Overall Satisfaction with Triblio ABM/ABX Platform
We introduced Triblio at Viewpoint to help us reach a new audience. We were stuck in our old habits of webinars and emails and needed a new lever to pull. With Triblio we were able to measure intent signals, buying indications and target specific customers and prospects. It allowed us to reach individuals who had unsubscribed, deleted, or filtered our traditional marketing practices. With Triblio in place, we were able to improve our registration and attendance rates by 10%. Another additional benefit was the ability to reach individuals at a company that was not yet in our database.
- Great at reaching current and new prospects that were previously unobtainable.
- Easy to use and learn, integrated with our Salesforce and Marketo systems.
- Allows us to customer tailor our messaging and audiences.
- Customer service has been exceptional!
- The ability to separate budgets by dept. currently, you have one pot of money but can set limits based on campaigns. This is fine for a single user but gets messy with multiple users.
- Campaigns with multiple steps, I do hear this is in the works.
- It would be nice if each area did not open a new tab, navigating pages within the same page would be nice.
- Increased our annual user conference attendance by 600 people, 1/10th of total registrations.
- consistent increase of webinar attendance by 10%.
- Increase pipeline velocity by continuing to promote and educate your product through the sales process.
Always. They always provide exceptional support. They have held our hand for over a year and honestly, this has prevented us from having any large issues with the system. From simple launching of a campaign to syncing a list from Marketo they have been able to check the back end and let us know if we made a mistake. I was so pleased when they helped us create an Iframe in Salesforce so that intent data could stream directly to our account pages in real-time!
Honestly, Triblio has the same capabilities as all of the other platforms that I have explored. With their addition of Orchestration that is rolling out, they actually will be pulling ahead of the competition allowing for multi-step automated campaigns. With the ease of use, price, and capability, I am very happy with our selection of Triblio.
Do you think Foundry ABM delivers good value for the price?
Yes
Are you happy with Foundry ABM's feature set?
Yes
Did Foundry ABM live up to sales and marketing promises?
Yes
Did implementation of Foundry ABM go as expected?
Yes
Would you buy Foundry ABM again?
Yes