Frosmo vs. VWO

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Frosmo
Score 7.0 out of 10
N/A
Frosmo includes tools for precise user segmentation with various rules and combinations that can cover any requirements (and customization options as well), MVT testing with a special control group method, full website personalization without any work from the IT deparment, conversion tracking, conversion optimization, as well as targeting and re-targeting via ad campaigns, that are created within the product, using the same user segments. Integration via JavaScript.N/A
VWO
Score 8.4 out of 10
N/A
VWO is an A/B testing and conversion optimization platform that enables growing businesses to conduct qualitative and quantitative visitor research, build an experimentation roadmap and run continuous experiments on their digital properties. With its 5 capabilities Plan, Track, Test, Analyze, and Target, it brings the entire CRO (conversion rate optimization) process at one place. VWO helps online businesses follow the process- and data-driven conversion…
$49
per month
Pricing
FrosmoVWO
Editions & Modules
No answers on this topic
Subscription
$99.00
per month
TESTING
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The classic VWO A/B testing solution
CONVERSION OPTIMIZATION
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The all-in-one platform for all your optimization needs
ENTERPRISE
Get a Demo
Customized solution with advanced AB testing and conversion optimization capabilities
Offerings
Pricing Offerings
FrosmoVWO
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
FrosmoVWO
Testing and Experimentation
Comparison of Testing and Experimentation features of Product A and Product B
Frosmo
7.5
2 Ratings
14% below category average
VWO
7.6
8 Ratings
12% below category average
a/b experiment testing7.02 Ratings8.21 Ratings
Split URL testing8.02 Ratings9.11 Ratings
Multivariate testing7.02 Ratings8.88 Ratings
Multi-page/funnel testing7.02 Ratings6.41 Ratings
Cross-browser testing8.02 Ratings8.21 Ratings
Mobile app testing7.02 Ratings00 Ratings
Test significance7.02 Ratings7.31 Ratings
Visual / WYSIWYG editor8.02 Ratings7.31 Ratings
Advanced code editor8.02 Ratings9.11 Ratings
Page surveys6.02 Ratings00 Ratings
Visitor recordings7.02 Ratings6.41 Ratings
Preview mode8.02 Ratings6.41 Ratings
Test duration calculator8.02 Ratings6.41 Ratings
Experiment scheduler7.02 Ratings00 Ratings
Experiment workflow and approval8.02 Ratings00 Ratings
Dynamic experiment activation9.02 Ratings00 Ratings
Client-side tests8.02 Ratings00 Ratings
Server-side tests7.02 Ratings00 Ratings
Mutually exclusive tests8.02 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Frosmo
7.5
2 Ratings
16% below category average
VWO
8.2
1 Ratings
7% below category average
Standard visitor segmentation8.02 Ratings9.11 Ratings
Behavioral visitor segmentation7.02 Ratings7.31 Ratings
Traffic allocation control8.02 Ratings9.11 Ratings
Website personalization7.02 Ratings7.31 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Frosmo
7.4
2 Ratings
14% below category average
VWO
7.0
1 Ratings
20% below category average
Heatmap tool7.02 Ratings6.41 Ratings
Click analytics7.02 Ratings6.41 Ratings
Scroll maps7.02 Ratings6.41 Ratings
Form fill analysis8.02 Ratings00 Ratings
Conversion tracking8.02 Ratings8.21 Ratings
Goal tracking7.02 Ratings8.21 Ratings
Test reporting7.02 Ratings7.31 Ratings
Results segmentation8.02 Ratings5.51 Ratings
CSV export7.02 Ratings00 Ratings
Experiments results dashboard8.01 Ratings8.21 Ratings
Best Alternatives
FrosmoVWO
Small Businesses
Kameleoon
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Score 9.5 out of 10
Kameleoon
Kameleoon
Score 9.5 out of 10
Medium-sized Companies
Dynamic Yield
Dynamic Yield
Score 9.2 out of 10
Dynamic Yield
Dynamic Yield
Score 9.2 out of 10
Enterprises
Dynamic Yield
Dynamic Yield
Score 9.2 out of 10
Dynamic Yield
Dynamic Yield
Score 9.2 out of 10
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User Ratings
FrosmoVWO
Likelihood to Recommend
7.0
(2 ratings)
8.5
(105 ratings)
Likelihood to Renew
-
(0 ratings)
8.7
(20 ratings)
Usability
-
(0 ratings)
8.2
(2 ratings)
Availability
-
(0 ratings)
9.1
(3 ratings)
Performance
-
(0 ratings)
8.2
(1 ratings)
Support Rating
9.0
(1 ratings)
9.1
(4 ratings)
Online Training
-
(0 ratings)
6.4
(1 ratings)
Implementation Rating
-
(0 ratings)
9.1
(3 ratings)
Configurability
-
(0 ratings)
8.2
(1 ratings)
Ease of integration
-
(0 ratings)
3.6
(1 ratings)
Product Scalability
-
(0 ratings)
8.2
(1 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(1 ratings)
Vendor pre-sale
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
FrosmoVWO
Likelihood to Recommend
Frosmo Ltd
It was SO easy getting started. The fact that I was led through a step-by-step process when first joining was a GAME CHANGER. I have found it pretty easy to use for editing or creating email campaigns. It's good value for your buck!
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Wingify Pvt Ltd
Our marketing team does a lot of creative testing around messaging and imagery. VWO is well suited for this type of testing and can yield great results if you define your conversion goals correctly. However, when we have tried to do more substantial/advanced changes through VWO (such as re-positioning content or modifying elements in a form), we have had some challenges and not been able to get the desired tests working correctly.
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Pros
Frosmo Ltd
  • Customize web content to cater to the specific needs of our potential clients
  • Ability to assess the interests and preferences of potential clients
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Wingify Pvt Ltd
  • VWO has a strong support team willing to help provide answers to questions during the setup process. During setup, we had some questions regarding implementation across a significant number of sites and they were able to ease dev team concerns and provide detailed best practices to streamline integration.
  • Some of the initial results of a few of the initial tests raised some questions internally. We setup a call and were able to quickly address the questions and find some opportunities to leverage moving forward.
  • I discovered a bug within the UI that lead to some questions internally. I was able to report it and the problem was fixed rather quickly and their team followed up with a thank you for reporting it and to report the issue was now resolved.
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Cons
Frosmo Ltd
  • Importing contacts is still buggy.
  • Customers on the free plan have restricted access to customer service.
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Wingify Pvt Ltd
  • The user interface within VWO does take a bit of time to get used to, especially as it pertains to switching back and forth between tests. When running multiple experiments on a site at a time, a clear and succinct dashboard for everything in one place would be helpful (as opposed to needing to switch between A/B, multivariate, etc).
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Likelihood to Renew
Frosmo Ltd
No answers on this topic
Wingify Pvt Ltd
It's great value and we think we've ironed out all the major teething troubles. However, if we experience any more bugs or problems that significantly slow us down then we're seriously considering switching to Optimizely, which I haven't personally tested but have heard great things about from my CRO peers
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Usability
Frosmo Ltd
No answers on this topic
Wingify Pvt Ltd
I gave Visual Website Optimizer a rating of 8 because it is overall a great product to use. Setting up and keeping track of various tests is easy and straight forward. The only reason why this product is not rated higher is because the support documents online leave a lot of room for improvement.
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Reliability and Availability
Frosmo Ltd
No answers on this topic
Wingify Pvt Ltd
I have not experienced an application error or unplanned outage with VWO.
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Performance
Frosmo Ltd
No answers on this topic
Wingify Pvt Ltd
VWO doesn't appear to slow down our website at all, though some customers with adblockers like UBlock Origin have been known to not see entire pages if VWO is making changes to the page at a macro level (background, font, etc). This is rare though.
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Support Rating
Frosmo Ltd
Frosmo's customer support team has been outstanding in resolving issues and offering timely assistance to all of our queries. They hardly miss service deadlines and are accommodating of our requests. However, scheduling for an on-site training or a similar activity is cumbersome and often requires multiple rescheduling.
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Wingify Pvt Ltd
While their online document support is lacking a simple email to their support team will almost always get responded to the next day. It has however taken more than one email to explain the problem to the support team till they understood the problem. The solution I was given also only half fixed the problem the rest I figured out on my own.
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Online Training
Frosmo Ltd
No answers on this topic
Wingify Pvt Ltd
Training was good, just limited to the onboarding process. They walked through all of the steps it takes to get started in VWO and each of the modules, along with giving us ideas for starting our first test. I feel like it could be better if there was a guided process within the VWO program to continue to educate you along the way, and a way to turn that off for experienced users.
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Implementation Rating
Frosmo Ltd
No answers on this topic
Wingify Pvt Ltd
Overall, the implementation of VWO is straightforward. If you've got a straightforward way of deploying code to all of your test pages, either a good CMS or a TMS, then implementation should be a breeze. There is no tweaking to be done to the code itself, and once deployed it has the flexibility to cope with different VWO modules (tracking, conversion analysis, session analysis) without modification.
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Alternatives Considered
Frosmo Ltd
Frosmo is quite uncomplicated and simple to operate compared to the above mentioned products. Not only does it offer online training to integrate their programs into our work setting, but also provides timely customer support. Other programs are more susceptible to information hacks and are less secure to operate than Frosmo
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Wingify Pvt Ltd
I used Google Optimize when it had just launched. It was therefore not yet a competitor to VWO. I haven't used it in roughly half a year time, so a lot has probably changed. I still use Hotjar for certain features that VWO offers, but which I think function better in Hotjar. I for instance prefer the Hotjar heatmaps, because I can elect to ignore certain elements on the webpage, such as a cookie consent pop up. A simple difference which makes me like Hotjar recordings more is that I can view a recording and click next, rather than going back to the overview and selecting the next recording.
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Scalability
Frosmo Ltd
No answers on this topic
Wingify Pvt Ltd
The product seems infinitely scalable for our needs (small business) and we've never had any issue with loading VWO-edited elements. I will say, though, that online customers with ad blockers have been known to not see certain VWO elements as their third-party scripts are disabled.
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Return on Investment
Frosmo Ltd
  • It helps me reach out to prospective clients every day
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Wingify Pvt Ltd
  • The ability to offer a CRO service is greatly enhanced by VWO, as it allows us to run tests for clients
  • The editor means to some extent we don't need much developer resource to run the tests, lowering costs of doing so
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ScreenShots

VWO Screenshots

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