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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    FreshMail

    Score7.1 out of 10
    N/AFreshMail is a browser based email marketing solution used to create and send newsletter campaigns. This solution leads users from campaign planning and creation to final reports.N/A

    Gist

    Score9.5 out of 10
    N/AGist is a unified marketing, sales, and support platform. It includes live chat, a help desk, knowledge base, email marketing, marketing automation, opt-in forms, and more.

    $29

    per month

    Pricing
    FreshMailGist
    Editions & Modules
    No answers on this topic
    Professional
    $29.00
    per month
    Premium
    $99.00
    per month
    Offerings
    Pricing Offerings
    FreshMailGist
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeRequiredNo setup fee
    Additional DetailsFreshMail is absolutely free if you send less than 2000 emails to up to 500 subscribers per month.—
    More Pricing Information
    Community Pulse
    FreshMailGist
    Considered Both Products
    FreshMail
    No answer on this topic
    Gist
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    95%
    Would buy again
    20 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    19 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    21 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    21 Answers
    Implementation went as expected
    No answers on this topic
    95%
    Implementation went as expected
    20 Answers
    Features
    FreshMailGist
    Email & Online Marketing
    Comparison of Email & Online Marketing features of FreshMail and Gist
    Feature
    FreshMail
    8.4
    3 Ratings
    5% above category average
    Gist
    -
    Ratings
    WYSIWYG email editor8.53 Ratings00 Ratings
    Dynamic content8.53 Ratings00 Ratings
    Ability to test dynamic content9.03 Ratings00 Ratings
    Landing pages9.02 Ratings00 Ratings
    A/B testing8.03 Ratings00 Ratings
    Mobile optimization7.03 Ratings00 Ratings
    Email deliverability reporting10.03 Ratings00 Ratings
    List management7.03 Ratings00 Ratings
    Triggered drip sequences8.53 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of FreshMail and Gist
    Feature
    FreshMail
    8.2
    3 Ratings
    7% above category average
    Gist
    -
    Ratings
    Dashboards8.03 Ratings00 Ratings
    Standard reports8.03 Ratings00 Ratings
    Custom reports8.53 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of FreshMail and Gist
    Feature
    FreshMail
    8.4
    2 Ratings
    3% above category average
    Gist
    -
    Ratings
    URL Validation8.52 Ratings00 Ratings
    Link Tracking9.52 Ratings00 Ratings
    Image Validation8.02 Ratings00 Ratings
    Inbox Display8.02 Ratings00 Ratings
    Email Accessibility Tools9.02 Ratings00 Ratings
    Spelling and Grammar Check8.02 Ratings00 Ratings
    Spam Testing8.02 Ratings00 Ratings
    Email Previews8.02 Ratings00 Ratings
    Chat Analytics and Reports
    Comparison of Chat Analytics and Reports features of FreshMail and Gist
    Feature
    FreshMail
    -
    Ratings
    Gist
    8.9
    2 Ratings
    2% above category average
    Chat history and transcripts00 Ratings8.92 Ratings
    Chat reporting00 Ratings8.92 Ratings
    Chat and web analytics00 Ratings8.92 Ratings
    Best Alternatives
    FreshMailGist
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Olark
    Score10 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Zoho SalesIQ
    Score9.7 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Genesys DX (discontinued)
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FreshMailGist
    Likelihood to Recommend
    8.5
    (3 ratings)
    9.5
    (112 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.2
    (2 ratings)
    Usability
    -
    (0 ratings)
    6.7
    (4 ratings)
    Support Rating
    -
    (0 ratings)
    8.6
    (9 ratings)
    User Testimonials
    FreshMailGist
    Likelihood to Recommend
    FreshMail
    The platform works very well for sending emails with simple layouts, it also allows you to keep track of the opening data of those who receive the emails. The platform could improve its ability to modify databases and integrate with other platforms in order to automate some of the marketing actions.
    Incentivized
    Read full review
    Gist
    If your marketing model is selling products, services, or SAAS where you are doing inbound marketing and your website will do most of the lead generation and conversion, this is a great product. From live chat, support, event tracking, and automation, you could almost put your entire business on autopilot. If your marketing model is mostly outreach to cold leads and conversion, this software currently does not have any type of sales stages or task generation. I would still use Gist for website inbound but use another software for outreach and cold leads then when they become a lead put them into Gist for marketing automation.
    Incentivized
    Read full review
    Pros
    FreshMail
    • Location targeting to filter people based on their region
    • Auto responding to questions and similar inquiries related to content
    • Engaging and building interest in the product
    Incentivized
    Read full review
    Gist
    • Customer service via a unified inbox so you dont have to separately monitor your twitter, Facebook or IG account for consumer communication there. Gist unified all into one inbox, better than anyone else I've seen in the market. They archive all communications and tie them back to a single user so you get unified customer history / data.
    • Marketing segmentation and automation: they track user history and behavior across the site and have super detailed segmenting capability, on par with ActiveCampaign's, but better I'd say. Better UI for the marketing admin person, and more unified data than in AC.
    • Live chat and chatbot. Usually it's either one or the other but with Gist you can do both seamlessly.
    Incentivized
    Read full review
    Cons
    FreshMail
    • My campaign got delayed because of their moderation process. When I wrote them to ask what was going on they said they have some kind of anti-spam moderation process that was taking longer than usual.
    • I don’t like the fact that you can’t edit your template in HTML in their editing program (FreshMail Designer). This is probably isn’t a big deal for most people but some of us like to take over every detail of the template.
    Read full review
    Gist
    • Plan limits can be confusing. For example, there is a monthly charge for support and a monthly charge for "growth," plus there's a separate charge depending on how many contacts and seats you have. Perhaps this is normal in the industry, but it can make it a little challenging to understand the bill every month.
    • The vast amount of features means development will never be as fast as you'd like it to be (even though they release updates all the time). This may not actually be a valid concern, and it certainly isn't unique to Gist (who doesn't have a wishlist they're waiting on their favorite SaaS to get to?), but I do believe the likelihood of being stuck without your desired feature being developed goes up a lot as the product gets bigger and bigger.
    • Email deliverability has been less than perfect in the past, but it has improved drastically in the last year.
    Read full review
    Likelihood to Renew
    FreshMail
    No answers on this topic
    Gist
    Gist is a quite reliable service with a lot of added values. We don't need to pay for different Saas for these important features. If I had an issue the team was super responsive and helpful, that is essential for every business. The email delivery is great, so virtually no email has landed into spam folder
    Incentivized
    Read full review
    Usability
    FreshMail
    No answers on this topic
    Gist
    It’s pretty simple, but it does a lot so there are more complicated features which depend on an individuals ability for software implementation. I am not an IT expert and I’ve managed to implement everything myself, others that are more tech-minded may find everything easier.
    Read full review
    Support Rating
    FreshMail
    No answers on this topic
    Gist
    Fantastic support. Ask a question, get an answer within 24 hours every time. And sometimes within a few minutes. They've always come through for me, helpful and, even when it's an issue on my end, they point me in the right direction.
    Incentivized
    Read full review
    Alternatives Considered
    FreshMail
    FreshMail stands out for its ease of email design. Being a specialised email tool, it is more versatile when it comes to obtaining data from users, it is more intuitive, as the amount of time that needs to be invested in learning how to design emails, landing pages, a/b testing and others, is much less than the competition
    Incentivized
    Read full review
    Gist
    Gist combines all our previous products into one application and adds many more features that would require more apps. Gist is excellent and a no-brainer all-in-one application when compared to having to manage multiple applications at higher cost. The support from the whole Gist team has been extremely responsive.
    Read full review
    Return on Investment
    FreshMail
    • Better Outreach
    • Hitting the objective of marketing prospects qualified
    • Return on cost
    Incentivized
    Read full review
    Gist
    • They are perfect for me as a someone who needs a lot of bang for the buck. The chat messenger device on my website alone has brought me new prospects that I did not have to spend money recruiting.
    • I am able to save hours of time with the automated emails that are GDPR compliant.
    • I don't have to pay for a designer to have excellent looking emails either.
    Read full review
    ScreenShots

    FreshMail Screenshots

    Product screenshotProduct screenshotProduct screenshot

    Gist Screenshots

    Screenshot of Live ChatScreenshot of Email MarketingScreenshot of Marketing Automation WorkflowsScreenshot of Knowledge BaseScreenshot of Meetings