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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Foundry ABM

    Score8 out of 10
    N/AFoundry ABM is an account based marketing platform that creates campaigns for ads, web personalization, and sales. Foundry’s proprietary database complements an organization’s first party data to provide the best data to reach, engage, and convert more stakeholders in target accounts.N/A

    Sage CRM

    Score8.9 out of 10
    Mid-Size Companies (51-1,000 employees)
    Sage CRM is an SMB-oriented CRM platform offered in both SaaS and on-premise editions. Unlike the Sage SalesLogix product, the SaaS version is a true multi-tenant offering. The platform offers excellent integration with Sage ERP and accounting products. It is also a good global solution and is available in many languages and is used by over 12,000 customers worldwide, with many customers in Europe.

    $33

    per month

    Pricing
    Foundry ABMSage CRM
    Editions & Modules
    No answers on this topic
    Sage CRM (cloud)
    $45
    Per User per Month
    Sage CRM (on premise)
    $0
    Lifetime License per Seat
    Offerings
    Pricing Offerings
    Foundry ABMSage CRM
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Tiered pricing is available for multiple users.
    More Pricing Information
    Community Pulse
    Foundry ABMSage CRM
    Considered Both Products
    Foundry ABM
    No answer on this topic
    Sage
    No answer on this topic
    Key User Insights
    Would buy again
    90%
    Would buy again
    37 Answers
    100%
    Would buy again
    8 Answers
    Delivers good value for the price
    97%
    Delivers good value for the price
    34 Answers
    86%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    93%
    Happy with the feature set
    38 Answers
    100%
    Happy with the feature set
    8 Answers
    Lived up to sales and marketing promises
    74%
    Lived up to sales and marketing promises
    26 Answers
    100%
    Lived up to sales and marketing promises
    8 Answers
    Implementation went as expected
    88%
    Implementation went as expected
    30 Answers
    100%
    Implementation went as expected
    8 Answers
    Features
    Foundry ABMSage CRM
    Engagement
    Comparison of Engagement features of Foundry ABM and Sage CRM
    Feature
    Foundry ABM
    7.5
    1 Ratings
    3% above category average
    Sage CRM
    -
    Ratings
    Automated routing and prioritization8.21 Ratings00 Ratings
    Customer interaction histories7.31 Ratings00 Ratings
    Syndicated content7.31 Ratings00 Ratings
    Personalization7.31 Ratings00 Ratings
    Engagement data tracking7.31 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Foundry ABM and Sage CRM
    Feature
    Foundry ABM
    7.2
    10 Ratings
    0% above category average
    Sage CRM
    -
    Ratings
    Ad campaign creation6.710 Ratings00 Ratings
    Display advertising6.810 Ratings00 Ratings
    Contextual advertising6.41 Ratings00 Ratings
    Social advertising6.41 Ratings00 Ratings
    Ad reporting and analytics7.31 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Foundry ABM and Sage CRM
    Feature
    Foundry ABM
    7.0
    1 Ratings
    1% below category average
    Sage CRM
    -
    Ratings
    Standard visitor segmentation8.21 Ratings00 Ratings
    Behavioral visitor segmentation6.41 Ratings00 Ratings
    ABM sales intelligence6.41 Ratings00 Ratings
    Intent Data
    Comparison of Intent Data features of Foundry ABM and Sage CRM
    Feature
    Foundry ABM
    7.3
    1 Ratings
    5% above category average
    Sage CRM
    -
    Ratings
    3rd party intent signals7.31 Ratings00 Ratings
    Downstream intent signals7.31 Ratings00 Ratings
    Account identification7.31 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Foundry ABM and Sage CRM
    Feature
    Foundry ABM
    8.2
    1 Ratings
    9% above category average
    Sage CRM
    -
    Ratings
    Automated workflow & orchestration8.21 Ratings00 Ratings
    Sales Force Automation
    Comparison of Sales Force Automation features of Foundry ABM and Sage CRM
    Feature
    Foundry ABM
    -
    Ratings
    Sage CRM
    8.8
    17 Ratings
    12% above category average
    Customer data management / contact management00 Ratings9.017 Ratings
    Workflow management00 Ratings8.616 Ratings
    Territory management00 Ratings8.517 Ratings
    Opportunity management00 Ratings8.917 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings9.016 Ratings
    Contract management00 Ratings8.614 Ratings
    Quote & order management00 Ratings9.016 Ratings
    Interaction tracking00 Ratings9.216 Ratings
    Channel / partner relationship management00 Ratings8.716 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Foundry ABM and Sage CRM
    Feature
    Foundry ABM
    -
    Ratings
    Sage CRM
    8.1
    16 Ratings
    5% above category average
    Case management00 Ratings8.016 Ratings
    Call center management00 Ratings8.215 Ratings
    Help desk management00 Ratings8.214 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Foundry ABM and Sage CRM
    Feature
    Foundry ABM
    -
    Ratings
    Sage CRM
    8.7
    16 Ratings
    12% above category average
    Lead management00 Ratings8.816 Ratings
    Email marketing00 Ratings8.715 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Foundry ABM and Sage CRM
    Feature
    Foundry ABM
    -
    Ratings
    Sage CRM
    9.0
    17 Ratings
    16% above category average
    Task management00 Ratings9.016 Ratings
    Billing and invoicing management00 Ratings9.015 Ratings
    Reporting00 Ratings9.113 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Foundry ABM and Sage CRM
    Feature
    Foundry ABM
    -
    Ratings
    Sage CRM
    8.6
    17 Ratings
    12% above category average
    Forecasting00 Ratings8.716 Ratings
    Pipeline visualization00 Ratings8.416 Ratings
    Customizable reports00 Ratings8.717 Ratings
    Customization
    Comparison of Customization features of Foundry ABM and Sage CRM
    Feature
    Foundry ABM
    -
    Ratings
    Sage CRM
    8.6
    17 Ratings
    12% above category average
    Custom fields00 Ratings8.517 Ratings
    Custom objects00 Ratings8.516 Ratings
    Scripting environment00 Ratings9.016 Ratings
    API for custom integration00 Ratings8.314 Ratings
    Security
    Comparison of Security features of Foundry ABM and Sage CRM
    Feature
    Foundry ABM
    -
    Ratings
    Sage CRM
    8.7
    17 Ratings
    4% above category average
    Single sign-on capability00 Ratings8.717 Ratings
    Role-based user permissions00 Ratings8.813 Ratings
    Social CRM
    Comparison of Social CRM features of Foundry ABM and Sage CRM
    Feature
    Foundry ABM
    -
    Ratings
    Sage CRM
    9.4
    13 Ratings
    22% above category average
    Social data00 Ratings9.513 Ratings
    Social engagement00 Ratings9.313 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Foundry ABM and Sage CRM
    Feature
    Foundry ABM
    -
    Ratings
    Sage CRM
    9.0
    14 Ratings
    18% above category average
    Marketing automation00 Ratings9.114 Ratings
    Compensation management00 Ratings8.912 Ratings
    Platform
    Comparison of Platform features of Foundry ABM and Sage CRM
    Feature
    Foundry ABM
    -
    Ratings
    Sage CRM
    7.8
    16 Ratings
    2% above category average
    Mobile access00 Ratings7.816 Ratings
    Best Alternatives
    Foundry ABMSage CRM
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    6sense
    Score8.4 out of 10
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Foundry ABMSage CRM
    Likelihood to Recommend
    8.2
    (48 ratings)
    8.9
    (28 ratings)
    Likelihood to Renew
    9.6
    (4 ratings)
    5.1
    (11 ratings)
    Usability
    8.6
    (3 ratings)
    8.9
    (11 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (1 ratings)
    8.2
    (1 ratings)
    Support Rating
    9.1
    (40 ratings)
    7.9
    (8 ratings)
    In-Person Training
    -
    (0 ratings)
    7.0
    (1 ratings)
    Online Training
    10.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.6
    (2 ratings)
    8.0
    (1 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Foundry ABMSage CRM
    Likelihood to Recommend
    Foundry ABM
    I think it's good for companies who have a built out marketing program. I know our marketing team knows the software very well. As someone on the sales side, I struggle to understand some concepts. However they have a great support team and they help with reports that make things very easy to understand.
    Incentivized
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    Sage
    as it is a very flexible software that can be adapted to any business model, other functions human resource management, manufacturing and supply chain planning, all these functions are housed in a highly technological interface. I liked this system because it made automating accounts payable so much easier.the control of the basic accounting of any type of company
    Read full review
    Pros
    Foundry ABM
    • It has paved the way in creating an audience for our respective campaigns that are easy to set and customize.
    • This tool has a high configuration aspect which helps and facilitates [the business thoroughly] in their cases.
    • It helps you in interacting with any third-party websites or arbitrators for API calls and web solutions.
    Incentivized
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    Sage
    • When in client profile, it is very intuitive, allowing you to easily transcribe notes in the clients profile.
    • Sage allows 3rd party plugins, so if you utilize a particular phone services or would like to import something as simple as google drive, its compatible.
    Incentivized
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    Cons
    Foundry ABM
    • The ability to separate budgets by dept. currently, you have one pot of money but can set limits based on campaigns. This is fine for a single user but gets messy with multiple users.
    • Campaigns with multiple steps, I do hear this is in the works.
    • It would be nice if each area did not open a new tab, navigating pages within the same page would be nice.
    Incentivized
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    Sage
    • Reliance on Apache Tomcat causes a lot of headaches. There are common issues trying to start up the server, resulting from Apache Tomcat misconfigurations, or Java. Some forum posts on Sage City address common issues, but digging into server logs seems to be an often occurrence.
    • Support is somewhat lacking, less user install base means error messages are sometimes hard to find quick answers for. Most of the knowledge found on the internet is in the Sage City forum.
    • Integration with Microsoft 365 causes you to have to turn off some security features. This will result in your 365 tenants running lower security standards than recommended, it may put you at risk for targeted attacks.
    Incentivized
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    Likelihood to Renew
    Foundry ABM
    We continue to have a good experience with Triblio, and they continue to deliver value for our money. If they would do a better job with analytics, then it'd be easier for me to tie campaign activities to the bottom line.
    Incentivized
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    Sage
    There are really no other words to say, it is a very easy to use application that is more straightforward and has provided better results with the bulk of features that appeal to a very broad amount of users. There may be other CRM platforms out there that are more prevalent, but I have found them to be much more clunky and less intuitive than Sage CRM.
    Incentivized
    Read full review
    Usability
    Foundry ABM
    The Triblio platform makes it easy for non-technical users to get around and figure out what we need relatively quickly. Of course, a basic training or tutorial is needed initially for you to know where everything is. We paid for managed services which is great since we have an account director who can operate the platform better than any outsider can, and she can also give us recommendations on best practices.
    Incentivized
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    Sage
    Excellent integration with the most important social networks (LinkedIn, Facebook and Twitter) to get leads. The mobile app is quite useful for speeding up the tasks at hand and not relying on the computer or being in the office to get them done.
    Incentivized
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    Reliability and Availability
    Foundry ABM
    The platform has always been available, and the occasional system updates aside, there have been no downtime issues with Triblio. The platform has always been available when I needed it, and campaigns were launched timely
    Incentivized
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    Sage
    No answers on this topic
    Performance
    Foundry ABM
    Triblio pages, campaign performances, and platforms have not slowed us down at all. If anything, Triblio has enhanced how we engage with our target accounts. There has been no speed performance issues, or lag due to system limitations. Triblio tracking on our site has not slowed our page performances significantly, so there has been on effect on speed
    Incentivized
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    Sage
    Sage works very quickly based on the network you are using it on. It is internet based so if your network is slow, it will perform slowly. Reports seem to run reasonably fast, if there is too much information it is trying to populate that could slow it down a little. When Sage CRM is integrated with a Sage ERP product it doesn't tend to slow down either system at all
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    Support Rating
    Foundry ABM
    Triblio makes it possible for a small SaaS company without a lot of manpower to implement ABM strategies to help compete in a world where the sales motion is now very different - requiring more targeted messaging and education before prospects are willing to engage with a salesperson. We believe that as we continue to spin up our ABM strategies, Triblio is helping us be in the right place and at the right time for the right audience for a reasonable CPC.
    Incentivized
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    Sage
    Support team is really slow and they need to work on this really. Sometimes it takes days to resolve a simple query and there is no way to get it expedited. Rest the product is is amazing but the team should look into the costumer support and get it working
    Incentivized
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    In-Person Training
    Foundry ABM
    No answers on this topic
    Sage
    Most training would come after a upgrade. Otherwise we would self teach new employees. Training was with a Sage Software partner SWK technologies.
    Incentivized
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    Online Training
    Foundry ABM
    We had our Account management team online to provide training to the marketing team, ADR team, and the AE team, which was helpful as each team had their own sets of questions and needs from the platform. Having the Triblio experts on the call and knowing that they are available for questions later on was reassuring to everyone in the trainings.
    Incentivized
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    Sage
    No answers on this topic
    Implementation Rating
    Foundry ABM
    Definitely have a dedicated technical team work on the implementation full time with the Triblio team. There are requirements on both ends of the pipe that needs to be done. It is much easier to have both teams work together full time as opposed to part time duty; it would take much longer than doing it all in one shot.
    Incentivized
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    Sage
    The implementation and upgrades were rather quick and straight forward. Attempting to link Sage CRM with Sage 100 ERP however was a nightmare and will be avoided by us in the future due to numerous issues.
    Incentivized
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    Alternatives Considered
    Foundry ABM
    Terminus appears to be the cheapest on the surface but with the least amount of capabilities, clunky (lots of manual stuff they have to do on the back end to launch your campaign), very low CTR due to the DSP they use (TradeDesk) which also carries a media upcharge. Terminus also cannot figure out their analytics - they are out of whack across various screens in the tool. 6sense is expensive and very limiting (you get X of this, and Y of that - nothing is unlimited, feels like being nickeled and dimed). A very pushy sales team, you are under pressure to book the next meeting or to provide a date when you will sign. The tool appears to have nice capabilities but it is the people, at the end of the day, you will be working with - and I got concerns with that experience. Metadata - nice sales team, low/no pressure to buy. The demo of their platform also looks like it has interesting capabilities. The team appears to be very small, the communications from the salesperson were random and I had to take the lead asking for the next call to see more. This is concerning when it comes to supporting - will they have enough people to support their customer base if they drag their feet in the sales process? None of these tools had ANYTHING EVEN CLOSE to Triblio's orchestration capabilities, so none of them were strong competitors.
    Incentivized
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    Sage
    Whilst SAGE CRM was selected around 10 years ago and we became a partner, the main contenders would have been at the time Sales Logix and MS CRM 4.0. However, we had extensive experience of the mid-market CRM's and decided on SAGE CRM since it had a clean, easy to understand interface and importantly offered both workflow automation and Self Service capability, all of which across both the Case and Sales and Marketing functionality was seamless and saved time. As it was pure browser based, access was from anywhere we wanted. In my view, SAGE CRM still stacks up well against all the other mid-market CRM systems and offers good value for money, but more importantly, it is an easy to operate and customisable solution which user like. Again, we can teach administration users very quickly to support and customise themselves since the admin. function are clear as well.
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    Scalability
    Foundry ABM
    The Triblio platform works fairly reliably since we have implemented it into our instance. There are the occasionally wishes that they have more functionalities, but those are feature requests which can be accommodated in future product enhancements. In terms of flexibility and scalability, we chose Triblio since we wanted to scale our ABM efforts, so that was a big part of our consideration.
    Incentivized
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    Sage
    No answers on this topic
    Return on Investment
    Foundry ABM
    • Triblio is extremely powerful in terms of increasing conversion rates and we've tripled conversion rates using their targeted modals versus less targeted approaches with less sophisticated products, such as HelloBar.
    • Though it is hard to quantify, Triblio has increased the speed to market with which we can introduce targeted promotions. Campaigns can be spun up with Triblio in less than one day.
    • There have been no negative impacts to ROI from Triblio.
    Incentivized
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    Sage
    • It is very affordable in pricing, compared to competitors
    • Lead management and convertion into prospects is also a very easy process
    • Lead capture from web pages should be available, and better ways to capture leads from tradeshows by uploading directly from scanned business cards
    Incentivized
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    ScreenShots