you want invest.
    • This is an open trade website and there is a risk of losing your money based on your investments.
    • If you make some sound investments and keep yourself within a budgeted spending limit there is the opportunity to make money on e-trade.
    Incentivized
    Read full review
    Lead411
    • I've been able to receive some great contact info that has led to me booking new speakers.
    • I've wasted a lot of time and credits on data that says it was verified and is not correct.
    • It is very labor intensive to keep cost down.
    Incentivized
    Read full review
    ScreenShots

    Lead411 Screenshots

    Screenshot of advanced search within the Lead411 platformScreenshot of the AI Dashboard used to find the most relevant and ready-to-purchase prospects quicklyScreenshot of where to contact prospects directly in the platform, create follow-up sequences and flag important prospects all within the platform.Screenshot of Lead411 a pricing options.